ISE 2025 Preview

EYES ON ISE 2025

Your essential guide to ISE 2025, including day by day what’s on listings, exclusive insights and the latest tech updates

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Welcome 04

Mike Blackman, MD of integrated Systems Events, shares some new features and show highlights for ISE 2025

Speaker Profile 06

Visionary and futurist Brian Solis talks about the impact of AI on AV ahead of his Opening Keynote

Speaker Profile 08

Digital artist Quayola takes us on a creative journey that blends artistic vision with cutting-edge technology

Executive Profile 10

Pam Taggart of AVIXA explains how the ISE content programme has been enhanced for 2025

Executive Profile 12

CEDIA’s Paul Dolenc shares details of the association’s wideranging education programme

Summit Chair Profile 14

Smart Building Summit chair Bob Snyder talks digital transformation in the sector

Summit Chair Profile 16

Digital Signage Summit to address disruptive tech and trends, reveals chair Florian Rotberg

Summit Chair Profile 18

Dr Gill Ferrell, chair of the Education Technology Summit, on why data and AI are the sector’s big talking points

Executive Profile 19

Plug and Play’s Sara Cebria introduces the all-new Innovation Park

Content Chair Profile 20

Content chair Stew Hume on how the new Live Events Stage is helping to achieve ISE’s goal of providing more opportunities for industry professionals to learn and engage

Executive Profile 21

Christina De Bono, founder and president of ISE Sustainability Partner SAVe, shares details of a ‘monumental year’ for the organisation and details more work that needs to be done

What’s On 22

Discover the transformative tech on show at ISE 2025 and find out how to navigate the expanded showfloor via seven dedicated Tech Zones

What’s On 32

Find out more about the specialised content tracks and flexible content passes for ISE 2025 and see what’s in store at Smart Building Summit

What’s On 34 Investor Forum, Smart Home Technology Conference

What’s On 34 Digital Signage Summit, AV Broadcast Summit

What’s On 38 Education Technology Summit, European Latin American AV Summit

What’s On 39 Smart Workplace Summit, Control Rooms Summit

What’s On 40 Live Events Stage, AVIXA Xchange LIVE

What’s On 41 Smart Home Technology Stage, Congreso AVIXA

What’s On 42 Innovation Park, Hall 8.1 What’s On 43 ISE Sound Experience, Inavation Awards

What’s On 44 Tech Tours, Stand Design Awards

What’s On 45 Esports Arena, South Access Welcome Screen

What’s On 46 Fast Forward Friday, ISE Open Innovation Challenge, ISE Treasure Hunt

• AVIXA at ISE 2025 50

• Association News: CEDIA 52

• CEDIA at ISE 2025 53

• Product Spotlight 56

• Executive Profile 58 Pablo Vega de Llergo Cornish of ESADE reveals details of ISE’s first ever Hackathon

integrated-systemseurope-ise

integratedsystemseurope @ISE_Show ise_show integratedsystemseurope /iseshow.bsky.social

Brian Solis

Quayola

Dr Gill Ferrell

Sara Cebria

Pablo Vega de Llergo Cornish

It’s time to reconnect

With more than ever to explore on the ISE showfloor, it’s time to reconnect with all that the AV industry has to offer, says Mike Blackman, managing director, Integrated Systems Events

The tagline for ISE 2025 is ‘Connection restored’. We want you to reconnect with innovative technologies, with your industry peers and partners, with your own career development, and with the amazing experiences that this industry creates, day in, day out.

As I write these words in mid-December we have just passed the 1,500-exhibitor mark. And having opened up Hall 8.1 of Fira Gran Via for the first time in our history, we’ve exceeded 75,000 square metres of stand space. These figures are both records for the show.

All of this means that there are more companies for you to explore – from leading brands to boutique specialists – more technologies to discover, and more connections to make.

Hall 8.1 is an extension of the MultiTechnology Zone, and it’s also where you’ll find exciting features including the new Esports Arena and the reinvented Robotics and Drone Arena. And just downstairs in Hall 8.0 are the Audio Demo Rooms – increased to 19 in number.

‘Innovation has always been a key pillar of ISE, and this year we’ve increased our focus on startups and investment’

Innovation has always been a key pillar of ISE, and this year we’ve increased our focus on startups and investment. There are over 80 startups exhibiting in our new Innovation Park in Congress Square. Alongside this is the Pitching Stage, run by venture capital specialists Plug and Play, where startups will pitch alongside a full programme of sessions about investment and business growth.

We’ll be delving further into the financing of innovation in our new Investor Forum, as well as exploring intercontinental business opportunities with the return of the European Latin American AV Forum.

That’s not all that’s new in our content programme. Working with our co-owner AVIXA,

we’re supplementing our six vertical market Summits with five content Tracks that address key industry areas and megatrends. And to enable you to attend your pick of sessions, we’ve introduced Content Day Passes to give you complete freedom of the Summit and Track programmes.

Our other co-owner, CEDIA, is offering four days of content for residential AV professionals: the three-day Smart Home Technology Conference, followed by four in-depth Workshops on the Friday.

We also have an extensive programme of additional content. We are delighted to bring you two wonderful keynote speakers at ISE 2025. Our Opening Keynote will be given on Tuesday 4 February by digital analyst, futurist and AI authority Brian Solis. He’ll talk about what our industry needs to do to maximise the opportunities that AI brings us.

The following day, the Creative Keynote will be given by digital artist Quayola, who will discuss how AV technology enables him to realise his creative vision. This ties in with his projection mapping on the Casa Batlló in Barcelona the weekend before ISE; he will also be showing another work on the South Access Welcome screen. Both keynotes will take place upstairs in room CC4.1.

Meanwhile, on the show floor, you can find content sessions at AVIXA Xchange LIVE, the Smart Home Technology Stage, the new Live Events Stage, the AVIXA TV Studio, and the aforementioned Pitching Stage; there are also Spanish-language Congreso AVIXA sessions in room CC5.3.

An exciting new initiative this year is Fast Forward Friday, which brings together half a dozen different initiatives from AVIXA, CEDIA and ISE partners, all related to topics around the areas of recruitment, talent development and career paths.

Local students are participating in the first ever ISE Hackathon on the Thursday and Friday, working intensely to address real business issues; they will present their projects, and winners will be rewarded, on the Pitching Stage as part of Fast Forward Friday. With all these new developments, we also have more tools to save you time in finding exactly what you’re looking for. The official show app offers point-to-point navigation in the Fira for the first time. And you can also use the app – or the website – to ask a question to dAVe, our new AI chatbot; he can tell you anything you need to know about ISE 2025. We’re sure you’ll feel fully reconnected by the end of your visit. Enjoy ISE 2025!

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Prepare for an AI-defined future

Brian Solis, head of global innovation, ServiceNow

By Jo Ruddock

Globally acclaimed digital analyst, author and visionary Brian Solis will take to the stage at ISE 2025 to present this year’s Opening Keynote on Tuesday 4 February.

Known for his profound insights into the intersection of technology, business and culture, Solis will share his vision on how the pro-AV and systems integration industry can change and innovate through the latest developments in artificial intelligence.

Solis’ background as a futurist and AI expert began with a move to Silicon Valley in the 1990s where he experienced the shift from enterprise hardware to software and the rise of the consumer internet.

“It was all very fascinating to me,” recalls Solis. “What I had noticed was that Silicon Valley had a tendency to talk about the tech – speeds, bandwidth, capacity, capabilities. But what Silicon Valley didn’t do a good job of was understanding the impact of that technology and communicating it as a solution or as a benefit.

“By engaging people in a way that was transformative, I started to do research and I started to understand the impacts of technology on people. I started to reverse engineer those impacts and then work it into go-to-market for the technology companies that I was working with.”

FUTURE PROOFING

In more recent years, however, the accelerating rate of innovation became a challenge for Solis, leading him to explore futurism.

“Technology became so fast and furious that I found myself reacting to what was

‘[AI] isn’t just another technology wave. This is a transformative and incredibly disruptive wave that is just beginning’

next, versus anticipating what was next – and that was when I implemented the practice of futurism: understanding the emerging trends, understanding what those trends could mean in particular scenarios and applications, understanding what we would do from a strategy perspective should those start to move through the spectrum of adoption, to always anticipate and prepare for those impacts before they happen, and that also became a competitive advantage.”

Not surprisingly, AI, and GenAI in particular, has been an area of

interest for Solis for some time.

“AI has been around for decades. This isn’t just another technology wave. This is a transformative and incredibly disruptive wave that is just beginning. There are a series of AIs that are now going to become a constant. I don’t know the cycle, but I do know the technology of each of those waves and what they could mean for businesses and how they’re going to change businesses, how they’re going to change behaviours, how they’re going to create new types of products.”

This transformation, and why we all need to become everyday futurists, will form part of Solis’ ISE keynote.

“When you have an entire set of products and services that are going to profoundly change because of artificial intelligence, understanding how to become an everyday futurist, to anticipate not only these new product categories, but how you’re going

to structure your services around these new products, how you’re going to price these services around the potential needs of customers and anticipating what those needs and opportunities could be so that your business is proactive, that your modelling is proactive, that your upskilling, your learning and unlearning is proactive, is crucial,” he adds.

“AI is actually happening and there are a lot of people who are just waiting to see what’s going to happen, but there is no saviour who’s going to come down to the world and say, ‘here’s what you need to do with AI to change your life for the better’. It is an opportunity, an inflection point, for each and every one of us, to see the world differently.”

The Opening Keynote, entitled ‘Rethinking Organisations for an AI-defined Future’, will take place at 13:00 on Tuesday 4 February in room CC4.1.

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Pushing creative boundaries

Quayola, digital artist

By Jo Ruddock

For Italian digital artist Quayola, who will present this year’s Creative Keynote at ISE, using technology to enable creativity has long been of interest.

“As a kid, at some point in the mid-90s, my brother bought a computer and I got really into learning and following him, using this computer. I remember experimenting with the architectural software of the time. And so I think that’s when I started getting quite inspired by this idea of using technology as a creative tool, but in a quite different way.”

Technology has, of course, changed significantly since the 1990s, but Quayola’s interest in exploring what’s possible has not.

“Of course, we are experimenting with a lot of emerging technologies in the studio, testing a lot of systems and software. But I also like to apply a little bit of brakes on how I use technology. And, for me, it is very important that ultimately, when you look back at the last 15, 20 years of my work that you see a very clear thread, despite this everchanging technology and ever-changing context. It’s also nice that technology brings you to unexpected places.”

NATURE AS A VEHICLE

In addition to his keynote presentation, Quayola will also be presenting a unique mapping on the façade of Casa Batlló of his work Arborescent the weekend before ISE and delivering a showcase performance of Promenade at the Fira South Access Welcome Screen.

Explaining the concept behind Arborescent, he says: “Arborescent sits within a larger body of work of a theme that I’ve been exploring over many years which deals with the tradition of landscape paintings and, more specifically, the observation of nature within such tradition.

“I really love the idea that nature becomes a vehicle to discover new aesthetics. When I was invited to do the Casa Batlló project, I started engaging more with Gaudí’s work and what struck me was that I saw that very same pattern within Gaudí’s work – this idea of observing nature as a vehicle to draw inspiration from. You can clearly see in his designs this idea that they’re almost grown

‘Technology brings you to unexpected places’

rather than being constructed or designed.

“Arborescent is a study on computergenerated simulations of tree-like structures. In fact, ‘arborescent’, the term, means a structure that simulates a tree-like structure, not necessarily in botanical terms, but also in computational terms. It is used in data and in several other things. It’s this idea of structures that somehow take inspiration from that.”

Quayola’s keynote will explore the creative journey behind the Casa Batlló projection mapping, a project that blends artistic vision with cutting-edge technology to create an immersive experience.

He continues: “My keynote presentation will explain the inspirations and methods which shaped Arborescent. Discussing the crucial relationship between the physical and digital worlds in my art, I will share insights from my unique expeditions to capture natural phenomena, which inspire my digital creations.

“By showcasing examples of my work, both digital and physical, I aim to illustrate the seamless transition between these realms. Additionally, I will touch on my explorations in sculptures, robotics, and other artistic endeavours, emphasising the importance of technology in enhancing and expanding creative expression.”

For his showcase on the South Access Welcome Screen, Quayola will present Promenade, a video piece exploring the logic and aesthetics of computer-vision systems in autonomous vehicles.

He explains: “Promenade is part of this ongoing exploration about observing nature through machines. So in different projects, there’s different strategies for how I go and make these observations, and I think Promenade was quite a particular experiment, where there was a combination of drones and lidar scans.

“High precision laser scanners were done from the ground and then drone footage was taken of the same areas that were originally scanned and we juxtaposed the two. So in a way, yes, it’s a machine that is wandering around this forest and observing it in different ways. But it’s also connected to Arborescent, and I think it was a nice counterpart to that work.”

Quayola’s Creative Keynote presentation will take place at 15:30 on Wednesday 5 February in room CC4.1.

Boosting awareness and accessibility

Pam Taggart, vice president of content creation, AVIXA

By David Davies

In what amounts to a significant enhancement of ISE’s content programme, co-owner AVIXA has revealed details of several new initiatives that will improve the awareness and accessibility of the show’s various summits.

Headlining the changes is the introduction of ISE Tracks. “There are large universal themes that cross all over our summits and content at the show, and we’ve made a special effort to make them visible via the ISE Tracks –new in 2025,” says Pam Taggart, vice president of content creation at AVIXA. “Essentially, Tracks identify topics that deal with macro themes in the industry.”

AI, audio, cybersecurity, retail and sustainability are the ISE Tracks for 2025. These topics will be touched on within the programmes of multiple summits – such as Smart Building Summit, Smart Workplace Summit and Digital Signage Summit – but will also be highlighted in standalone sessions throughout the show.

STRUCTURAL CHANGES

Taggart highlights multiple other “structural changes” to this year’s programme, including the introduction of Content Day Passes that are designed to allow attendees more flexibility to attend what they want and sample from different topics in a single day; the Congreso AVIXA programme, which will offer daily content for Spanishspeaking attendees in CC5.3; the inclusion of Hall 8.1, which includes the AVIXA TV Studio, the Esports Arena and the Robotics and Drone Arena; and new showfloor features such as

‘ISE is a direction-setting event, and we are excited to see how these discussions will shape the future of the AV industry’

the Live Events Stage in Hall 6, a Connected Classroom in Hall 2, the Innovation Park for startups, and a Pitching Stage.

“It all adds up to create the largest free content programme to date with ISE,” says Taggart, who notes that AVIXA is also working with ISE to produce an “extensive showfloor tour programme, including solutionled tours focused on AV broadcast, smart workplaces, education technologies and more. “We’ll also have ‘FirstTimers’ tours to help those navigating their first ISE, and Mega Trends and Show Floor Features tours,” she adds.

AVIXA has also scheduled a busy programme of Xchange LIVE interactive sessions in Hall 3, touching on topics including cybersecurity, CTS, AI and wellness. Highlighted mixers and meet-ups include one aimed at AV marketers to discuss current challenges and future opportunities (15:00 Tuesday), and a session for all women in AV (15:00 Wednesday), followed by an expanded reception for members, councils, volunteers and leadership from 16:00-18:00.

The summit programme is once again populated with prominent speakers, including Matthew Marson, MD EMEA,

Advisory of JLL at the Smart Building Summit, Pantheon Lab co-founder Tina Tse at the Digital Signage Summit, European Union Digital Education Hub squad leader Cristina Obae at the Education Technology Summit, and IFMA director of research Matt Tucker discussing AI integration at the Smart Workplace Summit.

Talking of AI, Taggart remarks: “I don’t think it will surprise anyone to see cybersecurity and sustainability right up there with AI as topics that merit special attention across ISE 2025, especially with regulatory changes in the works in Europe. In addition, we’re still navigating the AV broadcast convergence, finding best practices that bridge this new way of working, and getting those documented to share –versus all finding our own paths. Plus, I expect the showfloor will be buzzing with speculation around the implications of the current political and economic environment – and how that will play out in the AV industry.”

With so much change occurring within and beyond the industry, it’s certain that “people will want to see the opportunities and challenges and gather as much intel as they can during the key week of ISE, so AVIXA is holding several spots for Sean Wargo, VP market intelligence, and team to bring the latest data from AVIXA market research. ISE is a direction-setting event, and we are excited to see how these discussions will shape the future of the AV industry,” she adds.

For full details of AVIXA’s content schedule, please visit www.avixa.org/ise.

On the right track(s)

Paul Dolenc, vice president of education and training, CEDIA

By David Davies

Taking place over three days (Tuesday 4 February to Thursday 6 February), the Smart Home Technology Conference continues to be a cornerstone of the ISE content programme. However, this year sees a distinctive shift in approach with different topics highlighted more clearly in the form of dedicated tracks.

