Spirit of Volunteerism Alive in Paramount
The City of Paramount has a number of opportunities for residents and others to make improvements around town through volunteer efforts.
On October 16, for example, the first in a series of Clean-Up Days took place, this one at Dills Park. The effort is being spearheaded by the faith-based community including the following organizations: Clearwater Christian Center, Emmanuel Reformed Church, Grace Church of Paramount, Lifegate Foursquare Church, New Commandment Missionary Baptist Church, Praise Chapel Christian Fellowship and Unshackled Ministries.
The project at Dills was to scrape and paint the wrought iron fence that runs along the entire west border of the park. Besides the church members, there was a huge turnout of students from the ROTC and track programs at Paramount High School.
In all, about 150 volunteers arrived bright and early, had a continental breakfast provided by Paramount Unified School District’s Food Services Department and went to work. (Even some neighborhood residents who were in the park that morning dashed home, changed clothes, and returned to help the group with its undertaking.) The day ended with pizza and cool drinks provided by Emmanuel Reformed Church.
About two-thirds of the 1⁄2-milelong fence was finished, with the rest due to be completed during future volunteer days.
Pitch-In Paramount
On another volunteer front, the City has reinvigorated its program that lets people help their neighbors by cleaning up homes of residents-in-need. Called “Pitch In, Paramount,” the new endeavor will occur every two months with a focus on houses of low-income or elderly residents that have fallen into disrepair or have code enforcement issues. Volunteers will come from various community and service
Chamber of Commerce PULSE BEAT
15357 Paramount Boulevard, Paramount, CA 90723
groups and local churches that are looking for an opportunity to “give back” to the City. Volunteers partner with City staff, which will provide all tools and materials as well as basic instruction.
The kickoff for Pitch In, Paramount was on Saturday, October 2. Fifty-five parents and youngsters from the Tiburones Rojos Soccer League met at Paramount Park at 7:30 a.m. for a light breakfast. Then 25 of them went with City workers to a local home while 30 helped clean up the park by picking up trash, pulling weeds and sweeping.
At the home, participants removed debris, trimmed landscaping, demolished a concrete BBQ structure, painted the house and repaired the front fence. The homeowners provided drinks and pizza.
Special thanks go out to the great folks of the Tiburones Rojos Soccer League for giving their time, energy and enthusiasm and helping out.
To be a part of these positive proceedings in the future, please call (562) 220-2097.
What’s inside
Hundreds of volunteers help paint fence along entire west border of Dills Park.
Mayor,
Tom Hansen
Seniors Thanksgiving Dinner on the 18th
Coming up on Thursday, November 18th, the City will once again honor our senior citizens with its 30th Annual Thanksgiving Dinner, a free day of entertainment, dancing, raffle prizes and a fine meal with all the trimmings. The doors to the Paramount Park gym will open at 10 a.m., the meal will be served at noon, with the event sched -
uled to wrap up at 1 p.m.
Business leaders from the Paramount Rotary Club and students from Paramount High School’s Corsairs will be serving the food and local sponsors will be on hand with information about services they offer. Musical entertainment will be provided by the James Tobin Band.
You can obtain a free ticket for admission to the event starting November 1, Monday-Friday from 9:00 - 4:00 p.m. at the Paramount Park Community Center. To receive a ticket you must be 60 years of age or older and present proof of Paramount residency or your Senior Nutrition Program Membership Card.
It’s always a fun, enjoyable and friendly time. We hope to see you there. Paramount Park is located at 14400 Paramount Blvd. For more information, call (562) 220-2121.
12th Annual Holiday Tree Lighting
After all of your Thanksgiving leftovers have been polished off, come on
City Donates Sculpture To Grace New High School Library
The Paramount Unified School District held a dedication ceremony on October 21 for the new library at Paramount High School. Adorning the facility’s entrance was a stylish art piece, a special gift from the City of Paramount.
The sculpture, entitled “Poetry in Motion” by artist Kathleen Caricof, is a ribbon of steel with a quotation from the poet T.S. Eliot. The quote reads: “What we call the beginning is often the end.
And to make an end is to make a beginning. The end is where we start from.”
The City purchased the piece with funds from its Art in Public Places program, which over the years has created an attractive “outdoor gallery” all over town. The donation to the school district, for the benefit of the high school students, was a friendly gesture that illustrates the close and supportive relationship between the two entities.
