Marketing with The Denver Post Solutions to increase brand awareness, educate consumers on the changing landscape of end of life care and promote the positive impact of pre-planning. August 2026
WHO WE ARE 134 Years of Trust For 134 years, The Denver Post has been Colorado's trusted voice, consistently adapting to technological advancements to provide premium digital and print access.
Multi-Platform Reach As market leaders, we offer a full suite of editorial and advertising products designed to strategically connect businesses with deeply engaged local and regional audiences.
Strategic Solutions Our partnership with Adtaxi delivers best-in-class local solutions coupled with nationwide coverage and industry-leading digital marketing capabilities to accomplish your goals.
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MARKETING SOLUTIONS Strategic campaigns tailored for every stage of the consumer journey.
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Brand Awareness
Education
Urgent Need
Pre-Need
Educate consumers on complex, changing landscapes and build deep authority.
Capture immediate demand and direct active seekers directly to your services when it matters most.
Promote the positive impact of planning ahead to secure future business and peace of mind.
Solutions to increase overall visibility and establish a trusted, lasting presence in the local market.
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Our Solutions Content Marketing Showcase your expertise in your field or sponsor a custom series with sponsored content running through The Denver Post. Excellent opportunity to educate people. Search Solutions for both long term success and immediate results in the online search space. Leverage cutting-edge bidding, optimization and analysis. Social Partner with our brands through social media to get your message out with engaging creative targeted to a custom audience. Targeted Email Our targeted email database allows for advanced targeting with additional data options for retargeting and reporting. Advanced Display Leverage an omni-channel targeting approach to maximize performance and optimize towards the metrics that matter. Print Get in front of our vast, highly-affluent audience by placing a modular or high impact ad in a weekday or Sunday issue of The Denver Post. Email Newsletters Reach highly engaged readers who are checking their inbox for recent articles on specific topics produced by The Denver Post.
Display Get in front of our online audience with digital display advertising across The Denver Post and The Know. Audio & Video From pre-roll to podcasts, our team has the capabilities to get your video and audio message in front of your target audience. Connected TV Put your message on the largest screen in the house. Prime Time is now any time with Connected TV. Geo-Fencing Target your audience based on specific location data and utilize our tracking capabilities to measure the resulting foot traffic lift. Dynamic Ads Promote and sell relevant products/services to the most interested users across feed-based display, social or shopping. Endless Tributes & Obituaries E-Newsletter These are two specialized digital products with a highly dedicated following of death announcements and tributes.
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OUR APPROACH We possess a breadth of platforms and products that allow us to strategically manage, grow and balance your digital ad portfolio to ensure that we seize the best opportunities in both the short and long term.
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ENGAGE
NURTURE
CONVERT
We engage the audiences that have interest in what you offer.
We nurture and connect with consumers on a personal level to drive trust and preference for your business.
We convert visitors by strategically influencing them throughout the consumer journey.
Our partnerships, acquisition approach and proprietary optimizations distinguish us as a leader in digital marketing.
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OBITUARY NEWSLETTER Weekly E-Newsletter Sponsorship
About the Newsletter Summarizes published obituaries from the prior week. Released every Tuesday to an opt-in distribution list of highly focused and engaged subscribers. Provides an advantageous, direct line to a receptive, community-focused audience.
$300
29%
1,845*
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Investment / Week
List Size
Click-Thru Rate
Ad Spots Available
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*July 2026
ENDLESS TRIBUTES Sponsorship & Audience Metrics
Audience & Platform
BANNER ADS
The Endless Tributes website, denverpost.com/obituaries/, is a dedicated online destination where our community honors the memory of loved ones. Backed by The Denver Post's trusted content, this platform offers a unique and highly resonant sponsorship opportunity to connect with a deeply engaged audience focused on family and community.
Desktop + Mobile $10/m Run of site impressions on denverpost.com/obituaries/ Sizes: 970x250, 300x600, 300x250, 728x90, 320x50
Our online obituaries are outside of our paywall, ensuring frictionless access and maximum reach for your brand.