“We’ve decided to position our education into different tracks so that attendees can more easily locate the sessions that match their areas of interest,” says Paul Dolenc, who is CEDIA’s vice president of education and training. “So, for example, we have tracks for lighting and wellness, business strategies and project management, power management, home cinema and immersive audio, and so on.”

Given the expected prominence of artificial intelligence in the industry discussion at ISE 2025, the conference will also feature a whole day dedicated to AI. Of this track, Dolenc says the intention is to “feature some testimonials from integrators and other individuals in order to gain better knowledge and understanding of this new technology as it relates to the smart home”.

WIDE-RANGING PROGRAMME

Other highlights include a full day of sessions delivered entirely in Spanish; a preview of the CEDIA RP1 standard, which establishes a framework for “essential and useful data” that manufacturers should provide about speakers and amplifiers; and an examination of the ‘lighting turf wars’ that are seeing the fight for

‘[This is] the most content that we’ve ever had at an ISE event – and I think more new speakers, topics and sessions than we’ve had before as well’

control over lighting intensifying as high-end residential projects become increasingly low-voltage in nature.

On the subject of energyefficient smart homes, Ken Erdmann, director of technical education programmes at

CEDIA, will delve into the new opportunities in alternative energy and storage. Dolenc also points to the participation of Arnaud Laborie, co-founder and CEO of Trinnov Audio, in a session entitled ‘Room Modes Elimination and Low Frequency

Extension with Active Acoustics and Subwoofer Placement’.

CEDIA will also be hosting four full-day workshops on the Friday of the show, with the Design Thinking Workshop –described as “one of CEDIA’s most popular offerings ever” –returning as a full-day event for the first time since ISE relocated from Amsterdam to Barcelona. In addition, there will also be a busy programme of free-to-attend sessions on the Smart Home Technology Stage in Hall 2.

“There will be 15 sessions starting on Tuesday and running through to Friday,” notes Dolenc. “Some of the sessions I’d highlight include ‘Integrators and Architects Forever – A beneficial friendship’; a session by Walt Zerbe [CEDIA’s senior director of technology and standards] about the effect of different lighting levels and colours on the body; and Christopher Mullins and Adam Dover from Sony, who will be considering the transformation of the AV industry in a sustainable world.”

All in all, it adds up to “the most content that we’ve ever had an ISE event – and I think more new speakers, topics and sessions than we’ve had before as well”, he adds.

For his part, Dolenc is looking forward to having plenty of forward-looking conversations at ISE, including about the importance of ensuring the industry can attract the new influx of talent it needs to carry on evolving.

“It’s very important to be able to get the message out there to the next generation that this is a growing and exciting industry,” he says. “It’s a big part of helping to keep things moving forward.”

A time of transformation

Bob Snyder, editor-in-chief, Channel Media Europe

By Colby Ramsey

The Smart Building Summit, taking place on the first day of ISE 2025, is set to explore the digital transformation reshaping the built environment. The summit’s theme, ‘Welcome to the Digital Transformation of the Built Environment’, will highlight how technology is revolutionising building operations and driving value for owners, landlords and occupants.

The transformation of smart buildings gained momentum during the pandemic, thanks to technologies such as air quality systems, remote work tools and automation. As businesses bring employees back to offices, the focus has shifted towards more personalised environments with customisable systems tailored to individual needs, whether by company, department, or user.

“This progress is powered by innovations such as advanced sensors, faster networks and stronger interoperability,” says Bob Snyder, editor-in-chief at Channel Media Europe and Smart Building Summit chair. “Interoperability, the ability for technologies to work seamlessly together, is essential for smart building systems to avoid fragmentation. Open standards ensure compatibility across systems, preventing vendor lock-in and allowing buildings to evolve with rapid technological advancements.”

One key advancement is the digital twin – a virtual replica of a building that simulates realworld conditions. Digital twins enable building managers to optimise performance, anticipate maintenance needs and improve efficiency.

Venture capital investment is also accelerating technological

progress in smart buildings, with 5G mobile networks playing a central role.

Snyder explains: “5G enables high-speed, low-latency connectivity for applications like video analytics, autonomous robots and augmented reality. These innovations improve security, efficiency and user experience within buildings.

“AI is further enhancing building systems, enabling proactive management. AI algorithms analyse IoT data to detect trends, optimise performance and predict issues. These systems empower building managers to make data-driven decisions and offer personalised assistance through AI chatbots and virtual assistants.”

MULTIPLE BENEFITS

However, smart buildings are not just about automation; they are designed to enhance occupant quality of life while ensuring cost-effectiveness for owners and landlords. This shift reflects market demands for flexible, energy-efficient and peoplecentric spaces in a connected world.

“The Smart Building Summit will delve into these trends, with a focus on the intersection of business and technology,” Snyder adds. “Attendees will hear from industry leaders about how smart buildings are reshaping workspaces and organisational dynamics. Key topics will include the accelerating digital transformation driven by IoT, AI and sustainability initiatives.

“The summit will explore how buildings can better align with the digital transformation needs of the businesses that occupy them. This dual transformation offers opportunities for

‘The summit will explore how buildings can better align with the digital transformation needs of the businesses that occupy them’

technology integrators and manufacturers to meet the evolving market demand.”

The summit will also address the legislative and regulatory landscape, with updates on the EU’s Energy Performance of Buildings Directive (EPBD) and Corporate Sustainability Reporting Directive (CSRD).

“Speakers at the summit include industry experts such as Charles Anderson from CRA, who will explore AI’s role in creating human-centric environments,” Snyder reveals. “Ken Dooley from Granlund will address data flow and automation in sustainability reporting, while Casto Cañavate from KNX will discuss the impact of the 2024 EPBD recast

on smart building design and renovation.”

“It’s the perfect opportunity for owners, builders, integrators, architects, commercial real estate executives and engineering consultants to converge for the big picture of one of the world’s most important industries,” adds Snyder. “Whereas most ISE summits take a subset of ISE technologies, we bring the higher level view of the total built environment. That makes us a must-attend summit for any significant integrator.”

Smart Building Summit runs from 10:30-18:30 on Tuesday 4 February in room CC5.1.

Disruptive tech and trends in the spotlight

Florian Rotberg, managing director, invidis consulting

By David Davies

During a period of unprecedented change in so many parts of the AV business, it seems entirely logical that the 2025 edition of Digital Signage Summit (DSS) – to be held from 10:30-14:30 on Wednesday 5 February in room CC4.1 – will take a deep-dive into several of the trends and technologies currently disrupting the digital signage industry.

From ePaper to new advances in LED, the summit will “look at how digital signage is being impacted by all these new technologies, as well as what it means for integrators and vendors in terms of changing their offerings and business models to address the changing needs”, says Florian Rotberg, managing director of invidis consulting and co-curator and host of DSS, alongside his invidis consulting colleague Stefan Schieker.

In keeping with the anticipated artificial intelligence theme present at many ISE summits and meetings this year, AI will be a key topic at DSS. A session entitled ‘Prompting Signage – How AI is disrupting digital signage’ will feature speakers including Tina Tse, co-founder, Pantheon Lab, and Craig Francis, digital signage partner manager, Google ChromeOS, discussing the opportunities and influence of AI on digital signage. Then, in ‘The Next Frontier – digital humans and generative AI in retail digital signage’, speakers including Pantheon Lab co-founder and CEO Ivan Lau will explore real-world examples

of AI-powered virtual shopping assistants, personalised product recommendations, and interactive brand ambassadors.

“We’re already seeing how generative AI is changing the industry in terms of creating and translating new content and being able to localise it with different information and artwork,” says Rotberg. “But what’s also interesting is how AI is allowing integrators and customers to really analyse the data they get through the systems, as well as enabling the hardware.”

CYBER CONCERNS

Cybersecurity will also be prominent in the DSS programme. “Ten years ago, digital signage was a siloed installation and wasn’t usually connected to any backend systems, so security wasn’t a big issue,” says Rotberg. “But today that has completely changed and digital signage, like other systems, is fully connected to everything in the backend, meaning that all relevant data is more or less connected to the digital signage. It means that digital signage now has the same security requirement as an enterprise resource planning system, so the software and integration have to be fully certified and you have to make sure there are no security issues.”

Discussing this subject in a session entitled ‘Navigating Cyber-Security Risks in Digital Signage’ will be speakers including Jeff Hastings, CTO of BrightSign, and Jason Cremins, founder and CEO of Signagelive.

Sustainability is also set to be a recurring topic of this year’s event, with Visionect sales &

‘One of the great things about DSS is that it’s very compact… and it gives people a very useful update about all the latest trends affecting our business’

marketing project manager Magdalena Bogatinovska among the speakers in a session on ePaper (EPD) – the energysaving, high contrast technology that is widely expected to have a transformative effect on the area of the market requiring non-video content.

Noting that an EPD system can typically run on the same battery for two years, Rotberg predicts that “ePaper will be a game-changer. Currently it’s only available in sizes up to 40in, but in the next few years that will likely go up to 70in or 80in. Also, prices are still very high, but we expect those to come down fast, so there’s a lot of potential.”

With Rotberg and Schieker

set to outline the latest data about the industry in their introductory session, the scene is set for another edition of an event that traditionally draws one of the largest summit audiences at ISE. “One of the great things about DSS is that it’s very compact, at just four hours, and it gives people a very useful update about all the latest trends affecting our business –and at the start of the year, too. I think those are some of the key reasons behind its continued popularity,” concludes Rotberg.

Digital Signage Summit runs from 10:30-14:30 on Wednesday 5 February in room CC4.1.

Focusing on the future of education technology

Dr Gill Ferrell, programme director, 1EdTech Europe and EUNIS

By Monica Heck

AI and data are the biggest themes running through institutional strategies and edtech product roadmaps across the world, according to Dr Gill Ferrell, chair of the Education Technology Summit at ISE, which takes place on Wednesday 5 February. “We have gone from ‘content is king’ to ‘context is key’. We realise the value of our data and want to unlock its secrets to personalise and enhance the learning experience, and AI can help with that,” she says.

“We are still only two years into the ‘Generative AI revolution’ however, and while the sector recognises that it’s here to stay, the EU AI Act that came into force in June 2024 means we are still proceeding with caution, as many educational uses fall into the ‘high risk’ regulated area.”

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INTELLIGENT DIGITAL LEARNING

The theme of this year’s summit is ‘Intelligent Digital Learning’, and sessions will be talking not just about how to apply AI, but also how to apply uniquely human skills to improving learning outcomes. “Creativity and associated skills routinely top the list of attributes sought from employees and leaders,” says Ferrell. “Emily Patterson will be joining us from Cambridge University Press and Assessment to lead an interactive session inviting attendees to challenge how we think and provide tips and techniques to use back in the workplace.”

‘We realise the value of our data and want to unlock its secrets to personalise and enhance the learning experience, and AI can help with that’

Implementing AI across the field of education is very different to using it for personal productivity, according to Ferrell, who is excited to see Dominik Lukeš, lead business technologist at AI/ML Support Competency Centre, University of Oxford, deliver a hands-on workshop aimed at education leaders at the summit. “Participants will leave this session empowered to make better decisions and develop strategies to stay ahead in this rapidly evolving landscape,” she says.

Also on the agenda is the value, power and volume of data, and the use of visualisation to make sense of it. “We will be taking a look at the JRCZ Data Science Lab, an innovative participatory learning space that won the 2024 EUNIS Award for Best Overall AV-enabled Education Space,” she adds. Attendees will be taken on a journey through the active and participatory learning spaces of the HZ University of Applied

Those who come to ISE to get a glimpse of the future will be pleased with the summit’s keynote speaker, professor Fridolin Wild.

“Professor Wild, who leads the performance augmentation lab at the Open University, will show some mind-blowing examples of augmented reality and extended reality being used to deliver just-in-time learning in a range of industries including working with the European Astronaut Centre,” she reveals. “One of the really great aspects of Wild’s work is his commitment to open education and he is striving through use of open standards and content to get this type of learning into the mainstream.”

The findings of a European Commissionfunded study into hybrid and digital learning will also be presented by Cristina Obae from the University of Lapland, Finland, who is also a squad leader at the European Digital Education Hub.

“She will be sharing what the researchers

discovered and how far Europe as a whole has moved from simply offering a blend of faceto-face and online learning towards a fluid and learner centred environment,” concludes Ferrell.

The Education Technology Summit is just one aspect of a comprehensive offering for edtech professionals at ISE 2025. The education community will also benefit from the edtech show floor tour, AVIXA Xchange LIVE sessions and the Connected Classroom in Hall 2.

Education Technology Summit runs from 14:00-18:00 on Wednesday 5 February in room CC5.1.

Investing in innovators

Sara Cebria, events project associate, Plug and Play

By Monica Heck

A brand new space dedicated to startups, Innovation Park is making its debut at ISE 2025 and will be centrally located in Congress Square during the show.

“ISE is one of the best trade shows around, attracting very established and respected companies both big and small, but we noticed last year that the exciting innovation that was present at the show in the form of startups seemed to be dotted around the halls which made it more challenging to find,” explains Sara Cebria, events

rapid growth than on immediate profitability.

“We have been attracting interest from the international community, such as sound and acoustics powerhouse Sound Hub Denmark. We are also hosting more local exhibitors such as the Hub23 Sports Tech hub out of Barcelona; Barcelona Activa; and the Government of Catalonia through its agency for business competitiveness ACCIÓ, that also happens to be organising the ISE Open Innovation Challenge 2025, which is a great initiative.”

The ISE Open Innovation Challenge matches Catalan

‘If you really want to promote innovation, you have to dedicate an area to startups alone, to allow investors to know they will find what they need. That is the purpose of the Innovation Park at ISE this year’

project associate at start-up venture capital experts Plug and Play, the catalyst behind this new initiative.

“If you really want to promote innovation, you have to dedicate an area to startups alone, to allow investors to know they will find what they need. That is the purpose of Innovation Park at ISE this year.”

The Innovation Park exhibition area will host up to 100 turnkey promotional pods, a format that has proven effective when deployed at other large events. These will welcome companies that have an emphasis on disruption and entrepreneurship, were founded within the past five years, employ fewer than 100 people, and/or are focused more on

corporations with technology and solutions providers who can help to solve their specific business challenges. Turn to page 46 to find out more.

PITCHES, NETWORKING AND MORE

At Innovation Park, business professionals and potential investors can also attend the Pitching Stage, programmed by Plug and Play across four days, in formats that include round tables and fireside chats.

“We believe Innovation Park will attract people that might not yet have been reached, such as investors, incubators and partners like government entities that are seeking out innovation and may not have come to ISE before,” adds Cebria.

“And, of course, companies that are exhibiting and are well established can also use the Park to consider alternatives to using their own internal resources, such as outsourcing to drive innovation within their own business.”

Innovation Park will also offer a matchmaking and networking lounge to facilitate connections between startups and potential partners and investors, and it will host the first ISE Hackathon along with an evening startup networking event.

“I want to encourage visitors to visit the area. I think they will find a lot of interesting startups, with a lot of innovative solutions

that they might not expect to discover in a very established industry,” concludes Cebria.

“Visitors will meet people with a different outlook on the industry. They will likely find lots of innovative solutions that can help them understand the future of the industry and its ecosystems and they might find support in perhaps unexpected areas. Concentrating this within the same space will bring a lot of value to the show.”

Innovation Park will be located in Congress Square, opposite Halls 4, 5, 6 and 7.

Shaping the face of live events

Stew Hume, editor, TPi Magazine

By Colby Ramsey

At ISE 2025, the Live Events Summit, traditionally a paid-for event, will evolve to become the Live Events Stage, open to all attendees for free. This move reflects a growing commitment to inclusivity and fostering knowledge-sharing within the sector, according to content chair and editor at TPi Magazine, Stew Hume.

“During previous renditions of the Live Events Summit, we aimed to cover all aspects of the touring industry – audio engineers, lighting designers, video specialists, stage designers and more,” Hume explains. “But with such a wide variety of content, not everyone would be interested in all panels. This year, we want to create a space where attendees can drop in for panels relevant to their field and return to the show floor.”

conversations. “This interaction is invaluable,” Hume says. “It’s a chance to network with industry leaders while we prepare for the next session.”

KEY SESSIONS AND TRENDS

Sessions on the stage will take a deep dive into the live events industry, with an emphasis on both technology and the people behind some of the biggest shows. Hume explains: “We want to peel back the curtain on the touring world and provide insights from those creating groundbreaking technology and productions.”

A key theme for 2025 is tracking – a technology now used across lighting, video, audio and automation. The programme will feature experts from companies including Tait, WiCreations, Solotech and PRG, as well as industry figures such as Burton Ishmael (FOH engineer

‘We want the Live Events Stage to be a place for ideas to be shared freely. Removing the paywall supports this mission’

This transition to free access reflects ISE’s goal of providing more opportunities for industry professionals to learn and engage. Hume emphasises: “We want the Live Events Stage to be a place for ideas to be shared freely. Removing the paywall supports this mission.”

