City Leaders Speak at 2011 State of the City Address
The Paramount Chamber of Commerce recently held its annual State of the City Address and according to community leaders things are looking good for 2011. The event sponsored by Paramount Petroleum was attended by more than 140 business and community leaders. Representatives from the City, Chamber, School District, and Clergy reported on their activities in 2010 and what the community can expect to see in 2011.
Paramount Chamber President Martin Johnson hosted the luncheon and shared information about the Chamber’s recent activities. According to Martin, “It was a tough year for the Chamber. Many of our members felt the impact of a slow economy and had to make major cutbacks to survive. But, I’m happy to report the Chamber doors remain open and things are looking better. Membership is once again on the rise and even in these tough times the Chamber published a new Street Map & Resource Guide thanks to member support. The maps are available free of charge at the Chamber, City Hall and School District.”
Pastor Larry Jameson from Lifegate Foursquare Church spoke on behalf of the clergy. Jameson reported, “The churches are working for the people, they are giving, caring, networking, and effective. Churches throughout the city are providing youth ministries, vacation bible school, tutoring programs, basketball programs, food ministries, and more. The churches also work with the
City each year to coordinate the annual Mayor’s Prayer Breakfast.
Next was Dr. David Verdugo Superintendent for Paramount Unified Schools. Verdugo said student test scores are rising, “For the first time ever the percentage of 9th grade students scoring proficient or higher on the state’s rigorous Algebra I test exceeds California’s results.” In addition to student achievement
Verdugo spoke about various awards and recognition received by the district including: Gaines School being named a California Distinguished School for exemplary student achievement, the men’s Varsity Soccer Team are CIF Regional and Southern California State Champions, kindergarten students participating in Arts Masters and studying the painting styles of Picasso and Monet. He also
spoke about new programs including a pilot program for electronic report cards, community service requirements for graduation, a new Alternative Education Center, and computer labs at PHS and PHS West Campus in which students use web based computer programs to learn Algebra. Dr. Verdugo showed photos of
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What’s inside
Vickie Dove and Bob Olson along with five other members of the Emmanuel Reformed Church Choir make their way through the audience singing, This Little Light of Mine Iʼm Going to Let it Shine.
Paramount Chamber President Martin Johnson Lifegate Foursquare Church Pastor Larry Jameson
PUSD Superintendent Dr. David Verdugo
Paramount Mayor Tom Hansen
Paramount City Manager Linda Benedetti-Leal
Mayor, Daryl Hofmeyer
Beginning A New Term As Mayor
In March, the Paramount City Council held its annual reorganization meeting, and it was my honor to be selected as your mayor for the next year. I thank my fellow Councilmembers for the opportunity. The Council also elected Peggy Lemons as Vice Mayor.
I look forward very much to the coming months representing our City and leading the Council. This is a great com-
munity full of committed individuals. It will be my pleasure to share the news of Paramount with you in these Pulse Beat pages as the year progresses.
“Paramount Today” Presentation For Residents On March 10
Speaking of sharing news, the City Council will host “Paramount Today: A Report to the Community” on Thursday, March 10, at 7:00 p.m. at Progress Park Plaza. All residents are invited to come hear City Manager Linda Benedetti-Leal give a talk on the “state of the city,” including a review of past and current accomplishments in Paramount, as well as future plans for our town.
The event is free. Light refreshments will be served. Progress Park Plaza is located at 15500 Downey Ave. For more information, please call (562) 220-2121.
City Has Embraced Recycling Programs
Paramount has had a recycling pro-
gram in place since November of 2007. Over that time, our diversion rates have been steadily climbing so that today we are approaching the 70% mark. That’s a lot of trash we’re keeping out of our overloaded landfills.
Last year 2,953 tons of greenwaste (your green can) and 1,727 tons of recyclables (your blue can) were removed from Paramount’s waste stream. That’s an average of 246 tons and 143 tons, respectively, a month.
Another indicator of how strongly and positively the residents and businesses of our city have embraced recycling was the disposal of Christmas trees from the recent holiday. A total of 47.17 tons of trees were collected to turn into mulch. That represented 4,615 trees.
Remember, also, that CalMet Services, Paramount’s waste hauler, provides free curbside pick-up service for all unwanted electronic waste that, by law, must be recycled (computers, televisions, microwaves, cell phones, telephones, stereos, typewriters, fax machines, PDAs, etc.). This service is available to homes, apartments and mobile home parks. Simply contact CalMet at (562) 634-5420 to schedule a pick-up at your residence or to ask any questions about the program.
