

Tycoon
Navigating the business and startup landscape in Goa


COVER FEATURE
Groworthylife
Vishal Jha pivoted from cricket, building Groworthylife into an ethical, results-driven digital marketing agency
Artistry
Kennel
Luvena Fernandes leads Artistry Kennel, promoting ethical breeding, animal welfare, transparency, and responsible growth standards.
Rajat Kumar’s Quemahtech simplifies complex systems through engineering excellence, collaboration, trust, and customer-focused technology solutions.
Look Book Salon
Look Book Salon delivers personalized beauty services, blending creativity, expertise, and innovation into a trusted brand.



As we step into February, a month of renewal and fresh momentum, this edition of Goa Tycoon celebrates the determination, creativity, and resilience shaping Goa’s entrepreneurial spirit. Across industries, individuals are turning passion into purpose and ideas into meaningful, sustainable ventures.
We begin with Vishal Jha, founder of Groworthylife, who pivoted from cricket to build a thriving digital marketing agency serving 50+ clients. His journey of reinvention is rooted in ethics, innovation, and strong relationships — proof that resilience lays the foundation for success.
In another inspiring space, Luvena Fernandes of Artistry Kennel sets benchmarks in ethical dog breeding, combining compassion with global standards to promote transparency, animal welfare, and responsible growth.
Technology takes centre stage with Rajat Kumar’s Quemahtech, simplifying complex systems through thoughtful engineering, collaboration, and a customer-first mindset built on trust and reliability.
The beauty and lifestyle segment shines through Look Book Salon, founded by Rimple Sharma and Manish Singh, where personalized services and creative expertise have shaped a trusted, high-quality brand.
Youthful ambition comes alive through 19year-old Ashvila Menezes, whose floral and resin keepsakes under Flower Basket Creations and Ash Resin Artistry reflect craftsmanship, resilience, and dreams of building her own studio and fashion career.
Adding a delicious touch of tradition, The Laddoo Co., a mother-daughter duo, reimagines Indian sweets with jaggery and superfoods, blending nostalgia with healthier, artisanal indulgence.
Together, these stories reveal a key truth about business in Goa: success requires more than ideas. It calls for understanding seasonal rhythms, nurturing loyal customers, staying digitally present, managing resources wisely, and using quieter months to evolve. This mindful approach transforms small ventures into lasting legacies.
Well, that's all I have for you from my desk this month. I hope you enjoy reading this month's issue of Goa Tycoon. Do share it with your friends all across the globe.
Until next month, cheers!
Warm regards,
Jessyl Fernandez Editor
05 Ashvila Menezes
06 The Laddoo Co.
07 Effective Strategies for Running a Seasonal Business in Goa
Introduction
Goa, the tiniest state on the western coast of India, boasts golden pristine beaches, palm-fringed avenues, flavourful food, delicious Portuguese-influenced sweets, and warm, hospitable people. Also known as the Ibiza of India for its partying. A tropical paradise of flora and fauna, from the very famous 'almi' (mushrooms) endemic to its forests, that grow only on the red mud anthills, to the solar prawns that are fished immediately after the monsoons, Goa is unique. Tourists are also attracted to Goa for its cultural heritage - from the famous old Portuguese churches like Se Cathedral in Old Goa, the 16th Century Safa Masjid in Ponda and Shree Mangesha Temple in Mardol, the legendary Arvalem or Pandava Caves where the Pandavas of the Mahabharat fame lived, to its two unique festivals - Carnival and Shigmo. Goa plays host to many festivalsthe International Film Festival of India that promotes cinema, the Serendipity Art Festival, Sunburn Music Festival, to name a few. To showcase this varied heritage of culture, art, tradition, food, and people, in 2015 ItsGoa was born. The main aim was to make it the premier portal for all things Goa. We were able to showcase Goa like never before. Soon our blog-based website transcended the virtual space, with the ItsGoa magazine – a sought-after resource for visitors to Goa from countries like Norway, UK, USA, etc.
Chief Editor
Jessyl Fernandez
Sales
Donald Fernandez
Andrea Fernandes
Content & Social Media Saviola Dias
Britney Fernandes
Graphics & Layout
Britney Fernandes
Latisha Govekar
For advertising queries: +91 7887330620 / 9370502124
ItsGoa Media Group
Nordic Intent HQ - Floor 3, PDA Colony, Porvorim, Goa 403521
Email: mail@itsgoa.com Website: itsgoa.com




Vishal Jha founded Groworthylife, a digital marketing agency serving 50+ clients, building a results-driven, ethical brand through resilience, innovation, and strong client relationships after pivoting from cricket to entrepreneurship.
Article by: ItsGoa
Images by: Vishal Jha cover feature
Vishal Jha, the young and dynamic entrepreneur behind Groworthylife, is redefining the digital marketing landscape with his unique blend of creativity, innovation, and strategic insight. Since founding Groworthylife, Vishal has worked with over 50 clients, including several international brands, helping businesses establish a robust and impactful digital presence.
From his humble beginnings as a student with a passion for digital marketing to leading a thriving company, Vishal’s journey is a testament to the power of perseverance, ethical growth, and strong client relationships.
A Journey Fueled by Passion and Determination
Vishal's entrepreneurial journey began at the age of 16 when he first discovered the potential of the internet for earning money. Although he initially focused on his cricket career, an unforeseen turn of events changed his path. In 2021, Vishal was diagnosed with a tumor, which led to the decision to pause his professional cricket aspirations.
This health setback shifted his focus to entrepreneurship, prompting him to pursue a degree in Computer Applications at Don Bosco College in Panjim. During his time at college, Vishal took on the role of General Secretary, where he was heavily involved in organizing events and managing sponsorships. It was during this period that he realized the potential of social media marketing, and his passion for it grew exponentially.
By his final year, Vishal had already conceptualized Groworthylife as part of his college project. What started as an academic endeavor quickly turned into a full-fledged business, with Vishal leveraging the networks he had built through his college events. Despite having no portfolio or initial investment, he secured his first clients through his persuasive sales pitch and unwavering commitment to deliver results. This marks the true beginning of Groworthylife, a company that would later become a leader in the digital marketing space.