Another new feature for 2025 is a networking area next to the stage. After each session, speakers will meet attendees for one-on-one interactions, facilitating deeper

for Madonna and Post Malone) and Roland Greil, a lighting designer for artists including The Rolling Stones and Rammstein.

Some of the standout sessions at ISE 2025 include an exploration of the trends in the live events market and expectations for the year ahead; a panel of lighting designers discussing how they’re adapting to budget constraints; and a debate around how ambitious productions in Saudi Arabia are reshaping the live events

landscape. The harmful effects of counterfeit products in the industry and an exploration into sustainable practices in live events will also be on the agenda.

Hume notes: “We’ll cover everything from automation to projection mapping, and pyrotechnics to drones. It’s an incredibly diverse lineup.”

ISE 2025 will also emphasise diversity and career development in the live events industry. Hume highlights the importance of these topics for the next generation of professionals, noting that “Friday’s stage will be handled by Hannah Eakins from Production Futures. She’ll be best placed to talk about diversity and career opportunities.” Ths is part of ISE’s wider Fast Forward Friday initiative, which focuses on skills, recruitment and career development.

In recent years, ISE has grown into one of the most important trade events for the live events industry, especially since its relocation to Barcelona. Hume says: “ISE has become one of the main events on TPi’s

calendar, with almost all major manufacturers attending. We’re also seeing more rental houses and end users, particularly from the video world.”

While Hume acknowledges that ISE is still building its reputation among technical crew, he believes the inclusion of the Live Events Stage signals the show’s commitment to the sector. “We hope initiatives like the Live Events Stage will encourage more technical crew from the touring industry to make the trip to Barcelona before the busy spring and summer touring season begins,” he says.

The shift to a free-to-attend Live Events Stage is more than just a logistical change – it’s a statement about the future of the live events industry. By providing a platform for sharing ideas and fostering connections, ISE is helping shape the direction of live events.

Sessions on the Live Events Stage (6B100) run from 10:30-17:00 TuesdayThursday, and from 10:2015:00 on Friday.

SAVe to urge ‘impactful change’ at ISE 2025

Christina De Bono, founder and president, SAVe

By David Davies

Sustainability in AV (SAVe), the US-based organisation focused on mobilising the AV industry to achieve the United Nations’ 2030 Sustainable Development Goals (SDGs), will serve as ISE’s Sustainability Partner for the third year in a row at the 2025 show.

“It’s actually been quite a monumental year for SAVe,” says Christina De Bono, the organisation’s founder and president, who highlights in particular the “significant” expansion of SAVe’s global ambassador programme. Launched at ISE 2023, the initiative aims to attract experienced individuals who can liaise on behalf of their countries to help establish and maintain relationships with key stakeholders in the AV industry, including manufacturers and trade organisations.

“Since the last show we have gained SAVe ambassadors who now represent five continents. So we have a very active and growing ambassador delegation – all met through ISE – who are taking SAVe’s mission and initiatives back to their countries and regions, with the key objective of encouraging stakeholders to take concerted action in achieving [the SDGs].”

Attendance by nine SAVe ambassadors from around the world will be a key aspect of the organisation’s participation at ISE 2025, where it will be based at a stand in Congress Square (CS240). Other plans include a panel session with the title ‘Bringing the Sustainable Development Goals to the AV Industry’, which will take place on

‘We have a very active and growing ambassador delegation – all met through ISE – who are taking SAVe’s mission and initiatives back to their countries and regions’

4 February from 16:00-18:00 in room CC5.2, and a Happy Hour Reception, co-hosted with Edge, on 5 February from 16:00-18:00 in room CC2.

ISE FIRST

In a first for ISE, the organisation will host the SAVe Certification Program which assists businesses in identifying the specific SDGs they can advance – and then helps them to

develop an action plan that can be implemented immediately. This session is scheduled for 6 February from 09:30-16:30 in room CC3.13A.

In addition, says De Bono, “we’ve been asked to be the sustainability expert and advisor to the first-ever ISE Hackathon, which will take place on Thursday/ Friday and bring students from universities in Barcelona and beyond to work together and

devise solutions focused on three different tracks – one of which is sustainability.” See page 42 for more on the Hackathon.

With the world arguably in its most tumultuous state since 1945, and a distinct danger of industries being distracted from addressing climate change effectively at a time when its impact is increasingly apparent, does De Bono feel that AV is continuing to make progress?

“That’s a complicated question,” she admits. “What I would say is that I think SAVe has really brought to the forefront what the blueprint for change needs to be, which is achieving the SDGs. But the reality is that we are all far from achieving what we need to.”

The industry’s ongoing e-waste problem is especially troubling. “One of the areas we’ve really focused on is creating more of a circular economy by addressing goal 12, which is about sustainable consumption and production. In 2022 alone, globally, there was more than 62.5 million metric tons of electronic waste generated, less than 22% of which will be recycled. By 2030, when we need to be achieving the SDGs, the amount of electronic waste is going to increase to 90 million metric tons each year [UN E-Waste Monitor data]. While our industry is aware of this problem, it’s also part of the problem. So a big part of what SAVe is focused on is providing ways that companies can be more responsible in terms of reusing, repurposing, recycling and disposing of equipment.”

For more information on all of SAVe’s initiatives, visit www.saveav.org.

Transformative tech takes centre stage at ISE 2025

With an expanded showfloor – including over 330 new exhibitors – a host of new features to explore and an incredible array of technology to discover, ISE 2025 is set to be a hotbed of inspiration. Once again the showfloor will be divided into seven dedicated Tech Zones: Audio, AV Broadcast, Digital Signage & DOOH, Lighting & Staging, Multi-Technology, Residential & Smart Building, and Unified Communications & Education Technology, helping attendees to experience the future of AV and systems integration.

Audio Zone: Hall 7 and Audio Demo Rooms in Hall 8.0

For those looking to see and hear the latest in audio technology, Hall 7 and the Audio Demo Rooms in Hall 8.0 are an essential visit.

16:15-17:00

One trend to look out for in this sector is the growing use of AI within both permanent and temporary audio systems, providing smart, adaptive and efficient solutions for numerous

applications. ISE exhibitors already harnessing the power of AI include Sennheiser, Bose, Yamaha, d&b audiotechnik and Harman

IP audio innovations will also be well represented in Barcelona. IP audio has transformed the installation and AV market in the most positive way in recent years, with Dante-, Ravenna- and AES67-compliant equipment all able to hook into existing IT infrastructures and use costeffective commercial-off-the-shelf (COTS) equipment to expand and develop. It has also reduced installation costs and shortened installation times.

This has led to greater convergence across the sector, both in terms of technologies and the manufacturers who develop and support them. For example, Dante (whose creator, Audinate, is in Hall 2 at ISE 2025) has a growing ecosystem of more than 350 technical partners and endpoints stretching from amplifiers and speakers to intercoms. For end users, it makes buying into the ecosystem a safe bet.

At the show, Adamson (7H100) will be highlighting its VGt and VGs systems, which

New exhibitors, new showfloor features and an incredible amount of new technology are ready to be discovered at ISE 2025

Adamson’s VGt will be on show in Hall 7

incorporate Milan AVB, an IP-based standard that ensures robust connectivity and performance, particularly suitable for touring professionals. This integration enables seamless communication and dependable networking.

Making its global debut at ISE, the DM88 system processor from NST Audio (7J200) aims to deliver new levels of flexibility for routing and processing, supporting Dante, analogue and AES connections. NST Audio claims the processor is equally suited to both FOH duties as a versatile system manager and console switcher, or installed as the hub of a complex installation system.

Taking centre stage on the Wharfedale Pro stand (7L600) will be its new XC Series system management controllers. They offer extensive loudspeaker preset libraries and FIR filters, accessible via both Ethernet and Dante interfaces.

ISE 2025 will also be the first opportunity for industry professionals to experience

Renkus-Heinz’ OmniBeam technology in a live demonstration setting since its official release last year. Described as marking “a new era in beam-steering technology”, the software will be demoed in Audio Demo Room E8.

Also not to be missed, the OCA Alliance is teaming up with the Audio Product Development Alliance to host a unique event on its stand (7E260) at ISE 2025, following the publication of AES70-2024, the latest revision of the OCA standard. The Product Development Meet-Up takes place at 14:00 on 5 February. Registration via the OCA Alliance website is essential.

AV Broadcast Zone: Hall 4

Creating, storing and distributing video content has become significantly easier in recent years, as technology costs have fallen just as audience appetites have risen.

Indeed, the ability to stream an event live to reach audiences outside of the venue is among the biggest current business trends across numerous vertical sectors, including corporate, education, retail, stadiums and venues.

In the AV Broadcast Zone, visitors will find suppliers of all the key technologies involved in live streaming. This includes HD, 4K and PTZ cameras as well as robotic solutions such as aerial wirecams that are popular choices for providing eye-catching angles, production switchers, often the engine room of a broadcast, and multi-viewers, which may be necessary depending on the complexity of the production.

The XC Series system management controllers are new from Wharfedale Pro

Versatile tools for live production will be showcased by Grass Valley

list digital signage as part of their offering at ISE 2025, so there will be no shortage of providers and solutions to explore across the Fira.

While digital signage is a sector that never stands still, platforms, sustainability and AI are three areas where rapid change is taking place.

The platform concept is a breakthrough for digital signage, analogous to a smartphone app store: multiple third-party providers can provide different elements of functionality, enabling signage operators to build systems exactly to their requirements.  Samsung, Philips PDS and LG are among the manufacturers who have introduced or are working on platform offerings.

HIGHLIGHTED SESSIONS

WORKPLACE

MEETS FUTURE –DIGITAL SIGNAGE AND EFFECTIVE WORKPLACE STRATEGIES

5 February

12:40-13:10

Room CC4.1

Digital Signage Summit

GLOBAL PANEL –THE STATE OF THE GLOBAL DIGITAL SIGNAGE INDUSTRY

5 February

13:40-14:10

Room CC4.1

Digital Signage Summit

INVIDIS KEYNOTECOOLEST STORES

6 February

10:30-11:00

Room CC5.2 Retail Track

DIGITAL SIGNAGE CONTENT

6 February

12:10-12:30

Room CC5.2

Retail Track

For example, Grass Valley (4P660) will be showcasing versatile live production with its LDX 100 Series cameras. Part of the NativeIP acquisition platform, they can stream SMPTE ST 2110 output directly from the camera. Also on show is Grass Valley’s Maverik X. The AMPP-native switcher is designed for both on-premises and cloud-based operations, with enhanced user control, scalable setups and configurable UIs. Two other production switchers offer a single interface, optimising workflows for small to mid-tier live productions; Sport Producer X integrates multiviewers, while Live Producer X offers switching, replay, graphics, audio production and multiviewers.

Elsewhere, Calrec (4N625) is showcasing its compact 24-fader Argo M and 12-fader Type R IP-based mixing systems. Type R’s flexible 5.1 capable IP core enables broadcasters to benefit from virtual working practices and automated broadcast workflows on a cost-effective SMPTE 2110-compliant IP backbone.

Standards are also likely to be a talking point on the ISE showfloor. IPMX and NDI have emerged from the once separate world of broadcast to play a key role in the convergence of live production and presentation systems within the two industries. Both essentially take the best of broadcast and AV and enable interoperability outside of a single vendor ecosystem. The standout difference between NDI and IPMX is that NDI uses a compression scheme designed to maximise efficiency over a 1Gbps network while IPMX can carry multiple streams and uses 10Gbps and 25Gbps networks to carry higher bitrates. However the two are not mutually exclusive and can both be present on the same network without interfering with each other. In fact, several vendors have announced gateways between IPMX and NDI. At ISE 2025, look for standards-based video-over-IP approaches to evolve and meet the needs of a diverse and interconnected world.

Digital Signage & DooH Zone: Hall 4

Hall 4 is the place to see digital signage, the fastest growing market segment at ISE in recent years, in action, with solutions to boost business across verticals including retail, transportation, healthcare, corporate, education, leisure and hospitality. More than 370 exhibitors

Sustainability continues to be an important consideration in the digital signage market. Not only are companies’ green credentials being scrutinised more thoroughly by customers and investors; the EU’s Corporate Sustainability Reporting Directive now requires companies with annual sales of more than €150 million to quantify and report on their sustainability efforts. Energy-efficient displays, solutions offering remote device management and e-paper displays are some of the solutions that will be on show at ISE 2025 to help operators of digital signage networks reduce energy consumption.

As in many areas of AV, AI is having an impressive impact in the digital signage sector too, with AI-powered analytics offering unprecedented insights into audience behaviour, enabling advertisers to tailor content dynamically in real time based on demographics, time of day, weather conditions and other contextual factors. Moreover, AI supports the automation of programmatic advertising. This technology automates the buying and placement of ads, optimising reach and efficiency by targeting ads to the right audiences at the right times. Interactive AI-driven kiosks and digital displays are another innovation transforming the DOOH landscape.

ISE will also be the place to explore the industry buzz around instore retail media. With traditional print media in decline and TV advertising not reaching large sections of the population, particularly younger people, retail media is one of the few mass media left. And as retail media is seen by consumers at the point of sale, it generally reaches a more engaged audience than online media, where they may be casually browsing.

Retail media allows for highly targeted and personalised marketing thanks to shopper insights from loyalty card data, facial recognition and mobile phone tracking; direct engagement with products or other in-store experiences; and highly contextualised messaging (such as advertising umbrellas during wet

The 12-fader compact Type R IP-based mixing system from Calrec

The energy-efficient StiX 3800 digital signage media player from Navori

weather). As such, instore retail media is an opportunity that is exciting to companies in both the digital signage and digital out-ofhome spaces.

On the ISE showfloor, highlights will include StiX 3800, the latest innovation in digital signage media player technology from Navori Labs (4P330). StiX 3800 delivers energy-efficient, AI-driven audience measurement, and supports 4K content playback at 60fps.

Fida (4M440) will highlight its large-format Mupi displays with advanced LCD and LED technology for impactful DOOH campaigns, outdoor monitors designed for direct sunlight to ensure optimal visibility in any environment, and fully customisable self-ordering kiosks and indoor totems, all designed and manufactured in Italy.

Designed to simplify videowall setup and management, the iBX440 8K media player

from SpinetiX (4R440) is equipped with four HDMI outputs, an Intel Core processor, and a dedicated DSOS operating system. It enables 8K videowall experiences at 60fps, and integrates with the SpinetiX ARYA CMS software, offering an intuitive videowall wizard.

In addition, CityVibe LED street furniture from Yaham (4B150) offers ultra-high definition, colour consistency, and a contrast ratio of up to 10000:1. It supports integration into web-based services and monitoring components, while the unit’s smart cooling system and waterproof cabinet allow it to create all-day advertising.

Lighting & Staging Zone: Hall 6

video mapping and holography, will be on show in Hall 6.

As audiences for live events continue to demand unique and sophisticated experiences, so event producers need to deploy an increasingly wide ranging set of solutions. Many of these, including lighting and lighting control, rigging and staging equipment, motion tracking,

One technology increasingly used in live events is performer tracking. These systems allow lighting and visual effects to follow the performers precisely on stage, or ensure that the movement of stage elements and the location of audio matches the performers’ actions.

One exhibitor showcasing this technology will be Naostage (6L900). An AV show leveraging tracking platform K System and new skeletal recognition technology will transform the Naostage stand into an interactive celebration of the immersive potential offered by the combination of real-

Simplify videowall setup with the iBX440 from Spinetix

The latest in tracking technology will be on the Naostage stand

time tracking with audio, video and lighting technology.

Illumination technology is also moving forward, with laser phosphor light sources for stage work being a current area of development. This operates on the basis of laser diodes producing blue light that is shone on to a rotating wheel covered with yellow phosphor. Lighting manufacturers are using this technique together with LED engines to produce more concentrated light beams.

LumenRadio (6E400) is offering a new solution for lighting control. Powered by the company’s CRMX technology, Galileo is designed to simplify installation projects by offering dependable wireless DMX in a user-friendly, installation-ready form. Using either DINrail cabinets or IP-rated enclosures, Galileo is suitable for indoor and outdoor installation projects.

LED videowalls, projection mapping and pixel mapping continue to be popular ways to enhance performances.

A recent evolution of pixel mapping was seen on Taylor Swift’s record-breaking Eras Tour. The audience were brought into the performance by wearing PixMob LED wristbands, programmed to light up in time to the music. The wristbands will be demoed on stand 6F260. This tour also featured AI-generated outfit changes, adding a

futuristic flair to the live performance and highlighting how seamlessly integrating such digital enhancements into live events creates a more immersive and visually captivating experience for the audience.

AI is changing live events beyond the stage as well. AI-driven analytics can provide valuable insights into audience behaviour, preferences and engagement levels, helping event organisers tailor experiences more effectively and drive greater engagement.

