Brand Guidelines

Page 22

TRADERS POINT CHRISTIAN SCHOOLS

Key practices • Shoot in natural light when possible. • Create depth through foreground-middle-background • Capture a wide variety of angles and views, both vertically and horizontally • Capture scope, but also draw attention to details • Include shots containing empty space for text • Use video to show action or anticipation not just scenery

22

BRAND STYLE GUIDE • 2021


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.