P A R A M O U N T
PULSE BEAT January 2012
Serving the Community Since 1990
www.paramountchamber.com
Purchase It . . . In Paramount All Year Long
The City’s campaign, in partnership with the Paramount Chamber of Commerce, to encourage local shopping in our retail sector began during the holidays. By now you may have received an insert in your water bill relating all the benefits of patronizing Paramount businesses. Perhaps you have also run across the posters, bumper stickers and counter displays that have been distributed throughout town. Retailers across the board have been very enthusiastic about the program. Among the advantages of shopping locally: Nearly 900 Paramount businesses have every consumer product local shoppers need, and they know what your needs are. Sales tax supports important city services like law enforcement, parks and street maintenance. Paramount businesses sustain the people who live and work in town. Shopping locally creates jobs and helps maintain a stable community. It’s convenient, saving you time and gas. And buying gas here offers a great sales tax benefit for the City. Local businesses are investing in the City’s future. They support our churches, our schools, our community service organizations and our quality of life. So, if you’re buying, spend your money at home and make it count. Let our businesses know that you want them to succeed. Purchase It . . . In Paramount. Part of What You Pay, Stays! And if you are searching for a certain type of business or service in Paramount, or looking for a specific product, feel free to contact the Paramount Chamber of Commerce at (562) 634-3980.
Window posters and counter top displays for the Purchase it in Paramount program are available free of charge at the Paramount Chamber of Commerce, 15357 Paramount Blvd.
Holiday Tree Lighting Tradition Expands
T
he City of Paramount held its 13th annual Holiday Tree Lighting ceremony this year with a new twist. The design arrangement for the November 30th celebration was flipped, turning the stage around and spreading out the seating across Paramount Blvd. and up Jackson St. toward the library. The new layout received a lot of positive comments from those in attendance, created more seating, and brought more seats closer to the stage. The event served as the official grand re-opening for the Pond, at the corner of Jackson St. and Paramount Blvd., which was recently refurbished. Opened in 1999, with its ice-skating sculpture garden, the Pond was due for a facelift after years of heavy use. The highlight of the upgrade was giving a new look to the “ice” sections with a crushed-glass surface and fiber-optic lighting that provides swirling decorative
touches. A few of the trees were removed, as well, to allow for better growth of the remaining trees – including the holiday Sequoia – and to open up the visibility of adjoining businesses. The entertainment for the Tree Lighting was fantastic, as always, with local dance companies, church choirs and the Marching Band and Choir from Paramount High School. Helping to hand out the free refreshments were some great ninth-graders from the 2015 Club at Paramount High School West who volunteered their time. They did a great job making things run smoothly with the giant crowd, and their work was very much appreciated. In all, there were an estimated 4,000 people out for the evening, a high mark in the City’s holiday tradition, and a grand kick-off to the season in Paramount. Speaking of seasonal numbers, this year’s Christmas Train gave out 26,208
Paramount Chamber of Commerce
PULSE BEAT
15357 Paramount Boulevard, Paramount, CA 90723
candy canes and apples, to be exact. And at Breakfast with Santa/Snow Day, nearly 3,000 meals were served to residents who
got to frolic in 90 tons of snow. Hopefully your season was full of happy memories with friends and family.
Help wanted............................. 9 Mayors Corner.......................... 3 Members Only...........................14 New Members...........................10
On Patrol...................................... 4 PEP.................................................7 Service Clubs.................................13
What’s inside Ask The Expert..........................10-11 Business Card Directory.............12-13 Business Corner.........................11 Cityscape..................................15