Pulse Beat February 2019

Page 1


PULSE BEAT

Job & Community Fair coming March 9

The Paramount Chamber of Commerce

will be holding its 19th annual Job & Community Fair on Saturday, March 9, from 9 a.m. until 1 p.m. at Paramount Park, 14400 Paramount Blvd. Admission and parking are free for the event, which is sponsored by WaveFront Technology Inc.

Each year Paramount welcomes 30 to 40 participating companies to engage directly with a wide variety of ready-for-hire job seekers. The companies will be able to hold private interviews with potential job candidates on the spot and possibly even hire that day. Various federal, state and county agencies also will be on hand to provide valuable information and resources.

Free workshops for participating job-seekers—Workshops will include sessions on “How to create a winning résumé” and “Employer expectations and interview techniques.” Free services will include résumé preparation and critique, as well as coaching on how to dress for an interview to make the best impression. These workshops and services will be provided by the Employment Development Department and the Southeast Los Angeles office of America’s Job Center of California, which is run by Hub Cities Consortium (please see the related story on page 1 of the January 2019 Pulse Beat).

Event expanded—This year the Chamber has expanded the fair to include community services, which is why the event name has been changed. Barbara Crowson, Executive Director of the Chamber, explained: “We really want to open our job fair to community services in addition to employers and job seekers. We plan to highlight information about a variety of important services of which the community may not be aware.”

Businesses registered to attend thus far are Home Depot, WaveFront Technology Inc., Kaiser Permanente, Healthcare Career College, Long Beach Job Corps, Think Together, In Motion Design, Weber Metals, Domino’s, Long Beach Transit and Fairway Staffing. Community services to date include the Office of Assemblyman Anthony Rendon, the Office of Congresswoman Lucille Roybal-Allard, Los Angeles County Child Support Services and WIC (see page 8). Honorary event co-chairs are the City of Paramount, Assemblyman Rendon, Congresswoman Roybal-Allard, Los Angeles County Supervisor Janice Hahn and Hub Cities Consortium. For more information, visit paramountchamber.com or call 562-634-3980

Chamber’s first 2019 networking breakfast draws good turnout

Plenty of business cards and selfintroductions were exchanged, lots of tasty, catered breakfast food was consumed and much good business information was shared.

It was the Paramount Chamber of Commerce’s first networking breakfast of the new year on January 24 at Progress Park Plaza, and thanks to more than 40 enthusiastic people who attended, it was a rousing success.

Co-sponsors for the event were AppleCare Medical Management (part of OptumCare) and World Energy Paramount, to whom the Chamber offers thanks. Berg Catering supplied the food, including individual quiches and a variety of fresh fruit.

Participants enjoyed a “Spin-to-Win” drawing, with winners from each table scoring free advertising and promotional tools for their businesses.

A game of “Business Card Bingo” encouraged attendees to collect cards from others in the room.

Nancy Gutzmer (see photo at right) of the American Cancer Society Relay for Life won a $25 prize for most-interesting table display. (Story continues on page 9 )

Businesses and job seekers both benefited from last year’s Chamber of Commerce Job Fair.
Nancy Gutzmer won the table display award.
Communicating and sharing. . .

Mayor’s Desk

Helping the homeless

The City is involved in a number of ways to help lessen homelessness in town under the umbrella of “Helping Hands of Paramount.” This is an effort led by the City that includes service providers, interested residents, law enforcement, the faith community, and business owners who want to be part of the public education outreach combating this issue.

In early January, for instance, our Public Safety Department’s Homeless Outreach Liaison, along with a team from the Homeless Outreach Program Integrated Care System (HOPICS), performed a survey of individuals living on our streets to provide them with help.

The goal was to follow up with five chronically homeless neighbors in Paramount. The HOPICS team and the Public Safety Department are scheduled to conduct these field services citywide on a monthly basis.

Also, starting January 15, HOPICS visited the Paramount Park Community Center from 10 a.m. to 1 p.m. to provide information and services to seniors and other park patrons on issues surrounding homelessness or to anyone experiencing homelessness in Paramount.

On that day, HOPICS met with two elderly homeless neighbors seeking outreach services. These sessions will continue at the Community Center on a weekly basis every Tuesday.

If you would like to become involved with Helping Hands of Paramount, please call 562-220-2182

A Producer of Renewable Fuels Using

Animal Fats and Vegetable Oils

Community meeting on light rail transit project

Metro’s West Santa Ana Branch (WSAB) Transit Corridor Project is a new 19-mile light rail transit line that will connect downtown Los Angeles to Artesia. It will pass through Paramount and have one station in town.

The City urges all residents in areas adjacent to Metro’s proposed light rail line to be aware of the project’s potential benefits and impacts—including noise, traffic and visual effects, as well as potential private property acquisition between Rosecrans Avenue and the 105 Freeway.

The City also encourages everyone to attend and provide input at a Community Meeting to be held by Metro in Artesia on Thursday, Feb. 7, from 6 to 8 p.m. at the Albert O. Little Community Center, 18750 Clarkdale Ave.

You will be able to speak with Metro representatives, submit written comments and see presentations about the project.

Many homeowners haven’t applied for property tax exemption

Up to one in three homeowners in Los Angeles County are overpaying on their property taxes because they are not taking advantage of the homeowners exemption.

That’s $30 million dollars in savings left unclaimed every year.

