Canadian Special Events Mag - Spring 2023

IN THE SPOTLIGHT:

MEET THE 2023

CANADIAN

EVENT AWARDS

FINALISTS SPRING 2023

About CSE CSE is Canada's largest community of event professionals, followed by over 57k+ corporate, non-profit, academic, association, tourism, marketing, planning, and hospitality experts who engage with us daily across various platforms.

As storytellers, we offer script and writing services ranging from full-service ideation and content production to consultation. Our portfolio includes the Canadian Event Awards, CSE Live - the Show for People Who Plan Events, Canadian Special Events Magazine, and our latest event, the Canadian Venue Awards.

We're a trusted voice in the industry and Canada's leading social media influencer, with an unmatched ability to connect your brand, message, product, or service with the core of the Canadian corporate event community. visit us at www.canadianspecialevents.com to learn more.

Founder & Publisher Stacy Wyatt

Vice President, Sales & Marketing Jason Koop

Web & Media Ian Gadot

Marketing & Design Veronica Michalczak

Producers Deirdra Watson Maggie Patten

Production & Administration Arlen Mirandilla

Contributers FREE PEOPLE Marketing hala Inc Sharon Bonner Allison Freeman Jody Litvack

Follow Us @canadianspecialevents

@canadianspecialevents

@cdnspecialevent

Canadian Special Events Magazine

Published by National Event Marketing Group. All materials that appear in Canadian Special Events Magazine are protected by Canadian copyright laws and can only be reprinted with written permission from the publisher. All material is printed at the publishers' discretion but does not necessarily reflect the publisher's opinions. Our articles are intended to promote the businesses and services of event and meeting suppliers and offer education and information relevant to event and meeting planners. Readers are advised to use due diligence and always use discretion when hiring any product, service or supplier. National Event Marketing Group Inc. can take no responsibility for individual outcomes of any such choice.

WWW.CANADIANSPECIALEVENTS.COM cse@canadianspecialevents.com tel. 437 984-1650

28

43

If Passion Was a Person: Meet Jody Litvack

2023 Canadian Event Awards Finalists

6

19

Things We Love: Chair-man Mills Edition

CSE Live 2023 Show Preview

8

24

Building Trust & Understanding

Great Places Amazing Spaces CSE Edition

11

27

Event Report: The Royal Turns 100

Ask An Event Expert With Sharon Bonner

16

35

In The Spotlight: Allison Freeman

Event Report: With Love, From Paris

36 FREE PEOPLE Marketing & The Fortified Kitchen Party

60

IN THIS

ISSUE

Performer Highlight: Yan Markson

SPRING 2023 EDITION

publisher'sletter

Hello From

STACY I am thrilled to share the latest issue of

There's so much I want to share, but

Canadian Special Events Magazine

before I run out of space, I'd like to

with you! This edition is particularly

highlight a few of the standout

meaningful to me because it's our first

articles in this issue that you don't

print since the pandemic and it

want to miss.

coincides with our first BIG CSE Live event in almost three years.

First, we had the privilege of catching up with two event industry leaders

One of the things I've noticed most this

Allison Freeman, CEO of Chair-man

year, as we've ramped up for CSE Live

Mills, and Jody Litvack, President, Jet

is the many new faces and companies

Entertainment.

participating in the events. In fact, 35%

interesting interviews where we talked

of the entries for the 2023 Canadian

about the future of events, strategy,

Event Awards were from companies

the influence of technology, and where

entering for the first time, which clearly

the industry is headed.

indicates the industry's growth.

Both

were

super

We also took a peek into the making

Recently, I heard a statistic that event

of the Royal 100 by hala inc. and a

professionals are now an average of

deep

nine years younger than before the

logistical achievement by Free People

pandemic. As this new generation

Marketing i& Deloitte in Halifax.

brings fresh ideas and perspectives, they'll challenge the norms and the status quo and drive innovation like never beforeWitnessing their passion and ideas fuels me to want to create more opportunities for the industry to come together and learn from one another.

Speaking of new opportunities, I am excited to announce that the Canadian Event Venue Awards will finally open this

summer

after

the

pandemic

paused the original launch in 2020. Be sure to check out our site for more information on CEVA.

dive

into

a

mind-blowing

I hope you enjoy this issue. It's packed with great stories and inspiring people.

And, if you're attending CSE Live, I hope to see you there!

Special thank you to Julie Brunjes of Stardust Events for designing all our incredible event spaces, Chair-man Mills

for

their

amazing

support,

Evergreen for hosting the event, and all our valued partners. It will be an epic week, and I can't wait to share it with you.

Stacy SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 5

Clear Top Legacy Tent With a stylish and modern look, these tents provide the feeling of being outdoors while protected from the elements.

Find this at

Regal Tents and Structures and Advanced Tent Rentals

Acacia Charger With its bold grain pattern, this versatile charger compliments a wide range of dinnerware. Find it at Chair-man Mills.

