TECHNOLOGY
An exciting context After the presentation of the Informative Breakfast by Javier de Martín, CEO at Daró Media Group, Luis Sanz wanted to discuss recent experiences of each participant “from early 2019 up to now, both through fibre and mobile network transmission”. José Luis García, Audiovisual Services and Platforms Director, Telefónica Servicios Audiovisuales, opened the session to tell us about the initiatives launched by their 'sister company' Telefónica Broadcast Services, with the Spanish Basketball Championship (ACB): "For more than a year now, the whole season has been made through remote production. Relying on Telefónica's point-to-point lines, naturally". These projects entail a significant improvement in efficiency at all levels, in view of the possibility of carrying events on a simultaneous basis through moderate investments in both equipment and 58
José Luis García, Audiovisual Services and Platforms Director, Telefónica Servicios Audiovisuales
communications. Another critical issue in achieving such efficiencies lies on the possibility of having a schedule of events that enables –from a single control room- to cater to
different broadcasts that are taking place on a sequence, "which has been possible with the ACB, a crucial thing”. Manuela Martínez, Head of Engineering and