Humanist funerals and memorials are non-religious ceremonies which focus on the person who has died, the life they led, and the relationships they forged. They are based on the humanist perspective that every life is valuable and unique.
Humanist funerals and memorial ceremonies are conducted by our trained and accredited celebrants.
Michael Conlon 07494 505033
Emma Craw ford 07976 124056
Joan Davis 07546 954222
Terri Gilleece 07801418492
Avril Hawthorne 07854 436914
Stewart Holden 07971 634098
Ian Deboys 07368 440040 humanists.uk/ce remonies
Hope Kelly 07530 000300
Janni Knox 07890 861690
Richard Lavery 07802 839543
Michael McAlinden 07305 892201
MaryLou McShane 07962 906236
Trevor Molloy 07549 946622
Rachel Smith 07957 474643
Emily O'Dowd Lewis 07955 200555
Declan Walsh 07859 816585
L UCAN/NEWLANDS ROAD, LUCAN VILLAGE, CO . DUBLIN.
Within Esker Lawn Cemeter y we have numerous options from which to choose: from traditional burial plots; ash burial or inter ment plots; to columbarium walls, all of which can be purchased in advance of need.
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Great attention to detail has been paid by our craftsmen to create an environment in which family members can visit www.EskerLawnCemetery.com
by Conor Clear
A neighbour asked me on the street recently, “What actually happens at a celebrant-led funeral?” It’s a fair question. If you’ve only ever experienced religious services, the idea of a personalised, civil, or independent ceremony might feel like unfamiliar ground. But in reality, it’s probably more recognisable than you’d expect. The key difference is this: there’s no template.
Every ceremony is written, shaped by meeting with and having conversations with the family. Independent Celebrants wouldn’t arrive with a set script. Instead, they take the time to learn about the person who has died. Their life, their values, their relationships, their quirks. How they made people feel. What they found joy in. The service then becomes a reflection of that.
Many families don’t realise they have options until someone asks the question, and when they do, it can be such a reassuring and positive shift. Many people assume there is only one type of service available. It’s not unusual for a church funeral to be presumed, even when it might not be quite the right fit.
None of this is a criticism. It is simply a reminder to keep the door open. Sometimes, offering a few gentle questions such as “Would you like the service to include music or readings that felt personal to them?” or “Would you like to talk through a few options?” can lead to a ceremony that feels more connected, more honest, and deeply meaningful. And above all this can hopefully lead to what we consider to be the ‘good funeral’.
A celebrant-led funeral begins with a conversation with the family. Ahead of the service, a celebrant will have spent time with the family, most often in person, or sometimes by phone or video call. Personally I aim to always meet in person. It’s very rare that circumstances would arise where a family would prefer to meet online. These
conversations are central. They shape everything that follows.
It’s through these chats that we can start to build a picture. Not just of what someone did in their life, but of who they were; their sense of humour; their views; the things that mattered to them; what they were known for; the stories that make people smile.
Some families come with pages of notes. Others just talk, and let the memories flow. Either way, it’s always a privilege to sit with people and listen.
I often notice a very special shift during those early meetings with a family. What begins with uncertainty or discomfort gradually softens as we chat. As they begin to speak about their loved one, their shoulders drop, and a sense of warmth and comfort begins to permeate the sadness. On a few occasions, families have even articulated “This might sound strange, but we’re actually looking forward to the service now. We know what to expect.”
Very often, a celebrant-led funeral will include moments that are recognisable to anyone who has been to a traditional service: music, poetry, candle lighting, symbolic gestures, sometimes a moment of silence.
Some families will bring items that were important to the person; their favourite mug, a set of gardening gloves, a tin whistle, a favourite book, or a treasured photo. These details can say so much.
And while celebrant-led funerals are often thought of as secular, that doesn’t mean faith has no place. If a prayer or a reading from scripture is meaningful to the family, it’s included. There is no “rulebook” to restrict that. The point is that everything included should feel relevant and chosen, not automatic.
At the centre of the service is the tribute. This
can often be written and delivered by the celebrant, though of course, as you can imagine, many families choose to speak themselves, or to share the moment with friends and relatives.
The tribute, or eulogy, is not a CV. It’s not a list of achievements or dates. The most meaningful eulogies are a story. A portrait. It captures the person’s character, their relationships, the way they showed love. It invites those present to remember not only who the person was, but how they made others feel.
There is sometimes laughter. Often tears. Sometimes both at once. And while there’s always sadness in saying goodbye, the tribute helps hold space for something else too; warmth, connection, and a sense of meaning.
The format of a celebrant-led funeral is completely flexible. It might take place in a crematorium chapel, a funeral home, a cemetery, or somewhere more personal, perhaps a family home.
It can be small and quiet, or large and inclusive. The tone can be reflective, joyful, or a balance of both. What matters is that it feels right for the person at the centre of it.
Behind the scenes, celebrants work closely with funeral directors to make sure everything runs smoothly. If there’s a particular request such as a live musical performance, a special reading, a way to include children, or a symbolic act of farewell, we’ll do our best to make it happen.
And very often, it’s when a family is gently invited to think about what’s possible that the most memorable, personal touches emerge. A favourite piece of music. A simple thank-you to the carers who showed up with such kindness. A nod to a passion or pastime that was central to their life.
These aren’t grand gestures; they stay with people.
So, what actually happens at a celebrant-led funeral? In many ways, the same things that happen at any well-held funeral. People gather. Music plays. Words are shared. Moments are marked.
But what’s different to what we’ve come to know as ‘traditional’ is the tone, the texture, the
sense of presence. It doesn’t feel like something done to a pattern. It feels like something created for this moment, for this person, for this family.
Sometimes, people will come up to me after a service and say, “I didn’t know you could do that at a funeral.” Or, “I wish we’d known this was an option when my mum died.” That’s what stays with me.
It’s not about convincing anyone that one type of service is better than another. It’s about letting people know they have choices. And when those choices are gently offered, people often surprise themselves. They create something reflective and heartfelt; something that feels, in the truest sense of the word, personal.
Conor Clear is a funeral celebrant based in Dublin. He works with families to create meaningful funeral services that reflect the personality and values of the person being remembered. You can find him at www.conorclear.com or on social media on Instagram @conorclearcelebrant and TikTok @conorclear
As the Irish funeral profession navigates regulatory digital transformation, and evolving public expectations, the Irish Association of Funeral Directors continues to lead with connection and practical support. Below are three highlights from the latest IAFD member activity and strategic updates, relevant not only to members but to the wider profession across Ireland and Northern Ireland. Industry Leadership in Focus at IAFD Spring Luncheon
In May, IAFD hosted a well-attended Board and former Presidents lunch at The Keadeen Hotel in Newbridge. The event featured a
keynote presentation from Declan Maguire, Past President of SAIF and Director at Anderson Maguire Funeral Directors in Glasgow.
Declan offered a detailed look at the recent rollout of funeral regulation in Scotland, emphasising the role of funeral directors in engaging with government, setting standards, and staying ahead of legislative change.
Embracing AI & Digital Tools: Innovation with Purpose
From AI-written eulogies to digital grief support and workflow tools, the profession is experiencing a digital shift. IAFD members are already leveraging platforms like PlotBox, Obit Funeral Software, and My Farewell Wishes to
modernise how services are delivered, and memorials are shared.
A growing number of directors are also exploring AI-assisted writing tools to help families create personalised obituaries, especially helpful when loved ones are unsure how to begin.
Importantly, IAFD stresses that these tools are meant to complement, not replace personal connection and compassion, the hallmarks of Irish funeral practice.
IAFD encourages funeral directors to explore grant funding and training opportunities to adopt these technologies responsibly and effectively.
Auto-Enrolment: Preparing for ‘My Future Fund’
A key topic for funeral businesses this year is the launch of Ireland’s Auto-Enrolment
Retirement Savings Scheme, due to begin in September 2025.
At a recent IAFD webinar delivered in partnership with JDM Insurance Services, members received a clear summary of their upcoming responsibilities:
- Who qualifies for automatic enrolment
- Employer contribution rates and timelines
- Penalties for non-compliance
- What steps to take now to be prepared
If you are not yet a member of the IAFD, visit www.iafd.ie or email membership@iafd.ie to learn more about membership benefits, upcoming events, and how to access resources like these.
The
Irish Association of Funeral Directors (IAFD) is pleased to announce that a new cohort for the Funeral Directing Certificate Award (FDCA) will commence this September. This structured, eight-month programme offers comprehensive training for IAFD Members advancing within the funeral profession.
Developed and delivered by experienced practitioners, the FDCA includes four key modules: Funeral Arranging and Management, Business Models, Health & Safety, and Care of the Deceased. Students benefit from inperson sessions, hands-on learning, and regular feedback from industry tutors.
We also extend our congratulations to the 2024/2025 class who recently completed their final session. Their commitment and professionalism were clear throughout, and we look forward to seeing their impact in the field.
For more information or to register (IAFD Members only) for the 2025/2026 course, please contact IAFD at education@iafd.ie.
