Political Advertising Media Kit

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brought to you by

ColoradoCommunityMedia.com 303-566-4100

Includes Foothills Edition

Includes South Platte Edition

07-01-14

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COLORADO COMMUNITY MEDIA WHERE LOCAL IS BIG You’re local. We’re local...really local.

WEEKLY FEATURES

In fact, we publish 20 local newspapers in the metro Denver suburbs and Pikes Peak Regions.

To us, local is big.

Sports Cartoonist Drew Litton Featured in the Rocky Mountain News for over 25 years, CCM is proud to welcome the art and imagination of Denver’s favorite sports cartoonist Drew Litton to our papers and websites.

At Colorado Community Media, we believe that city news, high school sports, public events, history and culture all contribute to the identity of a community.

Local newspapers are still the single best source for bringing that all together.

Life Columnist Penny Parker

We also believe that local elections and political campaigns are in integral part of a community, so we want to provide you with valuable, local advertising options.

Penny Parker’s “Mile High Life” column gives insights into the best events, restaurants, businesses, parties and people throughout the metro area.

We can help you cast your advertising net as large or small as you need. We offer print options, digital options, counsel on how to create a successful campaign and free ad design services.

News Columnist Ann Macari Healey Ann Macari Healey’s column about people, places and issues of everyday life appears every other week, and earned first place in the 2013 Colorado Press Association Better Newspaper contest.

Start your political advertising campaign today with Colorado Community Media.

Call us at 303-566-4100.

Highlands Ranch | Corporate Office

9137 Ridgeline Blvd., Ste. 210, Highlands Ranch, CO 80129

Centennial

7315 S. Revere Pkwy., Ste. 603, Centennial, CO 80112

Golden

722 Washington Ave, Unit 210, Golden, CO 80401

Jerry Healey Owner/Publisher

Monument

325 2nd St., Ste. R, Monument, CO 80132

Westminster

8703 Yates Dr., Ste. 210, Westminster, CO 80031

Woodland Park

1200 E. Hwy 24, Woodland Park, CO 80863

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REACHING MORE THAN 310,000 LOCAL WEEKLY READERS 76

Boulder 36

WE HAVE THE AUDIENCE YOU’RE LOOKING FOR

Brighton Northglenn Thornton

Arvada

Westminster

Denver International Airport

Commerce City

Wheat Ridge

Golden

25

70

Denver

70

43%

225 Aurora

Lakewood

470

of readers keep their newspaper for 10+ days

Englewood Littleton Centennial Highlands Ranch

285

Roxborough Park

69%

Parker

Lone Tree

of readers believe the paper provides valuable local advertising

Castle Pines Franktown

Castle Rock

Elizabeth 86

Kiowa

84%

Elbert

of readers look forward to reading the local newspaper

Larkspur

92%

Palmer Lake

Monument Black Forest

Woodland Park

24 Florissant

of readers find their local newspaper to be informative

Air Force Academy

Divide

48%

25

Cripple Creek

Pikes Peak

Victor

Colorado Springs

of readers do not have a home subscription to a daily newspaper

2012 survey conducted by the National Newspaper Association

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91

%

of voters who contribute to campaigns read newspapers in print or online.

COLORADO COMMUNITY MEDIA REACHES ADULTS WHO WILL VOTE! Source: NAA; American Voters Media Use Survey, February, 2012

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86

%

of voters who cast ballots in the last local election read newspapers in print or online.

COLORADO COMMUNITY MEDIA REACHES ADULTS WHO WILL VOTE! Source: NAA; American Voters Media Use Survey, February, 2012

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79

%

of voters ages 18 to 34 read newspapers in print or online.

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58

%

of voters using mobile devices for news, turn to newspaper sources.

COLORADO COMMUNITY MEDIA REACHES ADULTS WHO WILL VOTE! Source: NAA; American Voters Media Use Survey, February, 2012

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54

%

of voters rate local TV political ads as “annoying”.

