Collective Impact Winter 2017

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The benefits of Greater Green Bay Chamber membership are many — connections, business development opportunities and access to programs, business assistance and more.With more than approximately 1,200 Chamber members, the reason for joining varies, and each member gets something a little different out of his/her investment.

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ome Chamber benefits provide immediate results, such as connections made or monetary savings through a program like Smart Business Savings. Other advantages take a bit longer to develop but they also deliver lasting benefits, including company recognition, community involvement and leadership opportunities. “There are so many different things members can take advantage of,” says Renae Schlies, director of membership and retention for the Greater Green Bay Chamber. “We have multiple affordable advertising opportunities; we help promote businesses, and we do a lot with workforce development — the list goes on and on.” Laurie Radke, president of the Greater Green Bay Chamber, explains the Chamber is focused on delivering value to its member businesses. At the end of the day, the goal is to help member businesses succeed, and that takes many different forms. That’s why the Chamber regularly asks its membership how it can provide a return on investment.

Photos: Business showcase 2016

“We look at all the elements that make a community successful — making sure we have workforce initiatives, economic development, someone focused on policy to execute those initiatives — and look at the value-add back to membership,” says Radke.

Winter 2017 | Collective IMPACT  5


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