Liquid Magazine Issue 7

LIQUID July 2021

Tropical Oasis Nature Inspired Makeup Featuring IMA’s Recent Graduates

Meet Tamecka Adell See What Our Grads Are Up To In Our Latest Alumni Spotlight

Industry Makeup Academy

Male Grooming Featuring Menaji Advanced Men’s Skincare CREATED BY IMA ALUMNI &INSTRUCTORS

PURSUE YOUR PASSION AT I M A

N O W

R E G I S T E R I N G

F O R

C E R T I F I C A T E

V I S I T

D A Y

A N D

W E E K E N D

P R O G R A M S

W W W . I M A - A T L A N T A . C O M

F O R

M O R E

I N F O R M A T I O N

P h o t o g r a p h s

b y

O N

T H E

J a s m i n e

M o d e l :

C O V E R

M i t c h e l l S e r e n a

M a k e u p :

A r v i z u

R e n e l y n

T h o m a s

Contents Tropical Oasis - Nature Spread

4

An editorial spread inspired by Adam and Eve and the tropics featuring makeup by IMA alumni and instructors

Menaji Makeup - Male Grooming Spread

12

Brand feature on Menaji Makeup featuring Male Grooming by our Alumni Spotlight artist Tamecka Adell

Alumni Spotlight

18

IMA Alumni, Tamecka Adell, shares her experience at IMA and her goals for career growth.

WHAT’S NEW AT IMA

20

See all the exciting new things that IMA has to offer this Summer.

Industry Makeup Academy | 948 Marietta St. NW, Atlanta, Ga | 404-539-3341

Tropical Oasis INSPIRED BY NATURE PHOTOGRAPHY BY JASMINE MITCHELL 4

LIQUID MAGAZINE

MAKEUP ARTIST

TA M E C K A A D E L L

MODEL PHOTOGRAPHER

CHRIS HUOT

JASMINE MITCHELL

5

6

LIQUID MAGAZINE

MAKEUP ARTIST MODEL PHOTOGRAPHER

SADJR WILLIAMS CAMRYN GAINES

J A S M I N E M I T C7 H E L L

EBONY MILLER YA S M I N G R O V E S

MAKEUP ARTIST MODEL

PHOTOGRAPHER

8

JASMINE MITCHELL

LIQUID MAGAZINE

L

I

Q

U

I

D

M

A

G

A

Z

I

N

E

9

MAKEUP ARTIST

R E N E LY N T H O M A S

M A K E U P A S S I S TA N T MODEL

HALEY KASK

SERENA ARVIZU

JASMINE MITCHELL 10 LIQUID MAGAZINE

PHOTOGRAPHER

11

Men’s Liquid Powder Shine Eliminator - $36 MENAJI.COM

Male Grooming With

MENAJI

photography JASMINE MITCHELL M A K E U P A R T I S T TA M E C K A A D E L L makeup artist TAMECKA ADELL MODEL C H R I S H U O T model CHRIS HUOT

12 LIQUID MAGAZINE

High Definition Anti-Shine Face Powder for Men - $38 MENAJI.COM

13

MËNAJI Advanced Men’s Skincare is a product line made specifcally to address the unique needs of men’s skin. The focus is on combining natural ingredients to make corrective cosmetics and skincare for men.

14 LIQUID MAGAZINE

The Fix Brow/Beard Mustache Male Styling Aid - $22 MENAJI.COM

15

16 LIQUID MAGAZINE

M a k e u p A r t i s t Ta m e c k a A d e l l i s a p p l y i n g t h e M e n ’s C a m o u f l a g e C o n c e a l e r t o M o d e l C h r i s H u o t - $22 Menaji.com

17

Alumni Spotlight Tamecka Adell graduated from IMA’s 100 Hour Course back in June 2021.

Her work can be viewed on our Male Grooming and Tropical Oasis Spread. Read our Q&A to learn more about her experience at IMA and after graduation.

Q: What is your ideal client?

A: My clientele ultimately began to evolve towards teaching the modern woman wanting to learn how to look put together but not spend a ton of time in the mirror, celebrity-hosted fashion shows and male grooming for a client for a weekly televised event.

Q: Now that you’re certified, what are some of your plans for your makeup career? A: There are several things on my to-do list including continuous education, building a team and brand partnerships.

18 LIQUID MAGAZINE

Tamecka Adell Q: Would you recommend IMA? A: Short answer, 100% yes!

I

would

clear

suggest

on

where

getting you

are

mentally & what you want out of your career and then consider IMA as your go-to institution journey

or

to

begin

your

refresh

your

skills. It’s an investment and a commitment to yourself.

I initially invested in the Bridal Bootcamp at IMA, also taught by Ren, to test out if taking additional courses would be aligned with what my spirit needed. At the end Q: What would be your dream job in makeup?

of that class, I knew that it

A: My dream is to create luxury experiences for my clients, to

was a good fit, and went for it

have a business where clients become friends (I’m a little bit of

by signing up for the Masters

a social butterfly & love community).

Program. It’s been one of the most rewarding investments

Q: How has your makeup artistry changed since taking classes at IMA?

I’ve made so far, and that

A: I think the biggest takeaway is, I was willing to trust the process

includes the talented artists

and myself, to implement & execute what was being taught.

I’ve met along the way. I’d

Most importantly giving myself some grace, understanding the

highly recommend IMA to

feedback I was given and making the corrections where needed.

help jumpstart your journey.

Q: What was Ren like as an instructor?

PHOTOS BY CAITLIN TABILOG

A: She made the class fun and packed her patience by answering all of my questions during class, there were a lot of them. Her style of teaching felt more like a mentorship approach where she gave honest feedback during our hands-on time & our homework, which made me want to do better.

19

H AV E YO U R WO R K F IN LIQUID MAGAZIN

NOW ACCEPTING SUBMISSIONS FOR HA ARTISTS, PHOTOGRAPHERS & MORE!

E M A I L I N F O @ I M A - AT L A N TA . C O M T O L E

F E AT U R E D NE!

AIR STYLISTS, NAIL

EARN MORE!

21

Airbrush Workshop - Learn professional airbrush makeup techniques perfect for bridal makeup, photoshoots and more!

To register, visit: imaatl.com/workshop

What’s new at IMA

Take a look at some of the exciting new initiatives happening at IMA this summer! This includes our new Airbrush and FX workshops, and our revamped Fall Class Schedule.

Special Effects Workshop - Learn how to create SFX makeup looks for TV & Film, costumes and other occasions! To register, visit: imaatl.com/workshop

Master Certification Course - Gain the skills to launch your makeup career and your professional protfolio with this 5-week program! To register, visit: imaatl.com/master

Pro Certification Course - Get professional makeup training and start earning extra income with this 3-week program! To register, visit: imaatl.com/pro

TURN YOUR PASSION FOR MAKEUP INTO A CAREER AT IMA WWW.IMAATL.COM

LIQUID A student publication created by Industry Makeup Academy.

Industry Makeup Academy Ebony Miller - Founder & CEO Renelyn Thomas - Executive Director & Partner Jasmine Mitchell - Marketing & Sales Manager Featured Makeup Artists Renelyn Thomas Ebony Miller Sadjr Williams Tamecka Adell Haley Kask Featured Photographers Jasmine Mitchell Caitlin Tabilog Magazine Layout & Design Jasmine Mitchell Renelyn Thomas www.ima-atlanta.com

23

INDUSTRY MAKEUP ACADEMY Atlanta’s No. 1 School for Makeup Artistry. Best of Georgia 2020 Award Winner for Cosmetology Schools. Founded in 2009.

948 Marietta St NW, Atlanta GA, 30318