Niamh Sweeney (President)
John Sweeney and Sons
Fairgreen
Arklow, Co Wicklow
Ph: 0402 32333
Email: president@iafd.ie
Fintan Cooney (First Vice President)
Fanagans Funeral Directors
54 Aungier Street
Dublin 2
Ph: 01 4167700
Email: fintancooney@fanagans.ie
Paul Reilly (Hon. Secretary)
Oliver Reilly Ltd Funeral Directors
Leinster Street, Maynooth
Ph: 045-868230
Email: secretary@iafd.ie
Kylie Gourley (Membership Officer)
Funeral Partners Northern Ireland
300 Newtownards Road
Belfast BT4 1HF
Ph: 028 9045 1021
Email: membership@iafd.ie
Peter Maguire (Education Officer)
Massey Bros Funerals
Head office
109 The Coombe, Dublin 8, D08 AK10
Telephone 01 4533333
Email: education@iafd.ie
John Mark Griffin (Public Relations
Officer & 2nd Vice President)
Griffin Funerals
John’s Gate Pennywell Limerick
Ph: 061 415000
Email: pro@iafd.ie
Niall Mulligan (Immediate Past President)
Heffernan’s Funeral Directors
Trim, Co. Meath
Mobile: 086 8208501
Ph: 046 9438662
Email: heffernansfd@gmail.com
Tom Lawless
Lawless Funeral Directors
Mucklagh, Tullamore, Co. Offaly
Ph: 057 9322622
Email: info@tullamorefunerals.ie
Dara Gillespie Finlays Funeral Service
Tierney Street
Ardee, Co. Louth
Mobile: 086 7923472
Email: dara.gillespie@finlaygrp.com
Donal Forde Fordes Funeral Homes Ltd
South Gate Bridge Cork, Co. Cork
Ph: 021 4318222
Email: donal@fordesfuneralhome.ie
Jane Clarke
Staffords Funeral Directors
60 North Strand Road, Dublin 3.
Ph: 01 8550555
Email: janec@funeralservices.ie
The interior design of a Crematorium or Funeral Home is so important for many reasons. These spaces are not just physical locations—they play a central role in how people experience grief, find comfort, and say their final goodbye. Thoughtful design is key, and so at ICS Furniture, we create spaces that provide a sense of calm and peace for family and friends while also ensuring it has a functional flow for personnel. “We design spaces and create furniture that is calm and respectful, where families can say goodbye in comfort and dignity,” commented Gavin Duignan, MD of ICS Furniture.
With over 50 years of experience in seating, furniture design, and manufacturing for places of worship, ICS has the knowledge and skills needed to support you from the design concept to
installation and project completion. Reflecting on the company’s portfolio, Gavin notes, “We have completed over 3500 projects worldwide, with one of our most noted projects in the Cathedral of St. John the Divine, NY. Our portfolio includes everything from a 4000-seater Basilica to an individual private chapel.”
Our turn-key approach means that we handle all aspects of a project, from initial design to manufacturing and installation. For our client, this simplifies the process, providing a single point of contact and a streamlined process. The design stage is critical, ensuring that the unique challenges of interior design of the space are addressed. These unique issues can be:
• Designing for flow during services
• Choosing materials that balance durability with warmth
• Creating private versus public space dynamics
• Ensuring furniture is comfortable as well as aesthetically pleasing.
At ICS, we are renowned for creating bespoke furniture that balances tradition and modern needs with functionality and flexibility. Our manufacturing facility is based in Dromod, Co. Leitrim where everything is manufactured in-house. Gavin Duignan notes, “We always welcome our clients to come and see their furniture during the manufacturing process. As a family-run business, it’s important that our clients feel they are involved every step of the way”
Gavin continues, “Our state-of-the-art manufacturing facility allows us to create bespoke furniture that is made to fit specific requirements, ensuring that it serves its intended function for years to come”.
Maximizes Space Efficiency: Our furniture is designed to make the most of the space available. This is especially important in areas with awkward layouts or smaller spaces where off-the-shelf furniture might not work well.
Personalisation & Style: We offer our clients the opportunity to infuse personal taste, style, and corporate identity for any space. It allows for the selection of materials, colours, finishes, and designs that match the existing decor or create a whole new atmosphere.
Quality & Durability: Our furniture is made by our experienced craftsmen from solid wood materials. We are focused on creating high-quality, durable furniture. In essence, bespoke seating and furniture allow for a deeper connection between the user and their environment, creating a space that is functional, beautiful, and uniquely yours.
Crematoria and Funeral Homes are at the forefront of many changes in bereavement and grief support in recent years. Personalisation of services, a shift toward eco-friendly options, and greater integration of technology have been key to those changes.
ICS is seeing a clear focus on clients seeking to create a more comfortable and personalised memorial space that will meet these trends for many years to come.
If you are looking to reimagine your space, the team at ICS Furniture are here to guide you on your journey.
With over 50 years of expertise, ICS Contract Furnishers is a globally recognised name in bespoke tout for the funeral sector. We design, craft and install custom-built furniture and joinery to the highest standards, blending traditional craftsmanship with award-winning contemporary design. Trusted by discerning clients across Ireland, the UK and beyond, our team delivers re ned, functional spaces that honour every detail – and every story. From concept to completion, we bring elegance, comfort and quiet excellence to every project.
To view our full brochure scan the code...
Michael Morning of Donegal based, Morning Grave Products, has been supplying funeral directors with products and services for the past 20 years. He has recently started construction of a new funeral home and crematorium at his premises, which is planned to open in early 2026.
As we all know, cremation continues to grow in popularity among Irish families. For many years the only crematoria were in Dublin and Belfast but the opening of several new facilities around the country has proven that demand exists in more rural communities.
With this in mind, Michael says, “We already offer an embalming service with a funeral home available for funeral directors, but now we will be enhancing our service with a brand new funeral home and crematorium”.
Michael already has a deep knowledge of the
requirements of families in the north west and has planned the new facility with great care.
“It will be a 6,000 square feet purpose built facility with its own dedicated parking”, Michael confirmed.
He added “We are looking forward to offering our cremation service to all funeral directors and families across the north west”.
We would also like to take this opportunity to thank all our customers for their loyal support over the years.
Artists impressions of the state of the art new facilities, due for completion early 2026
A family-run Belfast Funeral Directors has joined Funeral Partners as they continue to build their presence in Northen Ireland.
Sandy Close Funeral Services, based on Belfast’s Shankill Road, is now part of the UK’s fastest-growing funeral business.
Founder Sandy set up his own company in 1998, having previously worked in the funeral profession for many years for both Houston & Williamson Funeral Directors and James Brown & Sons Funeral Directors in the city. Both businesses became part of the Funeral Partners family back in 2019.
Sandy said that it felt like the right time to think about the future, and that becoming part of Funeral Partners would secure the legacy and growth of the business for years to come.
“I already feel some of the stress and pressure from running your own business lifted, and feel relieved and happier just a few weeks in,” Sandy said.
“Funeral Partners were the only serious option I considered as an acquisition partner.
“The people I met from the company were very experienced and impressive and I am in touch with some contacts and friends who know and have worked with
Agnes Close and Sandy Close outside their funeral home in Belfast
them for a long time. They were all complimentary and shared their positive experiences.
“In the current climate, it is financially challenging for an independent Funeral Directors, with things like increased regulation, rising costs and tax changes.
“By joining Funeral Partners I can refocus my energy and actually switch off in the evenings and weekends, knowing we have the support
from the wider team.
“The first few weeks were intense but having somebody here to help us through the first stages of the integration process, was really valuable.
“I definitely want to stay on and continue doing what I am passionate about, so it was great to have that option while having the benefits of investment, marketing support, administration, compliance and more.”
The business remains family
run, with Sandy at the helm and his daughter Catherine and sister-in-law Christine all holding key roles within the team. Wife Agnes previously worked there too, and having recently retired, continues to be an ambassador within the local community.
“One of the big factors for me in choosing Funeral Partners was keeping my name above the door, to protect our legacy,” Sandy said.
“I want to stay working in the business for a long time to come, and, in future
generations I want my grandchildren and greatgrandchildren to look at our business and know it was me who founded the Funeral Directors and be proud of that.
Sam Kershaw, Funeral Partners CEO, said: “We are delighted to welcome Sandy and the team at Sandy Close Funeral Services. They have built up an enviable reputation for providing a high-quality, personalised service and they maintain close links to community organisations and
the Church – I am proud to see them become part of our network.
“This acquisition in Northern Ireland strengthens our presence in the region and supports our ambitions for further expansion within the region in the near future.”
If you are an independent Funeral Director and thinking about the future of your funeral home, please get in touch for an informal, confidential conversation via https://corporate. funeralpartners.co.uk/
Charities and community projects that make a positive difference in Carrickfergus and Larne can once again apply for grants from a local Funeral Directors to support their valuable work.
Earlier this year, the Mulhollands Funeral Directors Community Assistance Programme opened for the first time and supported five fantastic groups.
These were the Community Hub – Carrickfergus Church of the Nazarene, Carrickfergus Hub Improving Lives Locally, Charles Sheils Community, Millbrook Church of the Nazarene and Carrickfergus Babybank who each provide schemes and initiatives which benefit local people.