Vishal Jha
Building Groworthylife: Innovation, Trust, and Strong Client Relationships
At Groworthylife, Vishal’s vision was clear from the start: to create a brand that not only focused on results but also built meaningful, lasting relationships with clients. This approach has been the cornerstone of the company’s success. Today, Groworthylife’s philosophy centers around delivering exceptional value and cultivating trust, ensuring that every client feels genuinely supported throughout their journey.
The company's success was not just driven by its ability to execute campaigns but also by its deep understanding of client needs. Vishal’s dedication to going above and beyond expectations has earned the company long-term clients, with many clients still working with Groworthylife since its early days. This client-first mentality is what sets Groworthylife apart from other agencies, ensuring that customer satisfaction is always a top priority.
Leadership Philosophy: Empowering the Team for Success
Vishal believes that leadership is about empowering others to do their best work. His leadership style is grounded in trust, clarity, and mutual respect. Vishal ensures that every team member at Groworthylife is empowered to make decisions and contribute their ideas.


GWL Team
gWL team with Dr. Nilesh korde at India International Ayurveda & Wellness Expo Summit
The company follows a collaborative approach to brainstorming, where everyone from designers to managers is involved in creating strategies and solutions. This inclusive culture fosters creativity, improves team morale, and leads to better outcomes for clients.
The work culture at Groworthylife is built on the belief that work should be engaging and enjoyable. The company operates under a 60-40 rule: 60% fun and 40% work. This balance ensures that the team remains positive and motivated while delivering exceptional work. Vishal also places a strong emphasis on paying interns and employees for their contributions, believing that fair compensation is crucial for maintaining a motivated and happy team.
Overcoming Challenges: Resilience and Adaptability
The path to success has not always been easy. Vishal recalls the difficulties of pitching to clients with no portfolio, managing every aspect of the business alone, and working long hours while maintaining a focus on quality. Despite these challenges, Vishal’s resilience and determination helped him push forward. The experience of starting Groworthylife with zero investment taught him invaluable lessons about hard work, dedication, and the importance of
The health setback that forced Vishal to stop playing cricket became a pivotal moment in his life. Instead of dwelling on his misfortune, he used it as an opportunity to channel his energy into entrepreneurship, building a business from the ground up. This resilience, coupled with the support of his family, particularly his parents, who always believed in his potential, kept him focused and determined to succeed.
Scaling with Values: Delivering More Than Promised
As Groworthylife continues to expand, Vishal remains committed to the principle of delivering more value than what is promised. He believes in offering clients ₹1000 worth of work even if they only pay ₹100. This approach has helped the company retain clients for years, generate referrals, and build a reputation for quality and integrity.
Vishal credits much of his success to networking and building genuine relationships, with 50-60% of his clients coming through referrals from satisfied customers. In scaling his business, Vishal emphasizes the importance of building strong foundations before seeking rapid growth. The key to sustainable success, he believes, lies in working smarter, not harder, and ensuring that every client receives

Influencer Meet - Taj Vivanta

Work-Life Balance: The Key to Sustained Success
Vishal understands the importance of maintaining a work-life balance, especially when running a business. Despite the demands of entrepreneurship, he prioritizes staying active through sports like cricket, football, and running, which help him maintain discipline and focus.
He also enjoys traveling and reconnecting with childhood friends and mentors during business trips. These activities help him recharge and return to work with fresh energy and a clearer perspective.
Vishal’s commitment to maintaining a balanced lifestyle extends to his team at Groworthylife. He believes that ensuring employees have a healthy work-life balance is key to their creativity and productivity. The company’s relaxed and pressurefree environment encourages employees to thrive both professionally and personally.
Vision for the Future
Looking ahead, Vishal is focused on scaling Groworthylife while continuing to strengthen his actively running ventures in performance marketing and B2B corporate assistance, both of which are showing strong and consistent growth.
His long-term vision is to build value-driven brands rooted in strategy, emotion, and measurable outcomes, prioritising sustainable impact over shortterm success and ensuring every venture is built on trust, ethics, and results.
Alongside these established businesses, Vishal is expanding into complementary verticals, including an ad production brand, a PR firm, and D2C brands in the Fashion and Food & Beverage industries. Beyond business expansion, he aspires to create a life of stability, freedom, and abundance for himself and his loved ones, while contributing meaningfully to society. For Vishal, success is defined not just by scale, but by influence, integrity, and the ability to grow while staying true to his values.

