Saudi Arabia’s Ten Most Influential CFOs to Watch in 2025 May2025

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Honeywell
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Wealth consists not in having great possessions, but in having few wants.

- Epictetus

Astheglobalfinanceisintheadvancingstage,the

roleoftheChiefFinancialOfficerhasundergonea remarkabletransformation—nolongerconfinedto balancesheetsandfinancialforecasting,today’sCFOisa strategicpowerhouse,atechnologyadvocate,anda visionaryleader.Thisisespeciallytrueinthecontextof SaudiArabia,whereeconomicdiversification,digital transformation,andVision2030arereshapingthenation’s corporateDNA.

AstheKingdomsteerstowardbecomingaknowledgebased,innovation-ledeconomy,thefinancefunctionhas becomecentraltodrivingsustainablegrowth,operational efficiency,andstakeholdertrust.Frommegaprojectsin NEOMtodigitalbankingexpansionsandindustrial modernization,CFOsacrossindustriesarenowatthe forefrontofhigh-stakesdecision-making.

Inthisexclusivefeature—SaudiArabia’sTenMost InfluentialCFOstoWatchin2025—wespotlight financialleaderswhoexemplifystrategicinsight,agility, andlong-termvision.Theseexecutivesarenotjust managingcapital;theyaremobilizingittofuelinnovation, navigatevolatility,andcreatevalueinarapidlychanging market.

WhatdistinguishestheseCFOsistheirabilitytocombine financialdisciplinewithtechnologicalfluency Theyare leveragingdataanalytics,ERPsystems,andAItoolsto

unlockreal-timeinsightsandsmarterforecasting.More importantly,theyarefosteringcross-functional collaboration—bridgingfinancewithoperations, sustainability,andgovernance.

Theirleadershipisessentialtomeetingtheambitionsof Vision2030,astheprivatesectorplaysagrowingrolein non-oilGDPcontribution,jobcreation,andglobal competitiveness.WhetherguidingIPOs,steeringmergers, buildingrobustriskframeworks,orchampioningESG integration,theseCFOsarearchitectsoftransformation.

Thisfeatureisatributetotheirimpact—notonlyas stewardsofcapitalbutasstewardsofprogress.We recognizetheirachievementsnotasisolatedtriumphs,but asreflectionsofabroadernationalandregionalmomentum.

AsSaudiArabiacontinuestoredefineitsplaceonthe globaleconomicstage,thecontributionsoftheseten influentialCFOsarebothtimelyandprofound.Weinvite youtoexploretheirstories,theirstrategies,andthe leadershipvaluesthatpositionthemasfinancetrailblazers towatchin2025—andbeyond.

Con

A R T I C L E S

Leadership at the Edge: Decision-Making in High-Stakes Environments

18. 22.

The CEO’s Compass: Navigating Strategy, Culture, and Innovation

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FeaturedPerson

AbdullahTahboub CFO

AhmedDawoud CFO

BassamEl-Khoury FPAHead/CFO

HusseinAl-Khunaizi CFO

KhaledAbanami HeadofFinance

MamounZaghal FinanceManager

MohamedFahmy ChiefFinancialOfficer

CompanyName

MuhammadImran ChiefFinancialOfficer

OmarSamara ChiefFinancialOfficer

UsamaElruby CFO

Brief

Withover19yearsofexperienceinfinancialleadership, Abdullahhasaproventrackrecordofachievementsand overcomingchallengesinbothcorporateandstartup environments. Foodics foodics.com

AlSafiDanone alsafidanone.com

AlJazirahVehicles AgenciesCo.Ltd. bit.ly/3rurcYj

Ahmedisrecognizedforhisthoughtleadershipin finance,havingbeenfeaturedasaspeakerateventssuch asthe25thEditionoftheCFOLeadershipSummitand theFinancialPerformanceExcellenceconference.

Inhisrole,Bassamoverseesthecompany'sfinancial operations,includingbudgeting,financialplanning,andrisk management,contributingtotheorganization'sstrategic growthandstability

HusseinAl-Khunaizi,CPA,hasbeenservingastheChief FinancialOfficer(CFO)atBSFCapital,theinvestment armofBanqueSaudiFransi,sinceJuly2014. BSFCapital bsfcapital.sa

Withextensiveexperienceinfinancialmanagementand strategicplanning,Khaledplaysapivotalroleinoverseeing Mobily'sfinancialoperations,ensuringthecompany's financialhealthandlong-termgrowth. Mobily mobily.com.sa

Novartis novartis.com

Mamounisresponsibleforoverseeingthefinancial operationswithinhisdivision,drivingbudgeting,forecasting, andreportingtoensurethecompany’sfinancialperformance alignswithitsbusinessobjectives.