Peter Mulholland, whose late father Bob founded the business back in 1966, said:
“Supporting these five groups via our Community Assistance Programme has filled me with pride.
“They all do fantastic work, and the projects we’ve been able to support will do so
much for the people we serve.
“The Community Assistance Programme is being delivered in memory of my father, and he would have been pleased with the impact we have made.
Peter Mulholland with the recipients from the first cycle of the Mulhollands Community Assistance Programme
“I am looking forward to building ongoing relationships with the groups we have supported in the future.”
The Mulhollands Funeral Directors Community Assistance Programme has now reopened for applications
for local projects to apply. Grants are available to fund local activities which improve the quality of life of residents and the wider community and align with the theme of poverty and social deprivation. For more information
about the community fund visit https://www. mulhollandsfuneraldirectors. com/
Asocial group set up by a local Funeral Directors has been hailed as life-changing by the people who attend.
Each month, James Brown & Sons Funeral Directors in Newtownabbey, host their Community Nights where a small group of people, many of whom are single or have recently experienced loss, meet for an evening of light-hearted fun and the opportunity to connect. Activities include everything from quizzes to crafts.
Funeral Arranger Claire McIlroy launched the group in September 2023, which initially ran only through the winter months, but due to its success, is now set to continue all year round.
“People who attend have told us it has been life-changing to create these bonds with the other guests, who are also from within the local community,” Claire said.
“I’ve grown very fond of the people who regularly visit and it has been fantastic to see relationships being formed and people getting together outside of the group and introducing their new friends to other community groups,
events and sources of support.
“We know loneliness and isolation have increased and it remains a hangover from the Covid-19 lockdowns when people weren’t allowed to go out.
“Some people do find it a little bit unusual to meet up in this venue, but I like to make the premise welcoming with décor and lights however, we are always respectful to the fact that it is a funeral home, with no activity onsite when business needs do not allow for this.
There is also a Share and Care Library where people can borrow books on relevant topics such a ways to cope with bereavement or titles which can support with things like writing eulogies.
Sam McCrum, who regularly attends the group, said: “I really appreciate the company and friendship this group gives us.
“Claire is such a lovely host and really goes out of her way to welcome and help people.”
Caroline Rogan added: “These community nights give me company, friendship and are lots of fun. I look forward to coming along each month.”
James Brown and Sons Funeral Directors celebrated its 120th anniversary last year and is a key part of the Funeral Partners network of businesses.
For more information about the business and their community work visit https://www.james brownfuneraldirectors.com
Third largest Funeral Service Provider in the UK . Over 280 branches, 140 family businesses.
Take time out,
Funeral Partners is growing faster than ever before, suppor ted by our family’s strength. Of fering a safe pair of hands and a secure fu ture with our commitment to high standards.
As a business owner, take control to protect your legacy
Sam Kershaw Chief Executive Officer 07834 531822
sam.kershaw@funeralpartners.co.uk
Steve Wilkinson Mergers & Acquisitions Director 07528 970531
steve.wilkinson@funeralpartners.co.uk
valuation or conversation about selling your business now, or in the future, call Sam or Steve corporate.funeralpartners.co.uk
By Mark Feehan, Co-Founder of RIP Ireland
Two years ago, I stepped into the funeral profession, not as a funeral director, but as someone who listened.
I listened to my own family and friends struggle with the weight of a death, not just emotionally, but practically. I also listened to funeral directors who felt overlooked, increasingly pushed to the margins by digital systems they had no hand in shaping.
I didn’t come in with a business plan. I came in with questions.
Why was there no direct way for families to receive support when they needed it most?
Why were digital notices still static, one-way announcements when what people needed was care and connection? And why had one platform been allowed to dominate, without listening to the very professionals who keep it relevant?
That listening became RIP Ireland. Building for Funeral Directors, Not Shareholders.
RIP Ireland wasn’t built to compete with existing platforms. It was built to serve families and funeral directors.
• We introduced a way for families to receive funeral donations, directly, securely, and
simply. For many, a sudden death brings unexpected financial pressure. Until now, there was no easy option for community support.
• We transformed the death notice into a space for connection, where people can light virtual candles, reply to condolences, and share photos. Support shouldn’t end with a name and a date; in my opinion, it should invite people to show up.
• We created a system that pays funeral directors promptly, reducing delays and burdens. In this profession, time, clarity and trust matter more than anything. These aren’t gimmicks, they’re practical responses to real challenges. And we can only improve them with your insight and support.
One long-standing platform raised its fees overnight, with no consultation, and little regard for the funeral directors and families who support it.
It’s a symptom of a wider shift: profit is being prioritised over people.
We’ve seen it in the UK, where corporate ownership has reshaped the funeral sector,
local funeral homes squeezed out, care diluted, and prices rising steadily. Ireland is not immune. And more recently, we’ve seen directors being paid to support shareholder greed, while families pay more and the spirit of integrity begins to slip.
But it’s not too late to create a new way together.
In every town and parish, there are familyrun funeral homes offering something no centralised system ever could: care rooted in local knowledge, tradition, and trust.
You’re not just service providers. You’re memory keepers. You’re the steady presence families rely on when everything else feels uncertain.
That’s why I love working with funeral directors. While this profession is steeped in tradition, it’s also ripe for thoughtful digital innovation.
As I’ve seen first-hand working with Falconers Undertakers in Waterford, care, community, and technology can complement each other beautifully.
Perfection holds many people back from starting. But the truth is, you don’t need all the answers to begin. You just need the right mindset: “I want to do better, for the funeral profession I now serve, and the future I’m helping to shape.”
That belief sits at the heart of RIP Ireland. We’re here to raise the standard, making death notices more affordable, more interactive, and more meaningful for both families and funeral directors. By putting people before profit, we’re creating smarter tools that give you more control, more connection, and more value, without compromise. Just look at Coca-Cola
and Pepsi. Pepsi didn’t just survive because of Coke, it thrived because competition fuels progress. It leads to better pricing, greater variety, and stronger engagement. In fact, studies show that in competitive markets, total category sales rise, because consumers feel empowered, not cornered.
The funeral industry is no different.
Without fair competition, we risk losing control of the systems we use every day. RIP Ireland exists to ensure that doesn’t happen, to give every independent funeral director in Ireland the chance to shape the digital landscape, before it’s shaped for them.
This isn’t about taking sides. It’s about building something with you, not around you.
If you’ve felt the pressure building, if you’re questioning whether rising costs, limited choice, or diminishing control are “just the way things are”, I can assure you they’re not.
There is a better way. And it begins with a conversation.
If you’d like to talk, not about service lists or pitch decks, but about your ideas, concerns, or hopes for the future of this profession, I’d be honoured to listen.
We’re not trying to sell software. We’re offering something that’s been missing too long: a platform that listens back.
You can reach me via www.ripireland.ie.
Because when it comes to protecting independent funeral care in Ireland, talking is the first act of creating positive change.
Mark is a purpose-led entrepreneur and marketing consultant who believes technology should bring people closer, especially in life’s hardest moments. As co-founder of RIP Ireland, he’s reshaped how Irish families remember loved ones, creating a thoughtful space to honour life, share support, and stay connected. Built with empathy. Guided by purpose. Made for everyone.
Bill Fitz-Gerald and Owen O’Sullivan of Fitz-Geralds, Macroom with their Ford Ambulance from Pierce Coachbuilders Ltd.
Barry from Pierce Coachbuilders has shared two pre-launch photos of their first Skoda Octavia, Hearse conversion. We wish them every success with this going forward!
Hi All,
I want to say a huge thank you to everyone who attended our 2nd meeting in the Viking Hotel, Waterford City on the 25th May 2025. We had a great guest speaker Mr. Frank McMahon from McMahon Accountants & Auditors in Kildare, Sandyford and Naas. It was a pleasure to welcome Frank with all his knowledge and advice. It was a great setting for our members and especially our students who are nearing their qualifications! Thanks again Frank I’ll be sure to recommend your services! Overall the day was fantastic to catch up with people, and throw a few ideas around. I would also like to congratulate John Murtagh on receiving his Certificate.
You’re almost there. Keep your gloves on, your standards high, and your tea strong.”
Our next meeting will be held in October, all will be confirmed. I’m really looking forward to seeing everyone again!
On a final note, summer is here, try and enjoy the weather when you can and see you all in October. Congratulations!
To all our the amazing students nearing the end of their embalming course:
“You’re at that strange in-between stagequalified enough to explain things to your neighbour, but still half-convinced you’ll forget how to set features the minute someone’s watching.
Here’s the truth: every embalmer has been there. That quiet panic, the second-guessing, the day when nothing goes quite right.
But take a breath:
You’ve built your skills.
You’ve earned your moments (some triumphant, some involving slightly tangled suture thread).
You’re learning how to hold space for the dead and the living.
And soon, the only thing separating you from a full member is paperwork—and, okay, maybe the last nerve-wracking Practicals.
