Political Advertising Media Kit - District 6

ONE CALL ★ ONE BILL 80,100 WEEKLY READERS IN U.S. HOUSE DISTRICT 6

brought to you by

ColoradoCommunityMedia.com 303-566-4100

Includes South Platte Edition

07-01-14

ColoradoCommunityMedia.com | 303-566-4100

COLORADO COMMUNITY MEDIA WHERE LOCAL IS BIG You’re local. We’re local...really local.

WEEKLY FEATURES

In fact, we publish 20 local newspapers in the metro Denver suburbs and Pikes Peak Regions.

To us, local is big.

Sports Cartoonist Drew Litton Featured in the Rocky Mountain News for over 25 years, CCM is proud to welcome the art and imagination of Denver’s favorite sports cartoonist Drew Litton to our papers and websites.

At Colorado Community Media, we believe that city news, high school sports, public events, history and culture all contribute to the identity of a community.

Local newspapers are still the single best source for bringing that all together.

Life Columnist Penny Parker

We also believe that local elections and political campaigns are in integral part of a community, so we want to provide you with valuable, local advertising options.

Penny Parker’s “Mile High Life” column gives insights into the best events, restaurants, businesses, parties and people throughout the metro area.

We can help you cast your advertising net as large or small as you need. We offer print options, digital options, counsel on how to create a successful campaign and free ad design services.

News Columnist Ann Macari Healey Ann Macari Healey’s column about people, places and issues of everyday life appears every other week, and earned first place in the 2013 Colorado Press Association Better Newspaper contest.

Start your political advertising campaign today with Colorado Community Media.

Call us at 303-566-4100.

Highlands Ranch | Corporate Office

9137 Ridgeline Blvd., Ste. 210, Highlands Ranch, CO 80129

Centennial

7315 S. Revere Pkwy., Ste. 603, Centennial, CO 80112

Golden

722 Washington Ave, Unit 210, Golden, CO 80401

Jerry Healey Owner/Publisher

Monument

325 2nd St., Ste. R, Monument, CO 80132

Westminster

8703 Yates Dr., Ste. 210, Westminster, CO 80031

Woodland Park

1200 E. Hwy 24, Woodland Park, CO 80863

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REACHING 80,100 WEEKLY READERS IN U.S. HOUSE DISTRICT 6

310,000 LOCAL WEEKLY READERS ACROSS THE FRONT RANGE 76

Boulder 36

WE HAVE THE AUDIENCE YOU’RE LOOKING FOR

Brighton Northglenn Thornton

Arvada

Westminster

Denver International Airport

Commerce City

Wheat Ridge

Golden

25

70

Denver

70

43%

225 Aurora

Lakewood

470

of readers keep their newspaper for 10+ days

Englewood Littleton Centennial Highlands Ranch

285

Roxborough Park

69%

Parker

Lone Tree

of readers believe the paper provides valuable local advertising

Castle Pines Franktown

Castle Rock

Elizabeth 86

Kiowa

Elbert

of readers look forward to reading the local newspaper

Larkspur

Palmer Lake

Monument Black Forest

Woodland Park

24 Florissant

92%

of readers find their local newspaper to be informative

Air Force Academy

Divide

25

Cripple Creek

84%

Pikes Peak

Victor

Colorado Springs

48%

of readers do not have a home subscription to a daily newspaper

2012 survey conducted by the National Newspaper Association

ONE CALL ★ ONE BILL ★ 80,100 WEEKLY READERS IN U.S. HOUSE DISTRICT 6 07-01-14 | 3

ColoradoCommunityMedia.com | 303-566-4100

91

%

of voters who contribute to campaigns read newspapers in print or online.

COLORADO COMMUNITY MEDIA REACHES ADULTS WHO WILL VOTE! Source: NAA; American Voters Media Use Survey, February, 2012

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86

%

of voters who cast ballots in the last local election read newspapers in print or online.

COLORADO COMMUNITY MEDIA REACHES ADULTS WHO WILL VOTE! Source: NAA; American Voters Media Use Survey, February, 2012

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ColoradoCommunityMedia.com | 303-566-4100

79

%

of voters ages 18 to 34 read newspapers in print or online.

COLORADO COMMUNITY MEDIA REACHES ADULTS WHO WILL VOTE! Source: NAA; American Voters Media Use Survey, February, 2012

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ColoradoCommunityMedia.com | 303-566-4100

58

%

of voters using mobile devices for news, turn to newspaper sources.

COLORADO COMMUNITY MEDIA REACHES ADULTS WHO WILL VOTE! Source: NAA; American Voters Media Use Survey, February, 2012

ONE CALL ★ ONE BILL ★ 80,100 WEEKLY READERS IN U.S. HOUSE DISTRICT 6 07-01-14 | 7

ColoradoCommunityMedia.com | 303-566-4100

54

%

of voters rate local TV political ads as “annoying”.