CalMet also picks up large, oversized items like furniture or appliances that won’t fit in a regular trash container. (Dumping these things in alleys, streets, sidewalks or any public right-of-way is illegal, and adjacent property owners could be fined for such dumped items.)
Call (562) 259-1239, extension 244,
to schedule a pick up. Cost: free for residences; $15 for commercial accounts.
And thank you to everyone in town who has helped the environment by taking the time and effort to recycle.
Affordable Home Event on March 12
A total of eight affordable, single-family homes will be built at various locations throughout the City this year for sale to qualified buyers. These houses are built with funds from the Paramount Redevelopment Agency.
The homes will be sold on a firstcome, first-served basis, with Paramount residents receiving priority status. Applicants must be first-time homebuyers and must meet certain income requirements and be able to qualify for bank financing.
To place your name on a priority list, you must appear in person on Saturday, March 12, at the Paramount Community Center, 14400 Paramount Blvd. starting at 8 a.m. Getting your name on the list will also be on a first-come, first-served basis. Paramount residents should bring proof of residency (utility bills) and proof of income (copy of 2009 or 2010 Tax Returns and 2010 W-2 forms).
Getting on the priority list does not guarantee that you will be able to buy a home. For instance, an individual would still have to qualify for a mortgage loan. But being on the list does give first rights at making a purchase.
For more information, please contact City of Paramount Community Development Department at (562) 220-2036.
Register Soon for Adult CPR Training
Here’s a last reminder that the Greater Long Beach Chapter of the American Red Cross will be offering Adult CPR/First Aid training at a reduced price in Paramount at Progress Park Plaza.
The training will take place Saturday, March 12, 2011. You need to register, however, at the Paramount Sheriff’s Station, 15001 Paramount Blvd. Registration by March 8. There is no on-site registration the day of the training, and space is limited.
There will be two sessions, from 8:00 a.m. to noon and from 1:00 p.m. to 5:00 p.m. The fee for each session is $10. Progress Park Plaza is located at 15500 Downey Ave., Paramount.
For more information please call (562) 220-2002.
Keeping Track of Vacant Houses
The Paramount Public Safety Department conducts a canvass every so often to note the location of vacant homes throughout the City. The idea is to keep tabs on these properties to ensure that they’re tightly secured and don’t become attractions for nuisance activity.
The list is provided to patrol deputies and special assignment officers, who then check on the properties to make sure they are not being used as flop houses or being vandalized.
If any resident knows of a vacant home in their neighborhood, they can contact the Public Safety Department at (562) 220-2002 and ask for Code Enforcement. The City will then send a Code Enforcement Officer to the site to conduct an inspection.
Watch Your Outgoing Mail
There are many ways that people can fall prey to identify theft these days. One area to be careful, for instance, is with your mail.
It’s not a good idea to leave any outgoing mail sticking out of your residential mailbox. Yes, the postal carrier will come by later and pick it up. But criminals may also be looking around and it’s possible that they might steal your mail.
Crooks can be looking for checks. They can replace the name the check is made out to and even the dollar amount. Eventually, the victim gets word that the person they mailed the check to never received it. Confused, they contact the bank, which is when they can discover that the cancelled check shows the name of someone they don’t know.
Help avoid becoming a victim of fraud and identity theft. Instead of putting outgoing mail outside your front door for the postal carrier, drop it off in person at a mailbox or at the post office.
Clubs & Organizations
2011 Winner of Paramount’s Student Speaker Contest Announced
The Paramount Lions Club held its annual Student Speaker Contest at Progress Park. This year six students, three each from Dominguez and Paramount High Schools, participated; the topic was “Enforcing Our Borders: State versus Federal Rights.”
Each student was tasked with researching the topic and presenting his or her position on the subject. The speakers were judged on a number of factors, including the content, delivery, and length of their speech.
This year’s local judges who volunteered their time were Betty Harkema, Ethel Hillyard, and Jack Rice.
“Our judges agreed that this year’s speakers created one of the closest competitions we have ever hosted. We applaud the effort and commitment of time each con-
testant put into preparing for the contest,” said Lion Dick Hall, event chairperson and officiate.