In Paramount, 36.83% of homeowners have not applied for the exemption. Here’s how it works: the exemption reduces a property’s taxable assessed value by $7,000, provided that the property is the owners’ principal place of residence as of January 1. The result is a $70 savings on the annual tax bill.

Homeowners need only apply once in order to receive the savings each year or until a change in ownership is recorded.

Visit assessor.lacounty.gov and check the Assessor Portal to search a property and determine if the exemption is already applicable.

For further questions regarding the Homeowners’ Exemption Application form and filing information, please call 213-974-3415

Bargain pet adoptions

SEAACA (the Southeast Area Animal Control Authority), which provides animal control services for Paramount, is holding its largest discount adoption event of the year on Saturday, Feb. 9, from 10 a.m. to 3 p.m.

“Have a Heart,” just in time for Valentine’s Day, will feature a $14 adoption fee for dogs one year and older and cats eight weeks and older. The facility is located at 9777 Seaaca St. in Downey.

The fee includes spaying/neutering, micro-chip, first set of vaccines and flea treatment. The promotion does not include “Boutique Buddies” and cannot be combined with other promotions or programs. Some animals may require a spay/neuter deposit, and additional fees may apply.

For more information, call 562-803-3301 or visit seaaca.org

Paramount’s Residential Rehabilitation Program

Over the years, hundreds of Paramount homeowners have had their houses given a physical makeover through the City’s Residential Rehabilitation Program, which has helped beautify our neighborhoods and raise property values.

It’s a great opportunity that is available to those who qualify based on income. Best of all, the City pays for almost the whole thing.

The Residential Rehabilitation Program provides structural and cosmetic improvements —stucco and paint, windows and doors, landscaping, garage doors, architectural details and more. The City covers 80% to 90% of the cost for qualifying owners.

More than that, interest-free loans can fund the owner’s portion, which means there are no out-of-pocket expenses for a value-enhancing remodel of your home.

Also under the program, the City will help property owners correct any code violations and legalize non-permitted structures. Call 562-220-2036 to find out more details about Paramount’s Residential Rehabilitation Program.

Public Safety

Crime rates continued downward in 2018

Crime statistics for Paramount in 2018 revealed a sturdy 9% reduction in Part 1 crimes when compared to 2017.

In crimes against people, homicides were down by 50% (three vs. six) and assaults dropped by 8% (170 vs. 185). There were 12 more robberies last year as opposed to the previous year (137 vs. 125). The largest increase in criminal activity was in the rape category, with 19 in 2018 compared to eight in 2017.

This jump in rape cases was of great concern to the City, and inquiries were made with the Sheriff’s Department about the increase. According to the Sheriff’s Special Victim’s Bureau, in more than 90% of rape cases, victims knew their attackers.

Also, some of the newly reported rapes occurred prior to 2018, but the victim came forward last year. This detail could be attributed to the #metoo movement, with many victims now coming forward to identify their attackers.

In the property crime category, there were great drops in burglaries (-25%), auto theft (-22%) and arson (-17%) and a smaller change in theft (-2%).

Overall, 182 fewer crimes were reported in Paramount last year.

If you look at the City’s 10-year trend, the figures are down by a substantial 14%. You have to go back to the late 1960s and early 1970s to find comparable levels. This is thanks to the robust partnership among the City Council, the Public Safety Department and the Sheriff’s Department over these many years.

PEP will be giving out 46 scholarships this year.

Paramount Education Partnership scholarship applications due Feb. 14

Paramount Education Partnership (PEP) scholarships of $1,000 are awarded to students attending a community college, $3,000 to those attending an accredited four-year state university (including vocational/ trade/technical schools) and $4,000 to students at a University of California campus or a private four-year university.

For current scholarships, applications must be turned in to Paramount City Hall (16400 Colorado Ave.) or the Paramount City Yard/Recreation Office (15300 Downey Ave.) by the end of the day on Feb. 14, 2019.

Hard copies are available at Paramount City Hall, the Paramount City Yard/Recreation Office and the Chamber of Commerce. Copies can also be downloaded on the City of Paramount website (paramountcity.com).

This year there will be a total of 46 scholarships given out, with 10 of those specifically set aside for either community college students or “momentum” students who have a GPA under 2.0 and can demonstrate they’ve improved academically for two consecutive years.

Here are requirements for applying:

• You must be a Paramount resident and/or a student in the Paramount Unified School District (PUSD).

• You must have a high school diploma or GED.

• You must enroll in an accredited program.

• You must have a minimum cumulative high school GPA of 2.0.

• You must submit a copy of the Free Application for Federal Student Aid (FAFSA) form.

• Dream Act AB 540 students are welcome to apply.

Promote your business at PEP special event

Remember, all business sponsors that donate to the PEP Scholarship fund are invited to the Sponsor Social on Friday, April 25, from 6 p.m. to 9 p.m. at Progress Park Plaza, 15500 Downey Avenue.

It’s a fun night of great food, casino games and good company, all in the name of supporting education in Paramount. Donating to the fund or sponsoring the event will also offer ways to promote your business to the community at large.

All donations are made to the PEP 501(c)3 non-profit entity and are tax deductible.

The generosity of the Paramount business community has helped make dreams of college become a reality for many local students. Over the years, more than 300 scholarships worth more than $1 million have gone to Paramount young people.