COLORADO COMMUNITY MEDIA REACHES ADULTS WHO WILL VOTE! Source: NAA; American Voters Media Use Survey, February, 2012

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A SUITE OF FULL COLOR PRINT OPTIONS

20 COMMUNITY NEWSPAPERS

REACHING COMMUNITIES ACROSS COLORADO’S FRONT RANGE Full color always included

Zoned packages to target your audience

2014 ELECTION GUIDE SPECIAL SECTION

State and local coverage Reaching the entire Colorado Front Range in print and online Full color ads and free design service Publishing October 2014

All print ads receive online exposure

INSERTS AND REMOVABLE NOTES

Fully customized format to fit your needs Directly target your promotion to one or all of our communities Print, insert and distribution assistance Free Design service

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LOCAL DEMOGRAPHICS United States House District 6

Household Income median

Masters + | Bachelors | Associates / Some College

Education

Primary Ages

Brighton

$46,779

5.35% | 12.40% | 32.00%

25–34: 16.39% 35–44: 16.32% 45–54: 11.65%

43.65%

Centennial

$87,007

19.82% | 34.45% | 27.89%

35–44: 13.60% 45–54: 17.83% 55–64: 14.71%

1.82%

Highlands Ranch

$100,593

21.86% | 38.83% | 26.41%

25–34: 11.07% 35–44: 19.30% 45–54: 16.86%

36.35%

$54,512

14.75% | 27.31% | 31.31%

35–44: 12.90% 45–54: 16.22% 55–64: 13.02%

3.46%

Community

Littleton

Growth

Over past 5-10 years

Source: U.S. Census, 2012

LOCAL DISTRIBUTION United States House District 6

Publication

Households

Brighton Banner *

850

Centennial Citizen

12,500

Highlands Ranch Herald

27,725

Littleton Independent *

2,100

South Platte Edition

2,600

4,700

Zip Codes 80601

Delivery

Publication Day

Free/Mailed

Thursday

80112, 80122

Free

Friday

80126, 80129, 80130

Free

Thursday

80120, 80121, 80123, 80128 80123

Mailed Free By Mail

Thursday * Denotes Legal Publications

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LOCAL DISTRIBUTION AREA 76

Boulder 36

Brighton Northglenn Thornton

Arvada

Westminster

Denver International Airport

Commerce City

Wheat Ridge

Golden

25

70

Denver

70 225 Aurora

Lakewood

470

Englewood Littleton Centennial Highlands Ranch

285

Parker

Lone Tree

Roxborough Park

Castle Pines Franktown

Castle Rock

Elizabeth 86

Kiowa

Elbert Larkspur

Palmer Lake

Monument Black Forest

Woodland Park

24 Florissant

Air Force Academy

Divide

25

Cripple Creek

Pikes Peak

Victor

Colorado Springs

United States House District 6 Coverage Area

brighton centennial highlands ranch littleton

ONE CALL ★ ONE BILL ★ 80,100 WEEKLY READERS IN U.S. HOUSE DISTRICT 6 07-01-14 | 11

ColoradoCommunityMedia.com | 303-566-4100

FULL PAGE BUNDLE Reach over 80,100 weekly readers in United States House District 6 with full page dominance

Includes South Platte Edition

Full Page 10.25” x 17.25”

DIGITALLY SUPERCHARGED

Your political ad will also appears on each of the above websites in digital form.

Currently, over 100,000 visitors come to our websites every month seeing about 250,000 of our pages. Your ad is now seen on those pages on a rotating basis.

2,637

$

Per week Prices includes full color

FREE BANNER AD

Increase your online presence with an optional Banner Ad on each of the above community websites. One week free with your full page bundle purchase.

See back page for size options.

ONE CALL ★ ONE BILL ★ 80,100 WEEKLY READERS IN U.S. HOUSE DISTRICT 6 07-01-14 | 12

ColoradoCommunityMedia.com | 303-566-4100

HALF PAGE BUNDLE Reach over 80,100 weekly readers in United States House District 6 with a half page standout

Includes South Platte Edition

Vertical 1/2 Page

Horizontal 1/2 Page

5.04” x 17.25”

10.25” x 8.5”

DIGITALLY SUPERCHARGED

Your political ad will also appears on each of the above websites in digital form.

Currently, over 100,000 visitors come to our websites every month seeing about 250,000 of our pages. Your ad is now seen on those pages on a rotating basis.

1,420

$

Per week Prices includes full color

FREE BANNER AD

Increase your online presence with an optional Banner Ad on each of the above community websites. One week free with your full page bundle purchase.

See back page for size options.

ONE CALL ★ ONE BILL ★ 80,100 WEEKLY READERS IN U.S. HOUSE DISTRICT 6 07-01-14 | 13

ColoradoCommunityMedia.com | 303-566-4100

QUARTER PAGE BUNDLE Reach over 80,100 weekly readers in United States House District 6 with a quarter page display

Includes South Platte Edition

Vertical 1/4 Page

Horizontal 1/4 Page

5.04” x 8.5”

10.25” x 4”

DIGITALLY SUPERCHARGED

Your political ad will also appears on each of the above websites in digital form.