Things We L ve This curated collection of things we love features fabulous find and products for planners

Edition

Noto Green Resin Handle Flatware

Natural Wishbone Chair

This

handle

With its tightly-woven natural

collection with stainless steel

seats and unique design, these

ends provides the perfect

solid

antidote to a monochromatic

sturdiness and comfort in one.

table setting. Find these at

Find

Chair-man Mills and Event

Rentals, Contemporary Furniture

Rental Group.

Rentals and Loungeworks

green

resin

6 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

wood this

at

chairs

capture

Higgins

Event

thingswel ve

Green Leaf Side Plate A unique piece made of high-quality stoneware and treated with a layer of reactive glaze. Find this at Chairman Mills and Event Rental Group.

Classic Green Belgian Linen Sofa This luxe yet durable green Belgian linen covers the sofa with an inviting

Smoked Grey Goblet The

Renaissance

Collection

glassware is recognized for unique

texture

and

texture. Also available in natural, blue, pink and grey. Find this at Contemporary Furniture Rentals.

tint,

sculpted stem and bevelled bowl. This item can be found at

Contemporary

Furniture

Rentals, Higgins Event Rentals and Loungeworks.

Tan Wicker Chandelier

Eggshell Collection

This chandelier can elevate any and

event, indoors or under a tent.

handcrafted texture lend a classic touch to every

Available in a natural or black finish.

occasion. Find them at Chair-man Mills, Event

Find it at Event Rental Group, Regal

Rental Group and A&B Party Rentals.

Tents and Advanced Tent Rentals.

The

Eggshell

Collection’s

neutral

tone

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 7

Building Trust & Understanding A Guide to Collaborating with Indigenous Communities on Events

By Stacy Wyatt

As the Director of Events at the University of

learn from our local Elders and Knowledge

Manitoba, I have had the honour of working

Keepers, engaging in many discussions about

closely with our local Indigenous community

ways in which our communities can come

in planning a wide range of events. These

together in a spirit of harmony and respect. As

have included ceremonial gatherings such as

a result of these experiences, I have gained a

sunrise pipe ceremonies, conferences such

deep appreciation for the traditions and sacred

as the Blueprint for Indigenous Education,

values of our indigenous communities. In an

and large community gatherings, like the

effort to support other event planners seeking

opening of the National Centre for Truth and

to collaborate with Indigenous communities, I

Reconciliation. Through these projects, I have

would like to share some tips for achieving

had the opportunity to spend time with and

successful and respectful partnerships.

8 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

eventcommunity Before embarking on the planning process,

Indigenous communities often have sacred sites

research the community's history, values, and

that hold spiritual significance. Educate yourself

customs, and be prepared to ask questions and

about the location and meaning of these sites

learn more. Avoid making assumptions or

and take care not to disturb them, even if it

relying on stereotypes. Remember that each

means changing or adapting your plans. Involve

indigenous community is unique and has its

indigenous community members in the planning

distinct customs and traditions, so approach

process and seek their guidance and where you

each project with an open mind and a

need to be cautious.

willingness to learn.

Involve community members in the planning

It is important for event planners to understand

and incorporate their ideas and input into the

that asking members of the Indigenous

event. This not only helps to ensure that cultural

community to participate in their events

traditions and customs are respected but also

requires sensitivity and respect. Ceremonial

helps to build stronger relationships.

acts like honour songs and blessings are not performances but rather deeply meaningful and

sacred

traditions

that

should

be

approached with care and reverence. Asking an Elder, Knowledge Keeper, or Drummer to participate in an event should not be treated like a business transaction. Instead, it should be done in a way that shows respect for their culture and honours their traditions. This could involve passing tobacco and asking for their consideration or reaching out through a community

leader

or

organization.

It

is

important to remember that these traditions have been passed down through generations and are considered an integral part of a culture.

Planners

should

approach

these

sacred

practices with respect and sensitivity and be prepared to adjust their plans if necessary to honour the wishes of the participant.

Effective communication is important when working with any group, particularly when working

with

Indigenous

communities.

Transparency is essential to building trust and understanding between the planner and the community. Take the time to listen and understand the community's perspective and clearly communicate the event's goals and objectives. Avoid using jargon that may be unfamiliar, and use inclusive language that honours cultural diversity.

Many Indigenous communities face significant economic challenges and are marginalized.

Make a conscious effort to ensure that the community benefits economically from the event. Hire local workers and businesses to support

the

event

and

provide

fair

compensation for their contributions. Consider working community

with

local

leaders

organizations

to

identify

and

ways

to

maximize the event's economic impact.

Indigenous communities often have a deep connection

to

the

land

and

a

strong

commitment to environmental sustainability.

Work to minimize the environmental impact and preserve the local ecosystem.

Finally, take the time to understand the "why" and "how" of cultural traditions and ceremonial practices. Ultimately, the key to planning successful events for indigenous communities is to approach the process with humility, respect, and a willingness to learn. By taking the time to understand the cultural traditions and practices of the community, involving members of the community in the planning process, and ensuring that economic benefits are shared with the community, event planners can help to create meaningful and impactful events that honour and celebrate the rich cultural heritage of Indigenous communities.

