UberEats Business Model: How UberEats Business Generate Revenue

Page 1

UberEatsBusinessModel:HowUberEatsBusiness GenerateRevenue

Thoughitmaybebestknownasaridesharecompany,Uberalsooffersa fooddeliveryservicethroughitsUberEatsapp.Aswithitsotherservices, UberEatsusescrowdsourcingtodeliverfoodfromlocalrestaurantsto customers.Inthisarticle,we’lltakealookatthebusinessmodelofUber Eatsandhowitmakesmoney.

Theserviceisfairlystraightforward:customersusetheUberEatsappto browserestaurantmenusandplaceorders,whichanUberdriverthen delivers.UberEatsprovidesawayforrestaurantstoreachnew customersandincreasesaleswithoutinvestingintheirdelivery infrastructure

Asbusinesseslookfornewwaystomakemoneyandincreaseefficiency, UberEatshasemergedasamajorplayerinthefooddeliverysector.But howdoesUberEatsmakemoney?Thecompanychargesacommission oneachorder,typicallyaround20-30%.Thisfeecoversthecostof operatingtheplatform,payingdrivers,andprovidingrestaurantswith marketingandpromotionalsupport.Inaddition,UberEatsalsocharges asmalldeliveryfeeforeachorder.Inthisarticle,we’lllookatthe businessmodelbehindUberEatsandexplorewhyit’ssosuccessful.

UberEatsBusinessModelandItsSegments

UberEatsisafooddeliveryserviceundertheumbrellaofUber TechnologiesInc.TheBusinessModelofUberEatsisbuiltaroundthe ideaofleveragingtheexistinginfrastructureandnetworkofdriversfrom theride-hailingservicetodeliverfoodfromlocalrestaurantsto customers.

UberEatsSegments

ThebusinessofUberEatsisdividedintothreemainsegments:

RestaurantPartners:UberEatspartnerswithlocalrestaurantstoprovide customerswithawiderangeoffoodoptions.Thecompanysigns contractswithrestaurants,whichgrantUberEatstherightstoinclude theirmenuitemsintheappandtohandlefooddelivery.Therestaurants areresponsibleforpreparingandpackagingthefoodtoensureits qualityandfreshnessduringtransportation.

Customers:CustomersusetheUberEatsapptoplacefoodorders,select thedeliveryaddress,andtrackthedeliverystatusinrealtime.Theapp allowscustomerstobrowsethemenuofnearbyrestaurants,viewthe foodoptions,andselecttheirpreferreddishes.Thepaymentis processedthroughtheapp,whichmakestheentireprocessconvenient andhassle-free

DeliveryPartners:Deliverypartnersareindependentcontractorswho usetheirvehiclestopickupfoodfromrestaurantsanddeliveritto customers.Thedeliverypartnersareresponsibleforensuringthefood qualityandtimelinessofthedelivery.TheyusetheUberEatsappto receivedeliveryrequests,navigatetotherestaurant,andtrackthe deliveryprogressReadmore.

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.