Seniors MARK YOUR CALENDAR
Harrah’s Casino
Date: November 24, 2010
Price: $2 per person
Registration: Already taking place Departs: 8:00 am Returns: Approx. 6:00 pm
Holiday Boutique
Date: November 30, 2010
Price: $5 per table
Time: 10:00 am to 1:00 pm
out and join friends and neighbors at the City’s annual Holiday Tree Lighting Ceremony at the Pond. This year’s 12th anniversary seasonal kick-off will take place on Wednesday, December 1st, at 6:00 p.m.
The Pond is on the corner of Jackson St. and Paramount Blvd. The show – under our towering and glittering Sequoia tree – will feature local choirs, the Paramount High School Marching Band, other attractions, plenty of refreshments and a joyful time for all.
For more information, call (562) 220-2121.
Christmas Train Begins Its Run December 6th
Santa will again visit every neighborhood during the City’s yearly tradition on The Santa Express Christmas Train. Mr. Claus and his team of elves will bring the holiday spirit to the kids of Paramount from Monday, December 6th through Thursday, December 9th beginning each day at 3:00 p.m. The engine, gingerbread-house boxcar, sleigh car and caboose will make stops throughout the City and the crowds will receive apples, candy canes and plenty of good cheer.
An average of 25,000 kids and parents line the streets to see and talk with the Man in Red over the four days and nights. It’s a much-anticipated event that has delighted generations of Paramount children.
This year’s schedule of stops can be found in the issue of our Around Town newsletter that will be mailed to all Paramount households in November. For more information, call (562) 2202121.
County Website Offers Business Help
There is an internet resource produced by Los Angeles County that can provided information and tips to help grow businesses located in area cities such as Paramount.
ChooseLACounty.com is the website of the Los Angeles County Economic Development Corporation (LAEDC), which was created by the Los Angeles County Board of Supervisors. Its mission is to attract, retain and grow businesses and jobs for the regions of L.A. County. ChooseLACounty.com is produced in collaboration with the Marketing and Business Assistance Program departments of the LAEDC.
– Franklin D.
Cabazon Outlets
Date: December 1, 2010
Price: Free
Registration: November 3, 2010 Departs: 9:00 am Returns: Aprrox. 4:00 pm
Laughlin
Date: December 8-10, 2010
Price: $94 per person (double occupancy)
$114 per person (single occupancy)
Registration: October 26, 2010 Departs: 9:00 am Returns: Approx. 6:30 pm
New Lieutenant Heads Up Paramount Sheriff’s Station
The Paramount Sheriff’s Station has a new leader in Lt. Orlando A. Tachias. A veteran of the Department since 1984, Lt. Tachias has worked his way up with a variety of assignments, including five years at the Lakewood Station.
His interests include family, traveling, jazz and classical music, playing the guitar, reading histories, biographies and mysteries and watching both classic and “bad” movies.
“I’m extremely pleased and excited about joining the Paramount Public Safety Team,” he said. “The innovative and proactive work done here has a great reputation throughout the County. And the proof is in the numbers, with crime rates dropping steadily year after year.
I’m committed to continuing that trend and working with the community.”
Safe Shopping Tips For the Season
As the holiday season approaches and people begin their shopping excursions, here are a few easy, safety-related tips to keep in mind.
• Always be alert and aware of your surroundings.
• Always park in a well lighted area.
• Never leave packages, bags, cell phones, purses or other valuable items in plain sight in your vehicle. Place these items in your trunk, where they cannot be seen from outside your car.
• Carry small amounts of cash. Your front pocket is ideal for carrying cash.
• Never leave children in the car unattended.
• If possible, try to shop in pairs. Robbers often focus on, and target, solo shoppers.
• Never buy items from someone who approaches you in a parking lot. Often these items are stolen.
Vacation Home Checks
If you are a Paramount resident and have plans to be out of town during any part of the holidays, you can contact the Sheriff’s Station for a vacation home check. The City’s Volunteers on Patrol will periodically take a look around your home or property while you’re gone. (This service is available throughout the year, not just during the holidays.)
Call (562) 220-2002 for more information.
Members in the News
Pathways Volunteer Hospice
Hosts Annual “Light Up a Life” Tree Lighting Ceremonies
Two “Light Up a Life” ceremonies are planned for the upcoming holidays and the invitation is open to all who wish to attend.
