Ο στόχος ο δικός μας, ως διεθνούς διοργανωτή εμπορικών εκθέσεων, είναι να παρέχουμε υπηρεσίες στους πελάτες μας 365 ημέρες τον χρόνο. Our aim, as an international organiser of trade fairs, is to serve our clients 365 days a year.
We are in Thessaloniki’s exhibitions centre, and I cannot resist asking what you think of it. TIF-Helexpo’s trade fair facilities are very large, they are in the heart of the city and, although they are decades old, they are perfectly functional. Infrastructure is crucial when it comes to organising international fairs. When you have a good airport with lots of connections, that is a very important thing, as are highways, rail networks, and so on. Thessaloniki is well located, and the country’s political stability and EU membership are trump cards for attracting international trade fairs. How do you see the future of trade fairs? Trade fair organisers need to act and develop new ideas and services in the digital world. Our aim, as an international organiser of trade fairs, is to serve our clients 365 days a year. In the future trade fair organisers will not just be selling space - they will be communication providers for their clients. What do you think these new digital services might be? Easier and faster handling for potential clients. For instance, we have an online-shop at the Munich Trade Fair where you can pre-register and buy all the services you need for the fair: space, chairs, flowers, power, water, etc. These intelligent services make life easier for the client. Here at Messe Munchen we have created a digital unit designed to increase our revenue from digital services. We are the best partner for this kind of initiative, because we have a database of 2 million visitors from all our trade fairs.
EXPOSED IN THESSALONIKI
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