COLORADO COMMUNITY MEDIA REACHES ADULTS WHO WILL VOTE! Source: NAA; American Voters Media Use Survey, February, 2012

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LOCAL DEMOGRAPHICS Household Income median

Masters + | Bachelors | Associates / Some College

Education

Primary Ages

Arvada

$65,942

11.67% | 22.47% | 34.98%

35–44: 13.37% 45–54: 16.37% 55–64: 13.42%

4.19%

Brighton

$46,779

5.35% | 12.40% | 32.00%

25–34: 16.39% 35–44: 16.32% 45–54: 11.65%

43.65%

Castle Rock

$85,461

11.44% | 33.15% | 33.50%

25–34: 13.96% 35–44: 19.00% 45–54: 14.14%

138.48%

Centennial

$87,007

19.82% | 34.45% | 27.89%

35–44: 13.60% 45–54: 17.83% 55–64: 14.71%

1.82%

Elbert County

$78,958

9.59% | 19.64% | 35.66%

35–44: 14.06% 45–54: 22.01% 55–64: 16.20%

16.17%

Englewood

$42,416

9.21% | 20.59% | 27.24%

25–34: 18.78% 35–44: 13.83% 45–54: 15.61%

4.64%

Golden

$53,896

21.00% | 30.08% | 29.67%

25–34: 13.79% 35–44: 13.63% 45–54: 13.89%

9.95%

Highlands Ranch

$100,593

21.86% | 38.83% | 26.41%

25–34: 11.07% 35–44: 19.30% 45–54: 16.86%

36.35%

Lakewood

$52,960

11.39% | 24.21% | 28.54%

25–34: 14.28% 35–44: 12.77% 45–54: 15.28%

0.80%

Littleton

$54,512

14.75% | 27.31% | 31.31%

35–44: 12.90% 45–54: 16.22% 55–64: 13.02%

3.46%

Lone Tree

$108,190

21.11% | 37.86% | 27.81%

35–44: 15.59% 45–54: 18.48% 55–64: 13.74%

109.69%

Monument

$89,203

20.65% | 34.90% | 24.94%

35–44: 18.70% 45–54: 17.36%

180.57%

Northglenn

$52,093

4.46% | 11.69% | 32.14%

25–34: 16.61% 35–44: 13.20% 45–54: 13.41%

13.35%

Parker

$88,644

13.02% | 35.12% | 34.60%

25–34: 13.68% 35–44: 20.33% 45–54: 14.55%

92.28%

Thornton

$65,578

7.63% | 18.83% | 30.72%

25–34: 16.55% 35–44: 16.09% 45–54: 13.13%

44.17%

Westminster

$61,936

11.80% | 21.28% | 29.94%

25–34: 16.18% 35–44: 14.24% 45–54: 15.35%

5.13%

Wheat Ridge

$47,014

9.39% | 18.05% | 29.95%

35–44: 12.23% 45–54: 16.11% 55–64: 13.64%

-8.35%

Woodland Park

$69,993

16.02% | 22.50% | 34.47%

35–44: 13.58% 45–54: 18.90% 55–64: 17.50%

10.51%

Community

Growth

Over past 5-10 years

Source: U.S. Census, 2012

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A SUITE OF FULL COLOR PRINT OPTIONS

20 COMMUNITY NEWSPAPERS

REACHING COMMUNITIES ACROSS COLORADO’S FRONT RANGE Full color always included

Zoned packages to target your audience

2014 ELECTION GUIDE SPECIAL SECTION

State and local coverage Reaching the entire Colorado Front Range in print and online Full color ads and free design service Publishing October 2014

All print ads receive online exposure

INSERTS AND REMOVABLE NOTES

Fully customized format to fit your needs Directly target your promotion to one or all of our communities Print, insert and distribution assistance Free Design service

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LOCAL DISTRIBUTION Publication