Currently, over 100,000 visitors come to our websites every month seeing about 250,000 of our pages. Your ad is now seen on those pages on a rotating basis.

853

$

Per week Prices includes full color

FREE BANNER AD

Increase your online presence with an optional Banner Ad on each of the above community websites. One week free with your full page bundle purchase.

See back page for size options.

ONE CALL ★ ONE BILL ★ 80,100 WEEKLY READERS IN U.S. HOUSE DISTRICT 6 07-01-14 | 14

ColoradoCommunityMedia.com | 303-566-4100

ALA-CART ADVERTISING OPTIONS Customize your campaign by choosing the ad size and individual publications that reach your target audience and budget 76

Boulder 36

Brighton Northglenn Thornton

Arvada

Westminster

Denver International Airport

Commerce City

Wheat Ridge

Golden

25

70

Denver

Advertising Zones

70 225 Aurora

Lakewood

470

Englewood Littleton Centennial Highlands Ranch

285

Parker

Lone Tree

Roxborough Park

Castle Pines Franktown

Castle Rock

Elizabeth 86

Kiowa

Elbert Larkspur

Palmer Lake

Monument Black Forest

Woodland Park

24 Florissant

Air Force Academy

Divide

25

Cripple Creek

Pikes Peak

Victor

Colorado Springs

north northwest west central south central east south tri-lakes pikes peak

Includes Foothills Edition

Includes South Platte Edition

DIGITALLY SUPERCHARGED

Your political ad will also appears on our websites in digital form.

Currently, over 100,000 visitors come to our websites every month seeing about 250,000 of our pages. Your ad is now seen on those pages on a rotating basis.

ASK YOUR MARKETING CONSULTANT FOR ALA-CART ADVERTISING OPTIONS & PRICING. All prices are per week and include full color.

BANNER AD $200/week Increase your online presense with an optional Banner Ad on each of our community websites. Only $200 per week with your quarter page bundle purchase.

See back page for size options.

ONE CALL ★ ONE BILL ★ 80,100 WEEKLY READERS IN U.S. HOUSE DISTRICT 6 07-01-14 | 15

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POLITICAL ADVERTISING SPECIFICATIONS POLITICAL AD REQUIRMENTS A

All political ads must contain ‘Paid Political Advertisement’ above the ad in 12 point type.

B

Additionally, all ads must carry a fair political practice (PAID FOR BY) disclaimer in the bottom of the ad to include the name and address (NO P.O. Boxes) of the individual or organization responsible for the placement of the ad plus a phone number of someone who can respond to the ad’s contents. A website address may serve as a substitute for a street address.

MEDIA & FILE SUBMISSION CCM can accept your ads via the following methods and formats: CD, DVD

USB Flash Drive

Email (max. size 20 MB)

COLORS CCM offers full-color in all publications.

Any supplied spot colors are processed in a CMYK workflow.

DO A

PAID POLITICAL ADVERTISEMENT

Submit a PDF file created with the PDF/X-1a:2001 preset Use CMYK images for your color graphics Use images that are 300 ppi Create your file to the exact size of your ad Use vector-based art Use 100% black for black text

DO NOT Send Word, Publisher, Excel, Powerpoint, JPEG, TIFF, Flash, GIF, BMP, Corel Draw or Freehand files as press-ready ad files Use RGB, Index or Spot images for your color graphics Use images pulled off the Internet Use rich-black for black text Use less than 10 point font size for color or reverse type Send your PDF file with crop or registration marks

DIGITAL BANNER AD OPTIONS

B

Paid for by the Committee to Elect First Lastname. www.website.com | 800-123-4567

Colorado Community Media (CCM) cannot be held responsible for the quality of reproduction if these specifications are not followed. Ads received after deadline may not publish in the desired issue. CCM will not be held responsible for changes the CCM creative department has to make to get files ready for press.

Leaderboard 728 x 90 px

Medium Rectangle 300 x 250 px

Square

250 x 250 px

ONE CALL ★ ONE BILL ★ 80,100 WEEKLY READERS IN U.S. HOUSE DISTRICT 6 07-01-14 | 16

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LET COLORADO COMMUNITY MEDIA HELP YOU REACH OVER 80,100 READERS IN UNITED STATES HOUSE DISTRICT 6

Includes South Platte Edition

ONE CALL ★ ONE BILL CONTACT BARB STOLTE OFFICE: 303-566-4113 | CELL: 720-272-8292 EMAIL: bstolte@ColoradoCommunityMedia.com

2 0 COM M U N ITY NE W S PA P E R S A ND W E B S I T E S R EACH IN G 3 1 0 , 0 0 0 L O C A L W E E K LY R E A DE R S ColoradoCommunityMedia.com | 303-566-4100

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