The Pathways Volunteer Hospice annual “Light Up a Life” tree lighting ceremonies are an opportunity to remember and honor loved ones who have passed on. Each shining light represents a friend or loved one being honored or memorialized. A donation of $20 provides one light on the hospice trees and the name of the person being honored or memorialized is reflected on the “Light Up a Life” scroll displayed by the tree. This year, Pathwaysí “Light Up A Life” holiday trees will be featured in the Los Cerritos and Lakewood Center Malls. Ceremonies will feature guest emcees, holiday entertainment and an overview of the Spirit of Pathways.
Pathways Volunteer Hospice is a 501(c) 3 non-profit that provides compassionate care to families living with illness and loss. For more information about Pathways, visit our website at www.pathwayshospice.org
Tree Lighting Ceremonies: Monday, December 6, 2010, 7:00 pm, Centre at Sycamore Plaza, 5000 Clark Ave., Lakewood and Thursday, December 9, 2010 7:00 pm, home of Jim and Melanie Choura, 4148 Lakewood Dr., Lakewood.
Lt. Orlando A. Tachias.
Amapola Market and Deli – a Tradition of Quality ... and Amazing Tortillas
As the Christmas holiday approaches, you may notice a lot of activity in the new shopping center at 13733 Garfield Ave. in Paramount. There will be a continual stream of customers visiting the new Amapola Deli and Market for freshly prepared masa that is a staple of holiday tamales. In fact, there will likely be a line out the door.
And that’s just the masa. Amapola’s fresh corn tortillas have developed a regional reputation as utterly unbeatable. “The fresh tortillas have been the anchor for our business, our strongest product with the masa,” said Carlos Galvan, Jr., vice president and CFO.
The tortillas and masa are 100% corn, with no preservatives, additives or fillers. “Everything is always fresh, every day,” Galvan, Jr. said. “We sell hundreds of thousands of tortillas each year, strictly retail to our customers at our stores.”
It began in 1961 with the first market near Huntington Park, still the flagship. “It has been a familyrun operation in the truest sense,” Galvan, Jr. related. “My grandparents started the business. My father and uncles all worked the store. The younger siblings would go to school then work in the afternoon. My father had a college degree in accounting, which was helpful.”
Over the years, growth has been slow but steady. The first expansion was
moving next door into a larger space. “That took us from about six or seven employees to 20,” Galvan, Jr. said. In 1999, Amapola opened in Downey, and Paramount is the third location. There are now more than 250 employees.
All stores offer an array of services, including bakery, meat department, deli with hot prepared foods, produce, groceries and, of course, the tortillas and masa.
“We have a great variety of products,” noted Galvan, Jr. “You’ll also find things you wouldn’t necessarily find at Von’s or Albertson’s. Our produce, for instance, features a lot of Mexicancuisine needs. We sell items like pumpkin flower, used to prepare a special soup, and different peppers, some mild, some extremely hot. What we have you’re not going to find in many supermarkets.”
Paramount proved to be an ideal location for Amapola Deli and Market. There is a large concentration of the population that the store caters to here and in surrounding cities and the Garfield center is adjacent to the 105 Freeway for easy access. “We’re very happy to be in Paramount,” said Galvan, Jr. “It’s a great community, our grand opening was well attended by residents and city officials, and the store is already doing very well. We plan on being here for a long time.”
The word “amapola” is Spanish for poppy flower,
and is also the title of a vintage popular song. “We have a great tradition providing the highest quality product and service to our customers,” Galvan,
Jr. said. “Even with our growth over the years, we still maintain that momand-pop approach. Our customers have always appreciated that.”
Amapola Deli and Market is located at 13733 Garfield Ave. in Paramount, phone (562) 272-4516. You can also visit www. amapolamarket.com.
The Galvan family is joined by chamber members and city officials for the grand opening of La Amapola a new grocery market that can be found at 13733 Garfield Ave., Paramount.
La Amapola owner, Carlos B. Galvan shows a certificate from Assemblyman Isadore Hall.
Members of the Galvan family receive a certificate of congratulations from Paramount Councilmember Diane Martinez. Galvan family from left; Ricardo, Martha, Juan, Carlos B., Carlos Jr. and Marcel.
Galvan family accepts a certificate of recognition from Erin Stibal representing Supervisor Don Knabe. From left: Ricardo, Martha, Juan, Carlos B., Carlos Jr, and Erin Stibal.
Children
MESA Attracts Hundreds of Students To Saturday Kick-off
Officials with the City of Paramount and the Paramount Unified School District joined nearly 300 Paramount students for the first day of MESA on October 16.
