Areyoucuriousabouthowfreeappscangeneraterevenue?Inaworld wheremobileapplicationshavebecomeintegraltoourdailylives,it’s fascinatingtoseehowtheseseemingly“free”appscanmakemoney.If you’relookingforanswers,thenlooknofurther!Inthisblogpost,we’ll explore11provenstrategiestoletyouknowhowtomakemoneyfrom freeappsthatwillusein2023toearntheirkeep.Fromadvertisingand in-apppurchasestodatamonetizationandsubscriptions,divedeepinto thelucrativeworldoffreeappmonetization.Solet’sgetstartedand learnHowDoFreeAppsMakeMoney!
FreemiumAppsVS.PaidAppsMarket
Herearesomekeypointstoconsiderwhencomparingthefreemium andpaidappsmarket:
FreemiumApps:
Freemiumappshavebecomeincreasinglypopularinrecentyears, particularlyinthemobilegamingandproductivityappcategories
AccordingtoSensorTower,globalconsumerspendingonin-app purchasesacrossallappstoresreached$138billionin2020.
Thesamereportfoundthatmobilegamesaccountedfor56%of totalin-appspending.Othercategories,suchasentertainmentand socialnetworking,alsosawsignificantgrowthinin-apppurchases.
PaidApps:
Paidappshavebeenaroundsincetheearlydaysofappstores,but theyhavebecomelesspopularinrecentyearsduetotheriseof freemiumapps.
AccordingtoStatista,globalrevenuefrompaidappdownloadswas estimatedataround$29billionin2020.
However,somecategories,suchaseducationandproductivityapps, maystillseesignificantrevenuefrompaiddownloadsduetothe valuetheyprovidetousers.
DifferenceBetweenFreeAppsandPaidApps
FreeandpaidappsaretwodifferentRevenueModelsofappdistribution. Whilebothofferaccesstomobileapps,theydifferintermsofhowthey generaterevenueandthefeaturestheyoffer.Freeappsareappsthat canbedownloadedandusedforfree.Theseappsgeneraterevenue throughadvertising,in-apppurchases,orothermonetizationstrategies. Freeappsarepopularbecausetheyallowuserstotryanappbefore purchasing.Theyarealsoagreatwayfordeveloperstobuildauserbase andgeneraterevenuethroughadvertisingorothermeans.
Ontheotherhand,paidappsrequireuserstopayaone-timefeebefore downloadingandusingtheapp.Paidappstypicallyoffermorefeatures thanfreeappsandareoftenconsideredhigherqualityThisisbecause developershaveinvestedmoreresourcesintodevelopingtheappand relyonsalesrevenuetorecouptheircosts.Readmore.