Chairperson, Divisional Liaison Officer & 2nd National Council Rep:
Niamh Cusack MBIE
Ballingowan West, Villierstown, Cappoquin, Co. Waterford. Tel: 086 3744762
E: cusackembalmings@gmail.com
Vice Chairperson:
Gillian O’Shea
Magnh, Fenor South, Tramore, Co. Waterford Tel 086 0685591
E: gillianosheabie@gmail.com
Secretary & Public Relations officer:
Sarah Roe
4. Thorndale Park, Arthane Dublin
D05 T9H0
Tel: 085 7313237
E: sarah.roe.embalming@gmail.com
1st National Council Rep & National Educational Rep:
Cyril Gantley MBIE
336 Kildare Road, Crumlin, Dublin 12 Mobile: 085 7671582
E: cyril.gantley@mortuary-science.ie
Treasurer and Professional Standards Rep:
Susan Moran MBIE
20 Cedarwood Park Newbridge, Co. Kildare Mobile 086 0619500
E.susan.moran@mortuary-science.ie
NI Chairman:
David Rice MBIE
Milne Funeral Services
59 Seagoe Road, Portadown BT63 5HS Tel: 07811 109343
Email: contact@milnefuneralservices.co.uk
NI Vice Chairman:
Nicholas Gormley MBIE
Unit 5, 3 Main Street, Maghera BT46 5AA Tel: 07761 500902
Email: support@gms-ni.com
NI Secretary:
Jamie Carnahan MBIE
S. Clarke & Son Funeral Directors
12 Court Square, Newtownards BT23 7NY
Tel: 028 9181 2168
Email: jamie@sclarkeandson.co.uk
NI Treasurer: Andrew McMullan MBIE 22 High Street, Ballymoney Co. Antrim BT53 6AQ
Tel: 028 2766 2265
E: andrew@mcmullanfunerals.com
NI Public Relations Offcer: Ciaran Bailie MBIE
27 Navan Court Armagh Tel. 07523 477852 ciaranbailie@googlemail.com
NI Student Liaison Officer Charlie Poots MBIE
NI 1st National Council Representative: Laurence O’Neill MBIE 98 Stewartstown Road, Belfast BT11 9JP
Tel: 028 9062 0099 E: oneill8210@hotmail.com
NI 2nd National Council Representative: Mrs Barbara Fowley, MBIE Killakee, Rockbrook Rathfarnham, Dublin 16 Telephone: 00353 (0)86 1911022 Email: barbarafowley@yahoo.ie
NI Professional Standards Rep: Pat Harley, MBIE
67 Creggan Road, L’derry BT48 9DA Tel: 07712 899137
E: pat.harley@hotmail.co.uk
NI 1st Educational Committee Representative: Deborah McConnell MBIE
James Brown & Sons
300 Newtownards Road, Belfast Tel: 028 9045 1021
E: jamesbrown.belfast@funeralpartners. com
NATIONAL UK DIVISION
President: Mr Edward William-Price MBIE
Imm. Past National President: Mrs Rachel Shipley MBIE
1st Vice National President: Maria Stibbards
2nd Vice National President: Karen Caney FBIE
National PRO Ben Whithworth
National General Secretary: Gareth Doherty
National Treasurer:
Michael Liddle FBIE
10 Yew Tree Close, Silsoe MK45 4EQ
Tel: 01525 860117
E: michaelliddle914@gmail.com
Editor:
Gwen Schofield FBIE
9 Seymour Walk, Meltham, Holmfirth HD9 4BP
Home Tel: 01484 851994
Mobile: 07778 279100
E: gwen.schofield@ntlworld.co.uk
Master Fellow: Karen Caney FBIE
Student Liaison Officer: Adrian Walters MBIE Tel: 01564 778991
In a world where personalisation is becoming increasingly important, even the smallest details can make a lasting impact especially when honouring a loved one’s life. That’s why Cullen Funeral care are proud to introduce their new nameplate system for funeral homes, powered by the innovative Cullen Pro software.
Mark Watson, (William Watson Funeral Directors) a respected funeral director in Scotland, shared his thoughts:
“l found the new nameplate system super easy to use. The Cullen Pro software is intuitive, and the results are fantastic. Whether you’re doing a traditional plate or a colourful, personalised one with a photo or logo. It’s a great bit of kit and I’d definitely recommend it to other funeral directors, its the future.”
The system at Cullen Funeralcare is about more than aesthetics, it’s about giving families a meaningful way to celebrate individuality and memory, in a format that lasts.
The new memorial capsule is also proving very popular. It can be created with the same system. Perfect for a piece of ash or hair.
When we think of cleaning after a death, we often focus on the practical side: removing hazards, restoring safety, and preparing a space for loved ones to return to. But behind every call I receive at Specialist Cleaning NI, there’s a deeply personal story - and often, a quiet need for compassion as much as for cleaning.
While we are best known for trauma and biohazard cleaning following deaths, our work frequently extends far beyond that. Increasingly, we’re called to help in situations involving hoarding behaviours, self-neglect, or overwhelming living conditions. These are not just “messy houses” - they’re homes that reflect complex human challenges: grief, mental illness, loneliness, trauma, or simply people struggling to cope.
In Northern Ireland, where community still matters and where dignity in death is valued, I believe our role is not just to clean - but to care. We provide a non-judgemental, discreet service that honours the individual’s life and circumstances. Whether it’s supporting a family overwhelmed by the loss of a loved one or working alongside social care teams to assist vulnerable adults, we approach every job with empathy and respect.
Clearing a home can be emotionally heavy, especially when families are already navigating grief or shame. That’s why we work gently, at the family’s pace where possible, with full transparency and consent. It’s not about rushing to empty a space - it’s about helping people let go of what no longer serves them, while preserving what matters most.
We understand sometimes the circumstances of a death can be unpleasant and very traumatic. Unfortunately this can also mean needing a specialist cleaning service.
You can now offer our specialist services within your arrangements. Discreetly and respectfully we clean up all manner of incidents.
We also help with hoarding behaviours or overwhelming living conditions
We also work closely with housing providers, environmental health, funeral directors, and community agencies to support individuals at risk - those who may have “fallen through the cracks.” Some clients are still living in the properties we clear, and the goal is not just cleanliness, but safety, comfort, and often, a fresh start.
The work can be difficult, but it is deeply
meaningful. I see it as a privilege to be invited into these private spaces, often at people’s lowest moments, and to offer not just a practical solution, but a little kindness and reassurance along the way.
If you’re supporting a family, individual, or estate in need of sensitive cleaning or clearance, we’re here to help - not with judgment, but with compassion.
07546 954222
Ian Deboys
07368 440040
humanists.uk/ceremonies Stewart Holden 07971 634098
07305 892201
Hope Kelly 07530 000300 Michael McAlinden
Emily O'Dowd Lewis 07955 200555
MaryLou McShane 07962 906236
Humanists UK, 39 Moreland Street, London EC1V 8BB
Registered Charity No. 285987
Mary Lou became a celebrant after having been a facilitator and counsellor.
Much of her work prior to this was in helping others at times of difficulty or transition, in the public and private sectors as well as self-employment.
She combines her understanding of loss with an ability to express clearly the thoughts and feelings of others in her work as a funeral celebrant. In addition, she is well experienced in public speaking. She likes that creating ceremonies allows her to meet people in their humanity and her role as a celebrant allows her to support families and assist them to make the last farewell to a loved one personal and meaningful.
Twenty years ago Janni attended a humanist funeral and was enchanted by the authenticity and warmth of the ceremony. Now she is a full-time humanist celebrant providing funeral and memorial ceremonies throughout Northern Ireland.
These are crafted to resonate with the secular and non-religious values of the person who has died. Having previously worked in cross-community peace building as a trainer, mediator, and facilitator for thirty years Janni now uses her people skills to create meaningful, personal funeral ceremonies commemorating and celebrating the life of the person who has died.
These ceremonies are welcoming and inclusive for people of all religions and none. Crafted as a very special way to say goodbye to a loved one.
Janni lives in Belfast with her husband and two dogs.
Declan Walsh 07859 816585
Declan lived in Edinburgh and Sheffield for over 20 years before coming back to Northern Ireland and training as a Funeral Celebrant.
With a background in psychology Declan is used to supporting people at times of need. He feels that it is an honour to be a part of such a private and personal event in someone’s life.
As a funeral celebrant he has helped dozens of bereaved people in planning, creating and delivering meaningful, non-religious funeral ceremonies and committals.
Declan prides himself on providing professionality for Funeral Directors. Creating ceremonies which are handled with sensitivity, expertise, and complete reliability.
As someone who believes in fostering community, Declan enjoys running free volunteer-led Repair cafés across South Down.
Through our own personal experience we received the inspiration to set up Treasured Keepsakes, to give people a wide variety of options upon a loved one’s passing should they choose to keep a lock of hair, cremated remains, a piece of jewellery, a photograph or anything that is a personal reminder of their loved one in a small keepsake, keepsake pendant or urn.
Funeral directors we are currently working with have tailored our service to suit their needs. We have two options of how our service can work for you. If you wish you can buy our products from us at a wholesale price and sell them directly to your clients. Alternatively we can offer this service to your clients directly.