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 9

eventreport

The

Royal Turns

100

Innovation Meets Tradition: How hala Inc Brought This Epic Celebration to Life The Royal Agricultural Winter Fair, also known as The Royal, is an annual 10-day event that celebrates the best in agriculture, local food, and equestrian competitions from across Canada.

Established in November 1922 to showcase Canada's very best in agriculture and equestrian sport, it is now the world's largest combined indoor agricultural and equestrian show. As a Canadian Registered Charity, The Royal contributes to the country's rich tapestry across various fields.

The Royal Agricultural Winter Fair’s 100th Anniversary Gala was a milestone event, marking the return of the fair to Toronto’s Exhibition place after a two-year hiatus. The event was produced by hala inc., a Toronto based event management firm that won the competitive bid to oversee all event

coordination and management. The Gala was

The dinner reception was held in the 50,000

the Royal’s first fundraising gala ever and

square

celebrated its commitment to remain Canada’s

separated from the cocktail reception by floor-

leader in showcasing Canadian agriculture, local

to-ceiling black and gold draping with up-

food,

event

lighting. The guest transition from the cocktail

welcomed 1,000 Royal patrons, political and

reception to the dining room paid tribute to The

philanthropic community leaders, and Loyal

Royal’s rich history. Carrying on a century-old

Royals for a night to remember, filled with many

tradition in their scarlet tunics and feather

special moments.

bonnets, the award-winning St. Andrew’s

and

equine

excellence.

The

The event was held on November 2, 2022, at the historic Heritage Court at Exhibition Place. The evening began with a cocktail and dinner reception. The cocktail reception was held in a beautifully decorated space, with communal lounges,

branded

representing

both

photo the

opportunities

Agricultural

and

Equestrian side of The Royal, and performances

by JUNO Award-winning artist Sammy Jackson.

Guests enjoyed an open bar and gourmet passed canapés

12 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

foot

Heritage

Court,

which

was

College Pipes and Drums led guests into the dinner reception.

The main façade in Heritage Court was formally the exterior entrance to the Coca-Cola Coliseum.

The brick façade featuring swag motifs and Doric columns provided a beautiful canvas for the immersive 3D projection mapping with visual

content

that

told

the

rich

and

distinguished history of The Royal. The tables were draped with rich black and gold satin linens and white florals,

Emceed by treasured Canadian television

vibrant 100-year history with an evening of

personality, Rick Mercer, guests enjoyed a

heritage, musical performances, and a tribute to

unique and unforgettable Canadian culinary

Canada’s outstanding farmers, growers, and

experience curated and prepared by acclaimed

producers.

Chef Michael Bonacini, Chair of the Culinary & Hospitality Committee of The Royal. Guests were served a multi-course menu with wine pairing that celebrated Canada’s vast natural bounty, while also integrating several more unexpected ingredients.

The event required a well-organized strategic plan to deliver a successful Gala that paid tribute to 100 incredible years since the inception of The Royal and celebrated A Century of Champions. The hala inc. team overcame several challenges, including working in a union

After dinner, the evening continued inside the

venue, significant delays with load-ins and

Coca-Cola Coliseum where dinner guests joined

lighting set-up due to labour shortages, and the

another 500+ guests for The Royal Showcase

complexity of the show with three bands, 60

presented by SiriusXM Canada. Special SFX

horses, 30 dogs, a goat, an 18-piece pipe and

lighting, gobos and moving lights created a

drum band, a poet, 2 violinists, 1 opera singer, 3

spectacular ambiance in the Coliseum for the

equestrian riders, 1 anthem singer, and intricate

show. Hosted by Rick Mercer, the Opening

collaborations.

Ceremony

Showcase

delivered

an

unprecedented array of special performances and collaborations never seen before. The showcase paid tribute to The Royal’s vast and

Sustainability was a key focus throughout the event. Chef Michael Bonacini, Chair of the Culinary & Hospitality Committee of The Royal,

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 13

vast natural bounty, while also integrating several more unexpected ingredients. Thoughtfully incorporating a diverse array of tastes and textures from coast-to-coast, this farmto-fork experience showcased delicious flavours, artfully presented and with a focus on sustainability and zero waste.

Dishes were presented by a team of passionate young cooks and culinary students, offering guests the opportunity to connect and engage with the stories behind each plate.

Diversity and inclusivity were also important considerations.

The Gala featured a diverse range of performers and collaborators, including Indigenous performers and a spoken word artist. The Royal also provided accessible seating and parking for guests with disabilities, and worked to ensure that all guests felt welcome and included.

This grand affair was a complex production that required careful planning, coordination, and creative solutions to overcome challenges. From the immersive 3D projection mapping to the unforgettable culinary experience and the spectacular performances, the Gala paid tribute to The Royal's rich history while showcasing the best of Canadian agriculture, food, and culture. The event's success was a testament to the creativity and skill of Hala and her team, the hard work and dedication of the production vendors, the collaboration with the Royal team, as well as the support of volunteers and the generosity of donors and sponsors.