For some of these students, it has made the difference in whether or not they could continue their education. For all recipients, it has been important assistance.

If you are interested in sponsorships or other contributions, please call 562-220-2121

City Council

Holiday event volunteers recognized

At its January 22 meeting, the Paramount City Council recognized volunteers who helped at annual holiday events. Members of the Paramount High School Cheer Squad staffed the cookie and hot cocoa booths at the Tree Lighting and assisted each night of the Santa Train on Alpha 1, the warm-up vehicle, entertaining the crowd prior to Santa’s arrival. Paramount High JROTC helped at Breakfast with Santa, primarily in the snow-play and sledrun areas. Members of MUSA performed their annual magic by putting apples and candy canes in holiday bags for each night of the Santa Train—25,000 bags over the four days! All these community members represent what Christmas is all about: a time of giving, as well as the Paramount spirit.

Deputy Thomas Albanese recognized

Detective Mark Leach recognized

January 22–27 was proclaimed National Drug and Alcohol Facts Week by the City Council at its January 22 meeting. The week is intended to emphasize the facts about drugs and their health effects on teens. Also recognized was Little House Recovery Home, a 28-bed rehabilitation facility that serves

Marcus and Christopher Guillen were thanked at the January 22 City Council meeting for holding a Breakfast with Santa and Toy Giveaway at Progress Plaza through their Just Breathe, the Rocio Guillen Foundation. The Foundation was formed to honor the boys’ mother, who lost her life during the horrific concert shooting in Las Vegas. Its mission is to create something positive from something terrible and tragic by helping those in need. The City and Paramount Unified identified 25 such Paramount and Lakewood families for the event, and 200 children and 100 adults were served a hearty breakfast with all of the kids receiving toys and gift cards. The Foundation has also committed to providing six youth athletic scholarships for Paramount youngsters and two $1,000 scholarships for Paramount graduating seniors.

From left: Vice Mayor Tom Hansen, Councilmember Laurie Guillen (the boys’ cousin), Mayor Diane J. Martinez, Marcus, Christopher and Councilmember Peggy Lemons.

Corporal Brian Aldana receives his banner

Banners on the City’s “Boulevard of Heroes” honor brave residents of Paramount who are currently serving in the military. Once they end their tours of duty, banners are presented to each individual or their families. Corporal Brian Aldana of the United States Marine Corps was recognized at the January 22 City Council meeting. From left: Vice Mayor Tom Hansen, Councilmember Laurie Guillen, Corporal Aldana, Mayor Diane J. Martinez and Councilmember Peggy Lemons.

Just Breathe, the Rocio Guillen Foundation
women in the community who are recovering from drug and alcohol addiction in a residential treatment program with a safe, supportive environment.
From left: Vice Mayor Tom Hansen, Councilmember Laurie Guillen, Little House Director Samantha Salemon, Mayor Diane J. Martinez and Councilmember Peggy Lemons.
Deputy Thomas Albanese was recognized at the January 22 Council meeting for his recent successes against reckless drivers in town. These have included citing three motorists for doing “donuts,” impounding their vehicles and arresting one for child endangerment, as well as citing a motorist driving 80 miles per hour in a 40-mile-per-hour zone. From left: Vice Mayor Tom Hansen, Councilmember Laurie Guillen, Deputy Albanese, Mayor Diane J. Martinez and Councilmember Peggy Lemons.
Detective Mark Leach was recognized at the January 22 Council meeting for his investigatory skills, specifically in a case where he uncovered that felony sex crimes, assault with a deadly weapon, kidnapping, criminal threats and false imprisonment had all occurred at a particular location, leading to the potential of life in prison without the possibility of parole for the suspect. From left: Vice Mayor Tom Hansen, Councilmember Laurie Guillen, Detective Leach, Mayor Diane J. Martinez and Councilmember Peggy Lemons.

FREE business counseling

562-634-3980

Proposition 65 Notification WARNING

Proposition 65 Notification WARNING

Entering the area near Aerocraft Heat Treating Company, Inc., located at 15701 Minnesota Avenue, Paramount, California 90723, can expose you to hexavalent chromium from metal processing. Hexavalent chromium is known to the State of California to cause cancer and birth defects or other reproductive harm.

Entering the area near Aerocraft Heat Treating Company, Inc., located at 15701 Minnesota Avenue, Paramount, California 90723, can expose you to hexavalent chromium from metal processing. Hexavalent chromium is known to the State of California to cause cancer and birth defects or other reproductive harm.

Visit www.P65Warnings.ca.gov for more information.

Visit www.P65Warnings.ca.gov for more information.

Visit www.aqmd.gov/home/regulations/ compliance/air-monitoring-activities for more information on air monitoring by the SCAQMD in Paramount, CA.

Visit www.aqmd.gov/home/regulations/ compliance/air-monitoring-activities for more information on air monitoring by the SCAQMD in Paramount, CA.

BARTENDER

Part-time position. Must have evenings and weekends available. Contact Leroy at 562-634-9001

SKILLED LABOR OPPORTUNITIES

SkillsetGroup currently has positions available for first, second and third shifts. Come in and apply today! SkillsetGroup actualmente tiene aperturas para puestos disponibles para Primer, Segundo y Tercer turno. ¡Ven y aplica hoy!