UnderMohamed'sleadership,Honeywellhascontinuedto strengthenitspresenceintheMENAmarket,optimizing businessperformanceanddrivinginnovation. Honeywell honeywell.com

NICEONE niceonesa.com

SalehiyaHealthcare salehiya.com

Alromansiah alromansiah.com

Withadeepexpertiseinfinancialstrategy,riskmanagement, andcorporategovernance,Muhammadplaysacriticalrolein steeringthecompany’sfinancialoperationsandsupporting itsgrowthtrajectory

Inhisleadershipcapacity,Omarisresponsiblefordriving financialperformance,managingrisk,andensuringthe company’sfinancialhealthalignswithitsbusiness objectives.

Usamaplaysakeyroleindrivingfinancialstrategy, ensuringoperationalefficiency,andsupporting Alromansiah’slong-termgrowthobjectives.

Chief Financial Officer (CFO), Honeywell

AM E D

M O H A M E D

A M E D

Mthatvalueddiscipline,logic,andcontinuouslearning—qualitiesthatnaturallyalignedwithfinance.What trulyignitedhispathwasseeinghowfinanceprofessionals playapivotalroleindrivingnotjustprofitabilitybut purposefulbusinessdirection.Today,theseearlyinfluences remainembeddedinhisleadershipapproach.Heleadswith clarity,data,andaforward-lookingmindset,always ensuringthatfinanceisastrategicenabler—notjusta controlfunction.

Reflecting,Mr.Fahmysays,“Several pivotal moments shaped my evolution into the CFO role.”Earlyinhiscareer, hewasentrustedwithleadinghigh-stakesfinancial

planningforcapital-intensiveprojectsacrosstheMENA region.“That taught me how to manage risk, optimize capital structure, and align financial plans with operational realities.”Anotherdefiningmomentcameduringabusiness transformationinitiative,wherehehelpedleadamultientityintegrationthatincludedERPoverhaul,costrealignment,andworkingcapitaloptimization.Itwasamoment thatdemandedstrategicforesight,stakeholderinfluence, andteamresilience.Theseexperiencescrystallizedhis beliefthataCFOmustblendoperationalfluencywith strategicagility

NavigatingProactively

Mr.Fahmy’scorephilosophyistoanchorfinanceinvalue creation,transparency,andadaptability.Especially duringvolatility,financemustserveasbothastabilizerand anaccelerator.Heshares,“I advocate for scenario planning, agile forecasting, and cross-functional alignment to ensure our financial strategy stays relevant.”Forexample, duringrecentmacroeconomicshiftsintheregion,heled initiativestore-baselineprojectcashflows,optimize pricingstrategies,anddigitizereportingtoimprove decisionvelocity.Financemustbeaproactivenavigator—notapassivereporter—especiallywhentheterrainis uncertain, insists. he

Intoday’sage,strikingabalancebetweenoperational efficiency,long-termstrategicinvestments,andfinancial disciplineiscrucial.AccordingtoMr.Fahmy,thekeylies inprioritizationandperformancemeasurement.Heworks closelywithbusinessleaderstodefineclearmetricsfor valuecreationacrosshorizons—short-termefficiencies, mid-termgrowthbets,andlong-terminnovation.Headds, “At Honeywell, we’ve established strong financial governance around capital allocation while fostering a mindset of cost leadership and return on investment. One of the ways we’ve achieved this is by embedding finance business partners across verticals—bringing financial insight into every operational conversation.”Thisensures thateverydollarspentispurpose-driven.

CultivatingTrustedLeadership

Leadershipinfinanceisn’tjustaboutnumbers.Italso meanscultivatingtrustandalignmentbetweenthefinance functionandotherbusinessunits.“Trust starts with partnership,”believesMr.Fahmy.Hehasbuiltfinance teamsthatarenotonlytechnicallyexcellentbutdeeply embeddedinthebusiness.“We co-create budgets, challenge assumptions constructively, and stay close to the frontline

realities.”Healsoinvestsincommunication—translating complexfinancialnarrativesintobusiness-impactlanguage. Oneofthemosteffectivestrategieshasbeentorotatehighpotentialfinancetalentintooperationalrolesandviceversa. Thiscross-pollinationbuildsempathy,breakssilos,and ensuresthatfinanceisseenasatrustedadvisor,nota gatekeeper