We would hope that by recommending our service we will enhance and add value to your business at no extra cost to you. For more information contact us or visit our website
By Ben Whitworth, CFSP, Dip FD, LMBIFD, MBIE, MEAE, MNZEA
WhenI arrived at the funeral home, the case I was there to care for had already been placed onto the embalming table for me. The man, aged 37, had committed suicide and been found at home by his mother and father, hanging from an electrical fitting. They were shocked and dumbfounded. They wanted to see him as soon as possible and had been waiting for the Coroner to release the deceased for funeral services after an investigation had taken place. The deceased had been released from the Coroner’s office after a week and a half. The funeral would take place in a further two weeks’ time and there would be a lot of viewing taking place. The young man had a history of intravenous drugs use and there was a warning attached to the body pouch that there was a risk of infection. Looking at the tag, I assumed that the mortuary had treated the case as such and wondered what condition I would find the remains in, both externally and internally.
Donning suitable PPE, I opened the body pouch and started to liberally spray Dis-Spray over the surface of the body. I always make it a practice to ensure that the remains of each and every case are thoroughly disinfected before removing them from their wrappings and positioning them properly on the embalming table. When everything had been sprayed, I removed the shroud covering the body and was surprised to see that there was no sign of any autopsy incision. I knew that the case had been subjected to a coroner’s investigation but was intrigued to see that no autopsy had been performed. While it is more common in Scotland, that such cases may be subject to what is referred to as “View and Grant,” in England, in such situations, an autopsy is
usually the rule and not the exception. A “View and Grant” is when a pathologist performs an external examination of the deceased and then issues a death certificate based on their observations and the history supplied regarding the deceased and the circumstances surrounding their death.
Under the shroud, the deceased was wearing some tight-fitting boxer shorts. I didn’t take much notice of these and thought I would leave them in place until the end of the embalming, when I performed the final bathing of the deceased before dressing. Continuing to assess the condition of the deceased, I could see that the head, neck, and shoulders of the body were very congested. The hands were also congested and the nailbeds stained. There was a slight furrow around the neck of the deceased which was a little dehydrated. The biggest challenge I had to negotiate was not these conditions, but the collection of tattoos all over the skin of the deceased. These ran up his neck and behind his ears, over his chest and down both arms. When dressed, the deceased would be wearing an open shirt and his tattoos would be on display for all to see. Taking this into account, I would be unable to use either of the carotid arteries for injection and the jugular veins for drainage, without damaging some of the tattoos that would be showing.
Looking over the deceased again, I considered my options. I have never been a fan of injection using the axillary arteries. I have used these for supplemental injection of cases and, in these cases, will usually inject in both directions to ensure thorough saturation of the surrounding tissues, especially in cases of decomposition or tissue gas. The abdomen was slightly green but there was no sign of distention. There was no
evidence of any skin slip anywhere on the body. The ligature mark was slightly dehydrated, so I covered this with a strip of Webril bandage and mixed equal parts of Proflow, Restorative, and Rectifiant. I applied this to the ligature mark and left it to sit while I continued with my assessment of the case and formulated a plan. In the end I decided to raise the right femoral artery and vein. If I could get good veinous drainage from the lower part of the body, it might help the congestion in the upper part of the body and, after thorough aspiration, the rest could be achieved with cosmetic work. I like to raise the femoral artery as high as possible and aim for the femoral artery as close to the point of the external iliac artery as possible. If I am successful with this, I can insert the cannula above the point where the artery trifurcates to become the medial circumflex femoral artery, the artery of the deep thigh and the continuation of the femoral artery. This ensures better saturation of the tissues of the thigh and also carries chemical into the gluteal region. Thorough embalming relies on the use of the natural anastomosis found within the body, and a carelessly placed arterial cannula can obstruct any one of these, restricting the delivery of embalming chemical to the tissues.
I moved on to clean and set the facial features and to make sure that I was happy with everything. I used a needle injector and Inr-Seel to create a natural mouth closure and then closed the eyes using eye caps and a liberal application of Kalip Stay Cream. I like to make sure that when I have closed the eyes, I work a little Kalip into the inner canthus of the eye to prevent dehydration and keep a natural closure post-embalming. The earlobes were positioned using a little cotton and Kalip. Happy with the initial appearance of the facial features, I moved on to prepare the arterial solution.
I decided to mix 64 oz. of Proflow, 48 oz. of Rectifiant, 16 oz. of Restorative, and 64 oz. of Plasdopake. To this I added 160 oz. of warm water and set the embalming machine to mix. This solution had a final index of 3.6% and I felt this would be sufficient for the case at hand. I laid out the required instruments and made sure I had everything on hand. It was time to get underway.
Gently removing the underwear before making any incision, I was thrown a bit of a curve ball.
There was an incision running about 8” long and best described as just below the bikini line. It had been sutured closed using a ‘worm’ suture, and before I continued, I needed to ascertain what had been done below. Opening the incision with scissors and an aneurysm hook, I removed a little cotton packing and cleaned the incision with Dis-Spray and a paper towel. I was able to find both cut ends of the left internal iliac artery, but was unable to locate the cut ends of the iliac vein. Placing the arterial cannula distally, I set the pressure of the machine at 120 psi and a rate of flow of 12 oz. per minute. Using the pulse function of the machine, I started the injection and was pleased to see good distribution establishing within a few minutes. The left leg took on a nice color and good drainage was returned from the cut iliac vein. I was able to inject nearly 64 oz. of arterial solution into the left leg via the external iliac artery and was pleased as the injection progressed to see the solution getting into the tissues of the gluteal tissues.
Satisfied with the solution that had been injected into the left leg, I then removed the cannula and tied the distal end of the iliac closed and reinserted the cannula into the proximal end of the iliac artery and secured it in place. I continued with the pressure and flow at the same rate and started the injection into the body. Circulation was established and I was starting to see uniform distribution over the body. I was pleased to see the congestion was starting to clear from the head and facial features. The hands, too, were starting to clear. There was a little more drainage from the cut end of the iliac vein and I wanted to encourage more drainage without performing a trial drainage or a “heart tap.” I decided to raise both the left and right axillary veins and insert drainage tubes to see if I could stimulate further drainage.
The drainage tubes were easy to place and I was rewarded straight away with a steady flow from both veins. As the drainage continued, more and more of the congestion cleared. With about a half-gallon of arterial solution left to inject, the hands had taken on a peachy glow, the facial features had cleared amazingly, and the deceased was looking most presentable. I lifted the strip of Webril bandage from the ligature mark and was pleased and relieved to
see it was rehydrated and almost invisible. The last half-gallon of arterial solution was injected and the drainage was starting to show some arterial solution in the return. As the injection completed, I did a final inspection, hands and fingernail beds were completely cleared. The facial features and head had cleared, along with the neck and shoulders. I removed the injection cannula and tied the artery closed and then removed the vein tubes and tied the veins closed. The incisions were dried with clean cotton and then loosely packed with clean cotton, which was then lightly saturated with Basic Dryene. Once cauterized, the incisions were treated with Q-S Powder and then sutured closed with a ‘worm’ suture. Before the sutures were pulled closed, a little Inr-Seel was injected with a Heavy Compound Injector to ensure no leakage. Taking into account further tattoos on the torso of the deceased, I made a small abdominal incision that was about two inches below the naval and about two inches to the left-hand side. The aspiration was unremarkable and taking heed of some old advice, I spent about as long aspirating as I had done injecting. I injected 32 oz. of Dri Cav between both the thoracic and abdominal cavities and the trocar directed over the pelvis to inject 1 oz. of cavity chemical into the scrotum. The trocar incision was closed with a multi-closure button and a little Aron Alpha applied to ensure a thorough closure. A final bathing was completed using Forest Fresh Soap and the deceased was thoroughly dried. Once dried, liquid Perma Seel was applied to the incisions and the deceased was prepared for dressing.
The deceased was dressed in the clothes provided by his family and, as per the instructions, the shirt was left open down to just above the naval. Positioned in his coffin, with a little cotton wadding under the lower arms to ensure correct positioning of his hands, and his head positioned nicely on a pillow, the deceased looked peaceful and pleasing. There was no sign of the ligature mark and all of the tissues had even coloration.
His parents were the first to visit, followed by his former partner and then his two young children. The visits continued over the following two weeks and as family and friends returned to visit, they brought with them pictures and
mementos which remained in the coffin. Over this time, I called to check on the deceased a couple of times. His colour remained, his tissues were nicely fixed without being over firm to the touch, and there was no post-embalming dehydration. The arterial solution had done its work as intended and provided the required result.
His family had the opportunity to spend time with their son, partner, father, and friend. They could grieve and were able to have a more positive memory of the man, compared with the memory they had of him when he was first discovered. The embalming was challenging and rewarding at the same time. It required a little out of the box thinking and a change in approach to achieve the desired outcome. The underlying theme of this story is to carry out the most thorough of pre-embalming assessments and examinations of the deceased. Had I removed the young man’s underpants and checked before I started, I would have seen the incision and adjusted my plans earlier. It turns out that the incision was made for the recovery of venous blood and urine as part of a toxicology examination. A conversation with the autopsy staff let them know how things could be done differently in the future. They have now adapted their practice and ligate the veins and arteries if they are cut through, when performing this type of examination.