Eli Guzman, Dominquez High School, was honored with the first place award, a $50 cash prize, and will represent Paramount in the next level of competition:
· Zone Level Contest ($100 prize): March 9, 2011 at 7:00pm @ Andy’s Clubhouse -11514 E. 178th St. –Artesia
The winner of the Zone level will advance to the Region Contest where he or she will compete for a $150 cash prize and advance to the District Contest. At the District level, 15 winners will each receive a $4,500 scholarship and advance to the Area Contest.
The four winners from the Area level will each receive a $6,500 scholarship and will compete in the Final Contest to be held in June. The winner of the Final Contest will be awarded a $10,000.00 scholarship.
Congratulations also go to the runnersup, who each received a $25 cash prize: Angelika Cervantes and Alfredo Zantez from Dominquez High School; Sylvia Mendez, Angie Peralta, and Marleen Ruiz from Paramount High School.
This is the 74th Annual Student Speaker Contest conducted by the Lions of California Multiple District Four. The purpose of the contest is to provide youth with an opportunity for competitive public speaking, to stimulate self-expression, and to encourage independent thinking. Over the past 73 years, hundreds of thousands of dollars in scholarship money has been awarded to deserving students.
Eli Guzman
SASSFA Recruitment Draws Over 300 Applicants
On Monday, February 14, Progress Park
Plaza once again became the site of a giant human resources center. In cooperation with the City of Paramount and the Paramount Chamber of Commerce the Southeast Area Social Services Funding Authority (SASSFA) held a mass recruitment and job interview from 9:00 a.m. to almost 7:00 p.m. for Ross Dress for Less.
The event actually came together very quickly. The arrangement was agreed to during a conference call on Thursday, February 10, when SASSFA and Ross management agreed to hold the recruitment in town. Originally, the plan was to have the event at the SASSFA offices. It was quickly determined, though, that a larger location was needed. Elizabeth Hernandez, business services/job developer for Paramount SASSFA, and Arthur Monreal, her supervisor, immediately approached the City’s Parks & Recreation Department in an effort to secure the venue. Progress Park Plaza, which indeed was available, was booked for the event.
Then there was a bigger issue: how to
get word about the recruitment out to residents of Paramount who were looking for work? There was little time for conventional advertising or outreach. SASSFA would print flyers for the City parks, but what else was possible? Hernandez and Monreal approached City Councilmember and Chamber of Commerce Executive Director Peggy Lemons for help, feedback or direction.
“It was suggested that we utilize the City’s Reverse 911 phone system,” Monreal related. “Over the weekend, every home in Paramount received a pre-recorded message telling them about the recruitment on Monday at Progress Park. It was a stroke of genius. The event attracted 317 applicants, 202 of which were City of Paramount residents.
“It was absolutely amazing how everyone – City staff and officials, Ross personnel and SASSFA – worked together to make it happen so quickly,” Monreal added.
The new Ross Dress for Less Store, located at 16250 Paramount Blvd., will bring 60 to 80 new jobs to the community. It is scheduled to open the first week in March.
KDS Night at Shakey’s
More than 300 applicants attended the SASSFA recruitment event at Progress Park Plaza.
Children
Scholarship Fundraiser
Opportunity To Help Paramount Students
The City of Paramount will be holding the 8th Annual Scholarship Fundraiser for the Paramount Education Partnership (PEP) on Friday, April 29 from 6:00 p.m. to 9:00 p.m. With a Folklorico theme, the event will take place at Progress Park Plaza, 15500 Downey Avenue. It will be a night of great food and lots of fun for a good cause.
There are numerous opportunities for sponsorships and donations to help make the fundraiser a success for the students of Paramount, who benefit by the college scholarships made possible by the event. All donations will be made to the PEP 501c3 non-profit entity, so they will be tax deductible.
Over the years, more than $200,000 has been given to local students in financial need who are attending community college, a trade school or university. PEP’s goal is to reach even more residents in this way throughout the community.
If interested in sponsorships or other contributions, please contact Suleyma Rosales at (562) 220-2132 or srosales@paramountcity.com.
Your donation will be an important investment in the community, as it helps students and families reach better education opportunities and a brighter future.
Scholarship Applications Available
Applications for the PEP Scholarships are now available at various locations, including City Hall, the City Yard, School District sites and the City and District websites at www.paramountcity.com and www. paramount.k12.ca.us.
Scholarships of $1,000 are awarded to students attending a community college and $3,000 to students attend-
ing an accredited four-year institution within the U.S, including vocational/ trade/ technical schools. Scholarship monies may only be used to pay tuition, fees, books and supplies for the 2011-2012 school year.
