Erika Squeff Portfolio

V isual co m unic atio n

por t folio

Creative lab o rato r y of image s , shap e s , colo rs , ideas an d all kin d of p ossibilitie s .

2020

Cรณ rdoba , A rgentina

ERIKA SQUEFF

Start by doing what’s necessary; then do what’s possible; and suddenly you are doing the impossible.

Erika Squeff - Visual Comunication

ABOUT ME There are those who know me for Erika or for Cherika; for my paintings of pigs or One-Minute portraits; for participating in the restoration of the San Martín Theater; or simply by doing aerial silks or my love for “el mate”.

For the years of study, the hours in front of the computer, the dozens of online courses in Crehana and Domestika, because of my relentless curiosity. For having the courage to do what I’m passionate about and being lucky enough to be able to make a living from it.

But I also like to be known for the ideas that I bring to my clients, for proposing solutions and respecting the agreed times; because Google, Freepik and Dafont are not my only references, because I also see the expectations and the desire behind the need; because I know that it is not necessary to say everything, to understand that my job is to communicate and not to decorate, to respect my profession and value my time. For working every day to be better.

LOGOTYPES

Fireman Farms brand identity.

California - United States, 2019

Illustrated communication I combine my ability for illustration with the communicational need of graphic design in order to create unique brands.

Illustrations is universal therefore a powerful tool for generate empathy with our potential costumers.

Can be as fresh, fun and young as elegant, clean or traditional.

This flexibility allows any project to be highlighted and our message accessible.

AG Alliance Logo California - United States, 2019

The Local Hub Glenbrohane Logo Ireland, 2020

PACKAGING I foun d in the packaging the p ossibilit y to combine the design an d the ar t world. I look for inspiration out side pixels an d I take on technologic al advances as tools at the ser vice of communic ation an d cons tant improvement of my work technique.

Junger Herr Label | Gรถssinger Austria, 2019

Little Juniper Distilling Label design Australia, 2020

Little Juniper Destilling I worked with chemistry symbols of the molecular structure of the Juniper, principal ingredient of Gin, and I made a irregular pattern for the background.

This label is going to be used for a special batch of gins done using rotary evaporation as scientists do in a laboratory, so this label match perfectly.

Verjus Label | Gรถssinger Austria, 2020

Lady orange Label | Gรถssinger Austria, 2020

A GOOD DESIGN ENTERS THROUGH THE EYES AND EXPLODES IN THE BRAIN

I have been working with the Gรถssinger winery for a year now, we are already on the 5th project together , making a series of labels and special editions.

I developed a character series with grape leaves bodies, each one with a specific characteristic that depicts the Blanc de Noir Label | Gรถssinger Austria, 2019

particularities of the wine.

Beer label series and brand identity | Brobrew France, 2020

Anacronica - Crowler beer Anacronica was a personal project. In this bar you could choose the beer you wanted with the can design you wanted and we closed it at the moment, a very unique proposal for the argentinian gastronomy options.

I developed a fun and colorful series of labels, over 20, with characters in different situations related with the craft beer

Beer label series and brand identity |Anacronica Argentina, 2018 @anacronicacba

ART DEGREE THESIS

One minute Sofia’s portrait.

Argentina, 2017

The imprint of living expression The project consists of thirteen portraits, seven are drawings materialized in prints and the remaining six are small animations.

It seeks to understand the gesture as the unstable of the portrait represented from the superposition and accumulation of lines drawn in an abstraction of movement.

BLUE MIGRAINE This painting was selec ted and was par t of the b ook “ V ivo L atinoaméric a .

The b es t L atin A meric an illustrations 2015 ”. This b ook is the ninth in the series p ublished by the Facult y of D esign and Communic ation , Universit y of Palermo, an d contains the awarded works and selec ted in a new edition of the Illustration Award L atin A meric an , held on the occ asion of the X D esign Meeting -July 2015-

ยกT ha n k you!

If yo u like my wo rk an d want to s e e m o re ab o ut it yo u c an f in d m e o n Ins t ag ram o r Fa ceb o ok as: @ erikas . de sig n A ls o yo u c a n co nta c t m e at : e rika s q u ef f @ g mail .co m +5 4 9-351- 6 83 8232

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