10 months of GWL
Conclusion: A Journey of Growth, Resilience, and Innovation
Vishal Jha’s journey as an entrepreneur is an inspiring tale of resilience, innovation, and the pursuit of excellence. From overcoming personal challenges to building a thriving business, Vishal’s story is a testament to the power of hard work, ethical growth, and the importance of building strong relationships.
Through Groworthylife, Vishal has not only built a successful business but a team and a community driven by passion, creativity, and a shared vision of long-term success.
As he continues to scale his ventures and expand his horizons, Vishal’s focus on delivering value and staying true to his core values will undoubtedly guide him to even greater achievements.

Ethical Breeding
Artistry Kennel
Artistry Kennel, led by Luvena Fernandes, exemplifies ethical dog breeding in Goa, combining expertise, compassion, and global standards to promote animal welfare, transparency, and responsible growth.
Article by: Team ItsGoa
Images by: Artistry Kennel

Mrs. Luvena Fernandes Honored with the Championing Quality & Care in Canine Breeding – 2025 award
In the serene landscapes of Goa, Artistry Kennel stands as a beacon of ethical dog breeding and grooming excellence. Founded by Luvena Fernandes, a passionate and dedicated breeder with over 17 years of hands-on experience, Artistry Kennel has carved out a reputation for producing superior quality dogs with impeccable health, temperament, and world-class bloodlines. A licensed breeder certified by the Goa Animal Welfare Board, the Kennel Club of Goa, and the Kennel Association of Goa, Luvena has built her work on credibility, responsibility, and deep respect for animal welfare. With the unwavering support of her husband, Mr. Ashley Noronha, and guidance from mentor Mr. Steve Almeida, she has made significant strides in an industry that is still evolving in India.
A Passion Turned Purpose
Luvena’s journey into the world of dog breeding began with an enduring love for dogs and a strong desire to introduce professionalism and ethics into the breeding community. What started as a personal passion for canines soon transformed into a deeper purpose when she recognized the gap in responsible breeding practices in Goa. Many traders in the market were selling puppies with little regard for animal welfare, breed standards, and genetic health. This gap became the driving force behind the creation of Artistry Kennel.
Artistry Kennel specializes in breeding Labrador Retrievers, alongside select other breeds, always ensuring that every dog meets the highest standards of health and temperament. The focus on superior bloodlines, health testing, and strict adherence to breed standards sets Artistry Kennel apart.
The core values of ethics, transparency, responsibility, and long-term commitment form the foundation upon which the kennel operates, ensuring that not only the dogs but also the families who adopt them, are treated with utmost care and respect.
The Journey of Awareness and Advocacy
One of the most significant challenges Luvena faced was the widespread prevalence of unregulated puppy traders who lacked the necessary knowledge about breed origins and health. These traders, in some cases, unknowingly compromised the health and well-being of the puppies they sold. This posed a challenge for Luvena, as she sought to create awareness about the importance of ethical breeding practices in an environment where commercial gain often overshadowed animal welfare.
Through patience, continuous education, and a steadfast commitment to kennel club guidelines, Luvena managed to overcome these hurdles. Her dedication to ethical breeding and transparency helped build trust with her clients, as Artistry Kennel's reputation grew. Today, Artistry Kennel has become synonymous with integrity in breeding, fostering a loyal community of dog lovers who value the commitment to long-term welfare and health.

Rocky’s victory reflects quality breeding and dedicated handling

Along with his handler, Mr. Nishikant Kota, Rocky moved like a butterfly pure Labrador perfection

Grace, power, and precision Rocky proving his class against top competition at a prestigious show
Motivation and Achievements
Luvena’s motivation comes from her dogs, their health, success in shows, and the joy of seeing satisfied owners. Every healthy puppy born at Artistry Kennel is a testament to her commitment to the cause.
Each successful show win further reinforces why she began this journey, while the trust her clients place in her and the kennel drives her to do better every day. It also inspires her to keep raising awareness about responsible ownership and ethical breeding.
Building Artistry Kennel into a name respected nationally and internationally stands as one of Luvena’s greatest achievements. She balances discipline, compassion, and leadership to uphold standards, staying consistent with breed guidelines and welfare. Her ethics and care shape everything from breeding to post-adoption support, ensuring families feel guided and supported.
Setting Standards and Leading by Example
Luvena is dedicated to staying at the forefront of the breeding industry by continuously updating her knowledge on international breeding practices, dog show standards, genetic planning, and advancements in veterinary care. As a leader, she believes in setting high standards and leading by example. She ensures that every dog receives the respect and care they deserve, not only from her but also from her team, who share her values of ethics and compassion.
Networking plays a vital role in the growth of Artistry Kennel. Building strong relationships with breeders, veterinarians, handlers, and clients has been crucial to maintaining credibility and fostering long-term growth. Luvena and her team are active on social media platforms like Instagram and Facebook, using them to share their work, educate the public on ethical breeding practices, and stay connected with the dog community.


Artistry Kennel has earned widespread recognition for its excellence at prestigious dog shows across the country
Responsible Growth and Future Vision
Artistry Kennel continues to grow responsibly, scaling only when it can maintain its high standards. Luvena and her team prioritize quality over quantity by following carefully planned breeding programs and ensuring proper infrastructure.
They believe in limited litters to ensure that each dog receives the attention and care it deserves. Moreover, after-sale support remains a cornerstone of their operations, as they continue to guide families throughout their journey with their new pets.
For Luvena, working with animals is more than a profession, it’s a lifestyle. Her deep connection with her dogs, her time spent at shows, and her connection to nature keep her grounded and focused.
She encourages aspiring breeders to start with passion, build with discipline, and always remain ethical. Success, she believes, takes time, but credibility and integrity last a lifetime.