MESA (Mathematics, Engineering, Science Achievement) is a statewide program that focuses on those three subjects for middle school and high school students. It is offered locally by the Paramount Education Partnership (PEP) and funded by the Paramount Unified School District.
The 8th year of Paramount’s participation began Saturday, October 16th when nearly 300 kids showed up at 8:00 a.m. at Paramount Park. After a healthy breakfast, the students boarded buses for the campus of California State University, Long Beach, where MESA operates in conjunction with the College of Engineering.
“The City of Paramount is proud of you,” Mayor Tom Hansen told the gathering. “We’re proud that you’re dedicated to furthering your education. We’re proud of you for getting up this early on Saturday morning.
“We also thank your parents for taking
advantage of this wonderful opportunity for their kids. And we want to thank all of the Paramount School District personnel who are helping with the program, as well.”
The workshops take place on Saturday mornings throughout the year. MESA seeks to have all its participants attain degrees in math-based fields from four-year institutions and strives to make students competitively eligible for the most rigorous colleges and universities.
Included in the workshops are the development of Individual Academic Plans for each student, study skills training, SAT/PAT preparation, parent leadership training and many more specialized features. An extra benefit for students is the exposure they get to life on a university campus.
Everyone taking part in MESA is to be commended for their dedication and for expanding their educational goals.
Former Councilmember Richard DeBie, Advocate of Paramount Redevelopment, Passes Away
Richard DeBie, a longtime resident of Paramount and former City Councilmember and Mayor, passed away on October 13. He was 88.
DeBie moved with his family during the Great Depression from Iowa to the village of Clearwater (which later became Paramount) in 1938. They owned a dairy farm on Garfield St. with 120 cows.
With the outbreak of World War II, the young farmer signed on with the U.S. Marines, and participated in the Battle of Tarawa in the South Pacific. After returning home, he married his wife, Millie, and eventually opened a successful plumbing business.
Over the ensuing years, Paramount evolved from being mostly rural to an urban city. Consequently, the dairies, a mainstay of the local economy, began moving away with profound impacts on both the City’s physical landscape and financial health.
During this transitional period, in
1966, DeBie gained a seat on the City Council. He became intrigued with the concept of “redevelopment” to meet the
Big O Tires
Conrad Lopez store manager for Big O Tires is joined by Leonard Crespo Paramount Chamber Senior Vice President at Big Oʼs welcome to the Chamber ribbon cutting. In addition to the Chamber Big O Tires received certificates of congratulations from Congresswoman Sanchez and Assemblyman Isadore Hall. Big O Tires may be found at 9075 Artesia Blvd., Bellflower. For more information about Big O Tires products and services call 562.461.8575.
Alex Yanez owner of P Dogs restaurant is joined by chamber members and elected officials from the cities of Paramount and South Gate for a ribbon cutting and grand opening ceremony. Guests were treated to lunch and entertained by the Paramount High School band. P Dogs may be found at 13610 Garfield Ave., in Southgate. For hours of operation and menu options call 562.630.7364.
challenges facing the town.
Community Redevelopment Agencies allowed cities to eliminate blight and reclaim depressed business districts by channeling money into these areas to help them re-grow. A Redevelopment Agency provided financing options for revitalizing places like downtown Paramount.
Few cities were using this tool – by the late 1960s only 32 projects had been started in all of California. DeBie saw the value in the concept as a way to help his hometown.
Still, it was not an easy go. “Starting a Redevelopment Agency was quite a struggle,” DeBie recalled in an interview conducted during the Paramount’s 50th anniversary in 2007. “Some people thought the City would take your home away, or give you half price for your property. They didn’t understand redevelopment.” Even the city leaders were split. “Some on the Council were a little afraid of what might happen.” But he spearheaded the 3-2 vote that created the agency in 1973.
Today, Paramount’s Redevelopment Area has been praised for transforming the City. Redevelopment has been responsible
Clubs & Organizations
for every major change in the local landscape, from the massive demolition and rebuilding of the downtown to attracting such big-name retailers as Wal-Mart and The Home Depot. It enabled the city to take over the different water companies that covered the town (about 27) and create today’s cohesive municipal utility.
There are now nearly 400 CRAs in California, including more than threequarters of the cities in Los Angeles County. But Paramount was one of the first, and it was truly Richard DeBie who was the “father” of redevelopment here.