Year
Pageviews
Users
Sessions
2026
819,617
697,210
728,237
2025
1,210,254
1,012,155
1,061,002
Source: Google Analytics
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IN LOVING MEMORY In Loving Memory serves as a curated retrospective, featuring an abbreviated collection of obituaries that have previously run in The Denver Post. Published twice/year, this offers a keepsake for families and friends. This is an excellent opportunity to align your brand with a captive audience remembering loved ones lost. Distribution: >Printed and distributed in January and June to subscribers of The Denver Post >Hosted on our Endless Tributes website >Available in our digital replica of The Denver Post
Click to view the last edition
A
Sunday
Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Denver Post Print
71,613
18,649
18,496
26,644
24,962
22,097
22,520
Denver Post Digital replica
96,603
117,957
117,954
110,182
112,479
114,819
99,203
Source: AAM Audit. 6 mos ended March 31 2026
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Obituaries and In-Memoriams
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OBITUARIES What do we offer with our obituaries? Denver Post obituaries offer a range of options to honor a loved one's memory: ●
6 Templates: Choose to share as little or as much information as the family would like.
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Life Stories: Craft a personalized tribute with photos, service times, donation requests, or emblems.
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Social Media: Include a special message for a Facebook announcement to reach a targeted audience. Keepsakes & Recognition: Receive an obituary plaque and inclusion in our 'In Loving Memory' special section.
Whether you desire a concise notice or a detailed life story, The Denver Post helps you create a lasting memorial. Obituaries are available in print, on our Endless Tributes website, and in our digital replica.
Facebook Tributes Obituary Plaques Every obituary includes a keepsake plaque. If your family requests additional copies, please order online: newskeepsake.com/ products/denver-pos t-keepsakes
A targeted social media announcement that shares the message of your loved one's passing. Helps you reach and connect with former schoolmates, colleagues, co-workers, and friends to preserve their memory.
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WHY PUBLISH AN OBITUARY? Writing your own obituary eases the stress on your family to recount the significant events in your life. Losing a loved one is one of the most difficult experiences we face. In the midst of grief, finding ways to honor their memory and celebrate their life can feel overwhelming. Preparing in advance helps preserve your legacy exactly as you want it remembered. The Denver Post publishes ads in the printed edition and on our Endless Tributes website, encouraging people to consider their obituary and include it in their preplanning.
We offer this guide to help individuals considering authoring their obituary.
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HOW TO PLACE AN OBITUARY How to place an obituary with The Denver Post Submit obituaries and death notices easily using our self-service application.
1. Online Self-Service Our self-service platform allows for rapid entry of both obituaries and death notices. Visit our self-service website
2. Collaborative Drafts (iPublish) Create the obituary directly with the family or input details at your convenience. Features a "save and complete later" option to work at your own pace.
3. Support & Guided Tutorials For custom account setup, entry assistance, or a guided walk-through of our tools, connect with our professional funerals team: funerals@denverpost.com
FUNERAL HOME BENEFITS
Partnering with The Denver Post We provide dedicated advantages to licensed funeral homes to help maximize value and deliver beautiful, lasting memorials.
Free Logo Inclusion Enhance community recognition by embedding your official funeral home logo directly inside the obituary free of charge.
Exclusive Partner Discounts Receive preferred commercial rates on each obituary and death notice submitted. Please note that custom discounts are applied directly to your account invoice and are not displayed in the public self-service interface. An approved credit application is required.
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OBITUARY TEMPLATES & PRICE EXAMPLES Death Notice
Standard text-only announcement
Small Obituary
Typical cost ~$500
Medium Obituary Typical cost ~$771
Large Obituary
Typical cost ~$1,700
Obituary Template Options
Good to know... FH logos can be included in an obituary or death notice for no extra cost.
Obituaries and prices shown are examples of the price. Many factors determine the price of an obituary.
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OBITUARY OPTIONS & DEADLINES Death Notice
Full Obituary
$225.00 / flat rate
Variable / pricing by length
A budget-friendly, text-only announcement. No photos or emblem options allowed.
Highly customizable life stories. Choose from 6 templates; add photos, symbols, and rich details.