Rocky’s ring debut truly rocked the show, earning him his first Challenge Certificate in style
Champion Mohindern’s Rocky shines, marking a proud milestone
Looking forward, Luvena aims to elevate Artistry Kennel to greater heights, both in India and internationally. She is committed to producing dogs that meet global standards while expanding their grooming services.
In addition, she hopes to mentor the next generation of ethical breeders, passing on her knowledge and practices to ensure that the future of dog breeding remains in capable hands.
Conclusion
Artistry Kennel, under the leadership of Luvena Fernandes, is more than just a breeding establishment, it is a symbol of ethical breeding, transparency, and commitment to animal welfare.
Through dedication, continuous learning, and a deep love for her dogs, Luvena has successfully built a kennel that stands as a leader in the industry. As Artistry Kennel continues to grow, its impact on the Indian and global dog breeding community will undoubtedly be felt for years to come.


hotel Lua Nova
If holidays are inspired by nature and your thirst for rustic solitude and inner peace, Lua Nova is the hotel your heart was yearning for.
Located at Goa's celebrated holiday capital at Baga, it overlooks a beautiful Canvas of village Goa, just 5 minutes walk from the Baga Beach.




Quemahtech, founded by Rajat Kumar, simplifies complex systems through thoughtful engineering, collaborative culture, and human-centred leadership, delivering reliable tech solutions driven by innovation, trust, and customer-focused execution. entrepreneur

www.itsgoa.com itsgoa_ Itsgoa
Article by: Team ItsGoa
Images by: Quemahtech
In the fast-paced world of entrepreneurship, few stories stand as testament to resilience, innovation, and the power of a supportive team like that of Quemahtech. Founded by Rajat Kumar, a visionary driven by both technical expertise and a passion for problem-solving, Quemahtech has become a name synonymous with thoughtful engineering, dependable execution, and human-centred leadership. With a unique approach to business and a team that thrives on collaboration and creativity, Quemahtech is poised to make a lasting impact in the tech industry.
The Spark of Innovation: From Irritation to Inspiration
Rajat Kumar’s entrepreneurial journey began with an emotion that many can relate to: irritation. Frustrated by inefficient, unnecessarily complicated systems that were all too common in the corporate world, Rajat saw an opportunity to create a change. Rather than accepting the chaos that many had resigned themselves to, he wondered, "Can we engineer our way out of this?"
In 2021, Rajat founded Quemahtech with a core mission to simplify complex systems, making them more efficient and user-friendly. Early on, the company was a whirlwind of excitement, creative disorder, and challenges, but the turning point came when Rajat was joined by an extraordinary team. He often refers to them as a "carefully curated group of misfits", independent thinkers, problem-solvers, and status-quo disruptors, united by their intelligence and a shared sense of humor.

A Company Culture Built on Trust and Balance

He often refers to them as a "carefully curated group of misfits", independent thinkers, problem-solvers, and status-quo disruptors, united by their intelligence and a shared sense of humor.
Rajat’s leadership philosophy is grounded in clarity, trust, and respect. For him, leadership isn’t about commanding attention, but about creating an environment where exceptional people can thrive. He believes that clarity should replace chaos, trust should replace control, and standards should be upheld without severity. His approach to leadership emphasizes accountability, which naturally arises when employees are treated as adults and given the freedom to excel.
The company's culture reflects these values. Quemahtech prides itself on being "serious about performance, unserious about ourselves." Inclusivity, collaboration, and a healthy respect for boundaries are central to the team’s success. The culture fosters an environment where differences are celebrated, and psychological safety is seen as a strategic advantage. In this space, everyone is encouraged to speak openly, challenge ideas, and find solutions, all while maintaining a sense of humor.
Rajat Kumar

Signing an MoU with Padre Conceissao College of Engineering to inculcate entreprenurial skills in students

Christmas celebrations in the office
This culture, Rajat believes, is what drives the company forward. "Good people choose to care," he says, and that’s the driving force behind Quemahtech’s continued success. The team’s ability to balance hard work with well-earned downtime ensures that everyone remains motivated, inspired, and capable of doing their best work.
Resilience in the Face of Challenges
Entrepreneurship, as Rajat describes it, is full of unexpected challenges. At times, the road ahead can seem more like abstract art than a clear-cut strategy. However, resilience comes easily when you're surrounded by a team that refuses to let the mission waver. When the path became unclear, Rajat’s team leaned in, offering solutions, steadiness, and even laughter in the face of adversity.
Having parents who were unwaveringly supportive also played a pivotal role. Rajat's mother’s belief that he could achieve anything and his father’s grounding presence with advice rooted in discipline and integrity gave him the courage to face difficult times. As a result, failure was never viewed as a setback, but rather as a valuable learning experience, a mindset that has helped Quemahtech navigate the ups and downs of business life.
Key Milestones: Collective Belief and Client Trust
While partnerships, product breakthroughs, and strategic wins are certainly milestones in any business, Rajat considers the most significant achievement to be the collective belief that powers Quemahtech.
The moment a founder realizes that their company has outgrown their imagination is a defining one. For Rajat, this moment came when he overheard his team passionately debating ideas for improvements he had never even considered.
Another proud moment for the company came when their first major client trusted them. To Rajat, it felt like being picked first for a sports team after years of enthusiastic bench-warming, a true validation of the team's capabilities and commitment.
Innovation and Adaptability: Staying Ahead of the Curve
At Quemahtech, innovation is not about chasing every new trend but remaining thoughtful, relevant, and slightly ahead of the curve. The company thrives on curiosity and continuous learning, with complacency gently mocked and innovation always encouraged. This mindset allows Quemahtech to adapt swiftly to changes, whether in technology or customer needs.