Multi-Technology Zone: Halls 3, 5 and 8.1

At the heart of ISE 2025 will sit the expanded MultiTechnology Zone, home to many of ISE’s flagship exhibitor brands and manufacturers that offer a broad range of technologies serving multiple verticals. This is also where visitors will be able to experience the sheer scope of the AV industry’s innovation, including in the new Hall 8.1, where the Esports Arena and Robotics and Drone Arena are set to draw the crowds. In terms of technologies on show, expect to discover the very latest in AI, XR, IoT, machine learning and other innovations that help to create smart, immersive and productive spaces – whether in leisure and hospitality, retail, education, corporate or numerous other verticals.

Hall 3, which is part of the Multi-Technology Zone, is also where visitors will be able to find large, eye-catching stands from the likes of Samsung, LG, Panasonic, Sharp/ NEC, Dynascan, Philips PDS and LANG along with big names such as Crestron, Kramer, Epson, Harman, Shure, which is celebrating its 100th anniversary in 2025, and Biamp. Hall 5 is also where AVIXA, the international

14:00-15:30

6 February

15:30-16:00

7 February

14:00-14:45 Live Events Stage

Crestron’s DM NVX 384 encoder/decoder will be on show in Hall 3

(3H300) will be showcasing the DM NVX 384 encoder/decoder, the latest addition to the company’s DM NVX AV-over-IP platform. It can function as either a transmitter or receiver and can handle a network AV installation of any size. It includes features such as secure web-based control and management, a scaling HDMI output, videowall processing and surround sound audio.

The DynamicWorkplace-CON module will be on show from Guntermann & Drunck (5G350). It is specifically designed to arrange various computer modules or sources

flexibly in a larger working area on up to four screens.

On the Legrand AV (3N600) stand, C2G will be introducing the Superbooster USB extender.

This extends data from USB 3.2, 2.0 and 1.1 devices simultaneously up to 100m over a single Cat6a F/FTP cable, making it ideal for USB 3.2 conferencing cameras, interactive whiteboards, security and monitoring or remote storage.

Finally, the Avedia Platform v11 from Vitec (5C350) – on show in Europe for the first time – is a new graphical interface, claiming to enable users to stream live and on-demand content, create and manage digital signage, and distribute IPTV and in-house content over existing networks.

Residential & Smart Building Zone: Halls 1 and 2

In residential and smart building projects multiple technologies must work in concert to bring value to owners, landlords and occupants. In commercial buildings, the Internet of Things and the ability to customise the built environment not only to the company, or the department, but even to the individual is increasingly important.

IoT devices, such as sensors and actuators, collect and transmit data, enabling real-time monitoring and control of various building systems. IoT data is then analysed and data-mined for insight by AI algorithms.

The C2G Superbooster USB extender will be on the Legrand stand

Smart products that merge climate control with air quality management will be showcased by Airzone

modelling – is expected to be a topic of conversation at ISE 2025. This digital representation enables building managers to simulate various scenarios, optimise performance and proactively identify maintenance needs.

Once a building is seen as an extended network of digital endpoints, with valuable data at the network’s edge, digital twins make perfect sense to study and choose the technologies to monitor the digital activity of the building and to offer the predictive maintenance that saves both time and money.

In the residential sector, one area of focus in Barcelona will be on groundbreaking home cinema technologies that promise to revolutionise the viewing experience, with immersive audio, laser projectors and smart control solutions all debuting on the showfloor.

HIGHLIGHTED SESSIONS

KEYNOTE: DIGITAL TRANSFORMATION AND SMART BUILDINGS

4 February

10:40-11:00

Room CC5.1

Smart Building Summit HOW TO OPERATIONALISE SMART BUILDINGS: LESSONS LEARNED & BEST PRACTICES

4 February

14:00-14:30

Room CC5.1

Smart Building Summit ECO-LAZINESS: HOW WIRELESS

4 February

12:30-13:30

Room CC1.3

Smart Home Technology Conference

These algorithms process vast amounts of data to identify trends, anomalies and opportunities for optimisation – and that allows building managers to make data-driven decisions, improve operational efficiency, and enhance the occupant experience.

AI-powered chatbots and virtual assistants also provide occupants with personalised assistance and information.

At ISE 2025, Airzone (2G220) is set to introduce smart products that merge climate control management with air quality enhancement. They include the AirQ Sensor which monitors indoor air quality in real time and automatically activates ventilation or air purification through ionisation when combined with the Easyzone 25 system.

Making its debut in Hall 1 is the Leica Cine 1 premium ultra-short-throw laser TV, billed as ‘the perfect replacement for your television’. The all-in-one product integrates with high-end furniture and a motorised screen, offering a home cinema setup a short distance from the wall or screen. It comes with triple RGB laser technology, a Leica Summicron lens and Leica Image Optimization for colour accuracy, contrast and image sharpness.

In addition, customisable touch displays and keypads will be on show from ABB Trevion (2L300). The displays have a black glass surface for higher contrast, which is designed to keep the display readable even at a tilted viewing angle. Also in the zone, Intesis (2L300) is set to launch the Dali-2 to KNX TP Pro gateway, a multi-master application controller for interoperability between Dali-2 lighting systems and KNX automation.

The concept of digital twins – a virtual replica of a physical building, created using real-time data and 3D

In addition, as sustainability remains high on the agenda across residential and commercial smart buildings, a variety of smart devices are being integrated to support this. This includes smart meters, energy efficient appliances and home management apps. Integrated control systems, such as Crestron or Control4, provide seamless management of all these devices and help to promote efficiencies.

CEDIA, the global membership association that serves the home technology industry, is also located in Hall 2. Turn to page 52 to find out more about the organisation’s plans for the show.

Unified Communications & Education Technology Zone: Halls 1 and 2

The corporate and education sectors are two of the biggest users of AV technology, relying on tools that aid communication, collaboration and decision making to optimise efficiency and productivity. Across Europe, education providers are faced with a continuing need to enhance teaching effectiveness for students by accommodating additional learning models such as remote and hybrid tutoring. The AV technology

Find ‘the perfect repacement for your television’ on the Leica stand in Hall 1

needed to enable this, such as interactive whiteboards, adjustable lighting and sound systems, and recording and streaming tools, enables a singular space to be used for multiple purposes, meeting the needs of in-person and remote learners while offering more interactive and engaging learning experiences.

In addition, immersive augmented reality and virtual reality (AR/VR) technology can be used to blend physical and digital environments, transporting students to new locations and time periods or enhancing real-world activities by superimposing digital information. By helping students to perceive information in different ways, this technology can also boost the inclusivity and versatility of learning environments.

When it comes to unified comms, AI and the cloud, and their impact on simplifying workflows, automating tasks and enabling flexible working, continue to be areas of innovation. AI is already having a major impact in workplaces, providing more collaborative, inclusive and secure meeting experiences and offering tools such as speech-to-text transcription, language translation and gesture recognition. Expect more innovations in this space on the ISE showfloor.

Audio also should not be forgotten when it comes to communication and collaboration technology, with solutions that require little or no user interaction to deliver high-quality audio across meeting spaces, lecture halls and more increasingly in demand. AI is again having an impact here too, eliminating background noise, cancelling echo, reducing reverberation and more.

For example, Catchbox (2V700) is presenting the Catchbox Plus, an all-in-one wireless microphone system designed to provide professional-grade audio for environments such as lecture halls, hybrid meetings, and collaborative spaces. At

the core of the system is the Hub, which integrates digital signal processing (DSP) technology that works behind the scenes to automatically adapt and improve audio quality in any environment.

Also on the showfloor, Barco (2M100) will be highlighting its ClickShare integration with Microsoft Teams, which brings AI-driven tools like Copilot to BYOD spaces, enabling IT teams to manage hybrid meeting spaces effectively. The Power Conference 4 system from Bachmann (1F800) supports hybrid workspaces with plug-and-play functionality, enabling seamless media sharing, device charging and videoconferencing.

Conference system specialist Huain (1G400) will be showcasing a secure conference system that uses ultrasonic interference and diffraction technology to

protect the conference from being recorded at the source. Also on show will be a system that uses a mix of 5G wired and wireless units, with simultaneous interpretation on 64 and 128 channels. The meeting unit has a central control function and can display a list of speaking units. What’s more, up to 32 wireless units can speak at the same time.

Vaddio (3N6000) meanwhile, will be highlighting the UHD-capable Venture VideoBar, an all-in-one video conferencing system that promises “lifelike audio” and “standout videoconferencing”. It features a UHD 8.51-megapixel, 1/2.5-type CMOS image sensor, a 110º wide-angle horizontal field of view, 5x digital zoom, a six-element beamforming microphone array, and a highfidelity speaker system with built-in digital signal processing.

Barco will highlight ClickShare integration with Microsoft Teams

Conference security will be a focus for Huain

The UHD-capable Venture VideoBar from Vaddio wil be on show in Hall 3

Fira de Barcelona | Gran Vía

4 - 7 Feb 2025

Fira de Barcelona | Gran Vía

4 - 7 Feb 2025

As of 10 January 2025

Press Room South

Smart Home Technology Conference

Jumbo162: World's Largest Mobile LED Screen

Connected Classroom powered by Logitech

CEDIA Smart Home Technology Stage

CEDIA Stand

CEDIA Smart Home Gallery

CEDIA Distributors Lounge

ISE Organiser's Office

ISE 2026 Rebooking Lounge

ISE Photo Booth

CC5 - ISE Content Programme

Catalonia Pavilion

Barcelona Turisme

Barcelona City Council

CC4 - ISE Keynotes & ISE Content Programme

Outdoor Audio Demos

AVIXA Member Lounge / AVIXA Xchange LIVE

Innovation Park

ISE International Media Showcase & Networking

Live Events Stage

Innovation Park Pitching Stage & Networking

AVIXA TV Studio

Esports Arena

Discovery Zone

Robotics & Drone Arena

Treasure Hunt Prize Counter

Press Room North

Audio Demo Rooms

WHAT’S ON

Make the most of ISE 2025 with specialised Content Tracks and new Day Pass option

The ISE 2025 Content Programme has been expanded to include a wider range of topics and sessions, offering deeper insights into the megatrends that matter, including AI, audio, cybersecurity, retail and sustainability.

Attendees can also benefit from new ways of learning with the introduction of ISE Tracks and a new Content Day Pass, which provides access to all Summits and Track sessions taking place that day.

The 2025 programme features six Summits and five curated Track streams, produced by AVIXA, that pick up on those all-

important megatrends while complementing the Summit programme. From Tuesday

to Thursday, visitors can opt to take part in Track sessions on a specific topic. Sessions

Digital transformation in focus at Smart Building Summit

include a keynote on AI use cases, a look at cybersecurity in education technology and a practical guide to digital signage and retail technology.

For those looking to maximise their ISE experience, the AllConference Pass is the most comprehensive option available, offering unlimited access to all summits and track sessions on Tuesday, Wednesday and Thursday, as well as access to the CEDIA Smart Home Technology Conference.

Find out more about the Summit and Track sessions at www.iseurope. org/content-programme.

4 February

4 February

14:40-15:00 Room CC5.1

Smart Building Summit returns for 2025 with a look at how digital transformation in buildings is being effected through the integration of IT and operational technologies. This includes a keynote address that will explore the acceleration of the digital transformation of the built environment, fuelled by government actions on sustainability and climate, as well as newer technologies such as IoT and AI.

The summit will also consider another digital transformation that’s fast becoming a priority for the smart building industry: from architects to owners and landlords, the newest focus is on how the building might work better with the digital transformation of the business of the occupants.

Other sessions include Michael Grant, co-founder and CEO, Metrikus, explaining how to get the most value from building data, while Francesco Ziliani, CEO, SpinetiX, will take attendees inside Millennium, a new business and event building in Switzerland with 1,600 workstations, its own data centre, radio/TV studio, and facilities for business and cultural events. This smart building handles more than 4,000 connected devices and hundreds of network devices and supports real-time, simultaneous streaming inputs.

AI is, of course, on the agenda, with Dan Drogman, founder and CEO, Smart Spaces, sharing how the technology is making buildings even smarter, and Max Verteletsky, co-founder & CEO, Spaceti, joining a panel that will discuss the impact of AI in smart buildings.

Casto Cañavate, marketing manager, KNX, will explain the new Energy Performance of Buildings Directive and

its impact on smart building, while sustainability is also in focus for Ken Dooley, chief data officer, Granlund, who will explain how sustainability reporting can be simplified with good data flow.

Also not to be missed is ‘Smart Building’s Big Imperatives for 2025’, which will see a panel including Pete Coman, principal & founder, NV5, and Jean-Christophe Krieger, president, KNX, debating the trends that will define the smart building industry in 2025.

Smart Building Summit runs from 10:30-18:30 on Tuesday 4 February in room CC5.1.

Delve into industry megatrends at ISE 2025

Debating the trends that define the smart building industry

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Revolutionizing Live Production

Power Your Media Productions with Cutting-Edge Broadcast Solutions from Grass Valley

Broadcast-grade production technology is no longer the preserve of traditional broadcasters and TV networks. Access to cutting-edge media production solutions is now within reach for a broader pool of organizations, a transformation that companies such as Grass Valley have been instrumental in enabling.

The ongoing democratization of media solutions will see accelerating deployments of technology in non-traditional broadcast environments such as corporate, education, and houses of worship, as well as providing areas like sports, live events, and esports with new production and streaming capabilities.

For organizations in all these sectors, access to agile, simple and affordable media production solutions is now more within reach than ever before.

Grass Valley technology is already empowering a new generation of high-end productions such as the G20 Summit, the COP28 UN Climate Change Conference, and 2024 Global Leadership Summit, as well as enabling new cloud production capabilities for companies like Gfinity, Electronic Arts Competitive Gaming Entertainment, and Corrivium.

In the live events space, production companies such as Fifty Frames and Nighthawk have been redefining their concert productions by deploying Grass Valley technology on a number of recent shows, most recently Nighthawk’s production of country music star Morgan Wallen’s One Night at a Time tour.

SHAPING THE FUTURE OF MEDIA PRODUCTION

Grass Valley has led the market as a pioneer of camera-to-consumer solutions for 65 years. In 2021, that pioneering heritage was further demonstrated with the launch of the game-changing AMPP platform; a revolution in media production delivering agile, software-defined workflows for OB vans, cloud, and on-premises environments, offering customers the ultimate in control and flexibility.

AMPP is a microservices-based media production platform enabling efficient and flexible production workflows for live content creation, management, and distribution. It has become a cornerstone for major global events, enabling customers across the media

landscape to reduce operational costs, gain flexibility, and drive new revenue streams.

AMPP’s rapid adoption – usage now exceeds 6 million hours per month – emphasizes how organizations with media production requirements are benefitting from software-defined workflows that are flexible, scalable, and efficient.

Solutions like Framelight X asset management and Playout X systems – deployed on G20 Summit and DMC Rally X projects – have been primary drivers of this momentum, creating significant cost efficiencies for customers. So too have deployments of Grass Valley’s LDX Series cameras (deployed on the Morgan Wallen tour), Creative Grading system, and Maverik X, Live Producer X, and Sports Producer X switchers. All of which are being demonstrated on Grass Valley’s stand at ISE (4P660).

AGILE, SIMPLE, AND AFFORDABLE MEDIA PRODUCTION

Grass Valley is reshaping the future of media production by putting the latest

broadcast-grade innovations into the hands of content providers of all shapes, sizes, and budgets. Its solutions are helping to democratize the production process to support organizations in realizing their highest production value ambitions.

Grass Valley’s strategic partnerships with key players such as Diversified, ES Broadcast, and Arabsat are further examples of the company’s commitment to enhancing product innovation for the broadest possible mix of customers.

As is being showcased at ISE 2025, organizations across the pro AV and media landscape are experiencing the agile, simple, and affordable power of AMPP and the GV Media Universe.

Want to revolutionize your media production capabilities? Let’s talk.

WHAT’S ON

Invest in the AV opportunity at new half-day Forum

ISE 2025 is set to host its first Investor Forum, a half-day conference, produced in association with Tech Barcelona, that will explore market opportunities and investment strategies for the AV sector.

Under the strapline ‘Innovating the Future: Investing in Tomorrow’s AV and Systems Integration Innovations

HIGHLIGHTED SESSIONS

INVESTOR PANEL: KEY CONSIDERATIONS FOR SUCCESSFUL AV INVESTMENTS

4 February

11:30-12:15

Room CC5.3

LESSONS FROM THE FRONT LINE

4 February

12:45-13:15

Room CC5.3

Learn, develop and succeed at Smart Home Technology Conference

With multiple opportunities to participate in a diverse range of expert-led courses to help broaden knowledge, improve skills and develop integration businesses for success, CEDIA’s Smart Home Technology Conference is a must-attend for anyone active in the smart home sector. Running across three days and featuring tracks that will explore a full range of technical and business topics, it will deep dive into everything from lighting & wellness and business strategies & project management, to home cinema & immersive audio, AI & tech trends and architecture.

