Join The Blue Commercial

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schmidt family of companies

Schmidt Family of Companies is a fifth generation, full service brokerage firm founded in 1927. We are a commercial leader in real estate business sales and property management in Michigan, Florida, and Ohio Schmidt Family of Companies has a locally focused, fully committed national network of Commercial agents and support staff providing market leading advisory, marketing, resources, and services. In 2024, Coldwell Banker Commercial Schmidt Family of Companies had an annual commercial and business sales volume exceeding $421,000,000 and 801 closed transactions.

Schmidt Family of Companies is the #1 Coldwell Banker Commercial® Affiliate. 1,800+

LOCAL Reach

Thanks to local market expertise and relationships with Coldwell Banker offices and agents across all of our regions, we create more opportunities to show off commercial properties to a greater number of buyers, and increased referral opportunities throughout our network.

A Force in Commercial Real Estate

OUR

COMMITMENT TO YOU

Forging a new path takes vision and grit. It takes seeing opportunity before others do. Experience, creativity and the agility to move quickly are musts when it comes to commercial real estate deals. This is what we do – The Power of Coldwell Banker Commercial ®. We help turn your vision into reality. Our brokers pair local expertise with global reach and offer smart solutions that can transform your goals into maximized returns. We’re a force in the commercial real estate industry, backed by one of the most recognized names in the business*. Since 1906, we’ve been pathfinders paving a road to success and guiding our clients to achieve outstanding outcomes.

Like you, we’re business owners with an ownership mentality. We speak your language and understand that your success is our success. We’re committed to helping you reach goals, closing deals and building connections within our communities. Developing creative solutions, solving problems and offering sound advice is our aim –and our commitment to you. ■

OUR LEGACY: TRUSTED. PROVEN. ENDURING.

Founded after the San Francisco earthquake of 1906, the Coldwell Banker Commercial brand was created to protect the interests of people striving to rebuild their city.

As fearless entrepreneurs, Colbert Coldwell and Benjamin Banker created a “brokers only” standard, bringing honesty and transparency to the real estate transaction, and paved a road to success outlasting all others. From our humble beginnings over a century ago to becoming a global real estate powerhouse, Coldwell Banker Commercial always puts people first. ■

Your path to success is our commitment. We’ll help you get there.

GLOBAL POWER

Coldwell Banker Commercial® is one of the most recognized and well-respected names in real estate1, commanding a global geographical footprint with representation in primary, secondary and tertiary markets in North America and around the globe. ■

3,396

COLDWELL BANKER COMMERCIAL IS:

■ Among the Top 15 Firms in the U.S. for Sales Transaction Market Share in 2023 3

■ In the Top 10 on the Lipsey Company’s “Top 25 Commercial Real Estate Brands” in 2023

■ Ranked Third in Number of Certified Commercial Investment Member (CCIM) Company Designees in 2023 4

■ Among the Top CRE Brokerage Firms According to Commercial Property Executive 2024

■ Among the 10 Top Brokerage Firms According to Multi-Housing News 2024

THE COLDWELL BANKER COMMERCIAL ® PRESENCE

LOCAL EXPERTISE

Coldwell Banker Commercial ® affiliated professionals are active members of the communities they serve. They have an in-depth understanding of urban, suburban and rural local market dynamics and are passionate about the areas where they work and live. Masters of their trade, they provide valuable advice and guidance to help clients make well-informed real estate decisions. ■

ACCREDITED PROFESSIONALS

Coldwell Banker Commercial has the third highest number of Certified Commercial Investment Member (CCIM)* accredited professionals in the industry, a highly respected designation within the commercial real estate industry. Only 6% of the estimated 150,000 commercial real estate practitioners nationwide have achieved this certification*. CCIM professionals complete a rigorous program of advanced coursework and training in financial and market analysis, and demonstrate extensive experience in commercial real estate. You can rely on the knowledge and expertise of our exceptional commercial real estate affiliated professionals to offer top-tier guidance, insights and business solutions. ■

*According to The CCIM Institute 2023.

