RAED THE BRAIN’S NATURAL SPELL CHECK The brain gets meaning of word from first and last letter in reading. Even though letters between first and last are mixed, human brain still gets the meaning through mis-spelled word. It’s automatical brain movement in reading. However, spell check is still important because it helps to read faster, to deliver clear, and to be profesional. PROMOTIONAL PIECE FOR TYPOGRAPHY CONFERENCE 2013 OCT 10 +12 2013 MOSCONE CENTER< SAN FRANCISCO