Households

Arvada Press

35,000

Brighton Banner *

850

Zip Codes 80002, 80003, 80004, 80005, 80007 80601

Delivery

Publication Day

Free

Thursday

Free/Mailed

Thursday

Castle Rock / Pines News-Press

17,725

80104, 80108, 80109

Free

Thursday

Centennial Citizen

12,500

80112, 80122

Free

Friday

Douglas County News-Press *

1,100

80104, 80108, 80109, 80116, 80118, 80135

Mailed

Thursday

Elbert County News *

500

80107, 80117

Mailed

Thursday

Englewood Herald *

500

80110, 80113

Mailed

Friday

Golden Transcript *

3,000

Foothills Edition

2,900

5,900

80401, 80403 80401

Mailed Free By Mail

Thursday

Highlands Ranch Herald

27,725

80126, 80129, 80130

Free

Thursday

Lakewood Sentinel

15,000

80226, 80228

Free

Thursday

Littleton Independent *

2,100

South Platte Edition

2,600

4,700

80120, 80121, 80123, 80128

Free By Mail Free

Thursday

Mailed

Thursday

Free

Friday

5,050

80124

Northglenn-Thornton Sentinel *

2,600

80221, 80229, 80233, 80241, 80260

20,900

Thursday

80123

Lone Tree Voice

Parker Chronicle

Mailed

80134, 80138

2,445

80809, 80814, 80816, 80863

Mailed

Wednesday

Pikes Peak Courier Extra (monthly)

16,180

80809, 80814, 80816, 80863

Free By Mail

Wednesday

Teller County Extra

13,735

80809, 80814, 80816, 80863

Mailed

Wednesday

Tri-Lakes Tribune *

7,100

80118, 80132, 80133, 80908, 80921

Free/Mailed

Wednesday

Tri-Lakes Tribune Extra (montly)

15,935

80132, 80133, 80921

Mailed

Wednesday

Pikes Peak Courier *

Westminster Window *

2,200

80021, 80030, 80031, 80221, 80234, 80260

Mailed

Thursday

Wheat Ridge Transcript *

1,700

80033, 80034

Mailed

Thursday * Denotes Legal Publications

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LOCAL DISTRIBUTION AREA 76

Boulder 36

Brighton Northglenn Thornton

Arvada

Westminster

Denver International Airport

Commerce City

Wheat Ridge

Golden

25

70

Denver

70 225 Aurora

Lakewood

470

Englewood Littleton Centennial Highlands Ranch

285

Parker

Lone Tree

Roxborough Park

Castle Pines Franktown

Castle Rock

Elizabeth 86

Kiowa

Elbert Larkspur

Advertising Zones

Palmer Lake

Monument Black Forest

Woodland Park

24 Florissant

Air Force Academy

Divide

25

Cripple Creek

Pikes Peak

Victor

Colorado Springs

north northwest west central south central east south tri-lakes pikes peak

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FULL PAGE BUNDLE Reach all 310,000 weekly readers with full page dominance

Includes Foothills Edition

Full Page 10.25” x 17.25”

Includes South Platte Edition

DIGITALLY SUPERCHARGED

Your political ad will also appears on our websites in digital form.

Currently, over 100,000 visitors come to our websites every month seeing about 250,000 of our pages. Your ad is now seen on those pages on a rotating basis.

6,829

$

Per week Prices includes full color

FREE BANNER AD

Increase your online presense with an optional Banner Ad on each of our community websites. One week free with your full page bundle purchase.

See back page for size options.

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HALF PAGE BUNDLE Reach all 310,000 weekly readers with a half page standout

Includes Foothills Edition

Vertical Half Page 5.04” x 17.25”

Horizontal Half Page

Includes South Platte Edition

10.25” x 8.5”

DIGITALLY SUPERCHARGED

Your political ad will also appears on our websites in digital form.

Currently, over 100,000 visitors come to our websites every month seeing about 250,000 of our pages. Your ad is now seen on those pages on a rotating basis.

4,097

$

Per week Prices includes full color

FREE BANNER AD

Increase your online presense with an optional Banner Ad on each of our community websites. One week free with your half page bundle purchase.

See back page for size options.

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QUARTER PAGE BUNDLE Reach all 310,000 weekly readers with a quarter page display

Includes Foothills Edition

Vertical Quarter Page 5.04” x 8.5”

Horizontal Quarter Page

Includes South Platte Edition

10.25” x 4”

DIGITALLY SUPERCHARGED

Your political ad will also appears on our websites in digital form.