AttheForefrontofInnovations

Mr.Fahmyfurthersthatfinanceplaysacriticalroleasboth adatastewardandaninnovationenabler.AtHoneywell MENA,he’sledthedeploymentofadvancedanalyticstools thatempowerdecision-makerswithreal-timeinsights. “We’ve transitioned from static reporting to dynamic dashboards, enabling predictive scenario analysis and M O H A M E D

M O H A M E D

proactive risk management.”Furthermore,financemust challengethestatusquo—askingtoughquestions,exploring newbusinessmodels,andadvocatingforstrategicbets groundedindata.“In this era of AI and automation, we must evolve from backward-looking reporting to forwarddriving insights.”

SociallyResponsibleFinancialStewardship

Furthermore,Mr.Fahmyisintegratingfinancialstewardshipwithsocialresponsibilityandenvironmentalimpact. Hefeelsthatsustainabilityandgovernancearenow inseparablefromfinancialleadership.AsaCFO,heensures theirinvestmentdecisionsreflectnotonlyeconomicreturns butalsoenvironmentalandsocialimpact.“We’ve incorporated ESG metrics into our planning frameworks,”andhe workscloselywithhiscomplianceandoperationsteamsto trackcarbonintensity,supplierethics,andcommunity engagement.Forexample,they’veimplementedsustainable procurementpracticesandintegratedlifecyclecostinginto theircapitalinvestmentanalysis.Additionally,theyactively engageinenergyefficiencyandsavingsprojectsin partnershipwithgovernment-ledinitiativesinSaudiArabia, aligningtheirfinancialstrategywiththeKingdom’s sustainabilityagenda.Financialstewardshiptodaymeans buildingresilient,responsible,andfuture-readyenterprises.

EmergingResolutefromtheCrisis

Everysuccessfulsagahasitschallenges.InMr.Fahmy’s case,herecallsoneofthemostchallengingperiods.Itwas navigatinglarge-scalecontractrestructuringsduring COVID-19andpost-pandemicrecovery.Thelevelof uncertainty,combinedwithshiftingclientexpectationsand disruptedsupplychains,testedeveryaspectofouroperatingmodel.“I leaned heavily on cash flow visibility, stakeholder alignment, and structured scenario planning,” heshares.Moreimportantly,heprioritizedteamwellbeing—ensuringthatresiliencewasn’tjustfinancialbut alsoemotional.“We emerged stronger, more agile, and with a deeper sense of purpose,”hesayswithasenseofpride.

MentoredbytheLegendsandPayingItForward

Mr.Fahmysayshehasbeenfortunatetolearnfrom visionaryfinanceandbusinessleaderswhotaughthimthe importanceofethicalleadership,strategicclarity,andteam development.Hepaysitforwardbymentoringemerging financeleaders,sponsoringtalentacrossfunctions,and supportingfinancecapabilityprograms.Healsoshares thoughtleadershipacrossCFOforumsandservesasa

speakeratfinancetransformationeventsacrosstheregion. “I believe that the next generation of CFOs must be techsavvy, people-centric, and globally minded—and I actively support that development.”

PersonalUnwinding

Finally,onthepersonalfront,outsidetheboardroom,Mr. Fahmyisdeeplyinspiredbylearning,travel,andpersonal growth.Hereadsextensivelyonleadership,behavioral economics,anddigitaltransformation.Healsobelievesin mindfulnessandreflection—takingtimetorealignwith purpose.Spendingtimewithhisfamily,exploringnew cultures,orsimplygoingforawalkhelpshimrechargeand returnwithrenewedfocus.“In a role as demanding as CFO, mental clarity is essential. You lead better when you live well,”heconcludes.

BuildingaBetterTomorrow

Today'sleadingCFOs,suchasMrFahmy,havebeenkeyin maximizingthefinancialwell-beingoftheirorganizations whileshapingthebrandimageandwideningthefirm's overallsuccessandimpactonsocietyatlarge.Thestrategic decisions,insightfulguidance,andforward-thinking approacheschampionedbyinspiringandimpactful financialleaderssuchasMohamedFahmynowresonate internally,acrossallfacetsofthebusiness,andexternally, withafar-reachinginfluenceonthewidereconomic ecosystem.HisleadershipunderscoresthemodernCFO's criticalfunctionasakeyarchitectofvaluecreationand sustainablegrowthinthedigitalage.

Astimemovestowardthefuture,MohamedFahmy remainscommittedtobuildingfinancialstrategiesthatdrive valueforallstakeholders—shareholders,employees, customers,andcommunitiesalike.

