SPONSORSHIP OPPORTUNITIES GENERAL EVENTS 2025
MAYOR’S MESSAGE
Dear Soon-to-Be Sponsor,
I am thrilled to invite you to join the City of Hialeah in making a lasting impact on our community by becoming a sponsor for our upcoming city events. These events are at the heart of our city, bringing together residents of all ages and backgrounds to celebrate what makes Hialeah special—our unity, culture, and vibrant spirit. As we celebrate our city’s 100th anniversary in 2025, we are truly looking forward to partnering with you to make these milestone events unforgettable successes for the entire community.
By partnering with us, your business will play a key role in enhancing these events, allowing us to reach more people and create unforgettable experiences for everyone. Each sponsorship opportunity in the enclosed booklet is designed to highlight your business in meaningful ways while supporting the success of our community’s signature celebrations.
Hialeah is a city full of life, passion, and a deep sense of community. Our residents are dedicated to their hometown, showing a strong sense of product loyalty toward the City of Hialeah and its vibrant culture. This loyalty extends to the businesses that call Hialeah home, helping them thrive as they are embraced by a community that values local success. Through these events, we celebrate the shared values that unite us. Your sponsorship will not only enhance these experiences but also build on the dedication and commitment that make Hialeah such a special place. Together, we can continue to create moments that reflect the heart and soul of our city, while driving the success of businesses that contribute to its unique character.
Thank you for considering this opportunity to be part of something special. We look forward to partnering with you!
Warm regards,
Esteban Bovo, Jr. Mayor, City of Hialeah
WHY SHOULD YOU SPONSOR?
By becoming a sponsor, your business will gain unparalleled visibility at Hialeah’s most celebrated events, engaging directly with thousands of local residents. As a valued collaborator with the city, you’ll not only showcase your brand but also play a key role in enhancing the experiences that bring our community together. Join us as a community partner, making a lasting impact and strengthening the vibrant spirit of Hialeah in a unique and meaningful way.
DEMOGRAPHICS
BASED ON THE FOLLOWING:
The U.S. Census Bureau for the latest census data.
The City of Hialeah’s official website or municipal reports.
Local government publications and community surveys.
POPULATION
236,000 HISPANIC OR LATINO 96%
12,882
HIALEAH
JOSÉ MARTÍ PARADE
EVENT DESCRIPTION
The José Martí Parade is a treasured tradition in the City of Hialeah. This historic parade, honoring the renowned Cuban poet and national hero José Martí, has been a cultural cornerstone for many years, reflecting the pride and heritage of our community. The event will feature a procession of decorated floats, marching bands, and performers from local schools, and community groups, with over 1,000 participants expected to take part.
Drawing more than 2,000 enthusiastic attendees, the José Martí Parade is one of the city's most anticipated cultural celebrations. Families, students, civic leaders, and organizations will come together to commemorate the legacy of José Martí.
For sponsors, this event offers a valuable opportunity to align your brand with a long-standing tradition that resonates deeply with the community. By becoming a sponsor, your company will enjoy extensive visibility through event signage, media coverage, and promotional materials, while gaining direct engagement with thousands of attendees. Whether you’re looking to enhance brand recognition or demonstrate your commitment to cultural and civic pride, the José Martí Parade provides the perfect platform to connect with a highly engaged and diverse audience. Be part of this unforgettable celebration and contribute to a tradition that honors our shared heritage.
SUNDAY, JANUARY 26, 2025
Pre-Event Activation
Activation
Tent (10x10)
On-Site Marketing
3'x5' Sponsor Sign
Complimentary Parade Float
Post Event
Mention in Post Event Recap Video Event Recap Social Media Post
EGGSTRAVAGANZA
EVENT DESCRIPTION
Known as one of the largest egg hunts in South Florida, the City of Hialeah's Eggstravaganza is an exciting springtime tradition that draws over 5,000 attendees each year. This familyfriendly event features over 50,000 eggs for children to hunt, live entertainment from local schools and dance academies, and performances by talented youth from the Goodlet Theater Cultural Arts program.
