EXPERIENTIAL GRAPHIC DESIGN
HOSPITALITY
© 2025 Cooper Carry
COOPER CARRY
Since 1960, Cooper Carry has been dedicated to designing spaces that connect people to place. Inspired by our founder, Jerry Cooper, we approach every project with curiosity—asking the right questions to uncover the best solutions for our clients and the communities they serve. Our leadership team consists of both advocates and experts, empowered by decades of experience to shape environments that prioritize placemaking, civic space, and the well-being of communities, tenants, residents, and visitors.
COOPER CARRY’S MIXED-USE ECOSYSTEM
Ecosystems bring many diverse contributors together to create something far beyond the capacity of one. They create and capture new and greater value. At Cooper Carry, we approach our work as a collaborative ecosystem. We have multiple studios and services that mix and match daily to provide each project the depth of expertise it needs to meet business objectives. Our breadth of experience goes far beyond broad building types. We offer a deeper level of expertise, engaging in more possibilities and offering more creative solutions. The mixed-use ecosystem allows us to help our clients create the platform on which tenants and target audiences can flourish.
The Johnson Studio at Cooper Carry
EXPERIENTIAL GRAPHIC DESIGN
We seek out stories that evoke emotions in people. These stories and our ability to convey the narrative create memorable experiences that set our clients’ brands apart.
Our graphic design services, combined with your stories, create highquality user experiences that expand your brand beyond print and digital platforms into the built environment. We go beyond typical graphic services, providing expertise with signage, wayfinding, placemaking, interactive design, museum design, programming, and art integration that resonates with your audience on a personal level.
The Experiential Graphic Design Studio at Cooper Carry provides services focused on the unique needs of higher education, office, hospitality, retail, restaurant, civic/cultural institutions, sports and entertainment venues and is delivered by experienced professionals trained in graphic design, industrial design, interior design, architecture, and exhibit design. Our team’s diverse backgrounds allow us to communicate and collaborate effectively across various disciplines within the firm, seamlessly incorporating graphic design into physical spaces. The result is a more immersive, performance-driven outcome for our clients.
What is Experiential Graphic Design?
Branded Environments
Integrating graphic design within physical spaces, we create a sense of place through signage, wayfinding, and art, all carefully coordinated with a unifying narrative.
Storytelling
We design dynamic content that promotes rich interactions between users and information.
Wayfinding Systems
ADA Standards for Accessible Design
We help people find their way through physical spaces with thoughtfully designed and choreographed signage programs.
We create directional and identification signage items that are functional, legible, and accessible for all users while reflecting your project’s brand.
EVERMORE ORLANDO RESORT
ORLANDO, FL
Dimensional element pin wall with halo-illumination
THE HOTEL AT AVALON ALPHARETTA, GA
HILTON COLUMBUS DOWNTOWN
COLUMBUS, OH
RITZ-CARLTON NAPLES
RENOVATION + EXPANSION
NAPLES, FL
MARRIOTT VIRGINIA BEACH OCEANFRONT
VIRGINIA BEACH, VA
MARRIOTT
MARRIOTT
BARNSLEY RESORT INN & CONFERENCE CENTER
ADAIRSVILLE, GA
AWARDED
2018 ENR SOUTHEAST, BEST PROJECT AWARDS, AWARD OF MERIT
allow signs to become guest immersed in the
FINISH INSPIRATION
CONCEPT INSPIRATION
THE HENDERSON
DESTIN, FL
THE ELDRED PRESERVE
ELDRED, NY
HOTEL EFFIE
MIRAMAR BEACH, FL
THE RITZ-CARLTON REYNOLDS
LAKE OCONEE, GA
WE HAVE IDEAS TO SHARE
BOULDER | DENVER
1360 Walnut Street Suite 102 Boulder, CO 80302
720.565.0505 CHARLOTTE
704.348.7000
212.691.0271
WASHINGTON, DC
625 North Washington Street Suite 200 Alexandria, VA 22314
703.519.6152
© 2025 COOPER CARRY