Leadership at the Edge: Decision-Making in

High-Stakes Environments

Inhigh-stakesdecisions—wheredecisionisthemargin

betweensuccessandfailure,safetyandcatastrophe, victoryanddefeat,forwardprogressand demolition—leadersarechallengedhardbytheir intelligenceastheyarebywhethertheycanbecool, focused,andstrategicallymindedwhenhighstakeshangin thebalance.Thosesituationsgetworkedoutthroughwars inthemilitary,rescueoperations,boardrooms,foreign negotiations,orwhateverenvironmentwheremarginsof errorarenanometerthin.

Edgeleadersneedtohaveaparticularcombinationof situationalawareness,emotionalresilience,ethicalclarity, andquickjudgment.Knowinghowtooperateinthesekinds ofsettingsisessentialintheageofcomplexityand volatility

TheNatureofHigh-StakesLeadership

Threefoundationalconditionscharacterizehigh-stakes leadership:timepressure,ambiguity,andhigh-stakes consequence.Whetherfacingacyberattack,managinga publichealthemergency,orguidingacompanythrough economicdisaster,leadersmustprocessinformationat pace,choosebetweensuboptimalalternatives,andact fast—allwiththeassurancethattheirstaffandstakeholders willtrustthem.

Thestakesarenotjustfinancialorbusinessbutoften reputational,survival,orlife-altering.Leadershipinsuch instancesismorethanusualadministration.Itneeds strategicvision,psychologicalacumen,andflexibility

High-StakesDecision-Maker'sKeyCharacteristics

1.EmotionalIntelligenceUnderPressure

High-stakessituationsenhanceemotions—fear,rush, frustration.Leadersmustbeawareofwheretheyareatan

emotionallevelandbeabletomanageitsothattheydonot gointopanic.Emotionalintelligencealsoinvolves understandinghowothersreactunderpressuresothat leaderscanleadtheirteamswithempathyandstability

2.SituationalAwareness

Edgeleadersaremoresensitivetowhatishappening throughouttheenvironment.Theydrawinhugeamountsof information,filterout,andaresensitivetopotentialthreats oropportunitiesonthehorizon.Thisenablesquick,but prudent,decision-making.

3.ClarityinChaos

Oneofthebeststrengthsofhigh-stakesleadersistheir abilitytocutthroughcomplexityandprovideclear guidance.Theydissectuncertaintyintothingsthatcanbe acteduponandmaintainteamsontrackevenasconditions change.

4.BiasManagement

Understress,thebrainwillreverttocognitive bias—confirmationbias,lossaversion,overconfidence. Savvyleadersunderstandthesetrapsandusedecision processes,diverseinputs,andanalysistoshieldthemselves fromthem.

5.MoralCourage

Harshenvironmentsusuallybringwiththemethical challenges.Doweoptimizeshareholdervalueoremployee welfare?Dowediscloseasecurityflawnoworwaitfora patchtobeissued?Moralclarityleadersmakedecisions withintegrityandbasedonlong-termtrust.

High-StakesDecision-MakingStrategies

1.PreparefortheUnknown

Planningrelievesemotionalloadofcrisis.Managersneed toperformscenarioplanningexercises,ironout contingencyframeworks,andbringtheirteamsonboard withemergencymechanisms.Thesmoothertheexecution, thesaferandbettertheywillberun.

2.ApplyOODALoop

CreatedbymilitarystrategistJohnBoyd,theOODAloop (Observe,Orient,Decide,Act)isagreatdecision-making frameworkformakingquickdecisions.Itenablesleadersto keeprefiningtheirdecisionsasmoreinformationarrives, beingflexibleinfluidsituations.

3.ApplyDiverseInputs

Thinkingdiversityactsasasafeguardagainstshort-sighted thinking.Duringcrises,drawinputsfromcross-functional teams,front-lineparticipants,andexternalspecialists.A broadoutlookincreasestheprobabilityofmakingdecisions thatarebalancedandinnovative.

4.SpeakwithClarity

Straightforward,concisecommunicationsbuildtrustand supportalignedaction.Misinformationcanletdangerspiral outofcontrolinhigh-pressuresituations.Leadersneedto craftkeymessages,rehearseansweringquestions,and reportnewsstraight—badnewsincluded.

5.ReflectandDebrief

Whenpressureislifted,greatleaderspausetoreflect.What worked?Whatdidnotwork?Whatwerethemistaken assumptions?Astructureddebriefproducesinstitutional learningandpreparesforthefuture.

