3d. Best Event Plan/Promotion Investigative Reporting Contest Piece 3 (continued): Promotions (external)
Posters targeted at each of Student Media’s entities were hung to increase participation at the event.
External “teaser” posters had more detail than the internal posters, but still left vague to invoke curiosity.
Special Department Sector 7 of the FBI detained Mars and Parker to find out more about the story.
Authorized Campus Store
Four poster versions, one for each clue, were hung throughout campus. Each building had one clue and directed students to The Quad or website for more detail.