Machine operator Sanitation Loading/unloading Forklift driver Production line Order pulling Call us at 866-375-3094 or use Instagram (@skillsetgroup) or Facebook for weekly updates. 7300 Alondra Blvd., Suite 202, Paramount, CA 90723.

STATE FARM AGENT

Take control and keep perspective. State Farm Agents grow a business designed to help customers protect what’s important to them while making time to give back to their neighborhood. Make a decision you can be proud of and take your career to a better state. Contact David Maciel at 562-305-2111.

FULL-TIME SEAMSTRESS

5-Star Interior Services, Inc., has a job for a full-time seamstress with drapery experience. Contact Leroy at 818-845-4518

To place an Employment Opportunities ad, please call the Chamber of Commerce office at 562-634-3980.

Notificación sobre la Propuesta 65 ADVERTENCIA

ADVERTENCIA

Al ingresar al área cercana a Aerocraft Heat Treating Company, Inc., ubicada en 15701 Minnesota Avenue, Paramount, California 90723, usted puede quedar expuesto a cromo hexavalente procedente del procesamiento metalúrgico. En el estado de California, se sabe que el cromo hexavalente provoca cáncer y defectos congénitos u otros daños reproductivos.

Al ingresar al área cercana a Aerocraft Heat Treating Company, Inc., ubicada en 15701 Minnesota Avenue, Paramount, California 90723, usted puede quedar expuesto a cromo hexavalente procedente del procesamiento metalúrgico. En el estado de California, se sabe que el cromo hexavalente provoca cáncer y defectos congénitos u otros daños reproductivos.

Visite www.P65Warnings.ca.gov para obtener más información.

Visite www.P65Warnings.ca.gov para obtener más información.

Visite www.aqmd.gov/home/regulations/ compliance/air-monitoring-activities para obtener más información sobre las actividades de monitoreo atmosférico que SCAQMD realiza en Paramount, CA.

Visite www.aqmd.gov/home/regulations/ compliance/air-monitoring-activities para obtener más información sobre las actividades de monitoreo atmosférico que SCAQMD realiza en Paramount, CA.

Membership RENEWALS

We’re pleased and grateful to report that the businesses listed below have renewed their Paramount Chamber of Commerce memberships. Their support makes the valuable services of our Chamber and Business Resource Center possible.

B&B Carpets....................................................33 years

1117 E. Artesia Blvd., Long Beach, CA 90805, 562-428-7589

Paramount Unified School District 26 years 15110 California Ave., Paramount, CA 90723, 562-602-6011

Options In Design...........................................23 years

15138 Downey Ave., Paramount, CA 90723, 562-634-3010

Merlin-Alltec Mold Making, Inc. 20 years 15543 Minnesota Ave., Paramount, CA 90723, 562-529-5050

Paramount Furniture.....................................19 years

16450 Paramount Blvd., CA 90723, 562-633-8841

Alondra Hot Wings 17 years

8411 Alondra Blvd., Paramount, CA 90723, 562-531-4200

Paris Laser Printer Repair, Inc.....................17 years 16224 Gundry Ave., Paramount, CA 90723, 562-634-4499

Praise Chapel Christian Fellowship 15 years 8024 Somerset Blvd., Paramount, CA 90723, 562- 630-4200

Para Latino Medical Center..........................14 years 15717 Paramount Blvd., Paramount, CA 90723, 562-531-2231

Alert Cleaners 11 years 15547 Paramount Blvd., Paramount, CA 90723, 562-634-4602

State Farm – David Maciel.............................11 years Call for an appointment: 562-305-2111

Amapola Deli & Market 10 years

13733 Garfield Ave., Paramount, CA 90723, 562-272-4516

Mariscos Mi Lindo Sinaloa............................10 years

7610 Rosecrans Ave., Paramount, CA 90723, 562-531-4282

Forest Lawn Memorial - Park Association 3 years 4480 Lincoln Ave., Cypress, CA 90630, 714-484-2088

Color Press Printing Inc...................................2 years

15558 Minnesota Ave., Paramount, CA 90723, 562-522-2095

West Coast Arbortists, Inc. 1 year

2200 E Vía Burton, Anaheim, CA 92806, 714-991-1900

CHAMBER WELCOMES A NEW

Ambassador

Name: Ibn Johnson

Company: Farmers & Merchants Bank, The Shops At Rossmoor, 12535 Seal Beach Blvd., Seal Beach, CA 90740

Office phone: 562-243-6192

Major product: Banking and loan services

Time in business: Six years of banking experience

Reason for joining the Chamber: Community involvement and networking

Birthplace: Long Beach, California

Education/training: Bible College graduate

Civic affiliations: Beacon Light, Azusa Light House Missions

Latest accomplishment: Launched my own business venture

Philosophy: Hard work pays off!

Three wishes: 1) That everyone in the world would truly love each other. 2) Wisdom from God. 3) Wealth.

Calendar of Events

Feb. 6 • 11 a.m.–1:30 p.m.

Tenant Rights Workshop

Do you have questions about Fair Housing Laws, eviction, security deposits and other tenant concerns? The Fair Housing Foundation has a free workshop at Progress Park in the Conference Room: 15500 Downey Ave. RSVP at 1-800-466-FAIR or fhfca.org Also see the ad on page 10.

Feb. 7 • 11 a.m.–1:30 p.m.