Speakers include Leslie Shiner, owner of The ShinerGroup, who will deliver sessions on improving cashflow and improving internal control structures; Jeff Sonnleitner, network specialist and information security instructor, Moraine Park Technical College, who will explore safeguarding sensitive data within AV systems; and Gavin Lantzy, president & CEO, SaaviHome, who will share how to leverage AI tools to improve a business.

This year’s event will also include a number of sessions in Spanish.

Panel sessions include Andy Bull, director of design, Lighting Audio Video Projects; Bruce Clark, partner, Kaleidolight Lighting Design; and LaDonna Eriksen, founding partner, Construction Education Consortium, discussing human

Today’, the forum will highlight why investing in the AV industry is the future and how the AV industry connects global investors with high-growth opportunities.

After a keynote from Sean Wargo, VP, market intelligence, AVIXA, which will share how AV solutions are revolutionising key sectors and creating new investment avenues, a panel of investors will debate the key considerations for successful AV investments. Speakers here include Harry Kalmanowicz, managing director, Lincoln International; Rashid Skaf, president & CEO co-chairman, Biamp; and Matt Sachse, managing partner – technology investment banking, AQ Technology Partners.

Other sessions will see Gonzalo Rodes, managing partner, Aldea Ventures, taking attendees through the startup lifecycle, and Miquel Marti, CEO, Tech Barcelona, host an AV Startup Roundtable. This will feature a startup, their investor, and the M&A firm that led them to acquisition, sharing lessons learnt from the frontline.

The forum will end with an alfresco lunch, giving speakers and guests the chance to network in the CC4 garden.

Investor Forum runs from 10:30-14:00 on Tuesday 4 February in room CC5.3.

centric lighting. Bull is later joined by Peter Aylett, partner, Officina Acustica, to share best practices, tips and strategies for cinema room lighting design.

Smart Home Technology Conference runs from 09:30-15:30 on Tuesday 4 to Thursday 6 February in conference suite CC1.

AVIXA’s Sean Wargo will deliver a keynote at the forum

Expect expert-led courses at the Smart Home Technology Conference

Brighter By Design

Looking for cutting-edge display solutions that stand out, even in the brightest environments? DynaScan leads the industry with premium, sunlight-readable displays designed to deliver unmatched visibility and performance— indoors and outdoors. Trusted by global brands and built for versatility and durability, DynaScan displays capture attention and inspire interaction. Whether you’re looking to engage customers walking by a retail window or create an interactive customer kiosk experience, DynaScan has a solution to make your vision shine.

Learn more about DynaScan’s innovative product line and why it’s the trusted choice for impactful digital signage.

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WHAT’S ON

Digital Signage Summit rewrites the rules

HIGHLIGHTED SESSIONS

PROMPTING SIGNAGE: HOW AI IS DISRUPTING

DIGITAL SIGNAGE

5 February

11:30-11:50

Room CC4.1

NAVIGATING CYBER

SECURITY RISKS IN DIGITAL SIGNAGE

5 February

12:10-12:40

Room CC4.1

For more than a decade Digital Signage Summit (DSS) has set the tone and the agenda for each new digital signage year, and the 2025 edition will be no different.

This year’s edition, taking place on Wednesday 5 February, will look at how AI, cybersecurity, managed services and sustainability are disrupting the sector.

Curated and hosted by Florian Rotberg and Stefan Schieker of invidis consulting, DSS will explore the trends impacting the sector, the changes it is experiencing and how the industry needs to respond.

Speakers include Tina Tse, co-founder, Pantheon Lab, and Craig Francis, digital signage partner manager, Google ChromeOS, who will join a panel looking at how AI is disrupting digital signage; and Sanket Rambhia, director, Extreme Media, and Mohannad Mousa, head of projects, MaktabiTech, who will discuss trends and drivers in the Americas, APAC, Middle East and Europe. Their focus will be on how global deals are shaping the industry and changing deliverability requirements.

In addition, Stan Richter, CEO, SignageOS, will ask if digital signage is ready for managed services, and Jeff Hastings, chief technology officer, BrightSign, and Jason Cremins, founder and CEO, Signagelive, will offer advice on navigating cybersecurity risks in digital signage.

Digital Signage Summit ISE runs from 10:3014:30 on Wednesday 5 February in room CC4.1.

Unleash the power of great stories at AV Broadcast Summit

The AV Broadcast Summit will be empowering brands to tell their stories at ISE 2025. Taking place on Wednesday 5 February, the full-day event will explore the latest trends and technologies available to the corporates and brands who are becoming their own broadcasters. Virtual studios, augmented reality, streaming, IP and cloud technologies – and how they enable brands and broadcasters to work efficiently, manage professionally and engage personally – will all be up for discussion.

deliver insights on the convergence of media in the industry, across not only media organisations but also finance, retail and corporations, sharing his unique perspective as both an operator and investor across these sectors.

Sessions begin with a keynote entitled ‘Investing in Pro AV’. In conversation with summit chair Ciarán Doran, Louis Hernandez Jr of Black Dragon Capital will

Rebecca Jackson, business development manager, Caretta Research, will then bring attendees up to speed on the latest industry trends, and provide the hard data that demonstrates not only where broadcast and pro-AV technologies and clients are converging, but why.

Christian Mossner, marketing & video consultant, Ganz Supravision, and Jack Adair, product marketing specialist,

Canon Europe, will undertake an in-depth exploration of how broadcast and AV are merging in the corporate sector, and discover how simple it is to create standout content even in small spaces and boardrooms

thanks to flexible, feature-rich studios.

For those interested in virtual production, Florian Gallier, strategic partnerships manager, Mo-Sys Engineering, will take a deep dive into the entire process, covering every stage from preproduction to post-production and showcase how the latest advancements can enable the filming of an entire content series in a studio environment.

Chris Evans, IABM’s head of knowledge & insight, will also be on hand to share analysis and data from the organisation’s first ever Democratization of MediaTech Megatrend report.

AV Broadcast Summit runs from 10:30-17:00 on Wednesday 5 February in room CC5.2.

Sector disruption will be discussed at Digital Signage Summit on Wednesday

IABM’s Chris Evans will be sharing research on the democratisation of mediatech

Broadcast Audio for Assistive Listening

Auracast™ Broadcast Audio is a new standard for Bluetooth® Low Energy Audio (BLE). It can broadcast low-latency audio simultaneously to an unlimited number of compatible devices, including receivers, cochlear implants, hearing aids, earbuds, and smartphones.

Auracast™ broadcast audio will transform assistive listening and consumer audio experiences.

ENGAGED EXPERIENCES WITH AURI™

Auri™ is the first complete assistive listening system for professional installation utilizing Auracast™ broadcast audio. Auri™ enables end users to use their Auracast™ compatible device or a venue-provided receiver to enhance their audio experience.

Intelligent digital learning on the Education Technology Summit agenda

Taking place on Wednesday 5 February, this year’s Education Technology Summit will delve into how to deliver truly intelligent digital learning while asking what the future of learning is in a world increasingly dominated by algorithms and automation.

With collaboration and interactivity at its core, the Summit will explore the latest in immersive environments; explore how AV tools are helping us to understand big data in new and exciting ways; and find out how AI is being incorporated into learning tools.

HIGHLIGHTED SESSIONS

AI FOR LEADERS

5 February

15:30-16:20 Room CC5.1

THE FUTURE OF LEARNING

5 February

17:25-17:55 Room CC5.1

Speakers include Mina Patel, video conference & online safety lead (schools) at the London Borough of Redbridge, who will outline the technological approach and successes of the National Video Conference Education Group, which brings new curriculum opportunities to primary, secondary and special schools across the UK for enrichment, raising cultural capital and creating global partnerships using videoconferencing technology.

In addition, Mischa Beckers, head of the data science research group, HZ University of Applied Sciences, and Loek van der Linde, laboratory manager, data science lab, Joint Research Center Zeeland, will take attendees inside the JRCZ Data Science Lab at HZ University of Applied Sciences, which won the 2024 EUNIS Award for Best Overall AV-enabled Education Space.

The importance of human skills, how generative AI tools can enable better decision making, and the move to learner-centred environments will also be on the agenda. Also not to be missed, Fridolin Wild, professor in

technology enhanced learning, Open University UK, will deliver a keynote sharing how by applying augmented reality and wearable technologies the team at the Performance Augmentation Lab are enriching the learning experience with real-world experiences.

Education Technology Summit runs from 14:0018:00 on Wednesday 5 February in room CC5.1.

Exploring opportunities at the European Latin American AV Forum

The second edition of the European Latin American AV Forum, taking place on Wednesday 5 February, will see government officials and business leaders from both regions delve into the opportunities for collaboration and commerce being enabled by high-tech innovation.

After an overview of the AV market in both regions from Sean Wargo, VP, market intelligence, AVIXA, Felipe Mujica, executive director, Eurochile Business Foundation, and Miquel Rutllant, president & CEO, Catalan AV Cluster, will share details of a number of

cross-country initiatives.

Other speakers include Carles Gómara, director innovation & digital transformation, ACCIÓ; Antonio Pita, audiovisual producer & director, Prismacine; and Christiano Mazza, managing partner, Discabos Group, who will share their experiences of bringing ideas to action.

Florian Rotberg, managing director, invidis consulting; Carlos Anderson, congressman, Government Peru; Germán Talón, product & innovation director, Nsign.tv; and Rafael Hornos, CTO and founder of Icon Multimedia –Deneva, will then discuss opportunities in the AV industry for both regions.

The forum will end with a networking lunch followed by a guided tour of the ISE showfloor.

European Latin American AV Forum runs from 10:30-14:00 on Wednesday 5 February in room CC5.3.

Step inside the JRCZ Data Science Lab at HZ University of Applied Sciences with Mischa Beckers

Congressman Carlos Anderson of the Government of Peru

WHAT’S ON Continue the digitalisation journey at Smart Workplace Summit

The three megatrends of AI, cybersecurity and sustainability will be on the agenda at this year’s Smart Workplace Summit, sponsored by Shure, as organisations look to take the next steps on the digitalisation journey.

While companies have largely embraced the norm of BYOD, deployed hybrid work strategies and incorporated AI as a near ubiquitous productivity improvement tool, challenges undoubtedly remain.

These include the increased need for cybersecurity solutions and protections, how sustainability strategies can be weaved into all facets of the smart workplace, and how to embrace other ever-changing requirements for people and data service solutions in the distributed workforce and workplaces of today.

Speakers include Matt Tucker, director of research at Smart Workplace Summit Association Partner IFMA, who will be exploring the multifaceted role of AI in facility management. Shaun Reardon, principal cybersecurity consultant, DNV, will be exploring the cybersecurity challenges in AV systems and explaining how they

Cutting-edge tech a Control Rooms Summit talking point

This year’s Control Rooms Summit, sponsored by Guntermann & Drunck, will offer an in-depth exploration of the future of control rooms, delving into how AI and other cutting-edge advancements are reshaping the way these spaces operate.

Highlights include ‘The Future of Control Rooms: A Panel Discussion’. This will see Manel del Castillo, chief executive officer, Hospital Sant Joan de Déu Barcelona; Dirk Hendrickx, chief commercial officer, Weytec; Alfonso Zamarro Junquera, CEO & co-founder, Unblur.co; Tony Kavli, IT manager, DNK; and David Jackson, director EMEA,

can be addressed, while Jane Hammersley, queen of collaboration, Blue Touchpaper, and Philip Langley, senior vice president, global enterprise AV and UCC, Wesco, will debate the trends and challenges bought about by the interplay between artificial intelligence, sustainability concerns, and the commodification of conferencing technologies.

Smart Workplace Summit runs from 10:3018:00 on Thursday 6 February in room CC4.1.

International Critical Control Room Alliance, discuss the future trends and challenges facing control rooms, with a focus on the role of AV technologies.

Jackson will also host an interactive workshop session, exploring where control rooms will be in the next 10 years and what this means for the AV industry.

In addition, Tero Haahti, international key account manager, Gesab, will explore the latest advancements in AV technologies, such as highresolution displays, immersive audio and videoconferencing solutions, and how they could

6 February 10:40-11:10 Room CC4.1

HARNESSING AI IN FACILITY MANAGEMENT 6 February 11:30-12:00 Room CC4.1

THE HUMAN ELEMENT 6 February 15:15-16:10

Room CC4.1

transform control rooms, and Michael Keane, business development & strategy director, Ajar Technology, will share case studies that highlight how to create futureproof control rooms that

handle legacy and modern operating systems.

Control Rooms Summit runs from 14:00-18:15 on Thursday 6 February in room CC5.1.

Cybersecurity is set to be one topic up for discussion at Smart Workplace Summit

Hospital Sant Joan de Déu’s Manel del Castillo will join a panel debate on the future of the control room

WHAT’S ON

Live Events Stage takes on touring trends

HIGHLIGHTED SESSIONS

LIVE EVENTS IN 2025

4 February

10:30-11:00 Live Events Stage

TRACKING THE FUTURE 5 February

15:30-16:00 Live Events Stage

Evolving from the Live Events Summit, the Live Events Stage at ISE 2025, sponsored by MA Lighting, will host four days of free-to-attend sessions, exploring every aspect of live touring and the technology that’s enabling ever-more impressive experiences.

Thought leaders in audio, lighting, video, staging, and special effects and pyrotechnics will take to the stage during the first three days of the show, before a Production Futures takeover on Friday which will see the focus shift to careers, talent and how to get a job in AV.

TPi Magazine editor Stew Hume will host the first three days, welcoming speakers including Yvonne Donnelly Smith, PRG, and Hans Willems, CEO, WiCreations, who will offer an overview of the trends in the live events market from 2024 and share what we might expect in the upcoming 12 months.

In addition, Paul English and Ben Brooks of Tait will reveal what artists, promoters and audience members expect from a modern music venue, and Graham Miller of 4wall Entertainment and Will Harkin, director, Industrial Projection, will take attendees to the outer limits of projection mapping with a look at the creativity it can unlock for the live events industry.

Other topics up for discussion include special effects, lasers and drones, the challenges around audio in outdoor environments, and the growing demand for wireless solutions in live events.

Sessions on the Live Events Stage in Hall 6 run from 10:30-17:00 on Tuesday 4 to Thursday 6 February, and from 10:20-15:00 on Friday 7 February.

Bringing the AV community together at AVIXA Xchange LIVE

Interactive sessions covering AI, CTS, cybersecurity, digital signage, wellness and much more will be taking place on the AVIXA Xchange LIVE stage in Hall 3 (3R150).

Session highlights include a fireside chat on the future of AV featuring Faye Bennett, founder and managing director, Faye Bennett Consultancy Services; Claudia Feiner, senior manager, diconium; Mina Patel, video conference & online safety lead (schools), London Borough of Redbridge; and Sanj Surati, founder, Tiger Heart, and five things you should know about cybersecurity in AV with Shaun Reardon, principal cybersecurity consultant, DNV; Graeme Scott, global training manager, Harman; and Florian Krueger, CEO, Unyted.

In addition, Ask the Expert sessions will cover topics including sustainable AV, wellness in the workplace and AVIXA certification. The stage will also host meetups

for the AVIXA Women’s Council in Spain and Germany as well as mixers and meetups for all women in AV and AV marketers.

On Friday, frame:work will take over the stage to facilitate conversations around AV career opportunities. Rich Porter, director, The Hive; Scott Simpson, director, business development, XTG, AVI-SPL Experience Technology Group; and Saskia Olma, visual artist & founder, Lupixx, will discuss the crucial skills, academic routes and job approaches for the next generation of video experts. Also up for discussion is representation in video technology.

AVIXA Xchange LIVE sessions run from 11:10-18:00 on Tuesday 4, from 10:0017:00 on Wednesday 5 to Thursday 6 February, and from 10:20-14:30 on Friday 7 February in Hall 3.

WiCreations’ Hans Willems will be discussing trends in the live events market

Claudia Feiner will be exploring the future of AV

Gain a snapshot of the smart home sector

With free sessions every day, the Smart Home Technology Stage in Hall 2 is set to offer an abundance of valuable information, engaging discussions, and learning opportunities.

Technology, design and business will all be debated during the free-to-attend sessions

Sessions will cover topics around technology, design, business, people and the future.

Imogen Dent, design & build program specialist, CEDIA, will be on hand to explain how to choose the right design and build partner; Jeff Sonnleitner, network specialist and information security instructor, Moraine Park Technical College, and Walt Zerbe, senior director of technology and standards,

CEDIA, will be part of a panel discussion that delves into the evolving landscape of artificial intelligence and its potential threats within the AV industry; while representatives from Sony will share how the AV industry is transforming in a sustainable world.

Sessions on the Smart Home Technology Stage (2F350) run all day from Tuesday 4 February to Friday 7 February.

WHAT’S ON IP KVM. Simplified.