PHOTOGRAPHY BY KEVIN POLLACK & THE ROYAL AGRICULTURAL WINTER FAIR

introduced the multi-course menu that celebrated Canada’s

In The Spotlight With Event Industry Innovators

By Stacy Wyatt

Allison Freeman became CEO of Chair-

Connection is a fundamental element of

man Mills in August 2022, taking the

what it is to be human – essential to our

helm of Canada's largest event services

own well-being. The pandemic has

company during a challenging time for

underscored this fact, revealing the

the industry. In this interview, Allison

critical role that human interaction

shares her thoughts on leading a

plays in our mental, physical, and

company through uncertainty and her

emotional health. I love the role that

vision for the future of event planning.

eventing plays in facilitating this human

She provides insights on managing

connection.

work-life balance, integrating different company cultures, and navigating the

With the recent acquisition of multiple

ever-evolving landscape of the event

event companies, how do you bring

services industry.

these distinct cultures together?

While each one of us comes to work

Share a little about yourself and how

with different experiences, cultures,

you became CEO of Canada’s largest

and talents, we all share a common

event services suppliers.

mission

Over the course of my career, I’ve

to

elevate

the

event

Allison Freeman CEO, Chair-man Mills Corp

experience space in Canada. We

people. I’ve been fortunate enough to

What excites you most about the

How do you think your previous

apply this passion in industries like

event industry?

discovered a deep love for building Canadian brands and businesses – the kind of business that has a positive and tangible impact on the lives of

apparel,

grocery,

home

essentials,

management consulting and now the events space. Though I’ve always enjoyed building, growing and shaping businesses, I’ve come to gain a deep appreciation for the importance of nurturing teams that work together toward a common goal – and that starts with employees and partners.

16 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

A

memorable,

well

planned,

know that this is our pathway to a better future – for those we serve, our partners and our team members.

and

organized event touches the core of our humanity: the coming together of people

to

celebrate

memorable

moments in one’s life. Through our collective work, we foster connections, build communities, nurture relationships, and create life-long memories.

experience outside of the event industry will help bring a fresh perspective to your role as CEO of Chair-man Mills?

I’ve had the great fortune of working across various key organizational departments including strategy, sales, operations, marketing, and customer experience. As a consultant and in my corporate positions, I’ve been

eventpeople

Delivering an elevated client experience is our top priority committed to building teams that

What qualities do you look for in your

Finally, what message do you want

deliver exceptional experiences for the

team members, and how do you

to send to event planners and other

customer

has

foster a culture of excellence and

industry professionals about your

its

innovation within your company?

company's commitment to their

allowed

which, each

ultimately,

business

and

members to growth over time.

We value building and nurturing a

Many suggest that our industry is still

in

its

infancy

and

that

consolidation is a natural outcome of a maturing market. How do you view this perspective?

success and satisfaction?

diverse team of individuals who

The success of our business is

share

our

directly correlated with the success

mission and values. We encourage

our

commitment

of event planners, venues, corporate

open

partners, and other professionals in

communication,

learning,

and

to

continuous

collaboration

to

our industry. Delivering an elevated

promote a culture of excellence and

client experience is our top priority.

The best market moves are done in

innovation. Our top priority is to

As a team of event professionals,

response to consumer needs, and that

create a positive work environment

we appreciate the importance of

is exactly what has driven us at Chair-

where each of our team members

each event. In our industry, we have

man Mills; to meet the needs of our

feels

one chance at leaving a positive,

customer base – many of whom are

motivated to work towards our

long

asking for a national solution with a

common goals. And of course,

enriching experience.

deep assortment of products, services,

having fun!

supported,

inspired,

and

different markets. Over the past few

Can you talk about philanthropic or

years, we’ve been fortunate to find

community outreach initiatives your

companies that share our dedication

company is involved in and why

to enhancing and redefining the

those causes are important to you

customer

and your team?

within

the

Canadian events sector. By joining forces

with

companies

like

Loungeworks and A&B Partytime in Vancouver, MacFarlands in Halifax and Regal Tents and Structures in Ontario, we have been able to make investments

in

our

inventory,

technology, and personnel, all with the goal

of

improving

the

overall

experience for the venues, caterers, planners, and corporate partners that

impression

and

We understand this, thrive on it

and talented team of people across

experience

lasting

and, thus, are prepared for it.

Despite the challenges that the events industry has faced during the past few years, Chair-man Mills and its partner brands have been preparing for this spring, summer

Chair-man Mills has a rich history that

and fall seasons by investing in our

dates back to 1911 and, throughout

teams,

that time, the company has supported

programs, introducing fresh new

countless

non-profit

products, and upgrading our fleet

many

and logistics program – and there’s

causes

organizations Canadian

and

including

hospitals.

We

plan

on

creating

new

training

more to come.

reviewing our community giving legacy with the goal of re-articulating our priority areas for the years to come. We hope to have an update shortly.

we proudly serve across the country.

