CDEA Strategic Plan 2015 -2021

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INNOVATION RESEARCH AND DEVELOPMENT

1. Brainstorming session 2. In-house research for better sector understanding 3. Network with industry innovators 4. Film critique

5. 6. 7. 8. 1. 2. 3. 4.

500+ Training rooms Bar and restaurant Residential Van Action plans from brainstorming sessions Updated product portfolio Artist development policy Curator

EXTERNAL ANALYSIS: PESTEL The following Opportunities and threats are were identified using the PESTEL Analysis to conduct an external environment scan, and position CDEAto thrive and tap into opportunities that emerge locally, regionally and globally.

FACTOR POLITICAL

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OPPORTUNITIES 1. Goodwill 2. Ministry of information culture youth and sports 3. BASATA 4. EAC, integration 5. Regulatory framework UNESCO 2005-local and regional support 6. AU action plan using arts 7. Capacity building support 8. Community theater 9. Addressing thematic issues

THREATS 1. BASATA ARTIST registration challenges 2. BASATA not proactive in development of creative arts 3. Conservative film board 4. Outdated political cultural policies 5. Challenges in domiciling the ministry 6. Limited budget 7. Media freedom


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