Datum Property by Datum Creative Media

D+P Property is a full service creative agency dedicated to delivering cross-platform marketing solutions to the property sector

Delivery www.datum.agency

Datum + Services

Partners + Services

Large format printing

Brochure printing

news-letters

Magazines

Bespoke personalization

Digital & print signage

Direct mail

Property branding

Marketing campaigns

Direct mail campaigns

Property brochures

CGI & 3D visualisation

Websites & microsites

Banners & signage

Advertising campaigns

Motion graphics

Photography

Artwork services

Datum

We have been producing marketing materials for the property sector for over thirty years. What began as a printing company producing brochures exclusively for Barratt Homes as evolved into a full service offering; hoarding, signage, direct mail and high quality brochures for the property sector.

Our unique proposition offers a end-to-end in-house design and print solution.

Datum + Partners

Our experienced and award-winning team of creatives have created compelling integrated marketing campaigns across multi-channel media for estate agents and developers including; Sequence, Hudsons and Johns&Co

Our understanding of the power of marketing, paired with intelligent design and in-house print suite, ensures we are best-positioned to create and deliver campaigns that reflect our clients ambitions in a clear, concise and exciting way.

Clients

D+P Property

Our unique and holistic approach to property campaigns allows us to provide our clients with an extensive suite of visual selling tools that help reach buyers, attract attention and sell residential and commercial properties.

Property Brochures

A beautiful property brochure is the cornerstone of successful property marketing. Designed specifically with your target audience in mind, we can write, design and print a premium, bespoke brochure with the perfect balance of photography, imagery and an engaging tone of voice that immediately connects with potential buyers.

Online & Outdoor

Whether you need website design, video production, direct mail or outdoor signage, you can rest assured that our professional in-house creative team will manage every aspect of your project for a stress-free process, saving you valuable time and giving you the best return on your advertising spend.

Branded Collateral

Consistency is key in branding and is proven to increase trust with potential buyers. From business cards and letterheads to compliment slips and branded stationary, we can design an array of products that get your business name and product into the market place.

Digital solutions

Our internal digital development team has the capability to develop bespoke websites, microsites, and applications for desktop and mobile devices. Employing best-in-class platforms and cutting-edge frameworks.

Skyfall

A distinctive development in the heart of Crawley consisting of 1 and 2 bedroom luxury apartments, Skyfall embodies the essence of modern living. With a clear focus on contemporary design and commuterfriendly location we provided a full creative service with a clear target audience in mind.

Presenting a fantastic opportunity for first time buyers and investors, our client

Just New Homes, required a full creative service to promote and sell all apartments within the Skyfall development. From creating their microsite and logo to writing, designing and printing their exclusive brochure with in-house

photography, we provided a comprehensive suite of creative deliverables. We also printed and installed a number of large-format print solutions including billboards and a branded acrylic board that made an impressive entrance to the foyer. Carefully considering every detail,

from the monochrome palette that echoes the modern interior to the focus on travel links for the location-conscious buyer, we communicated the each of the selling points that contributed to the hugely successful launch weekend where all homes sold immediately.

Skyfall

“Thanks to the brilliance of Datum + Partners, we sold all 40 Skyfall apartments on the 1st day. Their work-ethic and instant understanding of the brief was exceptional. They delivered the branding and the marketing collateral on-budget and on-time. Datum + Partners is now our exclusive go-to creative partner for all future developments”

Sadegh Shahsavari Managing Director, Just New Homes

Skyfall

easyProperty

Innovative

design and quality printing is at the heart of everything we do. No matter how big or small your business is or what your requirements are, we provide all the creative services you need to cut through the noisy of a busy market.

We understand that business cards, compliment slips and printed flyers are all core items and essentials to your marketing and brand uniformity. That’s why easyProperty - part of the easyGroup - requested our expertise for their print projects. With a primary focus on brand colour, typography and unique selling

points in a simple, easy to read format, we produced direct mail in a matter of days that informed recipients of the easyProperty mission. With a steady increase in the online estate agent market, we were also able to deliver a suite of collateral in which consumers can easily identify their brand thus increasing

brand awareness. In such a fast paced industry, we are experienced in working to tight deadlines and can provide you with detailed timelines at the start of each campaign so you know what is happening at each stage of your project.

easyProperty

Hudsons

We understand the hard work and time that goes into growing a successful property business. Which is why we provide all your advertising, marketing and printing requirements under one roof, so you only need to pick up the phone once.

