FEBRUARY 21-23 2025 B
FOR
DATES+DETAILS
HFAS17:ArtforBeautywilltakeplaceon Friday,February21toSunday,February 232025atTheGlasshouse,660Twelth Avenue,NewYork,NY10019.
STRATEGY
Usinganindustry-provenstackofDigital, SocialMedia,andCommunityActivation Marketing-wearesettoattractover7000 newattendeestothe2025Show.
PROMOTIONALSEASON
TheHFAS17PromotionalSeasonrunsfromJune1, 2024toFebruary23,2025-culminatinginthe longestpromotionalperiodintheshow’s17year history.
LaurieA.Cumbo, CommissionerofCultural AffairsforNewYorkCity attendsHFAS16
FEBRUARY 21-23 2024
Friday,February21st:
VIPCollectorsPreview
RedDotOpeningNight THEGLASSHOUSE
Saturday,February22nd:
ExhibitionGeneralAdmission
HealingHealth&Beauty: HonoringAfricanAmerican’sinMedicine THEGLASSHOUSE
Sunday,February23rd:
ExhibitionGeneralAdmission
TheFutureisNow: HonoringAfricanAmericanWomeninFinance THEGLASSHOUSE
INGBLOCKS
ration with HFAS17 Artists to create ttable activations, increase nuance and reach ng brand campaigns, and access Culturallydemographics while supporting Black Art.
SORROI
edBrandAwareness neration
BrandAssociation rm,GenerativePartnerships.
SPONSORBENEFITS
BrandVisibility
TITLESPONSORSHIP
Exclusivenamingrightsand prominentbrandingacross alleventmaterialsand promotionalchannels.
VIPLOUNGEAREA
HostVIPguests,clients, andstakeholdersina dedicatedloungearea withcustomized experiences.
ARTISTIC
COLLABORATIONS
Commissionartwork, installations,orperformances toshowcaseyourbrand's creativityandsupport emergingtalent.
EDUCATIONAL WORKSHOPS
Sponsorworkshops,lectures,or paneldiscussionstoengage audiencesanddemonstrate thoughtleadershipinthearts.
AVALINEWINE
HFAS16BeverageSponsor.
FOOD+BEVERAGE SPONSORSHIP
Alignyourfood&beveragebrand withHFASandgainexclusive rightsforyourBrandacrossHFAS EventsandwithinTheGlasshouse
MEDIASPONSORSHIP
BecometheOfficialMediaPartner ofHFAS17andSponsorPodcast, Video,andPhotography throughoutthePromotionalSeason andDuringtheShowitself.
ARTISTBOOTH SPONSORSHIP
SponoranHFAS17individualArtist Booth,orseveral.Boothfeesarea barriertomanyincredibleArtists. FeatureyourLogoandBranding alongsidetheworkofanHFASArtist.
YOUTH+FAMILY EMPOWERMENTSPONSOR
SponsorHFAS17YouthEmpowerment Daybysupportingoureffortsto activateFamily-Friendly,Educational, EngagingActivationstoHFAS17 Weekend.
FEBRUARY 21-23 2025
% ES FROM E NYC
80+ COMMUNITY PARTNERS
M+ A H
15M+ SOCIAL MEDIA IMPRESSIONS
Taleya“Jet”Johnson,HFAS17Artist, HFASVirtualArtsDistrictArtist.
Readytogetinvolved?Usetheoptionsbelowtogetintouch withourSalesandActivationsTeamsandtoreceiveUpdates andInformation
DC@JWDENTERPRISESINC.COM