“We’ve been able to make a lot of changes. A lot of money has come through redevelopment that was used to fix the town up. In Paramount, it turned out quite well.”
The last dairy in Paramount closed in 1977, the year DeBie retired from the City Council. “It’s a great city, and it’s doing very well,” he said in the 2007 interview. “There’s always been support from the people living here, and though councilmembers have maybe had different approaches, they’ve all worked to make the city better.”
Paramount Lions Club Supports L.A.S.D. Motorsports
The Los Angeles Sherriffʼs Deputies Motorsport program recently paid a visit to the Paramount Lions Club bringing with them the X-18 Intimidator. The X-18 is just one of the vehicles used by the LASD to grab the attention and interest of young people in order to build a communication bridge for topics such as education, gang involvement, drug abuse, and unsafe vehicle operation. Paramount Lions donated $1,000 to the program which is funded by donations, run by volunteers and fully endorsed by Sheriff Baca. Pictured with the X-18 Intimidator is volunteer Bob Furman.
Richard DeBie
HELP WANTED Members
Realizing a Dream Deferred
College district confers honorary degrees to Japanese-Americans forced to abandon studies, head to internment camps in 1942
Compton students of JapaneseAmerican descent whose studies were cut short when they were interned during the Second World War were recently honored at the Compton Community Education Center. Honorees came from 11 different states, some as far away as Maine and New Jersey.
One second-generation Japanese-American, or Nisei, former
student of Compton Junior College drove 2,100 miles for a celebration that organizers called long overdue, when the local college district hosted a graduation ceremony on honor more than 40 Nisei with whom the district was able to make contact whose studies in Compton were interrupted when they were forced into internment camps at the beginning of World War II.
Though most of the 72 Nisei have already passed, though 26 of them were honored posthumously with a family member in attendance to accept their honorary degrees on their behalves, 16 Compton Junior College students from 1942, now in their 80s, experienced the satisfaction and joy of an historical injustice finally ending in closure.
OUTSIDE SALES AND BODY & PAINT TECHNICIAN WITH TOOL EXPERIENCE. Trouble-shooting. Apply at Herald’s Garage, 8124 E. Alondra Blvd, Paramount. 562-633-2136, Ask for Joe.
Modern and authentic Mexican grill in the city of Paramount seeking MANAGERS, EXPERIENCED COOKS (COCINEROS), AND FOOD / CUSTOMER SERVICE. Be part of a new and growing restaurant that is to open around July 15th - August 1st. Looking for cheerful, polite and fast people who are Spanish bilingual, food service experience is a definite plus. Solicitamos cocineros. Se habla español. Phone: 562688-4674 • Email: marvinmeraz@gmail.com • Fax: 562-790-8079
By Maria F Galli State Farm Galli Agency
562.817.5620
Most people save for major purchases like new cars, home improvements or tropical vacations. Unfortunately, some people don’t plan for their long-term financial needs. People who don’t plan may not have the type of retirement they desire. Do your retirement plans feel secure?
Deferred life annuities may be one option for you to consider. An annuity is a contract that offers you a way to build income for retirement. The annuity’s earnings are tax-deferred, which means you won’t pay taxes until you begin withdrawing your money.
A deferred life annuity allows you to build savings over time. It then provides you a reliable source of retirement income – income that you cannot outlive.
Build Your Retirement Savings Shopping for Auto Insurance
By Luis Acosta State Farm® agent
Whether you’re a first time buyer of auto insurance or already have it but are looking for a better deal, you should be asking several questions.
First, is the person from whom you’re buying (your agent) a visible, established member of your community someone you know and trust?
Second, is the company from whom you’re buying well known? What is its reputation? What about price? Because there are hundreds of companies competing for your business, prices vary – sometimes a lot. It may pay you to shop. Be sure the premiums you’re quoted are for equal amounts of coverage.
How about service? Price is important but saving money won’t mean much unless you get the service you need - when you need it. If possible, ask other clients of your prospective agent how they’ve been treated, especially when they’ve had a claim. Find out how the company handles claims. Is the method convenient for you, no matter where you have an accident?
How about solvency? Is the company you’re considering still going to be in business when you file your claim? Your
Deferred life annuities:
• Can be purchased with a lump sum payment or a series of periodic payments.
• Guarantee an interest rate for one year, or a longer duration, depending on the annuity.