Spanish-language content with Congreso AVIXA

As part of ISE’s largest ever programme of free content, Congreso AVIXA will be delivering Spanishlanguage content on Tuesday, Wednesday and Thursday in room CC5.3

This free conference will feature 12 specialised sessions, all in Spanish,

covering a wide range of topics, from the commercial sector to advanced technical discussions. Key subjects up for discussion include AI, AVoIP, XR, immersive technologies and sustainability in AV.

Speakers include Juan Montoya, UX strategic manager, Ambientes Inteligentes; Miguel García, senior technical training manager – EMEA, Audinate; José Vaaliña, director, Eyesberg; and Juliana Rabello, directora de motion, Mucho.

Congreso AVIXA runs from 15:00-18:30 from Tuesday 4 February to Thursday 6 February in room CC5.3.

The all new ADDERView® Matrix C-Range brings enterprise-grade KVM capabilities to more streamlined operations. A ‘plug and play’ architecture enables users to deploy and configure an IP KVM matrix easily and with minimum technical knowledge required.

Eyesberg’s José Vaaliña

WHAT’S ON Amplifying innovation in Congress Square

HIGHLIGHTED SESSIONS

5

5 February

15:00-17:00

Pitching Stage

6 February

15:00-19:00

Picthing Stage

New for ISE 2025 is Innovation Park, a space designed for entrepreneurs and startups who have generated a breakthrough business idea. Located in Congress Square, at the heart of ISE –opposite Halls 4, 5, 6 and 7 – Innovation Park provides an environment specifically designed to amplify innovation. In addition to providing space for exhibitors to showcase their latest technologies, the park will also feature a Matchmaking Area, and it will be supported by an Investor Forum on the first day of the show (see page 34 for more). It is also next to the Pitching Stage.

Hosted by innovation platform Plug and Play, the Pitching Stage is set to be a dynamic and engaging space that will host talks on different aspects of innovation and investment, from startups to big industry names. Participants include ACCIÓ Barcelona, Sound Hub Denmark and Barcelona Activa.

Sessions will explore the latest trends, emerging technologies and forward-thinking strategies that are shaping the landscape of investment and innovation, offering attendees valuable insights into the key drivers of success in today’s rapidly evolving business environment.

The Matchmaking Area, meanwhile, will offer meeting options for startups and investors. It will also host a networking event at 17:00 on Tuesday to Thursday evenings.

The Pitching Stage will also host the results of the first ever ISE Hackathon. Over two days, teams of students will work together with professionals from education and other industries to address three real-world challenges in the fields of sustainability, innovation and cybersecurity. The Hackathon will begin at 08:00 on Thursday 6 February and work must be completed by midday on Friday 7 February. There will be a series of project presentations starting at 12:00 on the Pitching Stage, followed by an Awards Ceremony at 15:00 where the winning projects and teams will be announced.

The Hackathon is supported by Cybersecurity Track Sponsor Hikvision, Sustainability Track Sponsor Philips Professional Displays and Innovation Track Sponsor EIT Culture & Creativity.

Esports, robotics, drones and more to be found in Hall 8.1

The newly added Hall 8.1 will host a series of unmissable show features during ISE 2025, including the Robotics and Drone Arena and the Discovery Zone.

Equipped with state-ofthe-art drones and robots, the Robotics and Drone Arena (8J300) will provide a platform for engineers, hobbyists and students to explore and experience the future of robotics and drone technology. Obstacle courses, aerial races, workshops and training sessions will all be held across the four days of ISE 2025. Located for the first time in Hall 8.1, the Discovery Zone will welcome companies that are new to ISE since 2023 offering a space to showcase their groundbreaking innovations. Exhibitors include audio

manufacturers Telefunken Elektroakustik, CAF Audio and Pro DG Systems, video delivery solutions specialist WellAV, and home theatre innovator

AcousticSmart.

Also setting up home in Hall 8.1 is the Esports Arena. The 1,000sqm arena will showcase the latest in AV, broadcast and esports technology in a fully operational facility broadcasting live each day of the show. Turn to page 45 for more details.

AVIXA TV will also be broadcasting live from stand 8A880, recording podcast episodes exploring key industry topics and offering visitors the chance to step behind the scenes and see how high-quality productions come to life. A series of interactive workshops will also share practical skills and knowledge.

The Pitching Stage will be hosted by innovation platform Plug and Play

WHAT’S ON

Celebrate excellence at the Inavation Awards 2025

The Inavation Awards, powered by Inavate and ISE, return to the stunning Museu Nacional d’Art de Catalunya (MNAC) in Barcelona on Tuesday 4 February. Always a highlight of the professional AV calendar, this

prestigious event promises an unforgettable evening of celebration, connection and inspiration on the first evening of the ISE show.

The awards showcase excellence across three streams. The Technology Awards celebrate the most innovative product releases of the past year, with winners voted for by the industry. The Project Awards feature an impressive field, including world-record-breaking projects, large-scale international developments, and collaborations with world-renowned architects and artists. Finally, the Business Awards honour outstanding companies, including the newly introduced Sustainable Business Award, which is already contributing to a greener future with 250 trees planted (10 for each entry) by the Inavation Awards.

The Inavation Awards take place on Tuesday 4 February at MNAC Barcelona.

ISE Sound Experience expands for 2025

The ISE Sound Experience is set to be bigger than ever at ISE 2025, with 20 Audio Demo Rooms in action throughout the show.

Manufacturers including L-Acoustics, JBL Professional, Void, Yamaha Nexo and Martin Audio will be demoing their latest innovations in the suite of specially built spaces in Hall 8.0, designed to give visitors the opportunity to hear audio systems in optimum listening conditions. The Outdoor Demo Area between Halls 3 and 4 is also returning, with a rotating programme of demonstrations every 15 minutes.

The awards recognise excellence across the industry

WHAT’S ON

See integrated systems in action with ISE’s Tech Tours

The advanced control room at a children’s hospital, the Barcelona Drone Center and White Rabbit – The OFF Museum are just some of the incredible venues taking part in this year’s Tech Tours programme, offering attendees the opportunity to go behind the scenes of major AV installations in Barcelona.

On Monday, visitors can explore inside The Cortex, an advanced control room designed to enhance patient flow management and contact with patients and families at the Sant Joan de Déu Barcelona Children’s Hospital. In addition, Jordi Salvador, CEO and founder of the Barcelona Drone Center, will take guests on an exclusive tour through the latest in drone technology.

On Tuesday, Grup MediaPro’s Emili Planas Quintana, CTO and operations manager, and Isaac Bergada, virtual production manager, will showcase the organisation’s

newly refurbished virtual production studio and newsroom in Barcelona,

Wednesday sees attendees invited to White Rabbit – The OFF Museum; the Immersive Center in Westfield La Maquinista shopping centre; and the VIP Lounge Barcelona by Genesis Home Technology Architects. White Rabbit is an innovative space where art and technology converge in unique and unexpected ways, offering visitors an immersive journey into Catalan culture. Immersive Center is a multi-user VR adventure that enables participants to explore diverse worlds using cutting-edge

Awards recognise stand design innovation and impact

The Stand Design Awards will once again return to ISE, celebrating the very best in visually striking, impactful and sustainable stands on the ISE 2025 showfloor.

Managed solely by EXHIBITOR magazine, an award-winning print and online magazine featuring best practices for trade show marketing, these impartial awards will see every stand on the show floor automatically entered for free and judged on site. A group of world-renowned designers and marketers will then visit and judge the finalists before the winners are revealed at a ceremony on the Smart Home Technology Stage in Hall 2 on Thursday 6 February.

Judges this year include

Alexandre Parreira, designer, Mind Trooper; Uta Goretzky, owner, Comcret; Arlly Fonseca,

technology such as VR headsets and tracking systems. The VIP Lounge is an experiential space showcasing smart home technologies.

On Thursday, telecommunications infrastructure operator Cellnex will showcase its latest projects and services for the Catalan audiovisual production industry at its advanced Barcelona Auditorium.

On the final day of ISE the Barça Immersive Tour, home to the largest immersive room in any European sports museum, opens its doors, while an exclusive tour on Saturday invites guests to discover Trison’s transformative innovations at The Barcelona Aquarium.

3D design manager, ExpoCentric; Matt Beck, vice president of creative, Exhibitus; and Phil Payne, spatial design director, 2LK Design.

The judges will consider factors such as how well the stand communicates the name and purpose of the exhibiting company/product/brand, whether it presents an effective integration of technology and/ or lighting design, and how it employs the allotted space and scale to convey key messages.

Four winners will be revealed at the show, taking home accolades for best small, medium, large and extra-large stand.

The Stand Design Awards ceremony takes place from 16:30-17:15 on Thursday 6 February on the Smart Home Technology Stage.

Explore Grup MediaPro’s newly refurbished virtual production studio and newsroom

Last year’s winners (L-R): Emily Olson, editor of EXHIBITOR magazine; Edwin van der Vennet, chief innovation & sustainability officer and owner, beMatrix; Mike Blackman, managing director, Integrated Systems Events; Tom Samyn, sales and marketing director, Basalte; Paul Duggan, senior marketing manager, EMEA & APAC, Owl Labs

Tournaments, technology and education on offer in the Esports Arena

Produced in collaboration with LVP (GRUP MEDIAPRO), one of the world’s leading operators of global esports competitions, the Esports Arena at ISE 2025 will be bringing the excitement to Hall 8.1.

Over the four days of the show, the arena will welcome professional esports players to compete in front of the ISE audience with the action and live commentary also streamed on Twitch. From the arena’s raked seating areas, ISE attendees will be able to follow the action on giant LED screens. They will also have the opportunity to compete against one another and with the pros, testing their skill on FC Pro 2025, MotoGP 2024, Rocket League and Fall Guys.

The arena will also host a series of AV Technical Showcase sessions, highlighting the technology behind esports productions, while panel discussions and presentations will explore different aspects of the world of esports. This includes a look at how LaLiga and EA are shaping the future of esports, how Dorna brought a virtual replica of its MotoGP broadcast to life, and how esports is transforming the broadcast of sports events. In addition, Friday will see a session focused on career opportunities

with a deep dive into how the esports ecosystem works and how Barcelona has become a gaming and esports hub.

Sessions in the Esports Arena run from 11:0017:30 on Tuesday 4-Thursday 6 February, and from 10:45-15:15 on Friday 7 February.

HIGHLIGHTED SESSIONS

THE TRANSFORMATIVE POWER OF ESPORTS IN THE BROADCASTING OF SPORTS EVENTS 4 February 14:45-15:15

VIRTUAL MADE REAL: HOW DORNA BROUGHT A VIRTUAL REPLICA OF THEIR MOTOGP BROADCAST TO LIFE 5 February 14:45-15:15

AV ESPORTS – IT’S IN THE GAME. THE AUDIOVISUAL RISE OF THE ESPORTS PHENOMENON 6 February 14:00-14:30

Trio of digital artists to showcase work on South Access Welcome Screen

Artists Alice Labourel, Quayola and Jeroen van der Most will all be showcasing their work on the South Access Welcome Screen at Fira de Barcelona Gran Via during ISE 2025.

At 18:30 on Thursday 6 February, Alice Labourel, a French art director and artist known for her innovative fusion of visual storytelling and new technologies, will showcase her

extraordinary piece, A Tiny Bead of Pure Life, on the 193sqm LED screen.

The 15-minute animated journey will also be shown at Llum BCN 25, the light arts festival that takes place in Barcelona’s Poblenou district on the evenings of 7-9 February.

At 18:30 on Tuesday 4 February, Creative Keynote speaker Quayola will present

his artwork Promenade on the screen. This juxtaposes laser scans of a forest with drone footage of the same terrain. Finally, Dutch digital artist Jeroen van der Most, who returns to ISE after being a Keynote speaker last year, will present Evolution Unbound, a piece developed specifically for the Fira screen, at 18:30 on 5 February.

Learn, compete and enjoy the action of the Esports Arena

Jeroen van der Most is one of three digital artists presenting their work

WHAT’S ON

Skills, careers and recruitment in focus on Friday

The final day of ISE 2025 will see a focus on recruitment, skills and career development as part of the first Fast Forward Friday.

In addition to the return of AV Career Day, an invitation-only initiative organised by AVIXA and CEDIA that enables students to learn about career paths in the AV industry and take part in ‘speed dating’ with prospective employers, there will also be a host of events and content sessions tackling these crucial topics.

The Live Events Stage (6B100) will host a day of learning, networking and inspiration run by Production Futures, with the aim of equipping visitors with the technical skills and contacts to move confidently into the next phase of their career. Sessions

Make connections and solve problems at the ISE Open Innovation Challenge

include Training Focuses covering audio and lighting.

In room CC5.1, Universitat Pompeu Fabra will host the Future of Content Workshop, consisting of two 90-minute discussions – one in English, one in Catalan – about the future of broadcast TV content in the age of streaming subscriptions.

In addition, the Impulsa Talentum Foundation will welcome industry luminaries to the Audiovisual Forum to talk about their career journeys. Sessions will begin with a keynote from Sarah Joyce, chief global officer, AVIXA, discussing the paper co-authored with ISE managing director Mike Blackman on the challenges and opportunities facing the AV industry and on

finding and keeping the right talent. In addition, Ferran Adria, head chef at Ell Bulli, will draw parallels between innovation in the culinary world and fostering creativity and collaboration in the AV sector.

Also on Friday, the Catalan AV Cluster will present the winning projects from its Talent and Technology Week, and the Pitching Stage in Congress Square will see the teams competing in ISE’s first ever Hackathon present the outcomes of their projects and the winning teams will be announced.

Finally, AVIXA Xchange LIVE will host a day of sessions around AV career opportunities, presented by frame:work, a community organisation for ‘live pixel people’.

The ISE Open Innovation Challenge is once again set to bring together Catalan corporations with technology and solutions providers who can help to solve their specific business challenges.

Twenty-five challenges have been set, including retail-focused projects such as Mango looking for innovative AI-based solutions to revolutionise the in-store and online shopping experience by seamlessly integrating digital and physical interactions; and jewellery brand Joyería Tous looking for new ways to manage and deliver visual content focused on brand and product storytelling.

In addition, Grup Mediapro is looking to develop AR tools to enhance live events with digital overlays for real-time interaction within the arena where they take place or in the surrounding areas, and Museo Egizio is keen to find a tool to optimise the experience of visitors inside the museum and to help manage the flow of visitors.

The Open Innovation Challenge is organised by ACCIÓ, a department of the Catalan Government’s Ministry of Enterprise and Labour, partnering with the Enterprise Europe Network business support network. Visitors can register to take part at https://ise2025-open-innovation-challenge.b2match. io/signup

The ISE Open Innovation Challenge runs from 4-6 February on the Catalonia Pavilion (CS100).

Unlock prizes on the ISE showfloor

Running for its third year, the ISE Treasure Hunt is an exciting opportunity for visitors to explore the showfloor and win prizes, including an iPhone 16 and Ray-Ban Meta smart glasses. By locating and scanning QR codes at participating exhibitors’ stands, visitors will receive a prize and qualify to enter the prize draws. Treasure Hunt exhibitors will be highlighted on both the in-app Treasure Map and the fold-out floorplan.

Two prize draws will be held during ISE 2025, one on Wednesday 5 February and one on Friday 7 February. The winners of the final prizes will be revealed at the Robotics and Drone Arena in Hall 8.1.

AVIXA’s Sarah Joyce will be giving a keynote presentation at the Audiovisual Forum on Friday

Solving business challenges with ACCIO

Scan to win at ISE 2025

AVIXA to bring Xchange LIVE, AVIXA TV and much more to ISE 2025

At ISE 2025, AVIXA will host a packed programme of learning and networking, including interactive sessions with thought leaders at Xchange LIVE, broadcast AV in action at the AVIXA TV Studio, and much more.

AVIXA XCHANGE LIVE

AVIXA Xchange LIVE (3R150) will return to ISE for four days of interactive sessions covering artificial intelligence, cybersecurity, digital signage, certification, wellness and much more. On Friday, frame:work will take over the stage to facilitate conversations around AV career opportunities.

On Tuesday at 12:15, in the session ‘Ask the Experts: Sustainable AV: How sustainability triples your tech bottom line’, attendees will hear from providers who are using sustainability strategies to create value in their organisations by helping people, planet and profit.

In the session ‘Using AV to Drive Wellness in the Workplace’ on Wednesday at 12:15, panellists will discuss how to create a healthy work environment in which productivity and wellness are equally balanced with the help of AV.

On Thursday at 15:00, Xchange LIVE will host the session ‘Cybersecurity in AV – 5 things you should know’. Attendees will hear from experts Shaun Reardon, principal cybersecurity consultant at DNV, and Graeme Scott, global training manager for Harman.

On Friday at 12:00, the session ‘The Invisible Crafts of Creative Technology’ will explore the complexities of digital labour, examining why we tend to devalue work done with computers. Panellists will discuss the various skills required to successfully deliver cutting-edge visual displays and how to best promote and price this specialised expertise.