Tattoos and body art are becoming more and more popular and from my own experience they can have a deep and significant meaning to different people. I was once asked if the names of family members could be tattooed on the chest of a deceased man, before he was repatriated to Australia. While we were not able to do this, we did airbrush the names onto the chest of the man, using an acrylic paint and then a sealing lacquer. This part was fairly easy to do, but before we could start, it took nearly an hour to shave and prepare the chest of the man for airbrushing.
When we encounter a deceased with tattoos or other body art, we need to be mindful of our processes and make sure that our processes and procedures do not damage or alter these in any way. On an initial viewing, a tattoo may be a memory trigger and initially may be more recognizable than the deceased. I have a colleague who deploys from time to time with
an international disaster recovery agency. On more than one occasion, a tattoo has helped in the identification of either a whole body or a part thereof. We are all working to serve and care for the deceased and bereaved as best we can. Sometimes to achieve this, we need to change our approach.
When it comes to a thorough case assessment, we must ensure that we inspect every inch of the deceased. Nothing should be missed and our arterial solutions and injection and drainage procedures should be tailored to suit the individual deceased at hand. As we are all individual in life, so we are individual in death. The chemicals that we use can greatly improve the outcome of our work, if we employ them properly. In the UK it is standard that our cases are delayed and, in some cases, they come to us in a very poor condition. The release of Proflow was a game changer and greatly improved the results I was getting in regular practice. One day, when presented with a case that had not only been dead for many days, but was also significantly dehydrated, I decided to use Proflow and Restorative in the arterial solution. By the time I had finished the case, the tissues were not only rehydrated, but cleared of congestion and the deceased looked as if they had been embalmed just a few hours after death.
Some may not consider the use of a water corrective such as Rectifiant in their everyday embalming practice. It is worth remembering that a water corrective is not just about treating the water from the tap. Over 60% of
the human body is comprised of water. The content of this fluid changes minute by minute as the body maintains its internal environment through homeostasis. The pH of this internal environment can change and this can affect the performance of any arterial chemical and its preservative. Drug residues can build up and have an antagonistic effect on the performance of a preservative. In cases where excretory processes fail, there can be a build-up of waste products which affect or, worse still, neutralize the preservatives found in arterial chemicals. In cases of renal failure or edema, I will always, at the least, double the amount of Rectifiant used. On the subject of edema cases, I have seen the smallest area of skin slip continuously leak. For the want of a more thorough case assessment, the area could have been cauterized, sealed, and contained in a plastic garment, if needed. Sometimes it is a case of “More haste, less speed,” and sometimes, the most dangerous approach is, “We have always done it that way.”
Ben is a Sales Consultant with The MazWell Group Ltd. His time is split between visiting customers across the UK and in the office where he assists with technical enquiries. An active funeral director and embalmer, Ben is an accredited Tutor of the British Institute of Embalmers and writes for several professional journals across the world.
If you would like to be added to the mailing list for the complementary Dodge Magazine which is printed quarterly or would like to discuss any of the products mentioned in this article, please contact us on the number below: Shepherds Funeral Supplies, Unit 2A Royal Canal Business Park, Athlone Road, Co. Longford. Ph. 00353 43 33 49702/00353 87 2486668
Our elegant condolence book - a heartfelt way to honor a loved one’s life. Invite friends and family to share cherished memories and messages of support. Made with high-quality materials, this keepsake o ers lasting comfort and celebrates a life well-lived. Preserve their legacy with words that will be treasured for years to come.
Finlays of Ardee Ltd.
Office: Tierney Street, Ardee, Co. Louth
Dear Customer,
Further to our previous communication regarding Dermot Sharpe’s retirement, please note that Niall Mahony will be looking after Dermot’s responsibilities moving forward and Niall can be contacted on his mobile 00353 (0)83 0143139 while also maintaining Dermot’s number 00353 (0)86 2584608.
Additionally, you can phone the office on 00353 (0)41 6853603 for further assistance by Nicole or Eimear.
Please be assured, we will continue to provide the high-level service that you expect and deserve. Should you have any concerns, please do not hesitate to reach out.
Thank you for your continued custom and support which we greatly appreciate and value and for your understanding during this time of transition.
On behalf of Finlay’s of Ardee Ltd
kind regards
Factory: Kells Road, Ardee, Co. Louth Excellence
Representation of independent funeral directors in Northern Ireland is about to receive a boost, thanks to a new cross-party group being supported by SAIF and the NAFD.
The All-Party Group on Funerals and Bereavements will be composed of lawmakers from parties including the DUP, UUP and Sinn Fein, and the first meeting is due in July.
SAIF CEO Terry Tennens said: “We’re delighted to see the launch of the all-new Northern Ireland crossparty group for funerals. It’s been some years since funeral directors have
SAIF CEO Terry Tennens
had representation with government officials and we’re sure it will deliver important work in ensuring leading politicians understand the contribution that funeral directors make to society.
“At SAIF, we’re keen to hear from funeral directors over the coming months - to listen to your views and ensure your voice is heard at the highest levels of government.”
One area where SAIF’s engagement with the government in Northern Ireland has yielded results is the Taxis Act (Northern Ireland) 2008.
Following representations over a long period, the Association and other funeral organisations have succeeded in securing a much-needed review of the law, which currently requires funeral director vehicles to be licensed as Class C vehicles.
SAIF has long argued for an exemption from the rules for funeral limousines, as it places an unnecessary burden on funeral businesses in the form of disproportionate costs and operational complexities.
Commenting for SAIF, Mr Tennens said: “We are grateful to Infrastructure Minister Liz Kimmins for listening to our concerns and announcing this review. We are confident that there is a strong case for funeral limousines to be exempted and we hope that officials will act on the evidence and move swiftly to address this inequity in the legislation.
“I want to thank all SAIF members who have made their views known on this topic, which has understandably attracted much attention for close to two decades.”
If you would like to see a copy of SAIF’s submission for the Government review, please email info@saif.org.uk.
We know how much you value your independence.
The funeral industry may have changed but our passion for supporting our members has remained the same. We represent you on the issues that matter, from improving understanding of funeral pricing to influencing the legislation which a ects your future Let us take care of the big picture so you can focus locally on what you do best.
For over 30 years SAIF has been promoting and protecting the interests and values of independent funeral directors. Supporting our members is at the heart of everything we do, listening, responding and engaging to secure your independent future.
Visit saif.org.uk or call us on 0345 230 6777 or 01279
At the time of writing, SAIF Northern Ireland members were being invited to vote on plans to merge with SAIF Scotland after Scottish members supported the idea at the AGM in April.
The move recognises the strong cultural alignment
between both regions and reflects the valuable role the SAIF Scotland Executive plays in supporting Northern Ireland members.
Activities such as government liaison, inspection coordination, education day planning and SAIF Charter
representation are already being successfully delivered with involvement from the SAIF Scotland team. If adopted by members, the proposal will streamline administration and provide members with access to SAIF’s funeral profession experts.
Independent funeral directors across Northern Ireland are encouraged to visit SAIF’s new website at saif.org.uk. Now even more user-friendly, the platform features all sorts of useful information and updates.
Additionally, the members’ area is packed with resources such as compliance guides and marketing content - all designed to help funeral business owners thrive in the 21st century.
Padraics Civil Advert July 2020.qxp_Layout 1 17/07/2020 13:50 Page 1
It also contains details on why you should join SAIF - the UK’s leading trade association for familyrun businesses. We urge you to take a look.
Celebrating the life of the deceased, reflecting their personal beliefs, wishes, values and traditions.
If a family is thinking about asking for donations to Northern Ireland Chest Heart & Stroke instead of sending funeral flowers, we would be truly grateful. Their generosity and kindness will ensure we can offer much-needed support to those living with chest, heart and stroke illnesses and invest in research for the benefit of futur generations.
Sadly, when combined, deaths due to chest, heart and stroke conditions are the number one cause of death in Northern Ireland and as many as 1 in 3 people could be living with one of these illnesses.
By requesting donations in memory of a loved one people will be helping us:
• Invest in life-saving medical research
• Provide care services and run support groups
• Educate schoolchildren to make healthier lifestyle choices
• Deliver vital health checks to local communities
• Campaign and lobby for policy changes to health-related legislation
• As a Funeral Director you can collect donations on behalf of families and send them to us.
• Cheque donations can be dropped in during offices hours or sent to us at the following address: Supporter Care Team, Northern Ireland Chest Heart & Stroke, 21 Dublin Road, Belfast, BT2 7HB. Please consider using registered post if you are sending several cheques by post.
• Donations can be made directly to us through our secure online donation form at www.nichs.org.uk. Simply click the ‘DONATE NOW’ button and select ‘Donation in lieu of flowers’ so we can process and acknowledge the donation correctly.
For more information, please contact our Supporter Care Team on 028 9026 6743 or email supportercare@nichs.org.uk
- By Ian FeeCelebrant
Funeral Home & Crematorium, Cavan
Iwas back in my native parish church recently for my parents’ anniversary Mass and as I looked around, I was reminded of how many memories that special place holds for me. Not just the baptisms, weddings and funerals down the years, but little moments with family and friends, funny moments, poignant moments, all stored away in my memory.
