CCAA 2023 Advertising Kit

CHARLESTON INTERNATIONAL

AIRPORT

ADVERTISING KIT

ABOUT CHARLESTON INTERNATIONAL AIRPORT Charleston International Airport [CHS] is a joint civil-military airport located in North Charleston, South Carolina.. It is South Carolina’s largest and busiest airport. The airport, located in North Charleston, is approximately 12 miles (19 km) northwest of downtown Charleston.

First impressions are important, and when you advertise with Charleston International Airport, you are the first impression made to more than five million passengers annually. CHS continues to make advancements to accomodate passenger growth.

Approximately 90% of travelers arrive to the airport 1+ hours before their scheduled departure, allowing plenty of time to experience the airport.

Three out of four people will read your message.

“If you’re looking for a way to engage your prospects and grow business, CHS is the place for you. With over 5 million travelers passing through our doors each year, Charleston is the largest airport in the state of South Carolina.

As Charleston International Airport continues to grow and service more and more travelers, any airport advertising campaigns will reach more and more eyes.”

ELLIOTT SUMMEY, CEO

CHARLESTON INTERNATIONAL AIRPORT

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A fit for everyone

OUR AUDIENCE Our dynamic audience can bring your brand closer to the right person.

FREQUENT FLYERS GLOBAL TRAVELERS DIGITAL NOMADS 332,000 ESTIMATED PASSENGERS MONTHLY

Advertisers are responsible for all production, installation, & removal costs.

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CHARLESTON INTERNATIONAL AIRPORT

Nonstop Destinations

New destinations are being added regularly. Please contact CHS for an updated list of destinations.

AIRLINES AT CHS

CHARLESTON INTERNATIONAL AIRPORT

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DINING

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12. HUDSON NEWS 13. *COMING SOON* 14. HUDSON NONSTOP 15. EDDIE BAUER 16. TECH ON THE GO 17. SUNGLASS HUT 18. HUDSON NEWS 19. VERANDA NEWS

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Information

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SHOPPING

1. CHARLESTON BEER WORKS 2. JACK NICKLAUS GOLDEN BEAR GRILL 3. HARVEST AND GROUNDS 4. CAVIAR AND BANANAS 5. BURGER KING 6. CINNABON 7. DUNKIN’ 8. SAM ADAMS BREWHOUSE 9. DESANOS PIZZA 10. *COMING SOON* 11. HARVEST AND GROUNDS

Parking

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DIGITAL SCREENS

PAYPHONE RESTROOM INTERNAL MARKETING

Advertisers are responsible for all production, installation, & removal costs.

KUTA SUNSET - MEDIA RATE

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ADVERTISING OPPORTUNITIES

BACKLITS

BAGGAGE CLAIM DIGITAL CAROUSELS

This high-end versatile backlit

Reach arriving passengers with this

format is ideal for high-impact

advertising option in an extremely high-

messages.

dwelling area. Our 60” LED screens

FLIGHT INFO. DISPLAY DIGITALS

Three 70” LED screens strategically placed for prime viewing in retail & dining areas, main walkways and in concourses to check on gate numbers and flight times.

cannot be missed. Two screens mounted

SPECS:

on each baggage carousel offer many

BAGGAGE CLAIM 1 & 2: 216” x 72”

possibilities.

BAGGAGE CLAIM 3: 132” x 60”

This digital network offers advertisers

CONCOURSE B WALL: 58.75” x 94.75”

the ability to post static, semi-static, or

B2 & B4 WALL: 82.75” x 46.75”

fully moving images.

CONCOURSE A:82.75” x 58.75”

Premium-advertising medium that is seen by all arriving and departing passengers throughout the airport.

2 minute loop of 10 second spots

2 minute loop of 10 second spots 1920 x 1080px (16:9 Ratio)

mp4 & jpeg files accepted at 300DPI

Advertisers are responsible for all production, installation, & removal costs.

Custom advertising options throughout the airport including jet bridge advertising, charging stations, parking decks, and custom wrapping allows for unique first impressions to travelers.

For more information on

Locations: Concourse A & B

1920 x 1080px (16:9 Ratio)

Locations: Concourse A & B, Baggage Claim

CUSTOM

custom advertising contact Martha Ralston.

mp4 & jpeg files accepted at 300DPI

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EXAMPLES OF CUSTOM ADVERTISING

CUSTOM WRAPPING

JET BRIDGE

Advertisers are responsible for all production, installation, & removal costs.

KUTA SUNSET - MEDIA RATE

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CUSTOM WRAPPING

Advertisers are responsible for all production, installation, & removal costs.

KUTA SUNSET - MEDIA RATE

PARKING DECK

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Specifications BACKLITS

Print View Size

BAGGAGE 1 & 2:

216” x 72”

BAGGAGE CLAIM 3:

132” x 60”

CONCOURSE B WALL

58.75” x 94.75”

CONCOURSE B1 & B2:

82.75” x 46.75”

CONCOURSE A:

82.75” x 58.75”

Digital Proof/Hard Copy Proof: $9.95 ea. (digital) Please allow 1-2 additional working days. $40 (hard copy) allow 3-4 working days to complete.

Graphic Design: $80/hr. Quote can be provided upon request.

Expedited Services: Quote can be provided upon request.

Customer will be provided of any payment changes.

DIGITAL ADS 1920 x 1080px mp4 & jpeg files accepted at 300DPI All digital signage/video will have a 3” border from the design edge to prevent text running to the edge of the screens.

CHARLESTON INTERNATIONAL AIRPORT

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Artwork Guidelines Spot On Graphix will make every effort to

Color Mode:

Software & Preferred File Formats:

print your files in the most accurate and timely

Vector Preferred. Raster artwork: RGB; Vector

Illustrator, Photoshop, TIFF, PDF, JPEG,

manner possible. Our success depends on you,

artwork: CMYK or Grayscale acceptable.

InDesign

the client, to review your digital fi les,

Color Mode:

-Include all placed images, logos, fonts and

layouts and proofs carefully. PLEASE

Specify spot colors using Pantone Matching

other elements.

PROVIDE THE ART FILES AT LEAST 15

System. Do not use percentages of spot

-Always LINK bitmap fi les. Never embed

DAYS PRIOR TO THE ANTICIPATED

colors (i.e. PMS 185 @25%). Instead, pick an

them.

INSTALLATION DATE. EXPEDITED

appropriate PMS color or use a CMYK build.

-Files should be prepared in proportion to the

CHARGES WILL BE APPLIED FOR ORDERS REQUIRING A SHORTER TURNAROUND. A digital copy must accompany all files for reference. Spot on Graphix cannot be responsible for fi le content, including missing or incorrectly positioned image(s) and/or text(s). Files that need modifications or formatting may be subject to additional computer time billed at $80/hr.

Proof, file set-up charges may apply.

fi nal output size.

Please include scaling information.

Font Specifications: Please convert all fonts to outlines or curves.

Include all font fi les used in linked or

-For all large quantity runs, a proof is required for approval.

embedded files.

Resolution/File Size: Please confirm the resolution is at least 125 dpi at full size. 175 dpi or 200 dpi is highly recommended.

The Customer acknowledges and agrees that this contract is not a lease and that the Customer is not granted any interest in real or personal property hearunder. It is agreed that the Customerwill furnish display materials, including extras, not later than two (2) weeks prior to the Commencement Date. Upon creative approval, all production, shipping, and installation costs are the Customer’s responsibility.

Advertisers are responsible for all production, installation, & removal costs.

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Contact Us Martha Ralston 843.767.7131 mralston@iflychs.com