Families SW London media pack 2018

PRINT&MEDIA&GUIDE& “Families&is&the&most&popular&of&all&magazines&read&by&parents."&&!!

The!Cost!of!Childcare!in!London!2016.!Report!produced!by!Hello!Mums.

A high quality and much-loved publication Established in 1990

!

• &30,000&copies&per&issue&delivered&directly&to& parents&in&the&SW&postcodes&& • Over&72,000!ABC1!readers&per&issue& • The&leading&local&magazine,&no&quesMon&& • &Comprehensive&What’s&On&guide&to&local&events,& diary&dates&and&acMviMes& • &Strong&emphasis&on&EducaMon&and&children’s&aPer& school&classes!

"The&White&House&Prep&has&adverMsed&with&Families&SW&& for&many&years&and&we&are&always&delighted&with&the&highS quality&adverts&and&the&excepMonal&team&that&always&go& over&and&above&to&help".&Grace&McCahery&

Why advertise with us?

• We reach a motivated and engaged readership of parents, grand parents and care givers • We cherry pick the best distributions points to reach the ideal local parent for your advertising. We do not door drop so there are NO wasted copies!

• We are a trusted brand highly regarded for quality content. With publications 9 times a year, we are always topical, fresh and up-tothe moment • We deliver high visibility for your ads.

• The majority of our clients repeat their advertising – because it works!

“Quite!simply,!no!other!magazine!in!South!West!London!serves!our!target! audience!in!such!a!focused!manner”!H!Stagecoach!Wimbledon!&

Distribution • 900&distribuMon&points&in&SW&London& • Distributed&FREE&directly&to&parents&via&all&the& places&families&regularly&go!& • Our&readers&choose&to&pick&up&their&own&copy&& • We&distribute&straight&into&the&hands&of& 30,000&families&10&Mmes&a&year,&via&a&network& of&dedicated&mums& • FSW&can&be&found&in&most&private&nurseries& and&schools,&in&the&vast&majority&of&private& ballet&schools,&acMvity&classes&like&French&or& sports&and&in&the&best&toy&and&children's& clothes&shops&

No other parenting magazine prints as many copies in the SW postcode area

Distribution points 900 hand-picked distribution points: • private&schools&and&nurseries&

• doctors&surgeries&

• classes/clubs/acMviMes&

• baby&massage&

• nursery&schools&

• baby&swimming&

• libraries&

• first&aid&courses&&

• soP&play&and&acMvity&centres&

• birthing&classes&

• leisure&centres&

• playgroups&

• cultural&and&leisure&a]racMons& • toddler&acMvity&groups& • tuiMon&centres&

• children’s&centres&

• childSfriendly&cafes&

• hospitals&

• retail&outlets&

• antenatal&clinics&

• pre&and&post&natal&pilates&classes&

and&many&more…&

Pictures& would&be& good&&

Issues, features and deadlines Main!Feature!

Jan/Feb

Booking! deadline!

Distributed!

Nurseries&and&Childcare,&Family&Travel,&New&Year&New&You&

&1st&December&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&& 5th&January&

Childcare,&PrepSschools,&Easter&AcMviMes,&ParMes&&&

&1st&February&

1st&&March&

April

Easter&AcMviMes,&Babies&and&Pregnancy&

&1st&March&

Before&the&Easter&break&

May

Babies,&Half&Term&AcMviMes,&Fostering&and&AdopMon&

&1st&April&

1st&May&

June

Children’s&ParMes,&Summer&AcMviMes&and&Camps&

&1st&May&

1st&June&

July/August AcMviMes&and&Camps,&What&to&do&this&Summer&

&1st&June&

1st&July&

September Clubs/Classes/AcMviMes,&Back&to&School,&Open&Days&

&1st&July&

1st&September&

March

October

School&Feature,&Open&Days,&Half&Term&AcMviMes,&Halloween&

Nov/Dec

Christmas&acMviMes,&Pantos,&ParMes,&Health,&Where&is&Santa& &1st&October&

&1st&September& 1st&October& 1st&November&

Testimonials “I&have&regularly&used&Families&South&West&my&classes&are& now&full!&The&content&of&the&magazine&is&brilliant&and&the& team&is&just&lovely.”&Katherine!Smith!C!Paint!Write!Now&& “Over!the!past!few!years,!we!have!had!great!success!and! exposure!from!our!ads,!we!rarely!place!ads!elsewhere.”!!!

Carol!Flynn,!OperaPons!C!Paint!Pots!Montessori!Schools!

"I’ve&actually&cancelled&some&ads&to&focus&on&Families&SW& next&year&as&it&just&seems&to&be&working&so&much&be]er& than&anything&else.”&Amelia!Amos!C!Stage!Academy!!

“I&forgot&I'd&adverMsed&in&FSW&this&month&unMl&the&phone& started&ringing!”&Elizabeth!Dahlgren!C!Capital!Focus!

“Families&South&West&is&an&absolute&must&for&parents&who& want&to&find&out&what's&going&on&in&the&area&for&their& children,&both&in&the&magazines&and&online.”&&Stella!Bataille!

C!Club!PePt!Pierrot!

“Appearing&in&Families&Magazine&has&had&a&major&posiMve& impact&on&my&pracMce.”&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&& Francine!Joyce,!director!C!SOSCSilhoueSe!

Contact& andrena@familiesSW.co.uk&

020&8696&9680& www.familiessouthwest.co.uk&