Paramount’s State of the City Luncheon

Find out about progress made in 2018 and plans for 2019. Catered lunch served. Get acquainted: 11 to 11:30 a.m. Lunch program begins promptly at 11:30 a.m. Cost: Paramount Chamber members: $63, non-Chamber members: $78. To sponsor a table of 8: Chamber members: $550, non-Chamber members: $675. You must RSVP at 562-634-3980. Also see the ad on page 16.

Feb. 8 • Noon–4 p.m.

2019 Grow Your Export Forum

Helping small and medium businesses expand their knowledge in federal, state and local export assistance programs. Engage with international trade experts as they share valuable insights into current global trends to assist you in meeting your exporting goals. To register, contact CalAsian Chamber at 916-446-7883. Location: 2260 E. Imperial Hwy., Rm 111, El Segundo, CA 90245.

Feb. 20 • 11:30 a.m.–1:30 p.m.

Networking

& Go Lunch at Pizza Press

Join us for networking and midday fun! Share lunch with local business and professional people. Bring lots of business cards and be ready to share what you do. Networking and prizes. Cost: Paramount Chamber of Commerce members: $10, non-Chamber members: $15. Join the Chamber at time of entrance and lunch is on us! Location: Pizza Press, Clearwater Crossing, 8009 Alondra Blvd., Paramount, CA 90723. RSVP at 562-634-3980. Also see the ad on page 10.

Feb. 21 • 11:30 a.m.–1:30 p.m.

Panaderia Texcoco Ribbon-cutting Ceremony

Join us for the Ribbon-cutting Ceremony for Panaderia Texcoco as we support this new Chamber member at this location. Come and check out Paramount’s newest Panaderia and taste all the warm, sweet goodness. Lunch will be served. Location: 15920 Downey Avenue, Suite A1, Paramount, CA 90723. RSVP at 562-634-3980. Also see the ad on page 14.

March 9 • 9 a.m.– 1 p.m.

19th Annual Job & Community Fair

This annual Paramount Chamber of Commerce event brings in a wide variety of job seekers ready for hire, saving you time and money. Free admission and free parking. Continental breakfast served. Registration includes two breakfasts, a six-foot display table with cover and two chairs, and a tabletop sign with your company name. Private interview room available. Cost: Chamber members: $30, non-Chamber members: $45, government agencies: no charge. Sponsored by WaveFront Technology Inc. Event location: Paramount Park, 14400 Paramount Blvd. Also see the story on page 1.

Paramount WIC office serves 10,000 families every month

The slogan of California Women, Infants & Children (WIC) is Families grow healthy with WIC. Nearly 10,000 local families served by the Paramount WIC office each month can verify that statement.

A supplemental nutrition program for lowincome women, infants and children, WIC helps pregnant women, postpartum women and young children (under five years of age) eat well and stay healthy.

WIC provides a variety of services, including nutritional education in the form of personalized counseling and group classes, breastfeeding support and information, referrals to healthcare providers, social services and other important community services, and special checks so that families can buy healthy food, including the following WIC-approved items: fruits and vegetables, whole-grain foods, cereals, peanut butter, dry beans, milk, yogurt, cheese, eggs, juices, soymilk, tofu, canned fish, baby foods and baby formula.

To qualify for WIC assistance at the Paramount office, which serves the South Los Angeles area, you must be in one of these categories: a pregnant woman, a postpartum woman (in the first six weeks after childbirth), an infant or a child less than five years old.

You must also meet low-income requirements and live or work in or near one of these zip codes: 90221, 90240, 90241, 90242, 90723, 90706 or 90805.

For your first WIC appointment,you will need to bring the following:

• Proof of income, such as a paycheck stub, tax return, Medi-Cal card or a letter from your employer.

• Proof of address, such as a utility bill, rent receipt or U.S. mail letter.

• Identification, such as a driver’s license, passport, student ID, birth certificate or immunization card.

• Medical information, including current height and weight and current blood test for anemia for children older than six months. You can have your doctor fill out a WIC referral form.

Families who participate in the WIC program have better birth outcomes, less iron-deficiency anemia and learn useful information and skills that promote healthy habits for life that can help reduce childhood obesity. Educational topics include smart shopping, healthy eating during pregnancy, breastfeeding, healthy cooking, feeding children, dental health and physical activity.

See’s Candy special box of chocolates for Valentine’s Day.

Customs of Valentine’s Day

A church holy day spawned a multibillion-dollar business

On February 14, 2019, millions of colorful cards with romantic messages will be exchanged, millions of pounds of candy will be eaten and millions of flower bouquets (mostly red roses) will be given away all around the world. Spending will total billions of dollars. All of this will be done in the name of a Christian martyr and saint who was executed more than 1,700 years ago by pagan Romans and about whom we know little except his famous name: Valentine.

Actually, ancient records list no less than 11 Christian saints with the Latin name Valentinus, which derives from valens (strong, powerful). It was obviously a popular name! Three of these saints are even associated with the date February 14, and it is possible that various stories about them were amalgamated into the popular legend about the man now linked with a Roman Catholic holy day that eventually evolved into the secular holiday we celebrate today.

When Pope Gelasius declared Valentine a saint in the year 496, he wrote that Valentine was among those “whose names are justly reverenced among men, but whose acts are known only to God.” Some scholars have theorized that the underlying reason why the pope created a feast day for Valentine on February 14 was because he wanted a Christian holy day that would take the place of the annual pagan Roman festival of Lupercalia that began each February 15. Lupercalia included a fertility ritual involving small thongs, called februa, made from the skin of sacrificed animals—which is how the month of February got its name. The festival was quite raucous, and so the pope banned it.

