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Ericsson | Regional Connect Magazine
Connecting Kentuckians to what they love From the moment Bluegrass Cellular turned on its towers in May 1991, the radios have been filled with people using their services. Your Community Expanded. Bluegrass Cellular’s tagline says a lot about the value they deliver to customers. They provide the services customers need locally, as well as nationwide and even internationally. Bluegrass Cellular is part of Verizon’s LTE in Rural America (LRA) program, which helped them become one of the first regional carriers to have 4G. “Regional Connect Magazine” chatted with Barry Nothstine, vice president of sales and marketing, and Doug Updegraff, Vice President and Chief Technology Officer, to learn more about “this tough little carrier.” Q: Tell us about the communities Bluegrass Cellular serves. A: We cover 34 counties in south central Kentucky. Basically, we’re located in the heart of the state. We cover the
heavy traffic areas of I-65, Cumberland Parkway, Bluegrass Parkway and the Western Kentucky Parkway. Often, this area is referred to as the Golden Triangle. It’s where the traffic and the industry are in Kentucky. Bowling Green, the state’s fastest growing city, is in our service area. We serve a lot of consumers, small and mid-sized businesses, family farms, lumber yards and automotive manufacturers. Q: What do you enjoy about serving this community? A: We give our customers what people in the big cities have. They deserve the same services that residents of Louisville receive, and we make that a reality. We help everyone keep in
touch with the people they love and the things they need to know. Q: Tell us about Bluegrass Cellular’s mission. A: Our mission statement can be summed up simply: Treat our customers like good friends. When you’re friends with someone, you take care of them, listen to them and try to do things that make them happy. That’s exactly what we do. Customers know that if they have a coverage need, we’re going to listen and do our best to help them out. We have a strong history, but we can’t rest on our laurels. We’re going to be competitive, stay on the cuttingedge, and not give up because we know that we’re the only company that can provide this level of service to our customers, our friends.