In addition to the egg hunt, children can enjoy a full day of fun in the Kids Zone, complete with rides, inflatables, and opportunities to take photos with the Easter Bunny. Eggstravaganza creates a welcoming environment for families throughout the community.
As a sponsor, your brand will gain exposure through event signage, on-site activations, and media coverage, allowing you to connect with thousands of local families in a festive atmosphere.
SATURDAY, APRIL 19, 2025
INVESTMENT Opportunities
Channel 77
Online Mention
Digital/ Social Media
Email Blast
Event Activation
Tent (10x10)
On-Site Marketing
3'x5' Sponsor Sign
Post Event
Mention in Post Event Recap Video Event Recap Social Media Post Mayor's Thank you Visit Sponsor Networking Opportunity Photo Gallery Recap
Pre-Event Activation Exclusive to the Described
MEMORIAL DAY
EVENT DESCRIPTION
The Memorial Day Ceremony is a solemn and heartfelt event held by the City of Hialeah to honor and remember those who made the ultimate sacrifice in service to our country. Taking place in front of a dedicated crowd of 200 attendees, this ceremony brings together veterans, families, community leaders, and residents to pay tribute to our nation’s heroes.
MONDAY, MAY 26, 2025
*2 for 1 Special. Both Memorial Day and Veteran's Day Events Packaged as one.
For sponsors, this event offers a unique opportunity to align your brand with an event that holds deep emotional and cultural significance. Through on-site recognition and event materials, your sponsorship will demonstrate a strong commitment to honoring the service and sacrifice of our military, while also gaining visibility among a dedicated and appreciative audience. Pre-Event Activation
Printed Program with Logo on Cover
Mention
GLOW NIGHTS POOL PARTY
EVENT DESCRIPTION
Dive into summer fun with the City of Hialeah’s Glow Night Pool Party at McDonald's Water Park! This vibrant event will kick off and close the summer season with an unforgettable night of swimming, splashing, and glowing under the stars. With approximately 1,000 attendees across two exciting pool parties, this event offers families a unique way to enjoy the summer while creating lasting memories.
As a sponsor, your brand will have the opportunity to be part of a highly engaging and lively experience, with visibility throughout the event via signage, promotional materials, and on-site activations. Align your company with a fun-filled, community-driven event that brings Hialeah residents together to celebrate summer in style.
FRIDAY, JUNE 6, 2025 AND AUGUST 2025
BACK TO SCHOOL BASH
EVENT DESCRIPTION
The City of Hialeah’s Back to School Bash is a highly anticipated annual event that ensures children are equipped with the school supplies they need for a successful new year. Combined with our National Night Out, this event also promotes community safety and awareness in partnership with the Hialeah Police Department. With approximately 1,500 attendees, families enjoy a day of funfilled activities in the Kid Zone, K9 demonstrations, and engaging with local law enforcement, making this event a perfect blend of education, safety, and entertainment.
For sponsors, this event offers the chance to make a meaningful impact by supporting students and their families while also gaining visibility through extensive on-site branding, promotional materials, and community engagement opportunities. Align your brand with an event that fosters community spirit and helps ensure every child is ready for the school year ahead.
TUESDAY, AUGUST 5, 2025
INVESTMENT Opportunities
Pre-Event Activation
Channel 77 Online Mention
Digital/ Social Media Email Blast
Event Activation
Tent (10x10)
Onsite Marketing
3'x5' Sponsor Sign
Post Event
Mention in Post Event Recap Video Event Recap Social Media Post Mayor's Thank you Visit
Sponsor Networking Opportunity Photo Gallery Recap
FLAMINGO BREWFEST
EVENT DESCRIPTION
Get ready for the ultimate mash-up of brews, beats, and bites at the Flamingo BrewFest in Hialeah! Hosted at the beautiful Garden of the Arts, this one-of-a-kind festival attracts around 1,500 attendees eager to experience the best of local craft breweries, live music, and mouth-watering bites from top food trucks. With high-energy music, great food, and a vibrant atmosphere, Flamingo BrewFest is one of the most exciting events of the year.