Applications will be reviewed based on a completed application, academic record, financial need, extracurricular activities, work or volunteer experience, and future goals. Plagiarism or false information will permanently disqualify an applicant. Please be aware that first-time applicants will receive priority over past recipients.
The following are the mandatory requirements:
• You must be a City of Paramount resident or Paramount Unified School District student.
• Have a high school diploma or GED.
• Be enrolled in an accredited program to obtain an Associates of Arts or Bachelors degree and/or vocational certification. (Students must be able to provide proof of enrollment in an institution to be eligible.)
• Provide one letter of recommendation from a teacher or counselor (cannot be a relative).
• Possess a cumulative high school GPA of 2.0 or better.
• Submit forms that demonstrate financial need as determined by FAFSA (and include a copy of Student Aid Report).
• Be a U.S. citizen or eligible noncitizen.
The application may be submitted in person or by mail by May 2, 2011, at:
Attention: Scholarship Committee Paramount Education Partnership, Inc., 16400 Colorado Avenue, Paramount, CA 90723
Employees of Paramount Petroleum - sponsor of the annual State of the City Address and their invited guests. From left: Dr. Greg Bucker, Principal PHS; Kathy Gleeson, PPC; Corrine Galbez, PPC; Bill Winters, PPC; Ed Juno, PPC; Glenn Clausen, PPC; and Kelly Williams, Principal Harry Wirtz Elementary.
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the new Delores Stephens Library and Pirate Stadium along with construction photos for the PHS Medical Career/Science Building and the Alondra Middle School Gymnasium. David closed by saying the district is anticipating a $3.4 million budget cut. However, talented teachers and staff, outstanding students, parent involvement, and a dedicated board of education will continue to pursue excellence in education.
Closing the event were Mayor Tom Hansen and City Manager Linda Benedetti-Leal. Mayor Hansen spoke about the Governors plan to eliminate redevelopment and the negative impact it would have on future development in the City. Benedetti talked about cutbacks that have helped weather the economic downturn which included furlough days for City staff and cuts in employee benefit programs. She also said, “With all the darkness there shines a bright light in Paramount.” We have new sales tax revenue from retailers such as TJ Maxx and Amapola Market.
Ross Dress for Less will soon open for business, and crime rates are the lowest since the 1970’s. Public Safety has been enhanced with the remodel and expansion of the Paramount Sheriff’s Station which houses not only the Sheriff’s but a County Probation Officer, District Attorney, Section 8 Inspector, Mobile Home Park Inspector, Gang Specialist, Fingerprint Specialist, and a Crime Analyst. The City has also seen an increase in community service through the Pitch in Paramount program which coordinates volunteers for a variety of clean up projects throughout the City. There are several new art pieces in town and a new fitness park is in the works. Education remains a priority with the STAR Program expanding from K-5 to K-8 schools. The City has also added a “College Bound” bus which transports students to and from local colleges. She closed by saying Paramount’s future looks bright, then with a wave of her hand ushered in members of the Emmanuel Reformed Church choir who made their way through the audience singing This Little Light of Mine, I’m Going to Let It Shine.
In Memory
Paramount resident Gene French passed away at his home on February 10, 2011 at the age of 76
In June 1964 Vernon “Gene” French became Lion Gene, for 47 years he dedicated his life to the practice and principles of Lionism. Some of his accomplishments as a Paramount Lion include: serving three terms as President, representing the Paramount Lions in the Lions Eye Foundation, and being an active member of the LITPC (Lions International Trading Pin Club) and the CLPTA (California Lions Pin Trading Club).
Gene, who was orphaned at a very young age, spent much of his life trying to give back in ways that helped children. He was instrumental in establishing Paramount’s Pop Warner Football and Little League Baseball programs - serving as a coach, manager, and board member. Gene also supported the Boys Club and its mentoring programs. In addition to his volunteer activities Mr.
French was an elected official proudly serving as a Paramount Unified School District Board Member from 1973 - 1985.
As a proud business owner Gene gave back to the community and its youth though personal donations and, most of all, through a willing, investment of his time and energy. His candor, compassion, and his sense of humor will be missed by family, friends, and fellow Lions.
OUTSIDE SALES AND BODY & PAINT TECHNICIAN WITH TOOL EXPERIENCE. Trouble-shooting. Apply at Herald’s Garage, 8124 E. Alondra Blvd, Paramount. 562-633-2136, Ask for Joe.