AVIXA MEMBER LOUNGE

At the AVIXA Member Lounge (3S400), visitors can meet the AVIXA membership team to learn more about member benefits and certifications like CTS and ANP or simply enjoy some hospitality.

AVIXA TV STUDIO

The AVIXA TV Studio (8A880) will showcase broadcast AV in action on the showfloor. The working studio will be brought to life by Ross Video, Barco, Shure and Forecast Consoles.

Visit the AVIXA TV Studio for a journey into the heart of AV with a range of interactive experiences that you won’t want to miss.

Live Production Experience: Step behind the scenes

and see how high-quality productions come to life! Learn the ins and outs of live broadcasting from our experts from AVIXA and Ross Video.

Live Taping of Industry Podcasts: Tune in as we record engaging podcast episodes featuring key topics in our industry.

Interviews with Industry Subject Matter Experts: Don’t miss your chance to hear directly from leading experts. Gain valuable insights and knowledge to take back to your organisation.

Hands-On Workshops: Dive deeper with our interactive workshops designed to equip you with practical skills and knowledge.

CONFERENCE PROGRAMME

The wide-ranging ISE conference programme is produced by AVIXA and CEDIA with partnering associations and subject matter experts. The programme includes the AV Broadcast Summit, Control Rooms Summit, Digital Signage Summit, Education Technology Summit, Smart Building Summit, Smart Home Technology Conference, and Smart Workplace Summit.

CONGRESO AVIXA

Congreso AVIXA, presented in Spanish, takes place Tuesday through Thursday from 15:00 to 18:00 in room CC5.3. This free congress will feature 12 curated sessions covering an array of topics, including artificial intelligence, AVoIP, extended reality, immersive technologies and sustainability in AV.

To learn more about AVIXA’s programmes at ISE, visit www.avixa.org/ISE

MEETUPS AT XCHANGE LIVE

Xchange LIVE will host daily meetups, drawing the AV community together.

MIXER AND MEETUP: AV MARKETERS 4 February 16:00

AVIXA WOMEN’S COUNCIL (ESPAÑOL) 4 February 17:00

AVIXA WOMEN’S COUNCIL (ITALIANO) 5 February 10:00

MIXER AND MEETUP: ALL WOMEN IN AV 5 February 15:00

AVIXA RECEPTION: MEMBERS, COUNCILS, VOLUNTEERS, AND LEADERSHIP RECEPTION 5 February 16:00

AVIXA WOMEN’S COUNCIL (DEUTSCH) 6 February 10:00

AVIXA Women’s Council meetups will take place throughout the show

Studio

Visit the AVIXA® TV Studio in hall 8.1 for an unforgettable journey into the heart of AV with a range of interactive experiences you won’t want to miss:

• Live Production Experience

• Live Taping of Industry Podcasts

• Interviews with Industry SMEs

• Hands-On Workshops

Get ready for four days of incredible interactive sessions at AVIXA Xchange LIVE!

We’ve got all the latest on AI, CTS®, cybersecurity, digital signage, wellness, and so much more.

Plus, you’ll have the chance to mingle with peers and build new contacts at our daily meetups.

Don’t miss out!

Xchange LIVE is next to the AVIXA Member Lounge in hall 3 – your place to everything about AVIXA membership, AVIXA’s education and certification programmes for everyone in the AV industry.

To see the schedules and all AVIXA membership related benefits, go to www.avixa.org/ise

AVIXA SESSIONS

AVIXA at ISE 2025

AVIXA Xchange LIVE (3R150) will present interactive sessions covering AI, CTS, cybersecurity, digital signage, wellness and much more. On Friday, frame:work will take over the stage to facilitate conversations around AV career opportunities

Tuesday 4 Februaary

11:00-11:05

Host Welcome

Intro and overview of topics to be covered today.

Speaker: Sanj Surati, founder, Tiger Heart

11:15-12:00

Fireside Chat: The future of AI in AV  Join this panel to discuss how AI is changing AV as we know it.

Speakers: Sanj Surati, founder, Tiger Heart; Faye Bennett, founder and managing director, Faye Bennett Consultancy Services; Mina Patel, video conference & online safety lead (schools), London Borough of Redbridge; Adele Thornton, channel sales lead, Korbyt

12:15-13:00

Ask the Experts: Sustainable AV: How sustainability triples your tech bottom line  Hear from providers using sustainability strategies to create new value – and triple their bottom line – in their organisations.

Speakers: Kathryn Gaskell, director, ecodesign & regulatory, Legrand AV; Kelly Bousman, SVP, ESG and sustainability, AVI-SPL; Althea Ricketts, vice president, corporate initiatives, Shure; Jon Reeves, founder and managing partner, TAD Associates; Thomas Serbruyns, VP strategic initiatives & sustainability, Barco

14:00-14:45

The Big Mindmap: AI-driven innovations in audio production  This session will explore the latest AI-driven innovations in audio production.

Speaker: Claudia Feiner, consultant, diconium

15:00-16:00

AVIXA Xchange Advocates: Building a thriving pro-AV community on AVIXA Xchange

Learn how AVIXA Xchange builds a digital community for AV professionals as Xchange advocates share their experiences on the platform.

Speakers: Mohannad Mousa, head of projects, MaktabiTech; Racheal Aye, CTS, audio visual presales engineer, Blue Crane Communications; Alexis Bou Farhat, ELV projects manager, Blinqtech; Antonio Vaca, ingeniería de proyectos, Dextra Electronics; Sanj Surati, founder, Tiger Heart

16:00-17:00

Mixer and Meetup: AV marketers  Get together with your marketing colleagues to discuss current challenges and future opportunities which impact AV-marketers. Speaker: Dan Goldstein, chief marketing officer, AVIXA

17:00-18:00

AVIXA Women’s Council (Español)

Queremos invitarte a ser parte de esta vibrante comunidad, donde juntos podemos trabajar hacia nuestra misión de empoderar y apoyar a las mujeres y hombres que transforman el mundo de la tecnología AV. Ven a compartir tus ideas, establecer alianzas significativas, y ser un agente de cambio en la industria. ¡Esperamos verte allí!

Wednesday 5 February

10:00-11:00

AVIXA Women’s Council (Italiano)  Partecipa a questo evento di networking organizzato dall’AVIXA Women’s Council per conoscere il Gruppo Italiano e scoprire i progetti e le attività dedicate a dare sostegno e visibilità alle donne professioniste del settore AV in Italia.

11:10-11:15 Host Welcome

Intro and overview of topics to be covered today.

Speaker: Sanj Surati, founder, Tiger Heart

11:15-12:00

The Big Mindmap: Digital Connections - Conferences and collaboration in the metaverse

Find out how you can use AR/XR/VR for conferences and collaboration in a corporate or education space.

Speakers: Maxine Room, head of people and culture, Unyted; Jake Rowland, Igloo Vision; Marc Potter, Blackpool College

12:15-13:00

Ask the Experts: Using AV to drive wellness in the workplace

Find out how to create a healthy work environment in which productivity and wellness are equally balanced.

Speakers: Oona Kapari, founder, recording and mixing engineer, Kuohu Records; Kaz Pearman, client development, DCE Agency; Chris Hope, founder and executive director, The Loop Lap; Jessica Sanders, senior distribution development manager, Absen

14:00-14:45

Ask the Experts: Why audio matters more than you think

Explore effective solutions to achieve broadcast-quality audio in large spaces without compromising the user experience.

Speaker: Aleksejs Kolpakovs, VP of commerce, Catchbox

15:00-15:45

Mixer and Meetup: All Women in AV including AVIXA Diversity and Women’s Councils

A mixer and meet-up for all women in AV.

Speaker: Iffat Chaudhry, bid manager, Involve Visual Collaboration

16:00-18:00

AVIXA Reception: Member, Council, Volunteers and Leadership Reception  Join us for this networking reception with AVIXA members, volunteers, council representatives and the senior leadership team.

Thursday 6 February

10:00-11:00

AVIXA Women’s Council (Deutsch)  Wir freuen uns über Frauen und Männer, die Frauen in der AV unterstützen wollen. Das Ziel des fast weltweit tätigen Councils ist es, die Position von Frauen, die in der Technologie-

und AV-Branche arbeiten, zu stärken und auszubauen. In dieser Gemeinschaft wollen wir Netzwerken, Wissen austauschen, Nachwuchs und weibliche Führungspositionen fördern.

11:10-11:15

Host Welcome

Intro and overview of topics to be covered today.

Speaker: Sanj Surati, founder, Tiger Heart

11:15-12:00

The Role of AV Tech in Hybrid Workspaces  To optimise workplaces and achieve efficiency, effectiveness and engagement, the Workplace methodology aligns a series of interrelated components: the 9Ps. One unique aspect: we use psychological profiles to plan who should work together and when.

Speakers: Alexis Bou Farhat, Blinqtech; Adele Thornton, Korbyt

12:15-13:00

Ask the Experts: AVIXA Certification session  Come and speak with our CTS instructors to find out more.

Speakers: Per Mouritzen, AV and CTS instructor/trainer, EUC Nord; Paul Streffon, senior staff instructor/technical advisor, AVIXA

14:00-14:45

Your Personal Brand: Staying relevant and memorable in the AV industry  Join the conversation to learn why a strong personal brand is crucial in the AV industry and how it can set you apart in a competitive job market.

Speaker: Jennifer Weaver, business development manager, phase integration

15:00-15:45

Fireside Chat: Cybersecurity in AV – 5 things you should know

As pro AV continues to evolve into networked AV, come and join the conversation with cybersecurity experts on five things you should know.

Speakers: Shaun Reardon, principal cybersecurity consultant, DNV; Graeme Scott, global training manager, Harman; Florian Krueger, CEO, Unyted

16:00-17:00

The Big Mindmap: Legal by design in AI  How legal aspects can help AV companies to protect their assets, clients and employees when developing or using AI.

Speaker: Vanesa Alarcon, AGM Abogadosk

Friday 7 February

10:20-10:30

Host Welcome

Intro and overview of topics to be covered today.

Speaker: Sanj Surati, founder, Tiger Heart

10:30-11:00

Live Pixel People: An intro to frame:work  frame:work is a community organisation for live pixel people, professionals who make pixels for live audiences or generate pixels live for cameras. Come and hear about our mission to empower this community and build a professional society for our practitioners.

Speaker: Laura Frank, executive director, frame:work

11:00-12:00

You Can Get There From Here: The unpredictable paths to pixel careers  This panel discusses crucial skills, academic routes, and job approaches for the next generation of video experts.

Speakers: Rich Porter, director, The Hive; Scott Simpson, director, business development, XTG AVI-SPL Experience Technology Group; Saskia Olma, visual artist & founder, Lupixx; Rachel Nicholson, Academy of Live Technology; Urs Nyffenegger, Evoke Studios

12:00-13:00

The Invisible Crafts of Creative Technology  Explore the complexities of digital labour, examining why we tend to devalue work done with computers.

Speakers: Michael Al-Far, VP supervisor, Virtual Innovation Partners; Shelly Sabel, creative producer, Fuse Technical Group; Vlad Befus, Notch designer, Lupixx; Michael Luck Schneider, Volvox Lab; Cesar Caceres, Brompton Technology

13:00-14:30

Representation in Video Technology  This panel will discuss frame:work’s goals to improve representation in the professional community and brainstorm pragmatic solutions for cultivating an industry welcoming to all.

Speakers: Sarah Cox, founder and managing director, Neutral Human; Pod Bluman, project director, Bluman Associates; Emily Malone, head of live events, disguise; Kira O’Brien, Fray Studio

Ask the Expert sessions return to AVIXA Xchange LIVE, discussing wellness in the workplace, sustainable AV and more

CEDIA shares latest initiatives

With a membership of over 30,000 professionals, CEDIA remains committed to developing activities and initiatives that support advocacy, connection and education for its members.

Here, CEDIA provides a rundown on the latest updates from within the association.

NEW ONLINE LEARNING PLATFORM

CEDIA has introduced CEDIA Online Learning, a cutting-edge platform designed to revolutionise education for smart home professionals. Packed with innovative features, this learning management system offers an intuitive user experience, gamification elements like badges and leaderboards, and real-time progress tracking to keep learners motivated and engaged.

The platform hosts an extensive library of courses, covering a variety of topics for all skill levels. Learners can earn the Residential Networking Specialist (RNS) certification, focusing on networking essentials, and explore additional resources to enhance their skills and expertise.

CEDIA Online Learning also supports employers with streamlined training management, allowing easy assignment and tracking of team progress, while data insights provide actionable feedback for continuous improvement. Flexible learning options –including online, instructor-led, and on-thejob training – make education accessible for every professional.

UPDATED MEMBERSHIP STRUCTURE

CEDIA has a new membership structure, providing professionals with more choice and value thanks to three tailored tiers –Starter, Professional and Premium. Each level supports different stages of a member’s journey, allowing them to choose the benefits that best suit their needs.

The new Premium tier offers an exclusive experience, including unlimited access to CEDIA’s online education, early access to events, and priority listing in the ‘Find a Smart Home Professional’ directory. For those who

want to invest in their team’s education and truly stand out, Premium membership is an invaluable upgrade.

NEW BOARD MEMBERS

CEDIA is thrilled to announce that Henry Clifford (USA) and Manojkumar Soni (India) have been elected to the Global Board of Directors.

Clifford founded Livewire in 2001 after identifying a need for simple home technology in central Virginia. Under his leadership, Livewire acquired five competitors and launched a commercial division, Livewire for Business. Today, Livewire stands as the largest home technology integrator in central Virginia.

Soni is the owner and principal consultant at AV4U, a leading technology integration firm in India. An avid volunteer, he plays a vital role in the CEDIA India core team. He is a CEDIA accredited presenter, trainer, and active CEDIA Smart Home CPD provider. He also dedicates his time to the CEDIA RP23 Working Group.

CEDIA FOUNDATION

CEDIA is proud to launch the CEDIA Foundation, which aims to nurture the workforce of the professional smart home industry.

With a vision of making smart home technology education accessible to all, the CEDIA Foundation champions inclusivity, equipping individuals with the skills to excel in this rapidly evolving field.

Through scholarships, grants and career development opportunities, the foundation invests in aspiring professionals, ensuring the industry thrives by empowering its most valuable asset: people. Contributions directly fund education, certification and training for the next generation of smart home experts, in addition to providing support during unexpected crises. Together, we can build a stronger, more innovative industry.

NEW CEDIA

APP

The CEDIA Member App, now available for iOS and Android, is the ultimate platform for

connecting with smart home technology professionals worldwide. Designed for the dynamic CEDIA community, this app empowers users to expand their network, showcase their work, and engage in meaningful industry discussions.

Key features include personalised profiles, portfolio sharing, live feeds, a member directory, and forums and groups.

CONSUMER CAMPAIGN

In its first-ever national consumer campaign, CEDIA is shining a light on the magic of home automation and the myriad ways that working with a professional smart home integrator can provide homeowners with enhanced comfort, ambiance and security.

Many homeowners are interested in smart home technology, but they may not be aware of the resources available to them as they look to enhance their home.

CEDIA members represent the world’s finest smart home professionals, and this campaign underscores the convenience and customisability of working with them to create a dream smart home.

The ad is part of a comprehensive marketing campaign in which CEDIA is arming its members with the tools and resources to conduct their own marketing efforts to homeowners in their local markets.

To find out more visit www.cedia.org

Henry Clifford

The CEDIA Foundation aims to nurture the industry’s workforce

Manojkumar Soni

CEDIA SESSIONS

CEDIA at ISE 2025

CEDIA’s professional development programme will span all four days of ISE 2025, offering attendees the opportunity to actively participate through hands-on training and open dialogue. The CEDIA Smart Home Technology Conference can be accessed on a single day with a CEDIA Day Pass, or on all three days (Tuesday-Thursday) with a CEDIA Pass. Sessions can also be booked individually. CEDIA Workshops are ticketed separately.

Tuesday 4 February

10:00-12:00

Myth Busting & Delivering: Human centric lighting & wellness

Presenters: Andy Bull, LaDonna Eriksen, Bruce Clark Room CC1.1

“Buy our lights and deliver circadian lighting and wellness to your clients!” Find out how true this statement is, what you can do – and what you can’t – with lighting to help your clients’ wellbeing.

10:00-12:00

Defining Your HOW – Eliminating the process void in your business

Presenter: Jason Sayeb Room CC1.2

Miscommunication, delays and costly mistakes often stem from an undefined ‘how’. Learn how to define your company’s processes using Lean Six Sigma tools.

10:00-12:00

Residential Alternative Energy Systems, Storage, and Distributed Energy Resources

Presenter: Ken Erdmann Room CC1.3

This session covers distributed energy resources, home storage options and regulations to ensure safe, reliable systems that meet customer needs.