Currently, over 100,000 visitors come to our websites every month seeing about 250,000 of our pages. Your ad is now seen on those pages on a rotating basis.

2,458

$

Per week Prices includes full color

BANNER AD $200/week Increase your online presense with an optional Banner Ad on each of our community websites. Only $200 per week with your quarter page bundle purchase.

See back page for size options.

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ALA-CART ADVERTISING OPTIONS Customize your campaign by choosing the ad size and individual publications that reach your target audience and budget 76

Boulder 36

Brighton Northglenn Thornton

Arvada

Westminster

Denver International Airport

Commerce City

Wheat Ridge

Golden

25

70

Denver

70 225 Aurora

Lakewood

470

Englewood Littleton Centennial Highlands Ranch

285

Parker

Lone Tree

Roxborough Park

Castle Pines Franktown

Castle Rock

Elizabeth 86

Kiowa

Elbert

Includes Foothills Edition

Larkspur

Palmer Lake

Monument Black Forest

Woodland Park

24 Florissant

Air Force Academy

Divide

25

Cripple Creek

Pikes Peak

Victor

Colorado Springs Includes South Platte Edition

DIGITALLY SUPERCHARGED

Your political ad will also appears on our websites in digital form.

Currently, over 100,000 visitors come to our websites every month seeing about 250,000 of our pages. Your ad is now seen on those pages on a rotating basis.

ASK YOUR MARKETING CONSULTANT FOR ALA-CART ADVERTISING OPTIONS & PRICING. All prices are per week and include full color.

BANNER AD $200/week Increase your online presense with an optional Banner Ad on each of our community websites. Only $200 per week with your quarter page bundle purchase.

See back page for size options.

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POLITICAL ADVERTISING SPECIFICATIONS POLITICAL AD REQUIRMENTS A

All political ads must contain ‘Paid Political Advertisement’ above the ad in 12 point type.

B

Additionally, all ads must carry a fair political practice (PAID FOR BY) disclaimer in the bottom of the ad to include the name and address (NO P.O. Boxes) of the individual or organization responsible for the placement of the ad plus a phone number of someone who can respond to the ad’s contents. A website address may serve as a substitute for a street address.

MEDIA & FILE SUBMISSION CCM can accept your ads via the following methods and formats: CD, DVD

USB Flash Drive

Email (max. size 20 MB)

COLORS CCM offers full-color in all publications.

Any supplied spot colors are processed in a CMYK workflow.

DO A

PAID POLITICAL ADVERTISEMENT

Submit a PDF file created with the PDF/X-1a:2001 preset Use CMYK images for your color graphics Use images that are 300 ppi Create your file to the exact size of your ad Use vector-based art Use 100% black for black text

DO NOT Send Word, Publisher, Excel, Powerpoint, JPEG, TIFF, Flash, GIF, BMP, Corel Draw or Freehand files as press-ready ad files Use RGB, Index or Spot images for your color graphics Use images pulled off the Internet Use rich-black for black text Use less than 10 point font size for color or reverse type Send your PDF file with crop or registration marks

DIGITAL BANNER AD OPTIONS

B

Paid for by the Committee to Elect First Lastname. www.website.com | 800-123-4567

Colorado Community Media (CCM) cannot be held responsible for the quality of reproduction if these specifications are not followed. Ads received after deadline may not publish in the desired issue. CCM will not be held responsible for changes the CCM creative department has to make to get files ready for press.

Leaderboard 728 x 90 px

Medium Rectangle 300 x 250 px

Square

250 x 250 px

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LET COLORADO COMMUNITY MEDIA HELP YOU REACH 310,000 LOCAL WEEKLY READERS

Includes Foothills Edition

Includes South Platte Edition

ONE CALL ★ ONE BILL CONTACT ERIN ADDENBROOKE PHONE: 303-566-4074 EMAIL: eaddenbrooke@ColoradoCommunityMedia.com

2 0 COM M U N ITY NE W S PA P E R S A ND W E B S I T E S R EACH IN G 3 1 0 , 0 0 0 L O C A L W E E K LY R E A DE R S ColoradoCommunityMedia.com | 303-566-4100

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