Modern and authentic Mexican grill in the city of Paramount seeking MANAGERS, EXPERIENCED COOKS (COCINEROS), AND FOOD / CUSTOMER SERVICE. Be part of a new and growing restaurant that is to open around July 15th - August 1st. Looking for cheerful, polite and fast people who are Spanish bilingual, food service experience is a definite plus. Solicitamos cocineros. Se habla español. Phone: 562688-4674 • Email: marvinmeraz@gmail.com • Fax: 562-790-8079
WE ARE HIRING! Looking for a part-time job that provides meaningful work and competitive compensation? Consider a position in a State Farm Agent’s office. Assist with agent’s marketing efforts. Provide quality service to State Farm policyholders. Prepare forms, policies and endorsements. Please contact me at 562-531-1900 or Please email resume to: Luis@teamLuisAcosta.com. This employment opportunity is with a State Farm Agent, not with State Farm Insurance Companies. Equal Opportunity Employer
Gene French
What is an Individual(k) Plan
By Maria F. Galli State Farm Insurance
562-817-5620
Do you have plans for retirement? Do they include a retirement plan? If you are a small business owner, you may feel you need to continue working during your golden years. Many business owners may not realize there are plans available to build a retirement account.
One such plan is the Individual(k) for business owners who have no employees other than a spouse. While the plan itself may not be very well known, it can be an appropriate way to provide income during retirement.
An Individual(k) is similar to the more popular 401(k), with contributions limits well above those of
Individual Retirement Accounts. Contributions for the 2009 tax year are limited to $16,500 as long as they don’t exceed 100 percent of your compensation. There is even a $5,500 catch-up provision for persons age 50 and older.
The deadline for establishing an Individual(k) is the last day of your company’s tax year. If your company follows the calendar year, the deadline would be December 31 of the current year. If not, the deadline would be the last day of your current fiscal year.
Your retirement plans should always include retiring. Make an appointment with your local qualified insurance and financial professional to discuss whether an Individual(k) is appropriate for your business.
Be Alert to the Dangers of Drowsy Driving
By Luis Acosta State Farm® agent 562-531-1900
Driving while drowsy is an unnecessary risk you shouldn’t take. Sleep deprivation has become widespread in North America as people try to squeeze more and more activities into each day. One consequence is more vehicle crashes are attributed partly or wholly to sleepiness.
The National Highway Traffic Safety Administration (NHTSA) says about 1 million crashes a year are thought to occur because of driver inattention or lapses – and fatigue makes such inattention more likely.
In a survey by the National Sleep Foundation, 57 percent of those interviewed said they had driven while drowsy and 23 percent admitted to having fallen asleep behind the wheel.
NHTSA reports that sleep-induced crashes typically involve a driver who is alone and driving late at night or in mid-afternoon on a high-speed road (so the crash is more likely to be serious). Most of the time, it’s a single-car crash because the vehicle leaves the roadway. Leave the driving to those who are wide awake! In other words, many of us may be susceptible to
driving while sleepy, but there are some things we can do to avoid doing so. The National Sleep Foundation and other experts suggest:
• Getting a good night’s sleep before starting a long drive.
• Avoid driving during your body’s natural “down time” when you’d normally be sleeping.
• Plan to drive long trips with a companion. Passengers can help look for early warning signs of fatigue and can help share the driving. Passengers should stay awake to talk to the driver.
• Sit up straight while driving; don’t slouch. Don’t stare straight ahead at all times; scan the road and nearby areas.
• Stop for a rest every 100 miles or two hours.
• If you need one, take a short nap. Or get some exercise – run in place, jump up and down.
• Avoid alcohol and medications that may make you sleepy; read the label on the container or ask your physician.
• Consult a doctor if you have any symptoms of a possible sleep disorder: frequent daytime sleepiness, frequent difficulty sleeping at night or loud snoring every night.
So, before you hit the road, make sure you’ve had a good night’s sleep. Then you can rest assured you’ll arrive at your destination safely.
New Building & Tenant Improvements
Roofing
Concrete
Asphalt & Masonry
10 Tips for Selling to the Government
BY RIEVA LESONSKY
The federal government spends hundreds of billions of dollars annually buying products and services from small businesses. Could your company be one of them? Here are 10 steps to breaking into the lucrative world of government contracting.