Valentine’s Day becomes big business

The custom of sending valentine cards, flowers, candy (especially chocolate) and other gifts originated in Europe. Early valentines were little more than handwritten notes containing brief verses professing love or affection. By the beginning of the 18th century, it was customary to decorate such notes with handdrawn or painted hearts, birds and flowers. By the end of the century, “mechanical valentines” appeared in England; these were printed or engraved cards that were often still decorated by hand.

In the USA in 1847, Esther Howland started a business in Massachusetts that produced fancy, elaborately decorated valentines from paper, lace and ribbon (she was especially fond of cupids). Employing girls to assemble valentines under her direction, she sold each creation for $5, an exorbitant price at the time. Nonetheless, she made an impressive $100,000 in her first year of business. Three decades later, she sold her company to George Whitney, who began using printing presses to mass-produce less expensive valentines (as well as cards for Christmas and other holidays).

In England in 1868, the Cadbury company introduced heart-shaped boxes for valentine candy, and their February sales soared. Other companies soon imitated their box design.

In 1901, the New England Confectionery Company (Necco) introduced tiny valentine candy hearts imprinted with messages such as “Be Mine” and “Kiss Me.” Known as “Conversation Hearts” and later as “Sweethearts,” these candies have become a valentine tradition. The messages today include modern updates like “LOL” and “Email Me.” Necco produces eight billion valentine hearts each year.

During the 20th century, Valentine’s Day customs from Europe and the USA spread to other parts of the world, and today the holiday is celebrated throughout Scandinavia, Latin America and much of Asia, including Singapore, China, Japan and South Korea. In fact, Singaporeans and South Koreans spend the most on valentine-related gifts, as much as several hundred dollars per person each year.

The rise of the internet has created new methods of celebrating the holiday, including e-cards, love coupons and printable greeting cards. This year, more than 30 million e-valentines will likely be sent—but printed valentines are still more popular: about 200 million cards will be exchanged in the USA alone. Happy Valentine’s Day!

The WIC office in Paramount is at 16260 Paramount Blvd. To make an appointment, call 310-661-3080 or visit wicforyou.org on the internet.
At the WIC office, you’ll find a variety of free essential nutritional information. WIC also publishes an attractive free calendar complete with recipes—you can get one at WIC or at the Paramount Chamber of Commerce office at 15357 Paramount Blvd.
WIC is an equal opportunity provider.
Valentine card from 1907

from page 1)

Businesses and organizations that participated in the Paramount Chamber of Commerce networking breakfast were: Advanced College

• Alondra Dental Associates

• American Cancer Society

• Bayfront Youth & Family Services Café Corleone Restaurant

• California Testing & Inspections

• City of Paramount

• Digital Faces

Dr. Max Martinez (DDS, FAGD, FACD)

• Farmers and Merchants Bank

• Farmers Insurance: Patty Avila

• Farmers Insurance: Kurt Wolff

• Loan Signing Agent & Notary Public

• Marukan Vinegar USA Inc.

• MG Brassard

• New York Life

• Pacific Vending Services

Paramount Chamber Of Commerce

• Paramount Tepic Sisters

• Paramount Women’s Club

• Real Estate Home & Investments

RE/MAX

• Small Business Development Center

• Southern California Immediate Medical

• St. Pius X - St. Matthias Academy

• United Credit Education Services

• Women, Infants & Children (WIC)

Every two seconds, someone in the United States needs blood. Blood is essential for surgeries, chronic illnesses, traumatic injuries and much more. Just one traffic accident can require up to 100 pints of blood! But the American Red Cross says they are starting off 2019 with a severe shortage of blood. What’s more, blood donations are down substantially because of natural disasters and the government shutdown. Please help! Please visit redcross.org/give-blood to schedule your blood donation.

Tenant Rights Workshop

Taller De Derechos de Inquilinos

Wednesday, Feb. 6 • 3 to 5 p.m. • Progress Park West Conference Room 15500 Downey Avenue, Paramount, CA 90723 • Cost: Free (gratis)

Please RSVP at 1-800-446-FAIR (fhfca.org) • Visit us on facebook

If you have questions about: fair housing laws, the eviction process, security deposits, repairs, rent increases or renting at a foreclosed property, join us and get some of your questions answered. Learn your rights and responsibilities as a tenant.

Tiene preguntas sobre: leyes de vivienda justa, el proceso del desalojo, depósitos de suguridad, reparaciones en su vivienda, incrementos de renta, y alquiler de una propiedad embargada, acompañenos y consiga respuestas a sus preguntas y aprenda sobre sus derechos y responsabilidads como inquilino. Taller sellevará a cabo en Inglés, pero un manual en Español estare disponible. FAIR HOUSING FOUNDATION

Network & G o LuNch

Wednesday, February 20 The Pizza Press, 8009 Alondra Blvd. 11:30 a.m. to 1 p.m. RSVP to 562-634-0891. Enjoy networking with your Paramount Chamber colleagues over pizza then get back to your day.

members:

• Non-members: $15 • Includes pizza and a soft drink It will also be a good time to meet your new Chamber of Commerce leadership team: Barbara Crowson, Executive Director; Dora Sanchez, Assistant Executive Director; and Maryann Sourial, Membership Sales.