With an ethos to provide a market leading, personable environment in London’s West End property market, Hudsons Property specialise in some of the capital’s most affluent postcodes. Working closely with them since the company was founded in 2002 has allowed us to be an integral part of

helping them reach their objectives. We are happy to be their go-to company when they require a portfolio of marketing and design solutions, from tender documents and direct mail outs to a 15,000 circulated magazine. In synergy with their mission, all of our work mirrors their core values for a consist brand

message to their target audience. Whether you need a print order fulfilled with completed artwork or have limited assets but want to produce a brochure or guide to present to new customers, our professional team are on hand to discuss and deliver all your creative requirements.

Clarke Hillyer

Using branded collateral that is representative of your business and its values is key within the property sector. It creates trust within the marketplace and increases outreach. We take pride in delivering solutions based on our clients’ requirements using quality, durable materials.

Providing a range of property services, Clarke Hillyer has grown its company for over 100 years. Recognised in East London and West Essex for their customer service and professionalism, we are proud to deliver all their printing needs, including vendor guides, business cards and brochures. As time is quite

often of the essence we devise schedules that include print, production, delivery and contingency so you can be confident your order will arrive on time. We also create practical and effective print solutions in the form of presentation and pocket folders. Designed to hold all marketing literature safely in one place,

we can supply a range of hard-wearing materials in line with your budget. From a gloss or matt coating with embossing, debossing or foil blocking for an embellished finish, we are happy to discuss your project requirements and will manage all elements of the campaign from start to finish.

Clarke Hillyer

Johns & Co

Maximise your sales potential and create anticipation before your doors even open by using highly effective window signage. We enabled JOHNS&CO to successfully build excitement ahead of their launch by projecting a strong brand image to prospective customers.

Nothing gains attention quite like outdoor signage. Within the bustling area of Canary Wharf we helped print and install the pre-launch material to announce the new branch opening of the fast growing, innovating estate agency, JOHNS&CO at the foot of the exceptionally designed two tower development, Pan Peninsuala.

Using a combination of simple yet sophisticated design along with a glimpse of some of the upmarket properties they sell we helped them position themselves firmly within the luxury market before they opened their doors. In addition to their pre-launch advertising, we also supplied proposal documents for property

developers for which we arranged the layout, text and made optimal use of full bleed images across spreads. In sync with their holistic approach to London property, we captured style, guidance and innovation by perfectly creating a perfect balance between interior and exterior.

Johns & Co

Benham & Reeves

A cost-effective marketing tool, vehicle wraps command attention and are a simple solution for property advertising. For Benham & Reeves, we considered every technical and aesthetic aspect to deliver a solution that conveyed their brand and message.

In addition to their London branches, Benham & Reeves also have five international offices including Hong Kong, for which we designed a bus wrap.

Based on building brand awareness in a busy market, we created a memorable design that reflected the origin of their business in addition to using iconic

landmarks to connect with investors and landlords. With a prominent logo, key services and call to action on each side of the bus, we ensured that this traditional yet striking wrap would stand out amongst property competitors.

As a mode of public transport that carries approximately 1.5 million people each day, as well as being seen by countless other motorists, this particular campaign is one of the lowest cost-per-impression forms of advertising. With such a successful return on investment, we continue to deliver a number of direct mail campaigns for their busy UK offices today.

Benham & Reeves

Canterbury Cathedral

The Canterbury Journey represents a major five-year development of the Cathedral, designed to conserve and safeguard this beautiful building’s heritage for future generations and enrich the experience of those who visit. It’s an iconic project that we are proud to be part of.

It’s one of the most of the most oldest and famous structures in the UK, with almost one million visitors each year. With so much history and many visitors a restoration project began in 2017, so when we were approached to be part of the project we were completely honoured. Our role was to create a hoarding solution

that would protect the integrity of the areas of the cathedral that were being restored by producing and installing 300 Dibond panels in just ten days. In line with the cathedral, they needed to be of a high quality to stand the test of time whilst still showcasing the beauty of the building. We wanted to ensure that the

photography and content on the panels was engaging and aesthetically pleasing, all whilst considering the different angles and sightlines at play. We are delighted to have been part of such an iconic journey and proud that we were able to lend a helping hand to the restoration of the world-famous Canterbury Cathedral.