1. Educate yourself. The federal government is vast, and every agency is different. Do your homework to understand each agency, its goals, and whether your business can help achieve those goals. You can find a list of agencies at USA.gov (www.usa. gov/Agencies/federal.shtml).
2. Be realistic. Can your business handle the requirements involved in fulfilling a government contract? You’ll need to manage lots of paperwork, maintain certifications, institute quality control procedures and comply with regulations. Know what’s expected--and make sure you can deliver.
3. Be patient. The government sales cycle can last years. You need to find and
Clubs & Organizations
get to know decision-makers, search for opportunities, submit proposals and wait for results and funding. If you need to make money now, contracting may not be the way to go.
4. Get registered. To begin, get a DUNS (Data Universal Number System) number from D&B. You need this to register with the Central Contractor Registration (CCR) system, which you must do in order to get contracts and obtain payment.
5. Get certified. When you register in CCR, you can self-certify your business as small, disadvantaged, or women-, minority- or veteran-owned. These certifications can give you an edge in competing for contracts, as most agencies “set aside” a certain percentage of spending for these kinds of businesses.
6. Learn the basics. The Federal Acquisition Regulation (www.acquisition.gov/far) explains all the rules regulating government buyers and sellers. The General Services Administration (www.gsa.gov) is the big-
Panorama Traditional Art Show & 13th Annual Student Art Show
Sponsored by: Traditional Artists’ Guild of Paramount & The City of Paramount
Art Work Calendar: – Student Show –Saturday, March 26th & 27th 9:00 am – 6:00 pm
– Purchasing of Adult Artist Artwork –Friday, April 1st – 9:00 am – 9:00 pm – Student & Adult Show –Saturday, April 2nd - 9:00 am – 6:00 pm – Free Art Demonstration & Adult/Student Awards –Sunday, April 3rd – 2:00 pm (awards presentations will begin after the demonstration)
gest federal purchaser of goods and services. Being listed on the GSA Schedule opens your business to contracting opportunities.
7. Get experience. Don’t even think about government contracting unless your business has a track record of success. Past performance is key to landing a federal contract, so you must have a history of customers who will give you excellent references.
8. Market your business. Getting listed on a government schedule doesn’t guarantee sales. You still have to market to decisionmakers. Use social media tools, networking organizations, and events like those sponsored by the SBDC to network with government buyers in person.
9. Think small. The federal government isn’t the only game in town. Contracts with local or state governments are a good way to learn the ropes. Visit Business.gov for information and resources on doing business with state governments.
10. Partner up. Subcontracting to a
federal government prime contractor is another good way to break into government business even if you have limited capital, resources or experience. You can find prime contractors seeking subcontractors at the GSA website.
Rieva Lesonsky is CEO of GrowBiz Media, a content and consulting company that helps entrepreneurs start and grow their businesses. Before launching her business, she was Editorial Director of Entrepreneur Magazine. Rieva Lesonsky also works with the Los Angeles Regional Small Business Development Center Network. The SBDC is a group of successful small business owners helping fellow entrepreneurs start, sustain, and grow their business through low-cost workshops and free one-on-one consulting in business planning, finance, marketing, and various other specialty areas (Spanish speaking consultants available). To make an appointment call: (562) 938-5100, or email: sbdcinfo@lbcc.edu.
Incorporating you business can have huge tax savings for some small businesses. It can also limit your personal liability. Come to this informational session, to learn about Sole Proprietors, Partnerships, LLCʼs, S-Corpʼs and C-Corpʼs.
Fee: $20
Facebook, My Space, Twitter-Using Social Media for Your Business Tuesday, April 12, 2011 • 10:00 am – 12:00 pm
Do you still feel like Social Media is just for social networking? Have you ever thought of using Social Media as a business tool to enhance sales and increase profitability? Many successful small businesses are connecting with customers as we speak. Social Media is a new way of putting yourself in front of your customers.
Learn how to successfully promote your business and increase awareness about your service or product. Create buzz for your business with new cost effective marketing channels.
You will learn:
• how to create and maintain a Facebook Group Page
• how to join “Groups” on LinkedIn and remain connected with business professionals throughout the world
• why 140 characters on Twitter are significant in helping increase brand visibility and strengthen customer service
• how YouTube can be used to enhance sales and promote your business website
Fee: $25
Make all checks payable to: LBCC *Free Business Counseling Also Available *$25.00 refundable deposit required For Reservations:
