ANNUAL REPORT
This year, we turned a bold page in our story. As the newly unified Suncoast Tampa Association of REALTORS® (STAR), we stepped into a future that’s brighter, stronger, and more connected than ever.
Since our 2024 merger, 2025 has been the year we truly became one. With our brand identity complete, STAR now shines as a united force—serving members and communities across the region with innovation, collaboration, and heart.
This report shares how we’ve aligned our operations, elevated member services, and built a foundation for STAR’s legacy. Together, we’ve embraced change, honored our values, and set our sights on an inclusive, inspiring future in real estate.
A year of unity, growth, and purpose
Looking Back with Gratitude
As I look back on 2025, the thing that stands out most is how we’ve continued to grow and work together as one unified association following our merger.
One of my favorite moments this year was our Unity Bash at the Motor Enclave. It wasn’t just a party; it was a celebration of everything we’ve accomplished together. Our Board of Directors is committed to finding new ways to connect with every part of our membership, so everyone feels included and valued.
Advocacy That Makes a Difference
This year brought some important advocacy wins for STAR. We strongly supported the REALTORS® Political Action Committee (RPAC) and took part in Great American REALTOR® Days in Tallahassee, as well as the REALTOR® Legislative Meetings (RLM) in Washington, D.C. Being there in person, speaking up on behalf of our profession and the clients we serve, reminded me just how much impact our collective voice can have.
These efforts go far beyond real estate; they protect the communities we live in and the property rights we all value.
Growing Together
Education has remained one of our biggest priorities. We’ve offered a wide range of classes, designations, and certifications, all at affordable prices, to ensure professional development is within reach for every member.
And the results speak for themselves. STAR has continued to grow at an incredible pace, adding more than 200 new members every month. That growth tells me we’re offering real value to our members and that our association is a place REALTORS® want to be.
When we grow together, we all get stronger.
Challenges We’ve Overcome
Like any year, 2025 had its challenges. One of the biggest was getting official approval from the National
Association of REALTORS® for our name, the Suncoast Tampa Association of REALTORS®. After a lot of persistence and careful conversations, we finally received approval without objections from neighboring associations. It may just look like a name on paper, but to us, it’s a big part of our identity and the brand we’re building for the future.
Leading with Others
Serving alongside my co-President, Tom Steck, and our co-CEOs, Jason Outman and David Bennett, as well as the entire Executive Committee, Board of Directors, and Association Staff, has been an incredible experience. We’ve had to pivot, adapt, and sometimes compromise to keep moving forward.
It’s been an honor to represent STAR beyond our local area, traveling to other states and countries to connect with REALTOR® leaders around the world. No matter where you go, the REALTOR® spirit is rooted in service, integrity, and community.
Looking Ahead
As we head into 2026, my goal is simple: keep building unity while giving more attention to our legacy regions. Every area we serve has its own unique story, and I want to make sure each one is recognized and celebrated.
A Final Thought
In my inaugural speech, I shared the serenity prayer, and I’d like to close the year with it again. It’s a reminder that while we can’t control everything, we can control how we show up, how we work together, and how we serve.
So, as we step into the new year, I encourage you to keep planting seeds. Trust that the harvest is coming, and when it does, we’ll celebrate together.
Adam Grenville
Weathering the storm, ready for what’s next
To say that the last 12 months have been eventful would be an understatement! As we all know, the combination of persistent mortgage rates, insurance challenges, and last fall’s twin hurricanes created a perfect storm for a tough market.
I’m reminded of those cartoons where a lure is dropped into the water, and at a certain depth, all the fish circle. This year, it’s not uncommon to see a property listed for months with little to no interest, only to see a sudden surge in showings after a couple of price reductions. Some of the recent sales statistics that show closings within a few percentage points of the list price may not entirely reflect the full picture, especially if multiple price cuts were involved before the sale.
I’ve heard members mention spending hours without speaking to a serious buyer or seller, a reality many of us know too well. While we’re certainly not in a market like the early days of COVID, where the only thing to do was take classes online, we do find ourselves with moments that present the opportunity to sharpen our skills. Whether it’s through STAR’s professional development programs or exploring the wealth of resources available online, it’s a great time to grow in our careers.
Looking ahead, I’m optimistic about what’s to come. While the market has presented challenges, we know that we’re resilient, and the next year will bring new opportunities for growth. Let’s continue to adapt and stay focused on what we can control, knowing that brighter days are ahead!
Tom Steck Co-President Co-President
Star staff
Behind every achievement at STAR is a dedicated team committed to our mission. Their passion and professionalism keep us shining-driving progress, inspiring our members, and making a lasting impact every day.
Javin Nededog
HepburN
Hintenberger
Yinger
Rojas
Murdock
Hlavac
Kelsey BraueR Brittany Stalker
Quan Remmer
Diana Katz Cristina Gregorio Moore
Deeanna Davalos
Kimberley Dempster
Rebekka Abraham
jason outman
2025 Board of Directors
Leadership with Purpose
STAR’s strength comes from the dedication and vision of our leadership. Elected by their peers, our Board of Directors guides our strategic direction with integrity, professionalism, and purpose, bringing the diverse voices of our membership to every decision. We are proud to honor and thank our 2025 Board of Directors for their invaluable service.
Stephanie Joines
Melanie Norris
James Schanz
Michael Webb
Linda Wilson
Keianna Carty Director Director Director Director Co-Treasurer Co-Vice President
Jay Quigley
Mark Middleton
Grenville
Lacombe
Pumarejo
Waterbury
Sheila Calistri
Tahisia Scantling
Tina Marie Eloian
Candice Kelly Director
Katherine SakkiS Director Director Co-Secretary Co-President Elect
Ollie Green
Lea Lagueux
Corina Silva
Chrissy Nieves Director
Tom Scaglione
Mollyana Ward Director Director Director Co-Treasurer Co-President Elect
The Numbers Behind our Impact
an efficient, cost-effective way to resolve ethics and arbitration matters without going to court. Cases are reviewed by REALTOR® peers who understand the industry’s standards and practices.
In a constantly evolving industry, STAR members commit to ongoing education, earning credentials that deepen expertise, build client trust, and elevate our REALTOR® community.
New Tools. More Value.
Since the merger, STAR has expanded benefits to support our members’ success, continually adding products and services that meet their needs at little or no cost.
More than Real Estate
Approximate dollar amount contributed to community and charitable organizations:
$226,910
STAR members do more than help clients buy and sell homes, they invest in their communities. Nearly 70% volunteer monthly, and together we’ve contributed nearly a quarter million dollars to support families, schools, and neighborhoods in need. One act of service at a time, we’re building stronger communities. Here are some of the organizations STAR and our members proudly supported.
STAR members rolled up their sleeves to make a difference—cleaning roads with Keep Pinellas Beautiful and Keep Tampa Beautiful, hosting REALTORS® Rise and REALTORS® Care drives for Metropolitan Ministries, hosting a STAR Waterways Cleanup to benefit Clothes to Kids, and helping neighbors recover through Hurricane Helene cleanup efforts. Together, we turned service into lasting impact.
Councils & Committees Bold Achievements That Inspire
STAR’s councils and committees bring our mission to life. Made up of dedicated member volunteers, these groups shape programs, guide initiatives, and ensure our services reflect the needs of our membership. Their collaboration, insight, and leadership keep STAR moving forward.
STAR wins BIG
STAR earned NAR’s Diamond Commercial Services Accreditation, recognizing our commitment to outstanding commercial services and member engagement.
Super neighbors
Members Stephanie Poynor and James Adair were honored by Congresswoman Kathy Castor as “hurricane heroes” for leading recovery efforts in their neighborhoods.
FR secretary
Past President Cyndee Haydon was elected to the Secretary position on the Florida REALTORS® Board of Directors and continues to advocate for stable, affordable insurance policies.
Power briefing
Member Jack Rodriguez hosted a quarterly meeting with Rep. Kathy Castor, fostering direct dialogue on key legislative and market issues.
Future leaders
Board members Ollie Green and Mark Middleton were accepted into the 2025 Florida REALTORS® Leadership Academy, a year-long program building leadership skills and industry impact.
Phenomenal fundraising
Candice Kelly was named 2024 PAC Innovator of the Year for her leadership in launching the successful DareOke event and driving RPAC support during STAR’s merger.
FR district 6 Vice President
Past President Manuela Hendrickson was installed as FR District 6 Vice President, connecting our region’s associations with statewide initiatives.
Local leaders
Mindy Rovillo was elected 2025 Treasurer and Katherine Sakkis Vice President of the Women’s Council of REALTORS® Florida.
RPAC hall of fame achievements
Susanna Madden and Jack Rodriguez reached $50,000 in RPAC contributions. Fred Hintenberger, Senior Vice President, achieved $75,000. Thank you for supporting and protecting real estate.
Pride in every step
Members of the Real Estate For All Alliance marched in Florida’s largest LGBTQ+ celebration, showing real estate is for everyone. We’ll keep marching, connecting, and championing inclusivity.
Gather. Give. Grow.
STAR events unite our members through connection, learning, and service. Each gathering strengthens relationships, builds knowledge, and celebrates our shared commitment to the real estate profession.
Realtor party legislative meetings
Affiliate Expos
Community Cleanup Events
Global + Fair Housing Symposiums
night at the enclave: unity bash tea celebration
memberpalooza 2024 real-tours
Powered by Partnership
Our major sponsors make it possible to deliver the programs, services, and opportunities our members count on. They share our vision, believe in our mission, and invest in the success of our members and community. We’re proud to recognize their contributions and grateful for their partnership.
PLATINUM
Berlin Patten Ebling
First Horizon
Florida Best Quote Insurance
Blue Brick Title and Escrow
Suncoast Credit Union
TSG Financial Advisors
Metro Development Group
IAS Marketing Services
Florida Res-Com Roofing
First American Title Insurance Co.
Old Republic Exchange
Top Quote Insurance
LMCU
GTE Financial
Nissan of Clearwater
VanDyk Mortgage The Miller Team
Brown & Kimpton, P.A.
Baxter Title
Fidelity National Home Warranty
Biosweep Central Florida Assurity Title
Showami
Pillar to Post Home Inspectors
Creative Loafing
Febre Frameworks
Gold Coast Schools
Tampa's Real Estate Essentials
Only A REALTOR® Consumer Campaign Our Market
In November 2024, we launched a consumer marketing campaign emphasizing that "Only a REALTOR®" is the true real estate expert and are as invested in their clients' future as they are. The campaign ran across Google Search, Facebook, Instagram, display ads, and connected TV. The numbers below reflect the full campaigns data resulting in excellent engagement and a broad reach within our target audience.
The real estate market in 2024 reflected both the resilience and adaptability of our unique region. The following is a snapshot of units sold, the median sold price, and the sold dollar volume for each county in our area. final campaign results 12,204,804
$10,340,800,220
$5,350,416,898 $8,993,871,458 $24,685,088,576
$399,990 $345,170 $408,000 $385,000
For more information about Suncoast Tampa Association of REALTORS®, visit suncoasttamparealtors.org.
