CBA New Homes Presentation

with you all the way

A Company That Is With You All The Way Since 1987, Coldwell Banker Advantage’s focus has been to serve our agents so that they can outperform all other agents in and around all the markets we serve.

This focus mandates that our support services, tools, and training evolve as consumer expectations evolve. Through the years, we collectively were the first firm to embrace the Google Suite of services for our agents, the first firm to create a centralized resource center (called the HUB), the first to offer a ‘capped’ commission plan, the first to offer agent training both live and online, and the first firm to offer voice search technology for agents to cultivate more engagement with their buyers and sellers.

Today, with over 550 agents throughout the Triad and Triangle, Coldwell Banker Advantage, along with our additional 1,150 agents from our Advantage Family of companies, is the Carolinas’ premier agent services real estate firm. This results in ensuring you have the top real estate agents in our area with a vast network of buyers to get your new home community sold.

Family Of Companies Almost 10 years ago we joined forces with several premier Coldwell Banker firms covering both NC and SC to form the Coldwell Banker Advantage Family of Companies which includes Coldwell Banker Sea Coast Advantage (based in Wilmington, NC & Myrtle Beach, SC), Coldwell Banker Advantage (Fayetteville, NC) and Coldwell Banker Willis- Smith (New Bern, NC). The combined entity is one of the largest firms in the nation, currently ranked 17th according to the REAL Trends 500.

In 2019, we were honored to expand and join our philosophy with one of the Triad’s most successful real estate firms, Coldwell Banker Triad, Realtors, a real estate company which shares our focus that it is our primary job to help our agents outperform all others by providing the knowledge, techniques, tools, and strategies to exceed the everchanging expectations of consumers.

Combined, the Coldwell Banker Advantage Family of Companies has some of the industry’s most innovative talent, servicing over 1700 agents who in turn serve all markets spanning from the Piedmont region to the Triangle and all the way to the coastal areas of North and South Carolina.

The CBA Way 6

on the web

The Coldwell Banker brand is the #1 most-visited online compared to all other real estate companies. Along with being displayed on the Coldwell Banker website, your homes will be syndicated through our local MLS to all major home search websites including Zillow.com and Realtor.com.

2020 Online Visits

Coldwell Banker relocation The Coldwell Banker (CARTUS) relocation program helps buyers all over the world relocate to the area they need to go. Our award winning relocation team works everyday with new home buyers moving into our area and will help highlight your new home community if it could be a match for their needs.

ALL YOUR MARKETING NEEDS Our online and offline marketing efforts are both nimble and focused on the needs of your community. No cookie cutters here. Each community or parcel of land receives the very unique and personal touch needed to sell your properties quickly and easily to today’s buyers.

let us handle signs & Banners Our marketing has a complete end to end focus that includes signage and banners.

To ensure continuity in look, feel, positioning and language, we have partnerships with sign vendors that offer a large selection of extremely high quality signs and banners for you to choose from.

sophisticated social strategies Attracting buyers for your properties would not be complete without a robust social strategy. We employ a unique and comprehensive suite of automated social tools to ensure the successful sale of your property.

• Adwerx (online geo-targeting / zip code advertising).

• Exclusive CBx Technology Suite to target potential buyers and focus advertising efforts.

• Facebook advertising.

we know a little about luxury There’s no place the Coldwell Banker sign is more at home than in front of many of the world’s premier luxury properties. The Coldwell Banker Global Luxury Program is among the most successful names in high-end real estate, powered by agents in 44 countries who deeply understand this unique market’s intricacies and clientele. It’s why Coldwell Banker handled 27,595 transaction sides of $1 million-plus homes, more than any other national real estate brand in 2019.

If your new home community qualifies for the Coldwell Banker Global Luxury marketing program, your homes will receive an additional luxury marketing package that includes: • Syndication of your new home listings through a comprehensive network of prominent real estate websites including WSJ.com, NYTimes.com, RobbReport.com, UniqueHomes.com, and many international websites through ListHub Global.

• Special discounted rates to advertise in Coldwell Banker’s proprietary publication Home & Estates magazine. (on newsstands across the globe) This publication delivers an insider’s perspective on luxury real estate, design and lifestyle while reaching the most influential players in high-end marketplace.

in-house lending Coldwell Banker Advantage is proud to have in-house Mortgage options with Advantage Lending who provide outstanding service to all our clients and agents.

We know that having a strong partnership with a lender helps ensure each deal goes as smoothly as possible and is a key component of your success.

concierge Services The Coldwell Banker Advantage client concierge service helps our clients with some of the stressful tasks that come with moving to make the process as smooth as possible.

Just some of the services we offer include: •Utility Connects and Disconnects: Allows clients to let our concierge team handle the process of disconnecting their utilities in their old home and connecting their new utilities for their new home.

•Vetted Vendor List: Coldwell Banker Advantage has exclusive partnerships with a long list of local vendors to help the clients with the transition process. These include painters, movers, contractors, home inspectors and more!

•Intrastate and Interstate movers and packers. Fully licensed, experienced, and professional movers and packers available to your buyers to help ease the burden of any move.

THE REAL ESTATE COMPANY THAT SHINES LIKE NO OTHER. #LeaveYourMark