By consistently offering practical solutions, Quemahtech has maintained a balance between respecting traditional practices and adapting them for the future. Their approach to staying relevant is rooted in the belief that success comes not from ego but from a willingness to keep evolving while keeping core values intact.
A Customer-Centric Approach: Delivering Beyond Expectations
Rajat and his team firmly believe that customers reward sincerity faster than they reward salesmanship. Their approach is simple yet powerful: listen carefully, respond intelligently, and deliver consistently.
Team gathering at the founders home
This customer-centric mindset has been crucial to Quemahtech’s success, as clients feel genuinely supported rather than just served.
Feedback is always welcomed, analyzed, and acted upon, because for Quemahtech, listening without implementation is just empty corporate theater. This commitment to truly understanding and responding to customer needs has built a loyal clientele and driven continuous growth.
Leadership Advice: Patience and People
For aspiring entrepreneurs, Rajat has a few key pieces of advice: Choose your people wisely, build your culture early, stay patient, and never underestimate the advantage of supportive parents. He believes that skills can be taught, but character is innate. A strong team and a healthy company culture are crucial to long-term success, and patience is key because meaningful achievements take longer than anticipated.
Work-Life Balance: Sustainable Success Through Balance
Rajat places significant emphasis on the importance of work-life balance for both himself and his team. He believes that rest is not indulgence but a strategy for sustained success. Encouraging lives beyond laptops, whether it's spending time with family, pursuing hobbies, or traveling, helps keep creativity flowing and minds sharp.
For Rajat, staying grounded is easy with the support of his family, who constantly remind him to take care of his basic needs despite the pressures of running a business.
Looking Ahead: Growth Without Compromise
Looking toward the future, Rajat envisions Quemahtech evolving into a company that is synonymous with thoughtful engineering and human-centred leadership.
Growth is certainly on the horizon, but Rajat is determined that it will never come at the expense of the company’s values. Preserving their culture while scaling will be the real achievement.
Legacy and Impact: High Performance with Empathy
Ultimately, Rajat hopes that Quemahtech will raise industry standards by demonstrating that high performance and empathy are not mutually exclusive. Success, in his view, is quietly defined by the pride of his parents and the satisfaction of a team that looks back and sees that they built something remarkable, while enjoying the journey.
In the end, Rajat’s philosophy remains clear: businesses

Rajat Kumar


The Look Book Salon
Look Book Salon, founded by makeup artist Rimple Sharma and entrepreneur Manish Singh, offers personalized, highquality beauty services in Goa, combining creativity, expertise, and innovation to build a trusted brand.

www.itsgoa.com itsgoa_ Itsgoa
Beauty Salon
Article by: Abisha Fernandes
Images by: The Look Book Salon

Rimple Sharma & Manish Singh, the unstoppable dynamic duo behind The Look Book Salon
In the heart of Goa, a new beauty destination has risen in Panjim, captivating the hearts of beauty enthusiasts and specialists. The Look Book Salon, the brainchild of Rimple Sharma and Manish Singh is more than just a beauty salon, it's a haven where art meets creativity, and beauty meets expertise which was established in 2024 in the very same month of February.
And what makes this salon truly special is the story of its founders, Rimple Sharma and Manish Singh, who dared to dream big and work tirelessly to bring their vision to life.
Rimple, a seasoned makeup artist with nearly 12 years of experience, is the creative force behind The Look Book Salon. Her passion for enhancing natural beauty and attention to detail has earned her a reputation as one of the best in the business.
But Rimple's journey to success wasn't without its challenges. "I wanted to create a space that reflects my vision, creativity, and standards of quality," she says, explaining her decision to open her own salon.
Manish, on the other hand, brings a wealth of business expertise to the table. With a background in real estate, he provides strong management support to the salon, ensuring that every aspect of the business runs smoothly.
Together, Rimple and Manish make a tough team, combining their skills to create a brand that's all about quality, trust, and personalised service.
So, what sets Look Book Salon apart from the rest? According to Rimple, it's the salon's commitment to offering a wide range of beauty services under one roof.
"We're not just a salon, we're a one-stop destination for all your beauty needs," she explains. From hair and makeup to beauty and nail services, the salon offers a comprehensive range of treatments that cater to every client's needs.
But what really sets Look Book Salon apart is its focus on personalised service. "We take the time to understand our clients' needs and preferences, tailoring our services to meet their individual requirements," Rimple says. This approach has earned the salon loyal customers and a reputation for excellence in the industry.
Staying ahead of the curve in the beauty industry requires constant innovation and creativity.