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 17

EXCLUSIVE SHOW PREVIEW

T HE SHO W F O R P E O P LE W HO P LAN E VE NT S CSE Live – EventFest is a festival of innovation designed to help you create powerful events that become meaningful experiences for your clients, stakeholders and organization. The event offers an innovative and unparalleled learning experience, immersive programming, a curated collection of Canada’s premier event vendors, gourmet food experiences and high-profile B2B networking opportunities. This event is about finding creative solutions and taking your biggest and most challenging ideas and finding the perfect partner to make them happen.

3

1000+

40+

80+

10+

EPIC SOCIAL EVENTS

FRESH EVENT IDEAS

EXPERT SPEAKERS

INDUSTRY SUPPLIERS

FEATURED CATERERS

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 19

DOWNLOAD THE APP TO LEARN MORE

GET YOUR

SOCIAL ON! FABULOUS SOCIAL EVENTS TO CONNECT & CELEBRATE

Brunch-A-Palooza!

CSE Live's kick-off event hosted at Evergreen Brick Works on May 1st. It’s the perfect way to meet and connect with fellow conference attendees in a fun and relaxed setting. This year, we’re getting inspired by Cinco de Mayo and throwing a fiesta (four days early, but who cares?). Enjoy a great lunch, and some good conversation, and get ready for a dose of Latin hospitality to kickstart your CSE experience.

Opening Night Party A fun and lighthearted night out with industry peers at The Loft on King on May 1st in support of the MPI Foundation.

This hot ticket event always sells out, providing the perfect opportunity to reconnect, share delicious drinks and appetizers, and bid on exciting items in the silent auction, all while supporting MPI Toronto. This event is a great opportunity to have fun, and contribute to a great cause.

CSE Live EventFest A conference and trade show hosted at Evergreen Brick Works on May 1 - 2 with hundreds of creative solutions and big ideas to take your events to the next level. Meet your local event community, build valuable relationships with top vendors, experience inspiring speakers, fabulous corporate entertainment, gourmet sampling, hands-on learning and pop-up surprises packed with fun and networking.

Canadian Event Awards Gala An elegant evening at the 26th Annual Canadian Event Awards Gala honouring and recognizing the best event professionals in Canada. This dinner and awards ceremony takes place at the stunning La Primavera Event Space.

Presented by Chair-man Mills, with design by Stardust, this event promises to be a night of glamour and inspiration, complete with a beautiful nightcap on the terrace.

20 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

2 FULL DAYS OF EDUCATION 4 0 + LE ADING P R O F E SSIO NALS IN E VE NT S & M E E T ING S

DOWNLOAD THE APP TO VIEW THE AGENDA & SPEAKERS

MEET THE

SPONSORS SPECIAL THANKS TO OUR PARTNERS

DOWNLOAD THE APP TO MEET THE SPONSORS

The Loft Loft-Style, Chic, Industrial The Loft is the exclusive venue of the Opening Night Party for CSE Live 2023, and a spectacular location for all occasions. Managed by Honeycomb Hospitality, this space offers a peaceful retreat from the bustling streets of King Street West in downtown Toronto. Thanks to the exceptional interior design by Solid Design & Build, The Loft boasts a historical charm that sets it apart from other venues in the city.

Its minimalist loft-style design, reminiscent of chic New York City spaces, allows guests to customize the venue to their liking. The polished concrete floors and brick-and-beam aesthetic provide the perfect ambiance for both large and intimate gatherings.

With exposed brick walls and wooden roof beams complementing the modern and rustic decor, The Loft is an excellent choice for any private event. Contact them today to book your next event.

Evergreen Brick Works Heritage, Sustainable, Nature, Outdoor Nestled minutes away from downtown Toronto lies Evergreen Brick Works, a oneof-a-kind event space. Formerly a brick factory, the heritage site has since been transformed into an environmentally sustainable community center. Its versatile indoor and outdoor spaces make it an ideal venue for any occasion, from corporate events to weddings and trade shows.

One of the standout features of the venue is The Francis and Tim Price Terrace, an enchanting outdoor space that offers sweeping views of the Don Valley and Weston Family Quarry garden.

24 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

Additionally, The Pavilions at Evergreen Brick Works provide over 25,000 square feet of covered area, making it an ideal location for large-scale events like EDM festivals, company BBQs, and concerts.

Evergreen Brick Works' unique blend of history, nature, and modern technology provides an unparalleled setting for any occasion. Their team of professionals is committed to ensuring that every event is a resounding success. From their outstanding service to their state-of-the-art facilities, Evergreen Brick Works offers everything you need to make your event truly unforgettable.

La Primavera Luxe, Art-Deco, Elegant Just 30 minutes outside Toronto is La Primavera Event Space in Vaughan. This luxurious and stunning venue is host to the 2023 Canadian Event Awards. With grand ballrooms that can accommodate up to 1,200 guests, La Primavera offers a regal ambiance that is perfect for gala dinners, award ceremonies, and charity events. The venue's soaring ceilings, exquisite decor, and sparkling crystal chandeliers create an unforgettable ambiance that sets the tone for an exceptional event. The space is surrounded by nature, providing a serene and picturesque environment that sets it apart from other event spaces.