10:00-12:00

Room Modes Elimination and Low Frequency Extension with Active Acoustics and Subwoofer Placement

Presenter: Arnaud Laborie Room CC1.4

This course explores the latest in acoustic and signal processing to eliminate room resonances and extend low-frequency reproduction into the infra-sonic range.

12:30-13:30

The Insider’s Playbook to Offering Healthy Home Solutions

Presenters: Michael Don Ham, Kyle Steele Room CC1.1

Join us for an immersive session on integrating indoor air quality, water quality, and lighting solutions into projects.

12:30-13:30

Strategic Sales Success: Sell more without working harder

Presenter: Matt Bernath Room CC1.2

Learn strategies to track opportunities, boost close ratios and increase job sizes, all while forecasting with confidence.

12:30-13:30

Eco-Laziness: How wireless tech makes sustainability effortless

Presenter: Miguel Aguado Room CC1.3

Discover how wireless technology is transforming sustainability with effortless control of lights and blinds.

12:30-13:30

Cinema Sound & Image Today: Translating premium exhibition to exceptional residential cinema design

Presenter: John Bishop Room CC1.4

This session explores advancements in commercial cinema with immersive sound formats like Atmos and HDR imaging.

14:00-15:30

Cinema Room Lighting Design: Best practices, tips and strategies

Presenters: Andy Bull, Peter Aylett Room CC1.1

Learn how to improve your cinema room designs making them beautiful, and more functional, with light.

14:00-15:30

6 Tips for Improving Cash Flow in Your Home Integration Business

Presenter: Leslie Shiner Room CC1.2

This course helps you understand the importance and impact of managing cash flow to improve the bottom line.

14:00-15:30

Lighting System Fundamentals: Power, power quality, and photometrics

Presenter: Ken Erdmann Room CC1.3

This course covers the electrical and energy requirements of residential lighting systems.

14:00-15:30

RP1 Performance Facts: What is it and why should I care?

Presenter: Walt Zerbe Room CC1.4

Learn about CEDIA/CTA-RP1, a new standard that provides essential data on speakers and amplifiers to help integrators make informed decisions during project design.

Wednesday 5 February

10:00-12:00

Future Technologies and Their Impact on Your Business: The latest from Silicon Valley

Presenter: Rich Green Room CC1.1

Rich Green returns with insights from Silicon Valley, revealing the profound transitions ahead – from extended reality to AI.

10:00-12:00

The 3 Ps of Being a Design Professional Project Partner

Presenter: Damien Smith Room CC1.2

*CEDIA MEMBERS ONLY* Unlock the secrets of becoming a successful partner in the design and construction sector.

10:00-12:00

Utilizing Control Systems to Manage Air Quality and Purification (Utilización de Sistemas de Control para Gestionar la Calidad y Purificación del Aire)

Presenters: Gonzalo Herrero, Manuel Ignacio Fernandez Room CC1.3

*THIS SESSION IS PRESENTED IN SPANISH*

Discover the latest advancements in control systems that enhance indoor air quality in smart homes.

10:00-12:00

The Science of Easy to Use

Presenter: Chris Demeniuk Room CC1.4

This course explores usability in technology, addressing why clients often find systems difficult to use.

12:30-13:30

Leading with AI: Leveraging AI tools to improve your business

Presenter: Gavin Lantzy Room CC1.1

Learn how to apply AI across functions like marketing, installation and support, driving efficiency and reducing costs.

12:30-13:30

Making the Leap: How to become a CEDIA Smart Home Continuing Education Instructor

Presenter: Imogen Dent Room CC1.2

*CEDIA MEMBERS ONLY* This is part two of ‘The 3 Ps of Being a Design Professional Project Partner’. Learn how to craft a compelling 60-second elevator pitch that resonates with the design-build audience. Attendance at the 10:00 session is required.

12:30-13:30

Creating a Sustainability Initiative with Solar Shading Solutions (Creando una Iniciativa de Sostenibilidad con Soluciones de Sombrado Solar)

Presenter: Julio Camacho Room CC1.3

*THIS SESSION IS PRESENTED IN SPANISH* Join us to explore dynamic sun protection through solar window shading solutions.

12:30-13:30

Home Technology Essentials and Their Role in the Home of Disabled Individuals

Presenter: LaDonna Eriksen Room CC1.4

Explore how technology can enhance accessibility for people living with disabilities, and make their homes more functional and liveable.

14:00-15:30

Executive Insights on AI: Shaping the future of home technology integration

Presenter: Alex Capecelatro Room CC1.1

Gain strategic insights to enhance efficiency, boost customer satisfaction and create new

opportunities. Learn how AI can keep you competitive in the home technology market.

14:00-15:30

Design Methodologies You Can Stake Your Reputation On

Presenter: Keith Jones Room CC1.2

Learn how high standards in smart building design can enhance your reputation.

14:00-15:30

Design + Service = Multiply Your Project Value (Diseño + Servicio = Multiplica el valor de tu Proyecto)

Presenter: Clifford Day Room CC1.3

*THIS SESSION IS PRESENTED IN SPANISH* Un buen diseño garantiza que el espacio sea más útil, innovador, estético y duradero. Con un servicio de primera, se obtiene el producto perfecto. Los clientes entusiastas no podrán resistir escalar el proyecto acorde a nuevas experiencias en un espacio concebido solo para ellos.

14:00-15:30

How to Program KNX Using ETS

Presenter: Casto Cañavate, Michael Critchfield Room CC1.4

A hands-on session where you will be guided through the ETS software and learn how to program simple functions using a Virtual KNX installation. Note that all attendees must bring a laptop running Windows to join this class. It is also suggested that you create an account at My.KNX.Org and complete the eCampus.

Thursday 6 February

10:00-12:00

Bright Idea: Using lighting to marry great design with smart integrations

Presenter: Adam Kraemer-Dent Room CC1.1

Explore a luxury lighting design service tailored for the AV industry and learn how it complements your existing offerings.

10:00-12:00

Maintenance Plans for Integrated Systems

Presenter: Michael Cogbill Room CC1.2

Learn how to build a profitable, proactive service programme that generates recurring revenue and keeps customer systems in top condition.

10:00-12:00

Fibre Termination Hands On

Presenter: Eric Bodley

Room CC1.3

This course covers the necessity of fibre, its components, and integration. Attendees will also get hands-on training on fibre termination and testing using LC and SC connectors.

10:00-12:00

Introduction to the CEDIA/CTA RP23

Immersive Video Design Recommended Practice: A work in progress

Presenters: Joel Silver, Walt Zerbe Room CC1.4

Learn how to achieve RP23 Immersive Video Level 1 performance using basic TV settings and affordable tools.

12:30-13:30

Lighting Turf Wars: Designers vs. electrical contractors vs. integrators

Presenter: Andy Bull Room CC1.1

Join our lively debate where industry experts share insights on where the profits really lie in luxury lighting, and who gets them.

12:30-13:30

How to Keep the Money You Earn by Implementing Internal Controls

Presenter: Leslie Shiner Room CC1.2

Learn how to improve your internal control structure in this eye-opening session.

12:30-13:30

Harnessing AI for Enhanced Operational Efficiency and User Experience in A/V Systems

Presenter: Jeff Sonnleitner Room CC1.3

This one-hour session offers a deep dive into integrating AI in AV systems to streamline operations and enhance user experiences.

12:30-13:30

Low Frequencies Optimization Using Acoustic Treatment and One (or More) Subwoofers

Presenters: Donato Masci, Jorge Castro Room CC1.4

Explore how room acoustics impact subwoofer choice.

14:00-15:30

From Dimmers to Digital: The evolution of connected lighting control

Presenter: Chris Yorgey Room CC1.1

Explore the evolution of lighting control from analogue to cloud-connected platforms.

14:00-15:30

Best Laid Plans: Managing lighting designs that survive the project gauntlet

Presenters: Bruce Clark, Lynn Stambouly

Room CC1.2

Learn practical tools to navigate the complexities of implementing a lighting design.

14:00-15:30

Guardians of the A/V Galaxy: Navigating the future of data security

Presenter: Jeff Sonnleitner Room CC1.3

This class explores safeguarding sensitive data within AV systems, addressing privacy and security concerns in an increasingly connected world.

14:00-15:30

Noise Ninja: Mastering gain levels for amplifiers and subwoofers

Presenter: Matt Poes Room CC1.4

Ideal for designers and technicians, this course covers aligning amplifier and subwoofer gains with preamp output, ensuring maximum dynamic range.

Tuesday 4 February

10:00-10:45

The Mikey & Rich Show: ISE kick-off extravaganza

Presenters: Rich Green, Rich Green Design, Michael Heiss, M Heiss Consulting

11:00-11:45

Decoding the Acronyms of Technology and Displays Part 1

Presenter: Michael Heiss, M Heiss Consulting

13:30-14:15

Choosing the Right Design & Build Partner

Presenter: Imogen Dent, CEDIA

14:30-15:15

Working with a YouTube Influencer

Presenter: Jeff Hayward, The Integrated Home Podcast

15:30-16:15

Immersive, Multi-Purpose Spaces –Rethinking the integrator approach to audio

Presenter: Jeff Hayward, The Integrated Home Podcast

CEDIA Workshops

Friday 7 February

09:30-16:30

From Cables to Content: Mastering social media for integrators

Presenters: Aileen Taylor, CEDIA, Amanda Wildman, TruMedia, James Bliss, CEDIA, Jeff Hayward, Wildwood Plus, Jen Mallett, Level Up Automation Room CC1.1

Learn how to create engaging social media content, craft effective email campaigns and design professional websites.

09:30-16:30

Using Today’s Numbers to Build a Profitable Financial Future – A hands-on workshop

Wednesday 5 February

10:00-10:45

What’s the Matter with Matter?: A discussion about the control protocol world

Presenter: James Bliss, CEDIA

11:00-11:45

Decoding the Acronyms of Technology and Displays Part 1

Presenter: Michael Heiss, M Heiss Consulting

13:30-14:15

Creating New Revenue Streams Where Residential Meets Commercial Presenter: Jeff Hayward, The Integrated Home Podcast

14:30-15:15

Lighting and the Physiology of the Body Part 1

Presenters: Walt Zerbe, CEDIA, LaDonna Eriksen, Construction Education Consortium

15:30-17:00

CEDIA Annual Meeting

Thursday 6 February

10:00-10:45

Integrators and Architects Forever: A beneficial friendship

Presenter: Imogen Dent, CEDIA

11:00-11:45

The Conference Room Tussle – A skit followed by a discussion

Presenter: Leslie Shiner, The ShinerGroup Room CC1.2

This immersive workshop provides participants with actionable insights and tools to make informed financial decisions.

09:30-16:30

Cinema Reference Level: What, why and how

Presenter: Ben Goff, Cinema Lusso Room CC1.3

A detailed look at the relevance of 85+20 for home entertainment.

09:30-16:30

Design Thinking Hands-On Workshop

Presenters: Peter Aylett, Officina Acustica, Rich Green, Rich Green Design Room CC1.4

This workshop will spark innovation, foster a user-centric mindset, and get crossfunctional teams working together.

13:30-14:15

The Transformation of the AV Industry in a Sustainable World Presenters: Chris Mullins, Adam Dover, Sony

14:30-15:15

The Mikey & Rich Show: The Thursday ISE wrap-up report Presenters: Rich Green, Rich Green Design, Michael Heiss, M Heiss Consulting

16:30-17:15

Stand Design Awards

Friday 7 February

10:00-10:45

Lighting and the Physiology of the Body Part 2

Presenters: Walt Zerbe, CEDIA, LaDonna Eriksen, Construction Education Consortium

11:00-11:45

Managing Passwords and System Access for your Business and your Customers Presenters: Walt Zerbe, CEDIA

13:30-14:15

Navigating AI Threats in the A/V Industry: A panel discussion

Presenter: Walt Zerbe, CEDIA

14:30-15:15

Everysearch: How to be everywhere your audience is Presenter: Ben Wheatley, Found

Our established brands, like SmartBrief, ActualTech, and ITPro deliver expert-led niche newsletters, cuttingedge advertising solutions, pipeline-enhancing lead generation, and unforgettable live and virtual events.

CONTENT

MD, Content, AV Anthony Savona

Editor Jo Ruddock

Managing Editor Michael Burns

ISE Daily Reporters Kevin Emmott, David Fox, Kirsty Hazlewood, Monica Heck, Anne Morris

Guest Columnists Ted Romanowitz, Helen Matthews, Joyce Wang, Scarlett Woodford, Morris Garrard

Photographers Sander Ruijg, Dorian Broekhuyse

On-site Sub Editor Jenny Priestley

Head of Design Nicole Cobban

Senior Design Director Lisa Mcintosh

Production Managers Nicole Shilling, Heather Tatrow

ADVERTISING SALES

Managing Vice President of Sales, B2B Tech Adam Goldstein, adam.goldstein@futurenet.com

Ad Sales Hayley Brailey-Woolfson, Raffaella Calabrese, John Casey, Janis Crowley, Zahra Majma, Joseph Palombo, Debbie Rosenthal, Andi Tureson

The Official ISE Daily is published by Future B2B

7th Floor, 130 West 42nd Street New York, N.Y. 10036

www.futureb2b.com

Future B2B is a global platform connecting sellers with B2B buyers across 15+ industries through specialist-led content, events and advertising. Our brands – which include SmartBrief, ActualTech Media, ITPro, TV Tech, AV Technology and Tech & Learning – inform and inspire nearly 10 million leaders daily. Future B2B delivers relevant news, webinars and content to a highly engaged global audience.

MANAGEMENT

SVP, MD, B2B Amanda Darman-Allen

VP, Global Head of Content, B2B Carmel King MD, Content, AV Anthony Savona

VP, Head of US Sales, B2B Tom Sikes

Managing VP of Sales, B2B Tech Adam Goldstein

VP, Global Head of Strategy & Ops, B2B Allison Markert

VP, Product & Marketing, B2B Andrew Buchholz

Head of Production US & UK Mark Constance

Head of Design, B2B Nicole Cobban

Organised by Integrated Systems Europe

Printed by Lindenmeyr International

Bringing great minds together at inaugural ISE Hackathon

Pablo Vega de Llergo Cornish, ESADE

By David Davies

Exemplifying the organisers’ stated desire to continually encourage innovation and introduce new features, ISE 2025 will mark the first time the show has ever hosted a hackathon.

From an initial call for participants expected to yield a field of around 150 people, a selection process taking place before the show is set to whittle this down to about 60 finalists. These will be drawn primarily from top universities including ESADE, UPC, UPF, Bocconi University, HEC and La Salle.

It’s from ESADE that the ISE Hackathon gains its two chairs, Pablo Vega de Llergo Cornish and Xavier Marlasca Roig, both of whom are professors at the international educational institution, as well as being highly experienced business transformation leaders and consultants. For the hackathon, they are working in conjunction with Idearia-Lab, a boutique consultancy specialising in business model innovation headquartered in Mexico.

GIVING BACK TO SOCIETY

The significant involvement of universities based in and around Barcelona stems from a wish by ISE “to give back to society with regards to promoting people and talent here”, says Vega de Llergo, who adds that the three project tracks – sustainability, innovation and cybersecurity –are based on feedback from a survey conducted at ISE 2024.

The challenges for each track were still being determined at the time of

interview, but they have been informed by suggestions from industry stakeholders including AV companies and system integrators. Vega de Llergo indicates that there is a general objective of exploring new technologies in a context of “how they can be used in order to provide value propositions or enhance them”.

For the final selection of participants, a panel drawn from the AV industry and academia will seek students who are “capable of addressing the challenges, are creative and resourceful, and pragmatic as well”, he adds. The resulting 60 finalists will be split equally across the three tracks and then into five teams per track.

They will need to complete their work in a mere 1.5 days, with the hackathon starting at 08:00 on Thursday and wrapping up at midday on Friday (this includes the opportunity to continue over Thursday night in the Fira should teams decide that’s necessary – food will be provided!). Immediately after the Friday deadline there will be a series of project presentations on the Pitching Stage in Congress Square, followed by a ceremony at 15:00 to reveal the winners and runners-up.

While all participants will receive a certificate, the winners will also receive trophies, as well as take part in psychometric diagnosis – a career-oriented process of aptitude tests designed to provide insights into a person’s strengths, weaknesses and potential for progression.

ISE manager business development & special projects Lara Mayer, who is co-ordinating the hackathon on behalf of the show, says it’s an ideal moment to introduce this new feature: “At ISE, we constantly strive to foster innovation and collaboration within the AV and technology industries. Hosting a hackathon this year aligns perfectly with our mission to push the boundaries of creativity and problem-solving. We believe

it’s a fantastic opportunity to bring together diverse talent, encourage fresh thinking, and tackle real-world challenges in the AV space. Our expectation is that the hackathon will not only showcase brilliant ideas, but also inspire lasting connections and solutions that resonate beyond the event.”

For more information on the ISE Hackathon, visit www.iseurope.org/ ise-hackathon

Pablo Vega de Llergo Cornish, ESADE