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In Store: Aquafor
PHOTO: FRANCESCA LOTTI
Florence perfumery Aquafor is based in an historic palazzo which houses a shop, as well as the laboratory where master perfumer Sileno Cheloni creates exquisite scents from the fnest raw ingredients. Hannah Lewis spoke to him about what makes Aquafor so special
窶連quafor is in a Renaissance palazzo, dating from the 1500s, in the heart of Florence near Piazza Santa Croce. When we were refurbishing the spaces, we felt a responsibility to honour these magnifcent rooms; the custom ceiling lamps are by a local artisan, and we sourced all the antique furniture. One of the cabinets comes from a pharmacy that used to be in Piazza del Campo in the centre of Siena. We want everyone who visits us to feel that everything is in its right place, and appreciate our perfumes in a comfortable and elegant atmosphere. Save up to 15.5% by shopping tax free, see page 130
窶連quafor is a rarity because we create and sell our perfumes directly to our clients, which gives us an enormous amount of freedom and inspiration. I always try to make myself available to meet people who want to share the extraordinary experience of creating artisanal perfumes. 窶連s master perfumer, I create all our signature fragrances. On our team we also have Livia who takes care of every aspect of how our shop looks and feels: fowers, displays and a loving spirit. Elena and Virginia welcome our clients and assist in the shop.