STRONG CONNECTIONS

Coldwell Banker Commercial professionals recognize economic opportunities, pitfalls and make deals happen. They have access to the extensive Coldwell Banker ® network of agents, including Coldwell Banker Global Luxury ® certified Luxury Property Specialists, serving affluent clients with network connections at Fortune 500 companies around the globe. With deep industry ties, our broker professionals share referrals with residential agents across the globe, opening new avenues of leads for commercial deals and providing additional services to benefit your business. And our professionals are backed by the power of Anywhere Real Estate, one of the largest fullservice residential real estate company. ■

FULL-SERVICE CAPABILITIES

OCCUPIER/USER SERVICES

Tenant Representation – As business operations grow, you may need a commercial property that can better accommodate the expanding business, whether it’s a larger space, a new location or a different floor plan with more options for configuration. Coldwell Banker Commercial ® affiliated professionals are there to help you find the best space to fit your evolving needs. From site selection to competitive research, landlord negotiations and market analysis, our affiliated professionals can help develop a customized real estate solution that helps you reach your business objectives.

OWNER/INVESTOR SERVICES

Landlord Representation – Coldwell Banker Commercial affiliated professionals are skilled at analyzing commercial properties and comparable properties nearby so they can provide insights into how to strategically market your space to potential tenants. They are able to identify the ideal tenant and what they seek in a commercial property to help ensure yours matches their wants and needs.

Investment Sales – We represent thousands of national and international clients each year as they buy and sell investment properties. We use upto-the-minute market research and data to produce the best financing options to meet our client’s goals. We also rely on this information to help maximize the return on investment for property owners and produce insightful analytics that can help us predict trends in the many markets where we provide services, allowing us to help our clients succeed.

Property Management – Coldwell Banker Commercial affiliated professionals will develop a comprehensive plan to promote tenant retention, minimize operating expenses, maximize your property value, and help ensure the security and integrity of your property. They will keep you well informed of the property’s ongoing operating needs and will work with you on budgeting for capital operating expenses to help ensure it is well positioned.

DEVELOPMENT SERVICES

■ Consulting – Count on the guidance and experience of our professionals to ensure that your short- and long-term commercial real estate goals are met. Consult with our advisors on timelines, budget, planning and execution to ensure a smooth process from start to finish.

■ Construction Management (only available in select markets) – Coldwell Banker Commercial ® affiliated professionals go above and beyond to assist you throughout your project process with full-service construction management services. From achieving the owner or tenant objectives to closing out the construction process once the renovation is complete, our comprehensive management services include:

■ Advising on space design to tenant or owner specifications

■ Advising/commissioning necessary contractors and subcontractors

■ Coordinating and scheduling third-party vendors

COMPREHENSIVE ADVANTAGE

MAXIMUM LISTING EXPOSURE

■ We will position your properties with elevated, professionally designed marketing materials.

■ Properties listed on CBCWORLDWIDE.COM are automatically syndicated to a variety of third-party property marketing sites to maximize listing exposure.

BUSINESS ANALYTICS AND DEMOGRAPHICS

Coldwell Banker Commercial ® provides a suite of business analytics tools to assist you with real estate analysis and site selection:

■ Property intelligence, including ownership, sales, debt and tax information

■ Tools to identify underperforming markets and predict market potential

■ Market research, void analysis, trade area development and market performance monitoring

THOUGHT LEADERSHIP

At Coldwell Banker Commercial, we’re passionate about commercial real estate, sharing our knowledge and expertise through various channels:

■ Up-to-date market reports

■ Engaging podcasts

■ Informative blogs

CORE PROPERTY SPECIALTIES

INDUSTRIAL

Industrial real estate is the core of the global economy, which ramps up just how important it is to find the right industrial or warehouse space for sale or lease. No two organizations are the same, no two spaces for lease or purchase are identical and no two needs are alike. Coldwell Banker Commercial ® affiliated professionals work exhaustively to find the right match, no matter what the requirements, no matter where in the world.

LAND

As far as the eye can see, as far as your imagination can take you, the Coldwell Banker Commercial network will lead the way toward new horizons. We facilitate the acquisition or disposition of commercial land, agricultural and agribusiness land, pasture, groves or timberland. We also conduct due diligence for zoning, land use, environmental and other governmental and regulatory approvals, while acting as liaison with government agencies such as the Department of Environmental Protection and the Department of Transportation. Our professionals provide knowledge on area growth patterns and restrictions as well.

MULTIFAMILY

From assessing the unique elements and trends required for a successful multifamily transaction to finding a larger pool of potential investors and tenants through widespread connections, our professionals can help you make informed decisions and meet your objectives.