For sponsors, this event offers an incredible opportunity to align your brand with a fresh, dynamic celebration that will appeal to craft beer lovers, foodies, and festival-goers alike. Your brand will enjoy significant exposure through event signage, media promotion, and interactive opportunities with a lively and engaged audience.
SATURDAY, OCTOBER 18, 2025
Pre-Event Activation
TRUNK OR TREAT!
EVENT DESCRIPTION
Get ready for a spooktacular night of family fun at the City of Hialeah’s Trunk or Treat! This highly anticipated Halloween event brings together families for an unforgettable experience featuring free candy, a variety of food trucks, a dedicated Kid Zone with exciting activities, and lively music to keep the energy high throughout the night. With its festive atmosphere and safe, family-friendly environment, Trunk or Treat is the perfect way for the community to celebrate Halloween together.
As a sponsor, your brand will have the opportunity to engage with families and residents in a fun and exciting setting. With visibility through event signage, promotional materials, and on-site activations, Trunk or Treat offers a unique chance to align your brand with a beloved community event that draws a wide and enthusiastic audience.
FRIDAY,
OCTOBER 31, 2025
INVESTMENT Opportunities
Pre-Event Activation
Channel 77
Online Mention
Digital/ Social Media Email Blast
Event Activation
Candy Bags with Logo Tent (10x10)
On-Site Marketing
3'x5' Sponsor Sign
Post Event
Mention in Post Event Recap Video Event Recap Social Media Post
Mayor's Thank you Visit Sponsor Networking Opportunity
Photo Gallery Recap
PUMPKIN PATCH
EVENT DESCRIPTION
The Hialeah Pumpkin Patch offers a unique opportunity for businesses to connect with the local community and enhance their visibility. The event is a key part of Hialeah’s seasonal celebrations, providing fun activities like pumpkin picking, festive photo ops, and entertainment for all ages. With strong community involvement and a focus on family values, this is an ideal platform for brands that want to engage with local families and build lasting relationships within the area.
Sponsoring the Hialeah Pumpkin Patch also ensures your business stands out through high visibility and exclusive promotional opportunities. Your logo will be featured prominently across event signage, online marketing, and social media campaigns, maximizing brand recognition. The event’s welcoming atmosphere and seasonal appeal provide a perfect backdrop to showcase your company’s support for local events and create positive associations with a memorable, festive experience. Whether you're aiming to reach new customers, boost community goodwill, or enhance your brand’s image, the Hialeah Pumpkin Patch is the perfect opportunity to make a lasting impact.
OCTOBER, 2025
VETERAN’S DAY CEREMONY
EVENT DESCRIPTION
The Veteran’s Day Ceremony is a solemn and respectful event where the City of Hialeah honors the brave men and women who have served in the U.S. Armed Forces. With an intimate crowd of about 200 attendees, this ceremony brings together veterans, their families, and the community to pay tribute to their sacrifice and service.
Sponsoring this event offers a unique opportunity for your brand to show its support for our nation’s heroes. With visibility through event signage and promotional materials, your company can demonstrate its commitment to honoring veterans and the values of service and patriotism. This is a meaningful way to connect with a dedicated audience and contribute to a ceremony that holds deep significance for the Hialeah community.
TUESDAY, NOVEMBER 11, 2025
*2 for 1 Special. Both Memorial Day and Veteran's Day Events Packaged as one.
TREE LIGHTING CEREMONY
EVENT DESCRIPTION
Kick off the holiday season with the City of Hialeah’s Tree Lighting Ceremony at Triangle Park, a festive celebration that transforms the park into a winter wonderland with over 20,000 twinkling lights. With around 2,000 attendees, this event features live entertainment, food vendors, and special appearances by beloved holiday characters like Rudolph the Reindeer, Frosty the Snowman, and Santa and Mrs. Claus—who make their grand entrance aboard a City of Hialeah Fire Truck!
