Industry News
VOGUE (UK) LAUNCHES BRUSHED BRASS OPTION Vogue (UK), brings the raw beauty of brass to the modern bathroom with Studio: a contemporary heating design available in un-lacquered brushed brass and premium lacquered finishes. Opulent and highly defined with straight cross rails and discreet wall brackets, Studio is both eye-catching and graceful by adding colour and warmth to the walls of the latest shower rooms, ensuite’s and master bathrooms. “A fashionable alternative to popular chrome, the return of brass continues to carry favour in the bathroom with premium taps, accessories and heating solutions answering the trend for raw materials that evoke old glamour” says Steve Birch, Sales Director at Vogue (UK). In harmony with current trends, Studio is available in
un-lacquered brushed brass as standard, in addition to a range of contemporary matt colours or premium lacquers that undergo an extra finishing process. Created with longevity in mind, the Studio towel warmer is made from the highest quality DZR brass, which is extremely malleable and resistant against dezincification so is suitable for all heating and hot water systems. A design which is more than meets the eye, Studio creates the look and feel of a luxury spa thanks to its capped off smooth ends and hidden rear air vent, which promise a seamless quality finish. The Studio Towel Warmer is available in 3 sizes: H720mm (14 bars), 1,000mm (21 bars), 1435mm (30 bars). www.vogueuk.co.uk
INSINKERATOR® ANNOUNCES KELLY HOPPEN ENDORSEMENT InSinkErator® has secured an exclusive endorsement with renowned interior designer, Kelly Hoppen CBE for its entire portfolio of specialist kitchen taps and food waste disposers. The EMEA partnership will also see multi-award winning designer, Kelly Hoppen taking on the role as brand ambassador for InSinkErator®. As the inventor of, and a manufacturer of waste disposers, the company is also a player in the specialist kitchen tap market, InSinkErator® has a portfolio of products suitable for all types of kitchens and budgets alongside, a strong brand reputation built over the past 80 years. Kelly Hoppen is wellknown for her sleek and timeless approach towards interior design, which complements the modern, time-saving, convenient kitchen products offered by InSinkErator®. Commenting on the partnership, Kelly Hoppen CBE said: “The kitchen has always been my favourite room in the house. It’s the place where you spend time with your loved ones, share meals and tell stories. I’m also a big fan of clean spaces and firmly believe that less is always more, especially in the kitchen. So, a hot water tap was a no-brainer for me. It’s perfect for anyone with a busy kitchen and lifestyle.
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The food waste disposer is very convenient and makes sorting food waste much easier. They both save me so much time, they instantly became my favourite appliances in the kitchen.” Ashley Munden, Managing Director, EMEA, InSinkErator®, says: “We’re elated to be announcing our endorsement and partnership with Kelly Hoppen. It’s a key part of our EMEA growth strategy for the next few years, especially with the topics of food waste and sustainability high on the consumer’s radar alongside Kelly Hoppen’s strong connections in the interior design network. Our range of specialist kitchen taps and food waste disposers align with Kelly Hoppen’s ethos of streamlining the kitchen and with the convenient and hygienic benefits offered to consumers, the products offer more than just a style statement.” He added “We’re supporting our valued trade partners with a range of POS and marketing materials to highlight this endorsement to their customers, stating that a multi-award winning interior designer has given the full portfolio of InSinkErator® products her seal of approval.” www.insinkerator.emerson.com