Travis Cumbest Portfolio

Page 16

The Otherside

For my Senior Capstone Project, I invented a comedy club that uses an online platform to host its in-person performances, which would allow for maximum audience attendance during Covid-19. I named this club “The Otherside Comedy Club & Bar.” I created a website, three motion graphics clips, a video commercial, an ad campaign with social media ads, billboards and bus signs, and merchandising, including a pin, hoodies and shirts, a shot glass, and stickers. I based my branding on the classic “why did the chicken cross the road” joke using chicken iconography.

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Travis Cumbest


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Travis Cumbest Portfolio by Southern Miss Design - Issuu