When the church opened, I was an altar server and our family home was just around the corner so my parents would regularly visit the church during its construction, particularly in the final days before opening. The day before the opening ceremony and Mass, my mum and I called down and our parish priest proudly showed off the new stations of the cross, the scenes depicted in what was modern art for the late 70s, a break from the very traditional ones they were replacing. I, being keenly interested but a bit precocious for a ten-year old, informed the priest that the tenth and eleventh stations had been hung in the wrong order. They were swiftly changed with a hint of embarrassment from the priest and an unsurprised smile from my mum.
Our memories are such a pick and mix of stories and emotions and people and events. Like a book falling off the shelf, we never know at what page they’re going to open, or even what volume of the collection that book will be. Although being in the church brought to mind a memory linked to it, all the other memories that sprung from that one brought me down so many winding lanes and launched me off on so many tangents that there really wasn’t any discernible order or pattern to them, just a wonderful randomness. Our memories are such a priceless gift, such a unique collection but we are not the curators of these collections. They are a playlist not of our making. Every moment we are awake and alert is a memory but only some find that place in
our minds and hearts that will return in time to comfort us, or challenge us, or even to confront us with some truth or pain that we need to be reminded of, even if we’d rather not return to that time and place. Our memories can be both a comforting presence and an unwanted guest, but they are ours. No two people, no matter how close, will remember the same things or in the same way.
When we experience the death of a loved one and journey through those days of mourning and remembering, our memories take on a new vitality. It is the sad irony of memory that in death, it become so much more alive. I remember saying to my brother on the day of our mother’s funeral that the memories we have created for others are the only thing of any true value that any of us leaves behind. The funeral itself gets added to that eclectic collection of memories: Who was there? Who wasn’t there? What was the weather like? What did the priest, or minister, or celebrant say? These, along with so many other random observations and experiences will create the story of that day. The funeral director will play their part in that as well. Hopefully, none of the memories will draw unwanted attention to them, but their presence, their compassion and professionalism will be remembered in ways as yet unknown. Every funeral we are a part of is a story that will be recalled by someone at some point down the line, a memory that will float to the surface when they least expect and, even without our realising it, we will be a character in that particular tale. The next funeral for us may just be the next funeral, but for someone else, it will be a moment that will become a part of them, of their story, something they will remember and pass on, which in turn will be remembered by others in their way, the immortality that only memory in all its arbitrariness can offer.
Jennifer Muldowney is an International event planner for memorials based in the United States of America. Known as The Glam Reaper, Jennifer blends her extensive education in business, communications, and bereavement with a passion for modern memorial planning. As an award-winning memorial planner and speaker, she has made a significant international impact in the funeral space, advocating for personalised, and environmentally conscious funerals and digital legacies. Check out her Tedx Talk ‘Grief as Unique as your Heartbeat’ and ‘The Glam Reaper Podcast’ or Muldowney Memorials (.com) to learn more.
By Jennifer Muldowney
In a significant step for the global funeral profession, the National Funeral Directors Association (NFDA) has released a pioneering research report, Across Borders, Across Traditions: A Global Study of Funeral Preferences. This unprecedented global survey spans 20 countries, including across Europe, and offers Irish funeral directors vital insight into the shifting landscape of death care, grief rituals, and client expectations.
With participation from over 4,000 individuals on six continents, the report sheds light on how various cultures approach the universal experience of loss. At a time when Irish funeral traditions are both cherished and evolving, this research empowers professionals to
enhance their services with a deeper cultural awareness and contemporary relevance. Ireland has always had a rich funeral heritage, steeped in ritual and community. But we are now seeing increased diversity and demand for more personalised and even ecoconscious ceremonies. This global study offers practical insights that can help Irish professionals bridge tradition with innovation.
Key takeaways from the report relevant to the Irish market include:
• Funerals remain central to the grieving process: 96% of participants globally, regardless of culture, religion or disposition method— view funerals as a source of healing.
• Burial still holds emotional weight: While cremation continues to rise in Ireland
(now comprising over 30% of services), the report finds burial services are still viewed as more emotionally helpful for many.
• Clients need compassionate guidance: Almost half of those surveyed had never planned a funeral, underscoring the continued importance of professional, empathetic supportespecially relevant for newer Irish communities navigating unfamiliar systems.
• Personalization is key: From bespoke music to floral displays and photographic
tributes, tailored elements are valued across cultures - mirroring a trend already emerging in many Irish services.
• Sustainability is no longer niche: With 70% of respondents expressing interest in green funerals, Irish professionalsparticularly those already offering natural burial or carbon-neutral options - are well-placed to lead the charge.
From Dingle to Donegal, Irish professionals have a unique
opportunity to preserve cultural legacy while meeting modern needs head-on. The full report and implementation guide are available free of charge at NFDA.org/Research. It joins a growing library of evidence-based tools designed to support funeral directors, celebrants, and memorial planners globally. With Ireland’s funeral sector facing growing calls for inclusivity, affordability, and environmental stewardship, this global report is both a timely reflection and a valuable roadmap.
Seamus and Marie Flynn, Athlone, meet Fearghas to collect their latest addition – a fresh W214 E Class Hearse.
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By Mark Feehan
Let me tell you something most people won’t:
If you quietly fix a few core things in your online presence… you’ll already be ahead of 80% of the funeral industry. This column is for the ones who know it’s time to go beyond word of mouth. The ones who care enough to ask: How do we stay relevant for the next generation of families?
Welcome to Digital Force...
If you’ve built your reputation over decades of care, service, and discretion, you’ve done the hard part. But now you need a foundation online that reflects the reality of your offline business.
That starts with Google My Business. It’s free.
It’s powerful.
And it’s overlooked by most funeral directors.
Setting up and verifying your Google My Business profile makes you:
• Show up when someone searches “funeral director near me”
• Appear in Google Maps, search panels, and mobile searches
• Share your own updates, photos, and notices
• Collect and manage real reviews from families you’ve supported
Your next funeral arrangement might not come from a referral, it might come from a daughter looking for someone to trust, on her phone, on a Thursday afternoon.
Let me give you a real example. Falconers Undertakers in Tramore didn’t do anything flashy.
We didn’t spend thousands.
We applied the fundamentals:
• Claimed and optimised their Google My Business profile
• Improved visibility in nearby towns
• Took ownership of their own death notices
• Told real stories on Facebook
• Set a higher standard with their website Result? A 20% increase in funerals.
Families are finding them faster, and engaging with them earlier.
That’s not hype, that’s what happens when you show up consistently, in the right place, with the right message.
Here’s what I’d tell any funeral director sitting across from me:
1. Google My Business Register. Verify. Add real photos. Update it monthly. Ask clients for reviews. Most of your next families will find you here first.
2. Google Search Console
Index every page of your website so it can be crawled by Google. Check how people find your site. Are they searching your name, or “funeral director Waterford”? The data is there, waiting for you.
3. A Simple CRM
Set reminders to check in with families before the Month’s Mind. Send a message on birthdays or anniversaries. It’s care, not marketing. You could also sell flowers or gifts on your website. Find free or low cost ways to turn your website into an online shop.
Can.
If your business is based in County Kilkenny, but you also serve Kilkenny City, you can appear in those searches too.
It’s called local SEO, and it works when your site and Google profile are set up right. You can’t buy trust, but you can make sure you’re there when someone’s searching for you in the locations you target.
In the book Selling the Invisible by Harry Beckwith, a quiet marketing classic, there’s a line I never forgot:
“The first thing clients buy is you. The last thing they pay for is your service.”
You are the brand.
Your website, your Google profile, your tone online, that’s your handshake now. That’s what families see before they visit your parlour.
Here are 3 things I took from that book:
• People buy clarity. Make it easy to understand what you do, where you are, and how you care.
• People buy presence. If you’re not showing up, someone else is. Even in the towns you’ve served for years.
• People remember follow-up. A thoughtful message weeks after the funeral says more about your service than any advert ever could.
You don’t need to master everything overnight. But if you commit to a focused 6–12 month plan, with your own team, or someone who understands the industry, you will get ahead of the competition. Not just a better website. A better business. You’ll start to understand how families search. Where they fall through the cracks. And how to gently show up on Google and social media at the right moment.
You’re not late. You’re early. This industry is ripe to feel what smart marketing can do.
But if you’ve read this far, you’re not just in business, you’re part of a quiet digital force that believes in building a stronger online future for funeral services.
Welcome to Digital Force. Let’s raise the standard together.
Mark Feehan Founder,
www.markfeehan.com & Co-Founder, www.RIPIreland.ie
We’re thrilled to share the ground-breaking news that the World Health Organisation has officially adopted a global policy to raise awareness of chronic kidney disease (CKD).
This marks a major milestone for the kidney community - recognising CKD as a global health priority on par with cancer, stroke and diabetes.
At NIKRF, we are proud to be part of this vital movement. A special thank you to renal nurse, Hannah Johns (Miss World Northern Ireland), whose powerful “Beauty with a Purpose” campaign is bringing Northern Ireland to the world stage. Her passion and commitment are truly inspiring.