OFFICE

At Coldwell Banker Commercial ®, we know what’s required to get the job done in a work environment. Whether it’s finding room to work together, while still maintaining room to breathe and focus, or discovering a unique floorplan for a specific business requirement. We’re experienced in office workspaces and fulfilling the needs of unique businesses.

RETAIL

A great shopping experience is the theater of now. Today’s retail environment needs to engage and illuminate shoppers more than ever with bright light and dynamic spaces. Let Coldwell Banker Commercial set the stage for your retail vision and guide you to the top floor.

“Coldwell Banker Commercial’s worldwide network of affiliated brokerage professionals and our unparalleled industry insight, service and expertise across any market can assist with your specific business needs, no matter the property asset.”

Coldwell Banker Commercial ® commands a powerful presence and delivers strong results.

Over 12,500 completed transactions in 20231

#1 in Operating Ethically2 in Local Market Expertise2 in Professionalism2

“I joined CBC

because it was a name that everybody recognizes and it seemed like a company that could help me be a part of something bigger than myself.”

96% of CRE Decision Makers Surveyed Rate Coldwell Banker Commercial As “Excellent/Very Good”2

“We were impressed from the beginning with the KNOWLEDGE and SUPPORT of the Coldwell Banker Commercial corporate staff as well as all of the RESOURCES provided. We couldn’t have picked a better company to affiliate with.”

– ANTHONY M. & CHRIS H.

in Broker Loyalty3

in Brand Awareness and Familiarity2

Performance. Power. RESULTS.

Coldwell Banker Commercial® affiliated professionals can help you achieve your goals with an unmatched level of service, expertise and business savvy. We will guide you in reaching new heights, and turn your vision into reality. Your path to success is our commitment.

Platform Of VALUE WELCOME TO THE POWERHOUSE

The Coldwell Banker Commercial® brand offers easy access to a wealth of tools to streamline your operations, create enduring client relationships and accelerate growth.

STAND OUT IN THE MARKET

Property Marketing Tools – The CBC® brand offers a suite of self-service tools for affiliated professionals to create and distribute CBC-branded property marketing materials to internal and external prospects. Save valuable time on marketing research and outreach.

ABOUT THE TOOLS

AIR CRE Contracts

Buildout

Provider of customizable commercial real estate contract templates, including Purchase and Sale, Lease, and Listing agreements. (For new members only.)

Self-service marketing platform with customizable CBC-branded templates for property marketing and business development.

Buildout Connect

blueMail

A prospecting app that makes it easy for users to manage their leads, by providing a research map and filters, property data, valuations, visibility to exclusive listings, watchlist and likely to sell scores.

Internal communication tool to connect with and broadcast updates to CBC peers.

External communication tool to send CBCbranded email broadcasts to prospects and clients.

Reonomy

Digital content management solution and digital asset generator where affiliated agents can download company and brand logos, access any brand photography, customize and post social media assets, and download virtual meeting backgrounds. $100/user

A platform that streamlines the prospecting and research process all in one place. It saves a lot of time finding transaction opportunities, analyzing properties, identifying owners and running comps.

PUSHING THE BOUNDARIES OF WHAT’S POSSIBLE

CBCWORLDWIDE.COM

Our website provides global exposure for individual brokers and listed properties. The exposure, made possible by the CBC® brand, allows the marketed properties to be instantly credible. CBCWORLDWIDE.COM also provides commercial real estate-related blog articles for affiliated professionals to share with their social networks to enhance their reputation and help generate leads. This kind of exposure, not available from an unbranded or non-optimized website, is priceless.

Properties listed on CBCWORLDWIDE.COM through the dash system are also automatically syndicated to a variety of third-party property marketing websites to maximize listing exposure.

The site features a modern design with robust content and a seamless experience across mobile devices, providing access in the palm of your hand.

Analytics Tracking

The back-end dashboard will give you more control over your listings and provide useful insights for your marketing efforts, such as how many views your properties have received, enhanced editing abilities, tracked communications, and reporting, all through an easy single sign-on login experience.

Wants Module

Post your acquisition criteria and receive direct offerings from across the Coldwell Banker Commercial brand - submitted to you in a private, secure deal room. At the bottom of your newly created Want, you will receive instant listing suggestions based on the information you provided on your post.

Thought Leadership

Through news articles, podcasts, white papers, blog posts and more, the website will help reinforce the differentiating qualities of the Coldwell Banker Commercial brand.

