Business Bulletin: Summer 2019

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real-world classroom

ORANGE YOU CREATIVE Building the Bengal Nation

L

ast semester, students in management professor, Jeff Street’s honors program course, “Orange You Creative” raised $15,000 toward bringing the Idaho State University

STUDENTS IN SERVICE Raising Money for Sick Kids

I

n

April,

Alex

Bolinger’s

Individual

and

Organizational Behavior class held a MakeA-Wish fundraiser in order to raise money for terminally ill children in Southeast Idaho. It

brand to Old Town Pocatello. A collaboration of

was a great learning experience for the students,

generous sponsors, including Citizens Community

(pictured below, left to right) Burke Khapp, Rebecca

Bank, ISU Credit Union and Idaho State University, all

Steed, Nicole Milford, and Victoria Steckline. For the

pledged the primary funding for adding branded signage to

event, students developed the idea for a pop-up thrift shop,

the historic area of the city. Signage will include: 130 lamp post

which was held in ISU’s Pocatello campus Student Union

pennants, 15 – “IS” logo neon signs for business windows and

building. The students placed donation boxes in the residence

a 20-foot by 40-foot painted “ghost” sign featuring the newly

halls on campus and received an overwhelming amount of

branded ISU Bengal head. Based on the class’s cost

donated clothing and shoes. After the event was

assessment, the project will require an additional

over, they took the remaining clothing to the Idaho

$4,000 in funds to complete the $19,000 project.

Youth Ranch. The event raised $400, which Jessica

“With the onset of the University’s rebranding

Budzianowski, Director of Development of Make-A-

campaign, I felt like a project like this would give

Wish Idaho, says, “Is enough to provide a child a fun

students, faculty and businesses the opportunity

and great experience.” The Boise State University

to come together and spread the Bengal pride

College of Business and Economics will be using

throughout our community,” said Street. With very

Bolinger’s class as a model for developing a similar

little funds to go, the students are very excited to

course in their own college in the coming semesters.

see their project come to life. (Pictured in top photo)

(Pictured in bottom photo)


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