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Choice Hotels ® Choice Hotels International® is one of the world's largest lodging companies franchising more than 6,800 hotels, representing more than 545,000 rooms open or under development globally. Ranging from limited- to full-service hotels in the economy, midscale and upscale segments, Choice Hotels-branded properties provide business and leisure travelers with a range of high-value lodging options throughout the United States and more than 35 other countries and territories.

UPSCALE MEMBERSHIP Ascend Hotel Collection ®

An innovative membership program for upscale independent hotels The Ascend Hotel Collection membership program by Choice Hotels represents a distinct opportunity for independent hoteliers. Unlike traditional franchise concepts, Ascend Hotel Collection members are able to retain their unique name, local identity, and individuality while benefiting from the resources only a major lodging company like Choice Hotels can provide. As Ascend Hotel Collection members, independent hoteliers gain access to a strong global reservations system, a competitive rewards program, industryleading technology, services and resources. Each Ascend® member is a unique reflection of the distinct character of its host city, but with the united goal of providing great guest experiences.

NEW Build Cambria Suites ®

Our upscale all-suites select-service lifestyle brand Ideally suited for urban, airport, and other high-profile markets, Cambria Suites® is the exciting new construction brand from Choice Hotels for the upscale segment. As a 100% new construction all-suites brand, Cambria® delivers one of the best designed hotel prototypes in the upscale/lifestyle segment. With a thoughtful stay that accommodates the pace of business and the luxuries of relaxation, Cambria Suites hotels attract guests who enjoy a unique experience. The attractive development cost and operationally efficient model make Cambria the perfect hotel brand for upscale developers.

new build midscale Comfort Suites®

Our premier all-suites upper midscale new build brand Comfort Suites is one of the leading brands in lodging today, providing an all-suites product with a strong value proposition for both guests and owners. As a premier upper-midscale brand, the strong Comfort Suites name recognition and track record of high guest satisfaction makes for an attractive new construction development opportunity. Our new Your Suite Success® program is exclusive to the Comfort Suites brand and serves to drive an even higher rate premium by appealing to business travelers, given its focus on the size and space of the suite, technology, fitness, and an enhanced level of service.

Comfort Inn ®

An iconic upper-midscale new construction brand Comfort Inn is one of the largest hotel franchises in the world. As an iconic upper-midscale brand, it provides owners and developers a strong return on investment proposition through the powerful brand equity of a flagship brand from Choice Hotels, enjoying high consumer awareness and guest satisfaction. Committed to driving even better performance, the Comfort Inn brand has developed a new cost-effective prototype, designed to further increase consumer demand for a brand that features already-strong reservations delivery and guest satisfaction scores.

Sleep Inn®

Our moderate-tier midscale new build brand The Sleep Inn brand offers lodging investors and developers a cost-effective new construction opportunity in a segment dominated by older properties. With an efficient prototype, Sleep Inn squeezes efficiencies from every square foot to help owners achieve a high return on investment. The fresh and innovative Designed to Dream® concept delivers on the Sleep Inn brand promise – delighting guests with a simply stylish stay at an affordable price. Now is the time to develop a fresh new Sleep Inn hotel and set your property apart from the competition.


EXTENDED STAY MainStay Suites®

An all-suites midscale extended stay new build brand There has never been a better time to consider entering the extended stay lodging segment. As the midscale extended stay product from Choice Hotels, the MainStay® brand enjoys high occupancy rates and operational efficiencies typical of its business model.* An all-suites brand equipped with full kitchens, MainStay Suites hotels are a home on the road for extended stay guests, offering a complimentary breakfast, welcoming residential/apartment-style architecture, convenient on-site guest laundry, and a MainStay Marketplace.

Suburban Extended Stay Hotel®

Our economy extended stay conversion brand Designed to improve occupancy rates and keep operating costs low, the Suburban Extended Stay Hotel brand makes for an appealing development or conversion proposition in the attractive extendedstay segment. As an economy extended stay brand, Suburban® provides guests with great value and the longer they stay, the more they will save, which in turn provides more operational efficiencies to its owners. The brand’s adaptive design lends itself to conversion opportunities in markets where there is strong extended-stay demand potential.

Conversion MIDSCALE Clarion®

Our premier flexible full-service conversion brand The Clarion brand is well-positioned to help owners of existing full-service properties with Food & Beverage operations. With the brand’s efficient “food and beverage-light” operational model, you have the flexibility to get the most out of your existing property configuration. Our focused-service program is designed to increase the potential for guest return and demand by catering to a wide range and business and leisure group occasions – from business meetings to weddings, reunions and weekend getaways.

Quality®

A value-oriented and flexible midscale conversion brand Quality franchise owners gain instant brand awareness and access to the powerful global distribution and reservations system of Choice Hotels. As one of the largest midscale brands in the industry, Quality provides hotel owners a great opportunity to enhance the value of their existing asset and strengthen its market position. Plus, the brand’s great flexibility offers multiple brand extensions to fit many product types and fast-track conversions of existing hotel properties.

ECONOMY Econo Lodge®

An easy conversion economy brand Econo Lodge is the Choice Hotels premier economy brand that offers owners a well-established, highvalue brand for conversion opportunities. We are focused on being the best in the economy segment and are dedicated to our owners’ return on investment while maintaining strong brand identity. With quick and flexible conversion options, Econo Lodge owners are able to tap into the loyal customer base of Choice Hotels via its vast reservations and distribution systems to help boost performance.

Rodeway Inn®

Our featured budget economy conversion brand With straightforward flat fees and annual contract outs, the Rodeway Inn brand makes it easy to join Choice Hotels and gain access to a powerful global reservations and distribution system. Rodeway Inn hotels provide a cost-effective conversion opportunity in the economy segment while offering guests a smart place to stay on the road—so they can focus on their experience instead of their wallet. As a franchise of Choice Hotels, each Rodeway™ franchise has access to exceptional training programs and resources designed to enhance the hotel’s performance.

Choice HotelsFranchise.com | Open for Opportunity *Source: See MainStay Suites Franchise Disclosure Document dated April 1, 2014, Item 19. For the 18 hotels that were included in the sample, 9 hotels or 50.0% met or exceeded this amount. INDIVIDUAL RESULTS MAY VARY. Unless otherwise noted, all figures and statistics in this document are from internal data of Choice Hotels International, Inc. This advertisement is not an offering. For New York: An offering can only be made by a prospectus filed first with the Department of Law in the State of New York. Such filing does not constitute approval by the Department of Law. For Minnesota: Comfort Inn and Comfort Suites #F-3577; Quality Inn #F-48; Sleep Inn #F-1799; Clarion #F-1673; MainStay Suites #F-3269; Econo Lodge #F-3576; Rodeway Inn #F-2691; Cambria Suites #F-4986; Suburban Extended Stay #F-5274; Ascend Collection #F-5980. A copy of the Franchise Disclosure Document may be obtained through contacting Choice Hotels International at 1 Choice Hotels Circle, Suite 400, Rockville, MD 20850, franchise_sales@choicehotels.com.  © 2014 Choice Hotels International, Inc. All rights reserved. 14-161/05/14

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