Placer.ai

Listings automatically have zip code visitation trends highlighting top properties in the area displayed via Placer.ai.

Client Features

Clients can now favorite/save listings and create search alerts for new inventory in real time.

SEO Enhancements

An ongoing SEO strategy focuses on driving organic traffic in an effort to optimize lead potential through key word optimization, meta tagging and content creation.

LOCAL KNOWLEDGE. GLOBAL INFLUENCE.

CRE with CBC Worldwide Podcast

Desk

Events

Global Conference

National Leads and Referrals

Press Releases

Property Syndication

Sales Associate Referral Rewards Program

Social Media

Thought Leadership

What Moves Her®

RESOURCES

Listen and learn from the Coldwell Banker Commercial brand on this commercial real estate-focused podcast. We bring together industry leaders to discuss important topics for our CRE clients and the industry.

CBC Desk is the CBC ® intranet and productivity hub providing easy access to brand updates and announcements, tools, marketing resources, event information and much more. It is also a portal for entering your bio information and listings.

The CBC brand events provide networking, learning and business-building opportunities for all affiliated professionals.Events include regional synergy events and annual learning and networking summits.

The Global Conference (GC) is the CBC brand’s premier global event featuring world-class educational sessions and networking opportunities.

Web- and CBC-generated leads for distribution and a program for placement of incoming and outgoing referrals from around the country.

Celebrate your success with press releases on notable deals or unique transactions. Templates are available on CBC Desk.

Listings entered into the CBC dash system syndicate with popular property marketing websites such as CREXi, Brevitas, RPR, Yardi and others.

The Referral Rewards program helps affiliated agents generate a passive commission stream by introducing other successful agents to affiliate with any participating Coldwell Banker ® or Coldwell Banker Commercial ® affiliated company. Agents receive a Referral Rewards commission payment every time one of their referred agents closes an eligible transaction.

The CBC brand maintains active accounts on LinkedIn, Twitter, Instagram and Facebook. The monthly social media calendar provides content for you to post on your accounts. Templates are available on Marketing Center for you to promote your commercial real estate expertise, new listings and completed transactions.

The CBC thought leadership blog serves as a hub for affiliates to discover new ideas about industry trends. Articles can then be repurposed with your thoughts through your own social channels and local media outlets.

The What Moves Her campaign speaks to women in commercial and residential real estate focused on elevating their business, empowering their community and supporting one another’s success by developing their leadership skills and realizing their professional development goals.

Gain immediate access to unwavering support, a vast network of referral opportunities and legendary brand recognition. Take your business to new heights with the Coldwell Banker Commercial brand.

Business Analytics Tools – The CBC® brand provides a suite of business analytics tools to assist clients with analysis or site selection. The suite also offers access to subscription database services to research prospects or a property.

STAY AHEAD OF TRENDS

A platform that delivers verified leads from the CommercialEdge listings network. All CBC affiliated brokers are provided with a discount for subscriptions to the Edge research platform.

A platform that gathers and quality checks lease and sales comps from the professionals making the deals. Use the analytics toolkit to monitor market trends, generate actionable insights and access relevant comps for informed decision making.

Research tool that provides competitive landscapes, corporate structure, company profile and financials, and trigger news.

Powerful mapping and demographics tool that can create Smart Maps and run analyses to find voids, retail gaps, market potential, target customers and the right growth sites.

A single point of access to the most powerful tools in the land industry including listing/ lead syndication, analytics dashboard and property alerts.

Data service offering access to property owner debt and contact information, company executives and all operating locations.

An advanced foot traffic analytics platform that instantly generates insights into any property for a deeper understanding of the factors that drive success.

A tool that provides commercial real estate market insights, investment trends, property performance and comps. Six sectors, all U.S. markets.

A platform that streamlines the prospecting and research process all in one place. It saves a lot of time finding transaction opportunities, analyzing properties, identifying owners and running comps.

Lead generation tool to find tenants who may match your vacant space or discover expanding retail brands and markets. Covers all U.S. markets.

Market analysis and reporting platform that provides self-service demographic data (traffic, population, mile rings, drive times), VOID Analysis, Surplus/Gap reports and heatmaps for commercial users.