Building teams for small businesses

You’ve likely seen a lot of articles about the importance of building teams within large companies, but building productive, inclusive teams is also critical to the success of small businesses, even if there are fewer and potentially smaller teams. In fact, one might argue that in a small business, it’s even more critical that teams work well, as the margin of error is often razor-thin.

• First, a team must have a purpose. A mission. Something to aim for. Something to work together toward. Your own “take the hill.” It’s easy to understand this point when you consider sports. Winning the Super Bowl? The World Series? The NCAA Gymnastics Championships? These are missions for sports teams. In business, it’s also important for the team to have a purpose. One of my favorite recent stories is the Bombas mission to give away one million pairs of socks—have you heard this story? The founders were inspired by the fact that socks are the number one requested item at homeless shelters. They started the company with a purpose to donate a pair of socks for each pair purchased. One of the founders thought it would take 10 years to get to a million pairs of donated socks, and he committed to getting a tattoo when that happened. It only took 2.5 years, and yes, he now has a tattoo on his arm! I love that story and the mission that inspired it.

• Second, a team must be diverse. Diversity and inclusion is about bringing differences together within the team to achieve better results. If we all think the

same, then we could just get the same result with one person and we wouldn’t need a team. My first boss at Procter & Gamble used to say: “It’s your job to share your point of view; you’re the expert on your project. And it’s even more important when your view is different from your boss’ view, because that’s where the opportunity is.” The data clearly show that diverse teams get better results. How? Well, diverse teams introduce conflict and different ways of thinking. To get “better results,” a team must be able to take conflict and turn it into positive, productive results. To do that, team members must trust each other, because dealing with conflict is difficult. We must be open to others’ ideas and challenges. We must be willing to be humble and believe that

others have better ideas than we do. How do we build that trust? Build our relationships with each other. Get to know each other and what’s important to each of us. We learn about what motivates each member of the team and how their life experiences shape their views and their ideas. This helps build trust, which allows us to take the conflict that arises in diverse teams and build ideas into better ideas, delivering better results. • Finally, a team must be held to high standards. At Intuit, we look to our values to define these standards. This is a great way to establish and share what’s important to you and your organization. We have an “integrity without compromise” value that is aligned with an important value my parents instilled in me and my sisters from a very young age – the importance of telling the truth. In our house, my parents valued honesty above all else. A lie was a severely punishable offense, even if it was relatively inconsequential. It’s important for leaders to establish values and standards that are most important to them and to ensure that the people they hire also hold the same standards. It’s also critical to remember that everyone you hire is a role model for the rest of your organization. Our CEO at Intuit often says that “what you don’t correct or allow becomes the new standard for what’s acceptable.”

As you build your team—either for the first time or as you rebuild a team for the umpteenth time—paying attention to these three things will be critical to your success as a small business. Good luck as you build your team

member-to-member disc o unts Paramount Chamber of Commerce

As a member, these discounts are extended to you by your fellow members. Visit the following businesses to receive the discounts listed below. But remember, these offers are available only to members of the Paramount Chamber of Commerce!

Advertising & Marketing

Advertise Smart, Not Hard (323-247-0938): Five-night Cancún accommodation for subscribing to any of our products.

Attorney & Legal Services

Lerma Law Office (562-272-4353): 15% discount on initial retainer fee or flat-rate service.

Automotive

Herald’s Garage (562-633-2136): 15% discount on labor and free engine light reset.

Cleaners

Alert Cleaners (562-634-4602): 10% discount on any dry cleaning.

Communications

Transcom Telecommunications (562-630-1200, ext. 221): 10% off equipment (business phone services).

Contractors

Jones Scaffold Co. (800-266-3864): 10% off net rental of scaffold equipment. Data Base Services

NEXTSTEP (877-305-6932): Free needs analysis and special member discount rate.

Financial Services

SG Tax Services (562-630-4004): $25 off tax preparation for members and their employees.

Vicky Professional Services (562-634-1178): 20% off bookkeeping and accounting service. United Credit Education Services (424-298-1726): $50 off $99 enrollment fee.

Hotels & Motels

Embassy Suites Hotel (562-861-1900): 15% off best available room rate (subject to availability). Ask for “Chamber Rate.”

Medical

Clínica Médica Hispana (562-630-1991): 25% discount.

Hansen, Thomas D. C. – Chiropractor (562-634-0985): 25% off initial visit.

Plumbing & Heating

Downey Plumbing, Heating & Air Conditioning (562-861-1234): 10% off HydroJet service and/or 10% off material.

Printers

Source Graphics, Inc. (562-408-2734): 10% discount.

Real Estate

GM Properties (562-696-0200): 5% of gross commissions on closed deals will be sent to the charity of our choice in your name. Call and ask for Matt.

The R.M. Cool Company (562-630-6000): Call and ask about our preferred pricing for Chamber members.

Penta Pacific Properties (562-699-1922): Free opinions of market value of commercial and industrial properties.

Real Estate Homes & Investments (562-200-1164): 20% discount. Call and ask about preferred pricing for Paramount Chamber of Commerce members.

Restaurants

Antojitos Mexicanos Restaurant (562-712-5292): 10% discount on all food orders over $10.

Café Corleone (562-408-6100): 10% discount on all food purchases.