As a sponsor, your brand will be part of a magical evening that brings the community together in the holiday spirit. With prominent branding through event signage, media coverage, and on-site activations, you’ll have the opportunity to engage with families and residents in a joyful, festive environment.
FRIDAY, NOVEMBER 14, 2025
Pre-Event Activation
TURKEY DRIVE
The City of Hialeah’s Turkey Drive is a heartwarming initiative that helps ensure families in our community have the opportunity to enjoy a Thanksgiving feast. With approximately 600 attendees, this event distributes turkeys to those in need, providing a sense of community support and holiday spirit. The Turkey Drive brings together residents and local leaders to give back and spread joy during the holiday season.
As a sponsor, your brand can make a direct impact by supporting this meaningful cause. Through event signage, media promotion, and on-site branding, your company will be recognized as a key contributor to the community’s well-being during this important time of year.
MAYOR’S TOY DRIVE
EVENT DESCRIPTION
The Mayor’s Toy Drive is a cherished annual event that brings holiday joy to over 500 of Hialeah’s neediest students. Each child receives a special gift from Santa, who arrives in grand style aboard a helicopter, accompanied by Mrs. Claus. The day is filled with excitement, featuring police and fire demonstrations, a festive lunch, and the magical moment when children unwrap their presents from Santa.
As a sponsor, your brand will play a pivotal role in spreading holiday cheer to children in need, while also gaining significant visibility in a communityfocused event. With on-site branding, media coverage, and interactive opportunities, your company can help make the season brighter for Hialeah’s youth and be part of an event that embodies the true spirit of giving.
THURSDAY, DECEMBER 4, 2025
SANTA’S SNOW BLAST
EVENT DESCRIPTION
The City of Hialeah’s Santa’s Snow Blast is a one-of-akind holiday event that transforms the city into a winter wonderland with 50 tons of snow! Families and children of all ages are invited to enjoy a day of fun, featuring carnival rides, games, delicious food, live entertainment, and, of course, the chance to play on a massive mountain of snow. This magical experience brings the holiday spirit to life and is a must-attend for the entire community.
As a sponsor, your brand will have the opportunity to be a key part of this extraordinary event. With exposure through event signage, media promotion, and interactive opportunities with families and children, Santa’s Snow Blast offers a unique chance to align your company with an unforgettable holiday experience.
SATURDAY, DECEMBER 6, 2025
LEAH’S SNOW VILLAGE
TIMOTHY ARTMAN PARK
EVENT
DESCRIPTION
Introducing Leah’s Snow Village, a first-of-its-kind holiday experience in the City of Hialeah! Hosted at Timothy Artman Park, this magical event will feature a stunning ice skating rink, beautifully decorated Christmas trees, and a themed kid zone, providing fun for the whole family. Expected to attract around 5,000 attendees, Leah’s Snow Village will offer a unique winter wonderland experience in Hialeah.
As a sponsor, your brand can be part of this highly anticipated inaugural event. With extensive exposure through event signage, media coverage, and interactive opportunities, your company will be at the forefront of an exciting new tradition in Hialeah.
*2 for 1 Special. Both Pool Party Events Packaged as one.
PTA APPRECIATION BREAKFAST
EVENT DESCRIPTION
The PTA Breakfast is a special event hosted by the City of Hialeah to honor and recognize the hard work and dedication of PTA members from schools throughout the city. These volunteers play a vital role in supporting education, organizing events, and fostering strong connections between families and schools. This breakfast is an opportunity to celebrate their contributions and show appreciation for their efforts in making a positive impact on the community.
As a sponsor, your brand will have the opportunity to connect with passionate community leaders and volunteers who are deeply involved in local education. Your company will be recognized through event signage and materials, showcasing your commitment to supporting education and community involvement.
MARCH 2025
PRINCIPAL’S BREAKFAST
EVENT DESCRIPTION
The Principal’s Breakfast is an exclusive event hosted by the City of Hialeah, inviting principals from schools across the city to come together in recognition of their dedication to education and leadership. This gathering serves as a platform for fostering relationships, exchanging ideas, and celebrating the contributions of the educational leaders who shape the future of Hialeah’s youth.