The Look Book team– stylish, united, and ready to glam up every client who walks through the door


Elegant black‑gold salon interiors with arched mirrors of The Look Book Salon
The Look Book Hair & Beauty Salon – where style meets personalized beauty under a sleek modern façade
Rimple and her team stay updated with the latest trends and technologies through regular training sessions, workshops, and masterclasses. "We believe in continuous learning and improvement," Rimple explains. "It's essential to stay current and adapt to changing trends and client preferences."
Of course, building a successful business isn't without its challenges. Rimple and Manish faced their fair share of obstacles, particularly in building trust and consistency in a competitive market.
But they've overcome these challenges by staying committed to quality and focusing on personalised client experiences. "We've built a loyal clientele by consistently delivering exceptional service and results," Manish says.
The team at Look Book Salon is a key part of its success. "We're proud of our team and the work they do," Manish says. "Each member of our team is skilled in their area of expertise and shares our commitment to quality and client satisfaction."
The salon supports its team members' professional growth through regular training and skillenhancement sessions, ensuring that they stay up-


As Look Book Salon looks to the future, Rimple and Manish are excited about the possibilities. "We're committed to growing and evolving as a brand," Rimple says.
"We'll continue to innovate and improve our services, always putting our clients first." With their combined expertise and passion for beauty, Rimple and Manish are well on their way to creating a beauty empire that will leave a lasting impact on the industry.
In conclusion, Rimple and Manish's journey to creating Look Book Salon is a testament to the power of hard work, dedication, and passion.
Their commitment to quality, trust, and personalised service has earned them a loyal clientele and a reputation as one of Goa's top beauty salons. As they continue to grow and evolve, one thing is certain, Look Book Salon is here to stay.
Address: Shop no. 6&7, Kamdhenu Building, Dr Dada Vaidya Rd, near manoshanti hotel, Opp. Hotel Manoshanti, Altinho, Panaji, Goa 403001·550.0 m
Rimple Sharma, the fierce lady boss who steers her salon empire with unstoppable style and swagger
Manish Singh, the guiding force of The Look Book Salon



Ashvila Menezes, 19, from Goa, runs Flower Basket Creations and Ash Resin Artistry, crafting customized floral and resin keepsakes, growing through resilience, and aiming for a studio and fashion career. entrepreneur
Ashvila Menezes
Article by: Team ItsGoa
Images by: Ashvila Menezes

Ashvila Menezes, a 19-year-old from Benaulim, Goa, is a budding entrepreneur who has taken the leap into the world of creative business ventures. From a young age, Ashvila nurtured her passion for creativity and designing, which has now manifested in two successful businesses, Flower Basket Creations and Ash Resin Artistry.
Currently residing in Majorda, she is pursuing her dreams with determination and is enrolled in a Fashion Designing course, an aspiration she has held since childhood.
A Journey of Creativity and Entrepreneurship
Ashvila’s entrepreneurial journey began not with a formal business plan but from a strong desire to express her creativity. As a child, she was always drawn to artistic pursuits like dancing and cooking, but as she matured, she found herself increasingly passionate about designing and creating new things.
From her room at home, she started crafting floral and resin-based products and soon shared her work with others who appreciated handcrafted artistry. With encouragement and unwavering support from her mother, Ashvila was able to turn her passion into a full-fledged business.
Her two creative ventures, Flower Basket Creations and Ash Resin Artistry, are both built on the foundation of customization, quality, and customer satisfaction. The businesses offer a variety of handcrafted and bespoke items, from floral arrangements for weddings and celebrations to resin-based keepsakes such as photo frames, keychains, and jewelry.
Flower Basket Creations: Crafting Memories for Special Occasions
Flower Basket Creations is Ashvila’s venture that specializes in floral artistry, catering to weddings, birthdays, and other celebrations. Her work includes everything from bridal bouquets, flower baskets, and bridesmaid hair accessories to customized theme bouquets and complete wedding decorations.
Ashvila’s unique approach involves designing every product with her own ideas and presenting them to customers for their approval before moving ahead with the creation. With a keen eye for detail and an emphasis on personalized service, she ensures that every item reflects the customer's vision and is a memorable part of their special day.

Ashvila Menezes
Bridal Bouquet

Preserved Flowers in Resin from the foot of St. Anthony
Ash Resin Artistry: Turning Creative Designs into Timeless Keepsakes
Ash Resin Artistry is the second business where Ashvila’s creativity shines through in the form of resin-based creations. From photo frames and keychains to clocks, coasters, and jewelry, each product is a carefully designed, custom-made piece.
What sets this business apart is Ashvila’s focus on preserving memories, such as turning roses gifted by loved ones into timeless keepsakes, turning ordinary flowers into lasting mementos. With a strong emphasis on quality, every product is crafted with the customer’s needs in mind, ensuring that it is both meaningful and beautifully designed.
Overcoming Challenges and Staying Motivated
Like any entrepreneur, Ashvila faced her own set of challenges. From finding customers and dealing with market competition to managing time and overcoming self-doubt, these obstacles didn’t deter her. Instead, she used these challenges as stepping stones, learning from her mistakes and staying committed to her vision. By starting with a trusted network of people, utilizing social media to showcase her work, and offering promotions, she