• Offer earnings that grow federal tax-deferred until withdrawal. This is a powerful tax benefit that can help your earnings grow faster than they would if taxed annually.
• Provide a dependable source of retirement income. The income payment amount is based, in part, on the accumulated value in your annuity and the income payment option you choose.
Whatever your retirement needs, deferred life annuities can help you rest easy with a guaranteed rate of return. Talk with your local insurance and financial professional about the benefits of a deferred life annuity.
state department of insurance has financial rating information on all of the companies that do business in its state.
Once you’ve decided on a company and an agent, there are more questions to ask. How much coverage do you need? The required minimum amounts of liability coverage may not be enough for you.
Consider your needs in light of your assets and income. How much can you afford to pay if there’s a big judgment against you because of an accident? What about deductibles? Deductibles lower your premiums - most commonly for collision and comprehensive coverage’s - but increase the amount of loss that comes out of your pocket. How much additional risk are you willing to take in order to save?
Should you carry collision and comprehensive coverage? As your car’s value decreases, you might consider dropping these coverage’s and pocketing the savings on premiums. But consider if the savings are enough to offset the risk of footing the entire cost of repairing or replacing your car.
Auto insurance is not a generic commodity. It is a product that should be tailored to each individual. Your agent can help you answer these questions and help you tailor your auto insurance to your specific and unique needs.
10 Tips for Improving Your Cash Flow
Cash flow is a key factor in the success or failure of a small business—now, more than ever before. Here are 10 tips you can use to ensure your cash keeps flowing:
1. Find good accounting software. If you’re not already using accounting software, check out packages tailored to small business such as QuickBooks or Peachtree. Automating your accounting makes it easier to see what’s going in and what’s going out.
2. Generate monthly financial statements. (In today’s economy, some companies are reviewing
their financial statements weekly.)Accounting software lets you easily generate an income statement, balance sheet and cash flow statement. Use these tools to stay on top of your financial picture and pinpoint potential problems early.
3. Send invoices promptly. Customers can’t pay you if they haven’t been billed. Send invoices along with the shipped product, or as soon as a project is completed. For even faster results, send invoices by e-mail, or look into e-billing.
4. Create effective invoices. If your invoices
are confusing, or get sent to the wrong department or person, precious time will be lost while the customer tries to figure out what they owe and to whom. Make sure key information, such as where to send payment, amount due and date due, is clear and easy to read. Contact the customer to verify the address, department and person the invoice should be sent to so there’s no chance for error.
5. Penalize late payers. State on your invoices that customers will be charged a late fee for every month that the payment is past due.
6. Incentivize early payments. Offer discounts if your customers pay sooner than net 30 days (such as 5 percent off if they pay within 10 days). Depending on your industry, offering a discount for paying in cash could also help your cash flow.
7. Stay on top of your accounts receivable. If a payment is not received on time, follow up immediately. Often, you’ll find the late payment is due to a miscommunication (such as in Tip 4 above). If this isn’t the case, be polite, but firm, when dealing with late-paying customers.
8. Work with late payers. Something is better than nothing, so if a customer is in trouble and can’t pay the full amount, work out a payment plan. If you choose to deal with these customers again going forward, protect your business by requiring at least partial payment upfront before any work is done or product shipped.
9. Watch your spending. When it comes to maximizing your cash, what goes out is just as important as what’s coming in. Where can you cut costs without harming your product or service? Typically, overhead expenses such as utilities and office products are easy to trim, as are business travel and entertainment. Go over your monthly expenses and look for places to cut back.
10. Maximize cash in the bank. Deposit checks as soon as you get them, and pay your own bills as late as you can (unless you can benefit from an early payment discount). If you use online bill paying, you can pay bills the day they are due. This keeps the money in your own account working for you. Use business credit cards to pay smaller expenses; this way, you don’t have to expend any cash until the credit card payment is due.
Rieva Lesonsky is CEO of GrowBiz Media, a content and consulting company that helps entrepreneurs start and grow their businesses. Before launching her business, she was Editorial Director of Entrepreneur Magazine. Rieva Lesonsky also works with the Los Angeles Regional Small Business Development Center Network. The SBDC is a group of successful small business owners helping fellow entrepreneurs start, sustain, and grow their business through low-cost workshops and free one-on-one consulting in business planning, finance, marketing, and various other specialty areas (Spanish speaking consultants available). To make an appointment call: (562) 938-5100, or email: sbdcinfo@lbcc.ed u
