Franchise Development Dennis

Franchise Development






Sean HansenMulgannon Director of



INTRODUCTIONINTRODUCTIONFRANCHISEFRANCHISE Sean Hansen 916 757 Sean@VerticaFitness.com3123 Dennis Dennis@VerticaFitness.com408Mulgannon3185606 3957 E. Speedway Blvd. #201 Tucson, AZ 85712 www.verticafitness.com




Katrina Wyckoff is THE leader in the pole fitness Asindustry.anathlete on TEAM USA she won the National Championship, competed at several WORLD CHAMPIONSHIPS and presented pole sport to the Olympic Committee as a delegate to the World Games. As President of the US Pole Sports Federation, Katrina is currently leading the charge to Olympic recognition for the sport. Katrina has been running pole studios since 2014 and has two successful studios. She is a sought-after mentor within the pole industry and known for her keen business mind, unmatched dedication, and inspiring vision.
Meet the Team





Pole National Champion + Franchise Rockstar = Shared Success
Dennis Mulgannon has helped over 1,200 individuals realize their dreams of entrepreneurship. Dennis’ success stories include Home Care Assistance, Junk King, The Flying Locksmiths, WaveMAX Laundry, Nerds to Go, Surface Experts and Children’s Art Classes. Dennis’ brands have been featured as success stories in Entrepreneur Magazine, Industry Publications and local media. Dennis himself was tapped to lead CNBC’s Be Your Own Boss (BYOB) pilot tv series.

The originalverticaltransformationalfitness & mindset training experience







• Every body can go vertical: Every body has unlimited potential. We believe in working hard, having fun and always striving to be our best. We empower people to dream big, give it all they've got and break through those glass
VERTICA CORE CULTURE VALUES



• Every body belongs: We celebrate our differences. We believe the world should be a safe place for all people regardless of their race, gender, orientation, age and abilities.
• Every body is beautiful: Each person is born with their own unique beauty. Come as you are. There is no need to hide. You're worth is not based on you weight. Your body is beautiful exactly as it is.


2014 Katrina Opens Her 1st Pole Studio 2017 Katrina Wins US National Championship 2018 Katrina Opens 2ndKatrinaLocationElected President of US Pole Sports Federation2020 2022 Vertica Fitness Franchise Opportunity is Launched History Timeline 2019 Katrina Launches national Mastermind program for pole fitness studio owners












pole positioning to the olympics



With our training and support, you can be open for business in less than two months.
Part Time Business
Fast Launch Plan
Low Startup Costs


EXCEPTIONAL FRANCHISE OPPORTUNITYEXCEPTIONAL FRANCHISE OPPORTUNITY
This is a turnkey business with a complete training program for our franchisees and coaches.their
Pole sports are one of the fastest growing fitness and competitive sports industries.
Growing Market Segment

Total investment for a studio can be under $135k. Financing available to qualified candidates.
Franchisee can teach classes or hire 1-2 parttime coaches.
Pole Sports are slated to be a demonstration sport at the upcoming Summer Olympics.



JOIN THE FITNESS REVOLUTION THAT IS SWEEPING THE NATION.
Comprehensive Training
Olympic Bound



Every body has unlimited potential. We believe in working hard, having fun, and always striving to be our best. We see things not just as they are, but how they can and should be. We help close the gap between where the world is and where we want it to be. We do that through empowering people to dream big, give it all they've got, and break through those glass ceilings. We engage with our members in person, online, wherever they might be! Our platform goes far beyond the stage… We're here to change the world. We believe in big things and have a vision for where we are taking thisInnovativcommunity.e
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Top Rated Coaching Mindset | Movement


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Owner Profile & Engagement Our Owners Active Participant: Owner Coach • Leads Classes Each Day • Controls your own schedule • Typically 30 hours each week • Add Vertica Coaches (trainers) when the time is right OR Investor: Semi-Absentee • Part time work from home or studio up to 20 hours a week. • Participates in classes when desired, but not actively training members. Not Your Typical Fitness Concept Owner Involvement• Mission Driven • Make an Impact • Build Communities • Empower Others • Strive for Excellence • Have Olympic Bound Mindset




Revenue Streams Monthly Class Subscription $159 per month typical subscription Private Lessons $100 per hour (average) Boutique Sales ~$2,000 per month Workshops & Special Events ~$2,000 per month MembershipAnnual $999 - $1,499



Cheeky approachableyet Apparel&Retail




















The Investment Total Startup Costs $136,050 to $190,050 includes Franchise Fee, location, tenant improvements, supplies, marketing program, training, 3-months of working capital and more. Multi-Unit Opportunities Single Unit Franchise Fee is $49,950. Second Unit $29,950, Third and Subsequent Units Paid in Advance Franchisee$19,950. Requirements
















Learn about our vision, mission and more.

Introduction Receive & Review Overview Material FranchiseCallIntroduction Engage


Award & Launch

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Take a deep dive into the DennisopportunitybusinesswithMulgannon. Financial and business model review to help you develop your plan and envision your path to success.

Next Steps: Our Discovery Process

Experience Meet our Founder Katrina Wyckoff

On Boarding & Training Process Begins

Every Body Belongs : Every TES Coach Belongs
Coach Client Collaboration Commitment Consistency FRANCHISESCALE’s C5


After 15 years of successfully developing national franchise brands with TES, I am committed to you sharing in our long-term success. Starting with CAC, all of our new brands will include a .25% Royalty paid to the referring coach for the life of the Franchise Agreement. Yes you read that correctly. The 3-C’s of TES has driven a consistent partnership with the Franchise Scale brands and this is a way that we can enhance our shared success into the future. My next two brands launching soon (Vertica Fitness & Bin Masters) will both be paying .25%the royalty to the coach of record for the term of the franchise agreement. I look forward to our continued success!


Brand Contacts Katrina Wyckoff Katrina@VerticaFitness.com Dennis Mulgannon Dennis@VerticaFitness.com Sean Hansen Sean@VerticaFitness.com Our FranchiseTeam Development Phone 916.757.3123 Email Vertica@FranchiseScale.com Website www.VerticaFitness.com