Toasting Flutes
has managed to grow her businesses and gain a loyal customer base. Through difficult times, Ashvila stays motivated by recalling her purpose, trusting in her vision, and celebrating every small victory. Surrounded by supportive people and constantly reconnecting with her creative passion, she continues to push forward. For Ashvila, resilience and self-belief are the keys to turning struggles into successes.
Achievements and Future Goals
Professionally, Ashvila’s biggest achievement has been creating successful businesses, achieving financial independence, and earning trust and recognition from her clients.
Personally, she has grown in confidence, emotional strength, and the ability to inspire others. Her journey as a young businesswoman is a testament to her hard work and resilience, and she continues to strive for growth.
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Looking ahead, Ashvila aspires to scale her businesses further. She dreams of opening her own studio, a dedicated space where she can efficiently manage her work and interact with clients.
She also aims to expand her brand, making it a recognized name in the industry. Beyond her current ventures, Ashvila envisions a future in fashion design and is determined to build a strong identity as a designer.
A Journey Fueled by Passion and Perseverance
Ashvila’s entrepreneurial journey is an inspiring example of passion, perseverance, and dedication. Despite starting her business ventures at a young
age, she has already overcome numerous challenges and achieved considerable success.
Ashvila believes in staying true to her values, quality, creativity, customer satisfaction, and growth, and remains steadfast in her pursuit of her dreams. With a clear vision, a growth mindset, and a solid foundation of family support, she is poised for greater success in the years to come.
For aspiring entrepreneurs, Ashvila’s advice is simple but powerful: “Start with faith, patience, and consistency. Believe in your vision, work hard every day, and don’t be afraid to learn from mistakes. Success doesn’t happen overnight, but with perseverance, everything will fall into place.”

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The Laddoo Co., founded by a mother-daughter duo, crafts healthy, gourmet laddoos using jaggery and superfoods, blending tradition with innovation to offer guilt-free, artisanal Indian sweets.

www.itsgoa.com itsgoa_ Itsgoa
Article by: ItsGoa
Images by: The Laddoo Co. entrepreneur
In the heart of Goa, a mother-daughter duo, Devika and Sheetal Sudin Sambari, has embarked on a journey to redefine the traditional Indian sweet, bringing together the rich flavors of nostalgia and modern health-conscious living.
Their venture, The Laddoo Co., specializes in creating gourmet laddoos that offer the indulgence of sweets without the guilt. With a focus on health, authenticity, and innovation, The Laddoo Co. has become a standout name in the artisanal food space.
A Resilient Beginning
Devika, an Assistant Professor by profession with a creative flair as a dancer, actor, and writer, and her mother, Sheetal, a talented actor with a natural affinity for culinary operations, combined their distinct strengths to create The Laddoo Co.
Their journey into entrepreneurship began in 2021, when Devika and her sister launched a baking business, only to face significant setbacks. However, the passion for entrepreneurship never waned.

In 2025, witnessing the global shift towards healthconscious living, the duo found a gap in the market for nutritious yet indulgent sweets. They recognized that while traditional Indian sweets were beloved, there was a growing demand for healthier alternatives. This inspired the launch of The Laddoo Co., with a mission to create "guilt-free" happiness using jaggery and a range of fusion flavors that cater to individual preferences.
Crafting the Perfect Laddoo: Tradition Meets Health
The Laddoo Co. specializes exclusively in crafting laddoos, a staple in Indian culture, especially during celebrations like Ganesh Chaturthi and Diwali. For Devika and Sheetal, laddoos are more than just food; they represent tradition, joy, and culture. Their brand is built on core values of Authenticity and Health, focusing on keeping the essence of traditional Indian sweets alive while adapting them to meet modernday health-conscious demands.
At The Laddoo Co., every laddoo is made using pure ghee and fresh, high-quality ingredients. The company prides itself on creating sweets that not only taste indulgent but are also nutritious. By using jaggery as a natural sweetener and incorporating superfoods like Makhana (fox nut) and oats, they cater to a younger generation and fitness enthusiasts seeking healthier alternatives to the refined sugar-laden treats typically found in stores.
Overcoming Early Challenges
Like many small businesses, The Laddoo Co. faced its share of challenges in the early stages. As a bootstrapped home-based business, resource management was a significant hurdle. With no hired staff, the mother-daughter duo was responsible for everything, sourcing ingredients, managing storage, designing packaging, and handling logistics. Time management became their most valuable skill, and their disciplined planning allowed them to maintain strict quality control, ensuring that every laddoo met their high standards.
Devika with her mother

dry fruit laddoo
Despite the difficulties, the duo remained resilient, sharing the workload between themselves and maintaining a focus on quality, customer satisfaction, and attention to detail. Their commitment paid off, as their consistent sales and the joy their customers expressed helped them push forward during tough times.
Innovation and Staying Ahead of the Curve
In an industry steeped in tradition, The Laddoo Co. has managed to stay relevant by constantly innovating. The brand’s tagline "Traditional Roots, Modern Shoots" reflects its commitment to honoring the classics while also introducing unique fusion flavors.
By experimenting with flavors like Chocolate, Makhana, and Oats Laddoos, they’ve tapped into the growing demand for healthier, functional foods that cater to modern tastes.
These innovations have helped The Laddoo Co. stand out in a crowded market, attracting a younger, health-conscious audience that seeks the texture and taste of laddoos without compromising on their wellness goals. The continuous introduction of new and exciting flavors ensures that their menu remains fresh, exciting, and relevant.
Leadership and Vision
Devika and Sheetal’s leadership style is rooted in collaboration and mutual respect. As co-founders, they each bring unique skills to the table, Devika with her educational background and creative talents, and Sheetal with her deep understanding of culinary operations. Their partnership has been instrumental in ensuring that every decision aligns with their vision of purity, quality, and customer satisfaction.
With no external team members at this stage, the mother-daughter duo works seamlessly together, ensuring that their vision remains focused and their products maintain the highest standards.
Their leadership is about setting an example and staying true to their values, from the production process to customer service.
The Power of Networking
Networking has played a pivotal role in the success of The Laddoo Co. Through Devika’s involvement in the education and arts communities, the brand has built a network of trust that has been vital for wordof-mouth marketing. They see every customer as more than just a transaction; they view their clients as relationships to nurture. Satisfied customers, in turn, become their most powerful advocates, helping to spread the word about The Laddoo Co.'s unique offerings.
Scaling with Quality
As The Laddoo Co. continues to grow, the brand has adhered to a simple yet powerful strategy: Zero Compromise on Quality. Each laddoo is made fresh to order, using only pure ingredients and no preservatives. The company’s commitment to quality is reinforced by their policy of replacing products that don’t meet customer expectations, ensuring that trust remains at the forefront of their customer relationships.