Included

per user Included

Included

per month per user Included

Included

$5,500 (basic) Included

LEARN FROM THE BEST

Commercial University – The CBC® brand is unique in the industry, offering a commercial-only learning platform for new and seasoned professionals. Gain access to world-class development opportunities in a cost-effective manner to achieve success in your commercial brokerage business and edge out the competition.

LEARNING / PROFESSIONAL DEVELOPMENT

Welcome to CBC

The CCIM Institute

LinkedIn Learning

Self-paced orientation program to learn about the history of the CBC brand and its core values, and jump-start strategies to help reach business goals in commercial real estate. The tools, strategies, activities and best practices were established by elite professionals

CCIM is the CBC brand’s preferred education provider. CCIM offers a discount for CBC network members on educational programs available through its website.

Advanced eight-week virtual instructorled productivity courses for commercial professionals in the business 18 months or less. Two-three cohorts offered per year.

$125 application fee, price per course Waived application fee, discount on courses

Price per course

$100 discount on all courses

$1,500 Included

REALTORS® Land Institute

Full access to the LinkedIn Learning library for commercial professionals and staff to enhance their professional skills.

A curated compilation of online learning videos from training expert Mike Lipsey. The Lipsey Company prides itself on providing industry-leading best practices and helping individuals, teams, firms, companies and corporations reach new levels of efficiency, productivity, functionality, market share and financial success.

RLI works to elevate the level of professionalism in the land industry by offering all land professionals the credibility, confidence and connections that are the foundation for becoming the best in the business.

$300 Included

$3,495 Included

$100 per user Included

CRE Win!
Lipsey Learning

a platform of value

CORPORATE FOOTPRINT BEYOND CBC’S NETWORK

a platform of value

CORPORATE FOOTPRINT BEYOND CBC’S NETWORK

listing syndication

Commercial Real Estate Marketplace

Listings syndicated to over 2 Million buyers, brokers, & tenants Over $2 trillion of property value nationwide

Commercial Real Estate Marketplace

Over $1.5 Trillion of commercial real estate for sale has been marketed via LDCRE by 7,000+ commercial real estate firms. Listings on LDCRE span 43 countries and 11,500+ markets

Realtors Property Resource

RPR is the largest property database in the nation, accessible to all REALTORS®, with 160 Million Parcels. There are an estimated 1,554,604 REALTORS® in the United States.

International Council of Shopping Centers

Listings syndicated to over 300,000+

1,000,000 Page Views Per Month, 90,000+

and

Listing

Listings syndicated to over 70,000 members in the US, Canada, and more than 80 other countries

Commercial Real Estate Marketplace

More than 2 million visits per month and generates over 300,000 qualified commercial real estate leads annually.

Commercial Real Estate Software

Listings marketed to over 50,000 CRE brokers and investors and syndicated to 11 3rd party CRE listing sites: (theBrokerList, 42Floors, PropertyShark, Spacelist, Moody’s/Catylist, AnthemIQ, RI Marketplace, Brevitas, TenantBase, ApartmentBuildings.com)

and

marketing examples customizable cbc placemat (2

pages front/back)

marketing examples

pitch book (8 pages shown...26 total)

marketing examples

buildout - proposals/brochures/offering memorandums/flyers

marketing examples

email marketing

Our HTML presence is heavily templated for easy recognition and readability. The vertical framed logo at the top immediately establishes ownership of the message, while our horizontal stacked logo at the bottom anchors the message solidly. Add graphically appealing images and crisp typography and the message is delivered in an appropriately polished tone.

social media

marketing examples postcards

Postcards are available that allow for one, two, three or four photographs as needed.

marketing examples

marketing examples

business cards & stationary

marketing examples

digital accelerator program

join the blue Commercial

COLDWELL BANKER COMMERCIAL | Schmidt Realtors | Grand Rapids/Northwest, MI

COLDWELL BANKER COMMERCIAL | Woodland Schmidt | Lakeshore, West MI

COLDWELL BANKER COMMERCIAL | Paradise | East/Space Coast, FL

COLDWELL BANKER COMMERCIAL | Premier Properties | St. Augustine, FL Area

COLDWELL BANKER COMMERCIAL | Sunstar Realty | West/Golf Coast, FL

COLDWELL BANKER COMMERCIAL | The Amelia Group | Amelia Island, FL

COLDWELL BANKER COMMERCIAL | Schmitt Real Estate Co. | Florida Keys

COLDWELL BANKER COMMERCIAL | Schmidt Realty | Cleveland, OH Area

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