The venue's recent renovations have only added to its allure, providing guests with an even more polished and breathtaking experience. The state-of-the-art sound and lighting system, underground parking, and modern-classic style that embraces guests with a European atmosphere make La Primavera the ideal location for weddings and events of all sizes.

eventtips

Ask an Event

EXPERT My name is Sharon Bonner, and I have

Q

been producing events for 35 years. My-

my staff and continually disrespects

oh-my, have things changed since I

my professional boundaries (calls me

hung out my shingle in 1988.

on my personal cell after hours,

I was inspired to write this column by “Dear Abby,” the most popular and widely syndicated column in the world, founded in 1956 and known for its uncommon common sense. Abby was known for sound, compassionate advice, delivered with the straightforward style of a good friend. I like that, and that is what I am offering.

Due to limited space, Sharon may not get to showcase all questions and answers, but she promises to write back to every person with a solution.

Q

I had a few of my vendors

approach me and tell me that if I book them directly instead of going through an entertainment agency, they will give me 15% off their fee.

The budget is tight, and I could use the extra money for my event. What should I do?

Got Questions?

Ask Sharon.

Send your questions to sharon@sharonbonnerconsulting.com and she will answer them within 48 hours.

A

Say NO! It is never a good idea

to “back door” your entertainment agency. That agency has worked hard for you and delivered excellent service and entertainment. We need to honour that relationship first! I learnt early on that having ethics and morals would take me far, and it has.

I have a client that is rude to

demands

meetings

unavailable,

asks

when

I

for

am deals

consistently, etc.). I am thinking of terminating

our

contract.

What

would you suggest?

A

Your gut is right. Never should

you tolerate any unprofessionalism in the

workplace.

continue,

you

Allowing are

this

showing

to

your

employees that it is okay to mistreat people. Do it yesterday, and document everything to avoid future litigation.

Q

I am a new event planner and

have

a

am finding it hard to get business. I website,

social

media

channels and printed business cards, but no one is calling to book me to plan their events. I need help getting business.

A

I was in your exact position in

1988, so I know how hopeless this feels. What I did was offer my services for no charge (for a small to mediumsized event). In exchange, ask for a taxable

donation

receipt

and

a

reference letter (assuming you do a good job). Be patient. The business will come!

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 27

If Passion Were a Person Jody Litvack: The Creative Force Behind Jet Entertainment's Innovative Event Productions

By Jason Koop

eventpeople Meet

Jody

Litvack,

the

creative

mastermind

behind

Jet

Entertainment, a leading event production and entertainment company based in Toronto. With over 27 years of experience in the industry, Jody has traveled extensively throughout North America, immersing himself in the latest trends in music, fashion, and entertainment. His company has produced a wide variety of special events for big-name clients, including Acura, Audi, Microsoft, and Deloitte. Jody's innovative approach to event planning and his use of technology have earned him the prestigious title of the 2022 Canadian Event Professional. In this exclusive interview, Jody shares his thoughts on winning the award, his philosophy on event planning, and valuable tips for aspiring event professionals. Get ready to be inspired!

JK: Your year as the Canadian Event

JK: What’s your philosophy regarding

Professional of the Year is coming to

event planning, and how do you

an end with the naming of your

approach each project?

successor in a few days. What does winning this award mean to you, and

JL: My philosophy is centered on

what was going through your mind

creating a meaningful experience that

when your name was announced as

the audience will never forget. It's about

the winner?

presenting something in a unique and innovative way that creates excitement

JL: As my name was announced, I felt a

and leaves lasting memories. My team

wave of emotions. I was surprised,

and I focus on defining the key

excited, and humbled. As I approached

messages and objectives of the event

the stage, my heart was pounding. The

and then work on creating experiences

room was filled with people I respect

that support those goals. This can

and admire, and I felt profound pride

include immersive technologies like

and accomplishment as I took hold of

mapped projection, augmented and

the award. I've worked hard for years

virtual reality, as well as creative

to become a great event professional,

displays, installations, design, food, and

this recognition validates everything

entertainment.

I've been through in my career. I felt a sense of gratitude for my colleagues, mentors, and those who believed in me and helped me reach this achievement.

Our goal with any event is to create engagement. When people have an emotional connection to an event, they are

more

likely

to

share

their

The award also gave me a renewed

experiences with others. This can

sense of motivation and inspiration. It's

increase brand awareness, word-of-

a

mouth

reminder

that

hard

work

and

marketing,

and

create

a

dedication can pay off, and that I

stronger sense of community among

should continue to push myself and

attendees. Co-creation itself creates a

strive for excellence in my profession.

sense of engagement and investment in the event. This ultimately leads to higher levels of interaction, making the event more dynamic and impactful.

JK:

How

do

you

incorporate

technology into your events, and what

role

do

you

see

AR/VR

playing in future events?

