VistaClad - Customer Activation Toolkit

Page 1


VCTHCL27

Instore - Peddlers & Samples

What is it? Instore activiation that allows customers to touch and feel the product is important to help ignite interest and generate leads.

Touchpoint: Trade Counter + Reps

Website - Documents

Click here

What is it? Adding documents such as Install guides and product brochures help people learn more about the product and enagage them to make informed decisions.

Touchpoint: Website

Install guide available in both a quick start and detailed version

Social Media - Instagram Post

Click here

What is it? Instagram posts are an opportunity to convey a brand’s personality, values, and products while building a stronger connection with your audience. Instagram posts are perfect for promoting VistaClad with engaging, informative and educational content.

Touchpoint: Social Media - Instagram Post

Multiple versions created for you

Important: Use Hashtags to improve your reach #

Important: Tag @iti _ aus on all posts so we can share.

Click here

Do you need help? We have a guide that can help you utilise Instagram Posts to promote VistaClad, download a copy here.

Social Media - Instagram Stories

Click here

What is it? Vertical, full-screen photos or videos that allow you to add interactive tools like stickers, polls, and AR filters that vanish after 24 hours. Instagram Stories are perfect for promoting brands like VistaClad with engaging, time-sensitive content to your many followers.

Touchpoint: Social Media - Instagram Stories

Multiple versions created for you

Important: Use a Hashtag to improve your reach #

Important: Mention @iti _ aus on all Stories to increase your reach.

Click here

Do you need help? We have a guide that can help you utilise Instagram Stories to promote VistaClad, download a copy here.

Social Media - Facebook Post

Click here

What is it? Facebook posts are a fundamental element of an effective social media strategy. They offer a platform to share a variety of content, from text and images to videos and links, allowing businesses to connect with their audience, share updates, and engage in meaningful conversations.

Touchpoint: Social Media - Facebook Post

Multiple versions created for you

Important: Use a Hashtag to improve your reach #

Important: Mention @iti _ aus on all posts to increase your reach.

Click here

Do you need help? We have a guide that can help you utilise Facebook Posts to promote VistaClad, download a copy here.

Social Media - LinkedIn Post

Click here

What is it? LinkedIn is a professional networking platform that goes beyond normal social media. It serves as an invaluable tool for businesses to establish and nurture their professional identity as it operates on a B2B level. LinkedIn should be a part of your Social Media strategy.

Touchpoint: Social Media - LinkedIn Post

Multiple versions created for you

Important: Use a Hashtags to improve your reach #

Important: Mention @iti _ aus on all posts to increase your reach.

Click here

Do you need help? We have a guide that can help you utilise Linkedin promote VistaClad, download a copy here.

Product Images

Click here

What is it? Websites are a must and having product images that you can display on your website allow you to attract new customers and service existing customers easier. Along with the image be sure to have a clear and concise product ame that contains the word VistaClad to help with SEO.

Touchpoint: Your Website product pages, online store and google shopping

Click here

To help streamline this process we have created a standard upload template on excel, this template can be easily changed to suit most web platforms. If you require a customised upload template created please reach out to your ITI Representitive.

Online Training

Click here

What is it? Being trained on the Vistaclad range is crucial for effective sales because it equips you with the necessary knowledge and confidence to address customer inquiries and concerns accurately.

Being well-informed allows you to articulate the benefits, features, and unique selling points of the Vistaclad, thereby building trust with potential buyers.

Furthermore, product training helps you anticipate and overcome objections, leading to higher conversion rates and increased customer satisfaction. Ultimately, thorough training on Vistaclad products fosters credibility, enhances communication, and significantly boosts sales performance.

Touchpoint: External and Internal staff, key customers and installers

Image Libary

Click here

What is it? Exclusive access to theEva-Last Flickr account where you can download hi-res images selected by the VistaClad marketing team.

Touchpoint: Website or Social Media

Image Use: Download a copy of the ITI Image use policy here

Contact your ITI Australia Account Manager if you’d like further information or support around activating these digital assets or any marketing intitiaves provided by ITI.

ITI Australia are committed to your success, if you would like or need custom content created to suit your specific business needs please email justinn@iti.net.au

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.