ELITE FRANCHISE 100 - 2022
such as photography, marketing, retail, pool management, administration, IT, finances, and customer service.
Support and training Every new Water Babies franchisee receives all the equipment, tools, technology, and marketing they need to make their business a success. From the very start of their journey, Water Babies provides comprehensive support and training from the moment they make an enquiry. The team is on hand with an eight-phase launch plan, including 285 steps intertwined throughout, supported by the project management team. Water Babies’ rigorous specialist swimming teacher training programme has been developed in collaboration with Swim England, the national governing body for swimming. This will earn franchisees a qualification, making them one of the world’s best trained baby swimming teachers. They are the only baby swimming teachers who can obtain this prestigious qualification, which is the highest-level qualification available in early years swimming. Franchisees receive fully comprehensive training in all aspects of running their own Water Babies business, covering areas
On-going development Collaboration is at the heart of Water Babies, and franchise partners (FPs) are the key to achieving this with the network. Every new franchisee is allocated an FP, who supports them with all aspects of their business, from implementing their business plans to financial and HR support. There are on-going support, development, and growth opportunities at Water Babies too, helping franchisees achieve all their goals. This is delivered through touch points such as: biweekly video conferences with the entire network, regional meetings, themed sessions on specific topics, and annual conference when everyone celebrates together. The franchise network is a community supporting one another throughout the highs and lows of running their own business. Other franchisees across the world are always on hand to provide best practice, advice and share new ideas with one another. Award Winning Franchise Water Babies is proud of the work it does, and this is recognised through the many awards the business has
received. These include the bfa Leadership and Culture award in 2020 and, more recently in 2021, won awards with Loved By Parents and were awarded Silver for the bfa Business Resilience award. And of course, the entire franchise network is delighted to have made it into the Elite Franchise Top 100 for 2022. The Future Water Babies always sets ambitious targets and continue to be the market leader within the baby swimming industry. With an exciting period of growth ahead, the business is continuing to innovate with initiatives for the next evolution of our aquatics programme, specialist pool builds and digital transformation across technology platforms. Water Babies is a brand which is passionate about what it does, and this filters through every single member of staff within the business. Everyone at Water Babies encourages one another to work collaboratively and ensures the business provides every child the best start in life.
waterbabies.co.uk
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