raggi laddoo with jaggery

the understanding that growth must be carefully managed to maintain the integrity of their product.
Balancing Work and Life
While running The Laddoo Co., Devika juggles multiple roles as an Assistant Professor, a dance choreographer, and a theatre artist. For her, the key to maintaining work-life balance lies in passion.
Switching between the academic, creative, and entrepreneurial worlds allows her to recharge and stay grounded. She credits her family, especially her mother and father, for their unwavering support and motivation, which enables her to manage her many roles effectively.
Advice for Aspiring Entrepreneurs
Devika’s advice to aspiring entrepreneurs is simple: Start from Zero. She believes that entrepreneurship doesn’t require a massive investment; it requires courage and passion.
She emphasizes that challenges should be viewed as learning opportunities, and success will come with consistency, dedication, and a strong product.
Future Goals and Expansion
Looking ahead, The Laddoo Co. envisions expanding beyond its home business model. The duo plans to open a dedicated storefront and hire a team to manage the growing demand. Their goal is to establish The Laddoo Co. as a go-to destination for healthy, artisanal Indian sweets, offering a space where customers can experience the best of traditional sweets with a modern twist.
Conclusion
The Laddoo Co. stands as a testament to the power of resilience, innovation, and authenticity. Devika and Sheetal Sudin Sambari have taken a beloved traditional treat and redefined it for the modern, health-conscious consumer. Their journey is one of passion, family, and a relentless pursuit of quality, values that will continue to guide The Laddoo Co. as it grows and evolves into a brand that represents the best of both tradition and innovation.

chocolate laddoo
gond ke laddoo

Effective Strategies for Running a Seasonal Business in Goa
Success in Goa’s seasonal market requires understanding demand cycles, nurturing local customers, maintaining digital presence, managing finances wisely, offering themed experiences, and using off-season time for upgrades and growth.
Article by: Renata Fernandes
Images by: Freepik
authored article
Goa’s tourism-driven economy creates a unique business landscape where demand peaks during October to May and decreases significantly in the monsoon and end of summer. Running a seasonal business in Goa requires thoughtful planning, adaptability, and a strong understanding of consumer behavior. Businesses that succeed are those that develop strategies for both high-demand and low-demand periods.
1. Understand the Seasonal Demand Cycle
The first step to success is recognizing how visitor patterns shift throughout the year. During peak season, Goa attracts domestic and international travelers, creating high demand for accommodation, food, entertainment, retail, and experiences. In contrast, locals become the primary customer base during the off-season. By understanding this cycle, businesses can plan inventory, staffing, and marketing activities more efficiently.
2. Build a Local Customer Base
While tourists drive peak revenue, locals sustain the business during slow periods. Offering loyalty programs, weekday offers, community events, and special local-only deals can foster long-term relationships. Hosting workshops, pop-ups, or cultural activities can create reasons for locals to keep visiting. Establishing trust within the community ensures consistent footfall even when tourist numbers drop.
3. Strengthen Digital Presence
A strong brand identity can help any seasonal business in Goa stay relevant year-round. Maintain active engagement on social media platforms through storytelling, behind-the-scenes content, customer feedback, and collaborations. Seasonal menus, upcoming event teasers, and interactive campaigns keep audiences interested even when they are not physically present. Consistent branding builds a loyal following that will return during peak season.
4. Manage Costs and Revenue Wisely
Peak season is the time to generate surplus revenue. Businesses should practice efficient cost management by planning ahead, forecasting demand, and pricing strategically.
Reserving a portion of peak profits to support offseason operations ensures financial stability. During slower months, adjusting operational expenses, such as staffing shifts and reduced operational hours, helps maintain profitability without compromising quality.
5. Offer Seasonal and Themed Experiences
Instead of shutting down in the off-season, businesses can introduce unique experiences that align with Goa’s slower, calmer vibe. Ideas include monsoon retreats, indoor music events, special creative menus, wellness sessions, and art or craft experiences.These offerings create value and attract niche travelers who appreciate Goa beyond beaches and nightlife.
6. Use Off-Season for Growth and Improvement
The off-season is ideal for internal development. Businesses can upgrade interiors, train staff, improve menus or services, revamp branding, or invest in maintenance.
Preparing during downtime ensures that when the next season arrives, the business is refreshed and ready to impress.
Conclusion
Running a seasonal business in Goa demands flexibility, creativity, and strategic foresight. By cultivating local loyalty, maintaining strong brand presence, managing revenue wisely, and using offseason time effectively, entrepreneurs can not only survive seasonal fluctuations but also build a sustainable and thriving business all year long.