As a sponsor, your brand will have the unique opportunity to connect with key decision-makers in the local education sector. Your involvement will be highlighted through event signage and materials, positioning your company as a strong supporter of education and community development.
OCTOBER 2025
WE LOOK FORWARD TO WORKING WITH YOU!
Thank you for taking the time to explore the exciting sponsorship opportunities with the City of Hialeah. We are truly looking forward to partnering with you to make our 2025 events unforgettable successes for the entire community. Together, we can continue to build a vibrant future, celebrating the spirit of Hialeah and creating moments that will resonate for years to come.
LET’S GROW TOGETHER
The City of Hialeah strives toward building our community connections through events. These events are designed to bring our diverse residents together and build a sense of togetherness and pride within Hialeah. These events would not be possible without the support and partnership of local businesses and organizations like you. You are invited to collaborate with us and promote your organization or business in conjunction with the City of Hialeah events. By taking advantage of the sponsorship opportunities, your business will be able to maximize exposure to Hialeah.
BRAND EXPOSURE
COMMUNITY CONNECTIONS
CUSTOMER ENGAGEMENT
AWARDS
2019
1st Place - Television Program, Ad, PSA for Independence Day Celebration
2nd Place - Promotional/Marketing Poster for Art on Palm
2nd Place - Volunteer ProgramEarly Intervention & Prevention (EPI)
3rd Place - Educational ProgramEarly Intervention & Prevention (EPI)
2020
1st Place - Social Media Campaign for Independence Day Celebration
1st Place -Multi-Agency Collaboration for Back-to-School Bash
1st Place - Sponsorship Partnership with the Spanish Broadcasting System
2nd Place - Social Media Advertising Campaign for Art on Palm
2nd Place - Television for Independence Day Celebration
2nd Place - T-Shirt for Art on Palm
3rd Place - Community Outreach Program for Back-to-School Bash
2021
1st Place - Drive In/Thru Event: Grocery Gift Card Program
1st Place - Multi-Agency Programs: Hialeah in a Changing World Drive Thru Event
2nd Place - Hybrid Event: Christmas Parade & Virtual Tree Lighting
2nd Place - Virtual Demonstration: Arts & Crafts
3rd Place - Multi-Agency Program: Christmas Parade & Virtual Tree Lighting
2022
1st Place - Instagram
1st Place - Social Media Advertising Campaign for Eggstravaganza
1st Place - Multi-Agency Collaborative Program for the José Martí Commemorative Parade
2nd Place - Television for the City of Hialeah Independence Day Celebration
2023
1st Place - Instagram
1st Place - Community Outreach Program for the City of Hialeah National Day of Prayer Breakfast
1st Place - T-Shirt for the City of Hialeah Independence Day Celebration
2nd Place - Social Media Ad Campaign for the City of Hialeah Independence Day Celebration
3rd Place - Television Ad for the City of Hialeah Independence Day Celebration
3rd Place - Collaborative Program for the City of Hialeah in Honor of Women Art Exhibition
2024
1st Place - Community Outreach Program for the 2023 City of Hialeah Mayor’s Gala
2nd Place - Social Media Campaign for Hialeah Independence Day Celebration
3rd Place - Sponsor Partnership: City of Hialeah & Florida Blue THE CITY OF HIALEAH CONTINUES TO BE RECOGNIZED STATE-WIDE FOR CURATING AWARD-WINNING EVENTS FOR THE COMMUNITY. HERE ARE SOME OF THE RECOGNITIONS THAT HAVE BEEN RECEIVED:
2nd Place - Social Media Campaign for Hialeah Holidays
3rd Place - Educational Program for Hialeah Parks and Community Engagement Esports
MAYOR AND CITY COUNCIL
Esteban Bovo, Jr. Mayor
Jacqueline Garcia-Roves President
Luis Rodriguez Vice President
Melinda De La Vega Member
Juan Junco Member
Carl Zogby Member
Jesus Tundidor Member
Monica Perez Member