• Graphic Design Services
• Mass Booklets & Memorial Cards
• Memorial Bookmarks
• Duplicate or Triplicate Funeral Arrangement Order Books
• Order/Invoice Books
• Letterheads, Compliment Slips & Business Cards
• Pocket Folders
• Branded Pens & Pencils
• Branded Umbrellas
• Branded Clothing
• Pull-Up Banners & Exhibition Stands
• Signage
• Vehicle Graphics
By Mattie Lennon
Phew! Barely made the deadline. I’ve just returned from Listowel Writers’ Week, where one of the outstanding events on May 30th was, “Poetry: Celebrating the Poetry of Paul Durcan - An Evening of Music and Poems to mark Paul’s eightieth birthday and the publication of Paul Durcan 80 at 80.” Unfortunately Paul didn’t live to see it, he died on May 17th. There is a tradition, among the good people of Ringsend, of gathering at a funeral procession to carry the coffin over the humpbacked bridge over the River Dodder just before the village. Needless to say at the funeral of one of our greatest poets the Ringsend people turned out in their droves to help the bereaved to, “carry Paul over the bridge.”
Prolific Irish Times journalist Frank McNally treated his readers to a story from some years ago. The volunteers overdid their
enthusiasm for the tradition. They stopped a hearse, with three limousines behind it, at the bottom of the bridge and immediately launched into the routine of organising each other to carry the coffin into Ringsend until the driver of the hearse intervened. “Lads, lads stop,” he said, “This funeral is going to F…ing Bray.” What did Paul think of the afterlife? I think we can glean something from one of his poems.
Just for laughs... Just for laughs...
By Paul Durcan
Staring Out the Window Three Weeks After His Death
On the last day of his life as he lay comatose in the hospital bed
I saw that his soul was a hare which was poised In the long grass of his body, ears pricked It sprang toward me and halted and I wondered if it Could hear me breathing
Or if it could smell my own fear which was, Could he but have known it, greater than his For plainly he was a just and playful man And just and playful men are as brave as they are rare.
Then his cancer-eroded body appeared to shudder
As if a gust of wind blew through the long grass
And the hare of his soul made a U-turn And began bounding away from me
Until it disappeared from sight into a dark wood
And I thought - that is the end of that, I will not be seeing him again. He died in front of me; no one else was in the room.
My eyes teemed with tears; I could not damp them down. I stood up to walk around his bed
Only to catch sight again of the hare of his soul Springing out of the wood into a beachy cove of sunlight
And I thought - yes, that’s how it is going to be from now on:
The hare of his soul always there, when I least expect it; Popping up out of nowhere, sitting still.
Poetry Corner... Poetry Corner... Poetry Corner... Poetry Corner... ... Poetry Corner...
From this far distant region in which I sojourn,
To my own native Ireland in dreams I return, And my sorrows all flee when I look at the smile, Of the sun on the hills of that evergreen isle.
And I see mid the gloom of the woods the bright gleams, Of the lakes and the far flowing musical streams, And a thousand wild valleys and scenes that I knew, In the days of my boyhood appear to my view.
And many a pathway I journey until, I can see the old home on the side of the hill, And pass through the gateway and hear the sweet sound, Of voices of loved ones come floating around.
But the vision soon fades, and I awaken to sigh, As I hear the loud voice of the wind rushing by, And the roar of the waves as they fall in the bay, For I know that the old home is far far away.
Hugh Alexander (1892 - 1978) (Written in Australia 1925)
By Dr Bill Webster
American musician Waylon Jennings was originally a bass guitarist for Buddy Holly’s band, and had a reserved seat on the ill-fated aircraft on February 3, 1959, which would later come to be known as “the day the music died”. Jennings, however, gave up his seat to J.P. “Big Bopper” Richardson who was sick. So instead of joining Holly on the plane, Waylon agreed to travel by bus to the next stop on the tour.
When Buddy Holly learned that Jennings was not going to fly, he quipped, “Well, I hope your ol’ bus freezes up.” Jennings responded, “Well, I hope your ol’ plane crashes!” These were Waylon Jennings’ last words to Buddy Holly, and the plane crash that occurred has gone down in musical legend.
and doesn’t necessarily involve specific actions or events. Survivors may feel they just don’t deserve to be alive or that their survival is unjust compared to the fate of others. The experience of surviving while others did not can trigger a feeling of being undeserving, leading to guilt or shame.
A core belief in survivor’s guilt is the belief that not enough was done to help the person who died. These feelings are more likely in people who fear social interaction, confrontation, rejection, or have a sense of low self-esteem. Other contributing factors are connected to the experienced event and the extent of witness trauma. As we see an increase in accidents, homicides or situations where there have been a significant number of fatalities, this will increase the likelihood of survivor guilt since these factors intensify the sense of “inequity” which is a core belief in the phenomenon.
But this exchange of words, though made in jest at the time, haunted Jennings for the rest of his life. It is known as survivor grief, also known as survivor’s guilt. Survivor guilt is a psychological phenomenon which occurs when someone survives a traumatic event, while others did not, leading to feelings of guilt or distress about their own survival. It is often associated with natural disasters, military service, or other traumatic events.
Survivor’s guilt is a natural, yet challenging, emotional response to surviving any traumatic event or situation where others died or suffered significant loss. As stated, it can manifest as feelings of guilt, shame, or distress, often accompanied by other symptoms like flashbacks, nightmares, and social isolation, leading to feelings of remorse, sadness, and thoughts of self-blame.
The two main types of this reaction are eventbased (specific) guilt; and existential guilt. Eventbased guilt is usually tied to a specific traumatic occurrence, like a car accident or natural disaster, where the survivor feels responsible for the outcome or believes they could have acted differently to prevent harm or even save others. Existential Guilt is more generalized
Defined in the DSM-IV as “guilt about surviving when so many others did not or about things one had to do to survive”, survivor guilt was listed as a symptom of PTSD in the DSM-III and as an associated feature of the disorder in DSM-IV
Cognitive behavioural therapy (CBT) is often used to alleviate symptoms inasmuch as it targets the “equity theory” of survivor’s guilt, which suggests individuals prefer outcomes that are “fair” and “deserving”. This therapy seems to be beneficial for addressing distorted thinking patterns associated with guilt. Trauma-focused CBT and eye movement desensitization have also shown positive results for those suffering from these symptoms by focusing on the patient’s thoughts and changing their patterns of shame or self-blame.
The “MS Herald of Free Enterprise” was a car ferry which capsized moments after leaving the Belgian port of Zeebrugge on the night of 6 March 1987. Stephen Joseph, a psychologist at
the University of Warwick, studied the survivors of the disaster which killed 193 of the 459 passengers. His studies showed that 60 percent of the survivors suffered from survivor guilt. There were three types:
1. There was guilt about staying alive while others died;
2. There was guilt about things they failed to do. These people often suffered post-traumatic ‘intrusions’ as they relived the event again and again;
3. There were feelings of guilt about what they did do, such as scrambling over others to escape. The people in this category usually wanted to avoid thinking about the catastrophe, not wanting to be reminded of what really happened.
Symptoms of Survivor Guilt:
In addition to feelings of guilt, survivor’s guilt can manifest as:
Emotional Symptoms: Numbness, disconnection, shame, sadness, anger, and irritability.
Physical Symptoms: Headaches, trouble sleeping, and fatigue.
Behavioural Symptoms: Social isolation, difficulty concentrating, and flashbacks or nightmares.
How to Address Survivor Guilt:
People experiencing survivor guilt or grief must acknowledge their feelings and have them validated in therapy, support groups or by others. It is important to recognize that these feelings are understandable and natural. People suffering these symptoms should seek support. Connecting with others who have experienced similar trauma can be helpful, and talking to trusted friends, family members, or a therapist. They should engage in selfcare: Practice healthy habits like exercise, mindfulness, and spending time in nature. Finally, the best way to recover from difficult situations is to do something good for others. Oftentimes, the act of putting good out into the world helps remove the burden of guilt over things we might have or feel we should have done. It’s called the “helper Principle” where we give time and involvement to local organizations that help people in your community.
By doing so, you will feel better about yourself while making a difference in the lives of others.
Dr. Bill Webster understands grief not just in theory, but also from personal experience. In his book, “First you Hurt, Then you Heal”, Dr. Bill outlines a road map for the grief journey in a series of articles that take us through the process. He begins with a chapter entitled “I Didn’t Plan for This” that gives people an understanding of what they may experience in the early days after a loss. The book then goes on to give us an understanding of grief, some insights into various situations of loss, and some strategies to help us work through the process.
This book will be a helpful resource for those who are going through a grief process as well as containing much relevant and practical information for those who would like to know what they can say and how they can help someone who has experienced a significant loss. It will also serve as a basic knowledge and layman’s guide for those in the helping professions such as nurses, teachers, funeral directors and those who seek to support grieving people, young and old, through their work. “First you Hurt, Then you Heal” provides practical, down to earth and effective insight into one of the most difficult topics and most misunderstood experiences of life.
First you Hurt, Then you Heal: A Road Map for the Grief Journey (Kindle Edition) is available to buy on Amazon.