WHAT'S INCLUDED:
WHAT'S INCLUDED:
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Denver Post printed edition Denver Post digital replica edition Online listing on Endless Tributes Inclusion in bi-annual In Loving Memory section
Scheduling & Discounts: Can run for up to 3 days in a single booking. No multiple-date discounts are available for this option.
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Denver Post Print & Digital replica Online on Endless Tributes + Targeted Facebook Post One keepsake Pop Mount / Plaque included Inclusion in bi-annual In Loving Memory section
Best Value 3-Day Package: 1st day full price, 2nd day 50% off, and 3rd day FREE. Dates do not need to run consecutively.
SUBMISSION DEADLINES
SUPPORT & ASSISTANCE
Monday – Friday Editions 3:00 PM on the day prior to publication
Need help with a template, custom package, or scheduling? Reach out to our dedicated support team for personal guidance.
Sunday & Monday Editions Saturday at 12:00 PM (Noon) Note: Deadlines are earlier during major holidays.
303-954-2312 funerals@denverpost.com 14
DIGITAL-ONLY OBITUARIES A modern, meaningful way to commemorate your loved one online. Our digital-only obituaries offer the same template options as a print obituary and include a targeted Facebook post, published on our Endless Tributes website and Facebook.
IMPORTANT PRINT EXCLUSION
Digital-only obituaries will not appear in the printed edition of The Denver Post or our digital replica edition. They will reside exclusively on Endless Tributes and Facebook.
How to select: In iPublish, select Obituary Digital Only for both Classification and Package. Large Template
Medium Template
~$1,125
~$680
Dale Apel Example
Paul Moe Example
A comprehensive and beautifully designed layout perfect for detailed life stories with rich content and multiple photos.
A streamlined, clean template ideal for standard-length obituaries capturing essential memories and service updates.
SUBMISSION DEADLINES
SUPPORT & ASSISTANCE
Monday – Friday Editions: 3:00 PM on the day prior to
Need help with digital templates, custom packages, or scheduling? Our support team is ready to assist you.
Sunday & Monday Editions: Saturday at 12:00 PM (Noon)
303-954-2312
publication
Note: Deadlines are earlier during major holidays.
funerals@denverpost.com
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AAM Audit
Google Analytics 4 (March 2026)
16 Sources: *Google Analytics | **Alliance for Audited Media 6 months ended September 30 2025
KEEPSAKES Preserve Your Memories Forever The Denver Post, partnering with News Keepsakes, offers high-quality keepsake memorabilia from our Endless Tributes website. Items include, but are not limited to, personalized plaques, customizable cutting boards, Veterans tribute items, and custom bookmarks. If you would like to order additional plaques that include the original obituary, please visit our online platforms below.
Endless Tributes denverpost.com/obituaries
Visit Online Store newskeepsake.com/products
Recruitment & Legal Notices
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Recruitment & Legal Notices Optimize Your Strategy
Reducing the Cost of Open Positions The Denver Post offers robust recruitment solutions to find qualified candidates for your industry. Don’t hassle with multiple job boards and free job postings that get lost in the shuffle. Our recruitment solutions target key job boards through one order and provide a consolidated dashboard to track responses.
Recruitment Options • Self-Service: Three attractive options
available. Click Here to Post Now
• Products: Learn more about our solutions. View Recruitment Products
Contact & Assistance For questions or recruitment assistance, please reach out directly to Nicole: nmaeastas@denverpostmedia.com Nicole can also assist with legal / public notices as needed.
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Contact Information Hours & Deadlines
Submission Guidelines We are available to assist you Monday through Friday, 11am – 4pm MST. Our deadlines to submit obituaries, announcements, and death notices are:
General Support For general questions or standard submission assistance:
Call: 303-954-2312 funerals@denverpost.com
• Mon – Fri: 3pm for the next day’s edition • Saturday: Noon for the Sunday and Monday edition
Weekend Emergencies
We do not offer assistance on Sundays.
For urgent support during weekend hours, please reach out to:
Closed on major holidays with an early deadline the day prior.
Jen Bryan Director of Advertising Operations and Inside Sales
Phone: 303-807-7735
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