LeadingPeopleThroughPressure

Inadditiontomakingdecisions,high-stakesleadershipis leadingthehumanfactor.Fatigueandfeararerealities. Leadersfamiliarwiththeemotionallandscape—without abandoningcommonsensetopanic—canconstructmore resilient,morecommittedteams.

-OfferPsychological

Safety

Safespacesareessentialwhereteamsmustfeelcomfortable tospeakup,voiceideas,orraiseconcerns,evenwhile operatingatanintenseleveloftension.Psychological safetyisfoundationalforhigh-performance,adaptablework underpressure.

-EmbraceVulnerability

"Idon'tknow,"theysay,inviteinput,andsharewhatthey're learning—vulnerableleadersbuildtrustandresilience. Vulnerabilityisnotweakness—it'sleadershipstrength coupledwithconfidenceandclarity

-AcknowledgeSmallWins

Seeingprogress—regardlessofhowmuchturbulencethere is—helpskeepmoraleinplace.Leadersmustrecord milestones,celebrateeffort,andofferglimpsesofhopein difficultenvironments.

TheFutureofHigh-StakesLeadership

Astheworldbecomesmoreconnected,high-stakes interactionswillbecomemorecommon,aswillthestakes. Climatecatastrophes,politicalsurprises,databreaches,AI threats—executivesinallindustrieswillbecompelledto becomemastersatleadingattheedge.

Organizationsthatdevelopleadersofhigh-stakesskillswill beinapositiontorecover,adapt,andflourish.This involvesinvestinginleadershipdevelopmentexercisesthat mimichigh-pressureconditions,adaptiveleadershipmodels training,andincorporatingemotionalintelligenceinto leadershipprofiles.

Conclusion

Leadingattheedgeisnotheroics—it'spresence,purpose, andprecision.It'sbeingunflappableduringthestorm,the voiceofreasonduringtimesofconfusion,andtheenergy thatconvertspressureintoprogress.

Whateveryourposition—aCEOsurfingthedisruption,a teamleaderstartingonacrucialpivot,orarisingleader expectingthenextcrisis—high-stakesleadershipisno longeraluxury—it'sarequirement.

The CEO’s Compass: Navigating

Strategy, Culture, and Innovation

Atatimeofdizzyingspeedofchange,theCEO

positionhasneverbeenmorecomplex—andmore critical.CEOsarenotmerelythemostseasoned decision-makers;they'revisionaries,culture-leaders, innovation-drivers,andthesteadyhandthatguides companiesthroughtempests.AneffectiveCEOisa compass,providingdirectionsostrategy,culture,and innovationareallalignedtodrivelong-termgrowthand resiliency

ThisarticledescribeshowcontemporaryCEOsneedtofind theintersectionofthesethreespheresinordertosucceedas leadersinanageofdisruption.

SettingStrategicDirection:VisionwithAgility

ThecoreofanyCEOroleisresponsibilityforsetting strategyandimplementingstrategy.Butstrategicthinking intoday'smarketplaceismorethanmakingfive-year forecastsorplanningquarterly.Itdemandsvisionaryvision, adaptability,andacommitmenttolearningenroute.

Long-TermVisionandReal-TimeFlexibility

CEOsmustreconcilelong-termvisionwithreal-time

flexibility.Strategicdecisionsmusthaveacoremissionand purposeandyetleavespaceforflexibilityinthemanner goalsareachieved.CEOsmustthinkaheadandnotbeheld backbyshort-termproblemswithglobalsupplychain disruptions,changesinconsumerbehavior,ortechnology revolutions.

Data-Informed,People-DrivenStrategy

Thoughdataanalysishasturnedintoapre-requisitefor decision-making,CEOsmustnotdependexcessivelyon figuresattheexpenseofintuition,experience,and proximitywithpeople.Itisonlythroughthelatterthatthey canallowthe"what"ofdatatomeetthe"why"ofpeople. Thebeststrategicleadersaredependentuponquantitative analysisbaseduponqualitativeintuition.

CultureastheEngineofExecution

Cultureisabstract—butitsimpactonperformance, innovation,retention,andtrustisconcrete.CEOssetthe toneforacompanyculturebywhatmatterstothem,how theyspeak,andhowconsistentlytheyspeak.Toxicculture candrownaotherwisegreatstrategy,andhealthyculture fuelsexecution.

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Saudi Arabia’s Ten Most Influential CFOs to Watch in 2025 May2025 by Insights Success Media - Issuu