JL: Augmented Reality (AR) and Virtual Reality (VR) are going to revolutionize the events industry, as they enable planners to create truly immersive

and

game-changing

experiences. One of the coolest ways of using this tech is through virtual and augmented reality tours of event spaces,

allowing

attendees

to

explore the venue and interact with virtual elements. This is particularly useful for large or complex venues, enabling attendees to navigate the area more efficiently and discover interesting events and experiences.

AR and VR can be used to enhance entertainment, bring presentations to life and create powerful immersive experiences. Speakers can use VR to create a 3D visual representation of their topic, while VR effects can bring the audience closer to the performer, allowing for up-close and personal

interactions.

The

possibilities are limited only by the imagination. As these technologies continue to evolve and become more accessible, they will also become increasingly critical components for event planners, and those who wish to remain engaged in the industry will need to understand how to work with AR and incorporate it into their programs, as clients are eager to include it in their projects.

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 31

Photo courtesy of Event Imaging Photography

JK: How do you balance creativity and innovation with practical considerations like budget and logistics?

JL: Balancing creativity and innovation with practical considerations like budget and logistics is a crucial part of successful event planning. To achieve this balance, we use a systematic approach that integrates the event's creative vision with the project's constraints.

The first step is to ensure we understand the client's vision and goals. We also conduct extensive research to identify innovative ideas and trends that can be incorporated into the event. Once we understand the creative vision, we work to identify the practical considerations, such as the budget

32 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

and logistical constraints. This involves breaking down the creative into specific elements and identifying the resources required for each component. We then work to identify innovative solutions that can be achieved within the constraints of the project.

Throughout planning, we consistently refer back to the creative vision, and constraints are revisited to maintain the right balance. We collaborate with our vendors and partners to identify cost-saving measures and streamline logistics to maximize the budget and resources available. We ensure there is ongoing communication and we stay open-minded to the need for adaptation. Flexibility and the willingness to change course wherever required are paramount to success in planning any event.

JK: What excites you most about the future of events, and what do you hope to see in the coming years?

JL: The events industry is constantly evolving, and I see some significant and exciting developments shaping what our industry will look like in the next few years.

We’ve already talked about AR/VR and its potential to revolutionize the game; I am really excited about augmented reality experiences, personalized AI-driven recommendations, and chatbots that can provide realtime assistance to attendees.

Sustainability, while obviously not a trend, is a critical element of what we do, and it's becoming more vital that event people embrace this as a key priority and continue to evolve their understanding of the importance of saving our planet.

I hope our industry keeps talking about EDI, and we get to a place where inclusivity and diversity in events is not something that is added on but an integral part of every planner's deck.

I think collaborations are definitely the business model for the future and a key driver of success for our industry. You can always do more as a collective than you can on your own.

JK: What message would you like to share with other aspiring event professionals?

JL: To succeed in the events industry, you must be passionate about your work. Events can be challenging, but if you are genuinely passionate about bringing people together to create powerful experiences, you will be motivated to overcome any obstacle.

The best way to learn about the events industry is by getting hands-on experience. Volunteer, intern, or create your event. Every experience will teach you something new and help you build your skills.

Being a problem solver and finding solutions to any issue is essential. This requires creativity, being resourceful and staying calm under pressure.

Building solid relationships is critical to success in the events industry. Take the time to network, build your reputation, and establish trust with your clients.

Remember that the events industry is all about creating exceptional experiences for people. Keep that at the heart of everything you do, and you will be well on your way to a successful and rewarding career in event planning.

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 33

With

LOVE

From Paris

With Love From Paris, produced by Bright Ideas Event Agency, was held in an empty train station with 20,000 square feet of available event space that was transformed into the most enchanting and romantic streets of Paris during the holidays.

Upon arrival, guests were transported to the heart of Paris, with the Eiffel Tower as the focal point surrounded by historical monuments, Parisian cafés, and a snow-covered park. It was truly an immersive experience like no other!

The streets of Paris were bustling with activity as guests immersed themselves in the magical atmosphere. They explored the iconic monuments, savoured the delicious French cuisine, and mingled around the cafés, soaking up the relaxed Parisian way of life.

The event was a testament to the creativity and ingenuity of the event team behind it, who never lost sight of their client’s key objective – design an event that transports guests to an iconic destination.

A myriad of uniquely engaging activities was provided for guests to enjoy. A Paint-by-Numbers activation encouraged guests to work together to complete a stunning mural of Paris, which would hang in the client's office, creating a lasting event memory. The French Casino façade led guests into a buzzing casino tent that offered a range of gambling tables and entertainment.

Overall, the event was an absolute triumph! The team's unwavering commitment to delivering an unforgettable experience reinforcing the client's culture was evident in every detail, from the intricate and elaborate façade designs to the carefully curated activities that kept guests entertained throughout the night. It was an event that will be remembered fondly for years to come; a true celebration of the spirit of travel and the joy of the holiday season.