Café Camellia (562/866-2824): 10% discount on food purchases.

Casa Gamino (562-634-6225): 10% discount on food purchases.

El Compa Restaurant (562-630-1068): 10% discount on all food purchases.

Mariscos El Parihuete (562-408-1661): 10% discount on all food purchases over $10.

Mariscos Mi Lindo Sinaloa #1 (562-529-5110): 10% discount on food purchases.

Pika Tortas Ahogadas (562-529-5787): 10% discount on all regular-priced food items (excludes combo deals).

Skating Rink

Paramount Iceland (562-633-1171): 10% off admission and skate rental.

Wholesalers & Distributors

Rayvern Lighting Supply, Inc. (562-634-7020): 5% off fixtures and ballast orders (electrical supplies).

If you have questions or you’d like to learn more about this discount program, please call the Chamber of Commerce office at 562-634-3980

High Standards

Paramount Women’s Club holds scholarship fundraiser

The Paramount Women’s Club held a Student Scholarship Fundraiser, supported by City of Paramount Employees, at Pizza Press on January 23. Founded in 1927, the club is involved in many community-improvement projects. For more information, call 562-634-3980 or pick up a club brochure at the Paramount Chamber of Commerce office.

Make a difference — join a service

O Serving our veterans since 1923 O Business meeting every second Tuesday of the month at 6 p.m. SPECIAL THANKS

To all our firefighters, lawenforcement professionals and search-and-rescue volunteers for their dedicated service.

7550 Somerset Blvd., Paramount, CA “Canteena” open daily at 1 p.m. Hall for rent call for a quote at: 562-788-7352

SServing the community since 1946, the Paramount Lions have been actively participating in and providing donations to support local programs such as PEP (Paramount Education Partnership), Relay for Life, City of Hope, youth sports, food banks, and eye care for families in need. Come join our dedicated members as we build friendships and partnerships with a common goal of giving back to the community. Join us for lunch: 2nd & 4th Thursdays 12:30-1:30 p.m. Clearwater Building 16401 Paramount Blvd. Paramount Lions Club LionsParamount@gmail.com

A few words about service clubs...

ervice clubs and organizations in the United States are voluntary groups that meet regularly to perform beneficial charitable works, including sponsoring fundraising events for various social causes, disaster relief, medical assistance and other services for people in need. A number of today’s service organizations started in the early 20th century as social clubs and venues for business networking and then evolved into groups devoted to community service. Clubs usually meet regularly on a recurring day and time, often for lunch or dinner.

Service clubs encourage community involvement, networking and personal growth among their members. In the USA, many of these organizations have tax-exempt 501(c)(3) nonprofit status. Some USA-based service organizations, including the Lions Club and Rotary Club, have become large worldwide movements officially recognized by the United Nations and governments of various countries as legitimate non-governmental organizations (NGOs).

Some organizations are dedicated to serving the interests of particular groups, such as the American Legion’s focus on United States military veterans.

If you would like to add your service club to those shown here, please contact the Paramount Chamber of Commerce at 562-634-3980.

Paramount Chamber of Commerce

Latinoamericana Centro de Información Turístico

The grand opening of Latinoamericano Centro de Informacion Turistico was held on Tuesday, January 15, at 8055 Rosecrans Ave., Suite 106, in Paramount. Lunch was served to an enthusiastic crowd as this specialized tour agency launched its new format for serving the community and businesses. Latinoamericano helps plan excursions and activities both locally (including California attractions) and abroad for individuals, families and groups. They can prepare a full, exciting package for your relaxation and enjoyment. • La gran inauguración del Centro de Información Turística Latinoamericano se llevó a cabo el martes 15 de enero, en 8055 Rosecrans Ave., Suite 106, en Paramount. El almuerzo se sirvió a una multitud entusiasta cuando esta agencia de viajes especializada lanzó su nuevo formato para servir a la comunidad y las empresas. Latinoamericano ayuda a planificar excursiones y actividades tanto a nivel local (incluidas las atracciones de California) como en el extranjero para individuos, familias y grupos. Pueden preparar un paquete completo y emocionante para su relajación y disfrute.

RE/MAX College Park opens new Paramount office

Thursday,

chamber ribbon-cutting ceremony for:

Ceremony begins promptly at 11:30 a.m. at the above location. Lunch will be served. RSVP at 562-634-3980.

Please join us to celebrate with Panaderia Texcoco , a new member of the Paramount Chamber of Commerce, and sample their wonderful Mexican bakery treats.

From left:  Adriana Hernandez, Johana Arcos, Maryam De Santiago and Paramount Chamber President Jon Tanklage of Marukan Vinegar USA.
From left: New member Edwin Jacinto (RE/MAX), Martha Rodriquez (Fobi Pharmacy) and Albert Franco (RE/MAX).

Thursday, February 7, 2019

Progress Park Plaza • 15500 Downey Avenue • Paramount

Get acquainted: 11 to 11:30 a.m. • Program begins promptly at 11:30 a.m. Make reservations, including table sponsorships, online at ParamountChamber.com.

SPEAKERS r r

Jon Tanklage, Chamber President

Dr. Ruth Perez, PUSD Superintendent

Sponsored by:

Diane Martinez, Mayor of Paramount

John Moreno, City Manager of Paramount

Hosted by: Paramount Chamber of Commerce

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