See more inspiration at BrightIdeasEvents.com.

olya kobruseva 36 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

creativesolutions

FREE PEOPLE Marketing & The Fortified Kitchen Party A Case Study in Creative Solutions Event management is a complex and multi-faceted field that requires a unique blend of skills and expertise. Among the many challenges that event professionals face, logistical issues are often the most daunting. However, great event professionals are defined by their ability to solve complex challenges with creativity and innovation. No PHOTOGRAPHY BY COOKED PHOTOGRAPHY & NICOLE LAPIERRE PHOTOGRAPHY

two events are the same, and unique challenges will always need to be

overcome.

Whether

finding

creative

solutions

to

budget

constraints, developing innovative event concepts, or troubleshooting technical issues, event professionals need to think outside the box and adapt to unexpected situations.

This is the story of how FREE PEOPLE Marketing planned and executed a Fortified Kitchen Party for Deloitte Canada, overcoming daunting logistical obstacles to host a gathering of 1200 guests in a spectacular and challenging location.

When visiting Nova Scotia in summer, you get invited into kitchens and backyards; it’s a coastal thing that this area is known for; relaxed, chill and welcoming. This was the feeling of local hospitality that the client wanted to create for their event, a chance for guests to reconnect after not being together for 4 years and give the local partners an event that showed off the very best Halifax offers and make them proud to be hosting the Partner Meeting in their city. Large yet intimate, showcasing the best in Maritime food and entertainment, from donairs to Rappie Pie, bagpipers, drumming circles, guitar strumming, highland dancers and Halifax's favourite dance band. And they wanted to host it at the iconic Citadel Hill.

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 37

Halifax’s Citadel Hill is a true icon of the city,

The design for the Kitchen Party centred

and there was no better place to host the

around

biggest Kitchen Party Halifax has ever seen!

beverage. Each food station was created to be

The Citadel also presents the epitome of

its own themed kitchen, and the individual

challenging event logistics. It's a fort built in

kitchen decor was chosen to reflect each

1856 meant to keep out invaders, which means

cuisine being presented, as a reflection of

that anything coming in or out has two options:

different cultures and food in Halifax and

either go up a stone staircase tunnel or through

around Nova Scotia. Clear roof tenting was

the main gate that is less than 8 feet wide and

used to immerse guests in the venue itself, and

only 9 ½ feet high. Being a Parks Canada

unique gathering spots were created using

property, it has to be publicly accessible

Yurts,and furniture replicating typical Maritime

between 9 am and 5 pm each day, so anything

backyards with kitchen tables and chairs, fire

you bring in during these hours also needs to be

pits, and lawn chairs emulating the “hanging

coming in or out during these hours and must

out” in the backyard vibe.

be loaded and carried by hand. Machinery can only enter outside the hours of operation.

Power is extremely limited, and so is running water. And there are no catering facilities.

showcasing

the

local

food

and

An obstacle in creating these unique spaces was that all rentals and every piece of equipment had to be brought in through a small arched main gate and work around

Parks Canada would need to approve the use

public access hours, with much of the work

of not only the specified event area, within the

being done overnight. Adding to the logistics

fort walls but also additional outside space for

was the event requiring Parks Canada to

the event for equipment, over multiple days. To

approve using additional outdoor event space

assess the project's scope and needs, they

that had never been used before for anything,

conducted extensive meetings with vendors

so every decision and plan needed discussion,

and created to determine what their needs

presentation, and approval. The team had to

would be so that they could advocate with

get creative in delivery and problem-solve on a

Parks Canada to secure the right spaces and

case-by-case basis with the suppliers to

access. Once this was done and the location

overcome

was secured, they began building the frame.

presented itself.

Working closely with Parks Canada and their

The logistics of the F & B were one of the most

tenting supplier, they selected the appropriate

challenging elements to bring together at the

tents to accomplish their goals. This first step of

Citadel. One of their biggest hurdles was about

establishing tenting plots was critical to

4 months into planning when the caterer didn't

providing the footprint design they would be

feel they could execute the vision, so a new

working with. They had to commission a site

F&B team had to be brought in quickly without

survey to identify underground power, gas, and

impacting timelines. The new caterer was new

communication lines. Right from the start, this

to Halifax and had never worked in the venue.

survey identified major challenges with the

FREE PEOPLE found them a commercial

tenting vision. Because this had never been

kitchen, and they went to work rebuilding the

done before on these grounds, obstacles

design of the food station 'kitchens' to better

continued to reveal themselves until 2 months

service the menu and the on-site preparation

prior. The design required an almost complete

required and address a myriad of other

redo of the decor plan and layout, as the shape

logistics, including the transportation of the

of the tents had shifted to account for the

food and ice to the venue, location of

underground utilities.

equipment, and loading in and out.

38 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

each

design

challenge

as

it

The venue has very little on-site refrigeration available, so after exploring many options for food safety, the decision was clear that the only viable solution was to use a 40' refrigerated trailer and a large trailer full of ice.

On the afternoon of the event, all the food and ice from the trailers had to be hand-carried up the back stone staircase into the venue and then put into a vast amount of coolers until the event was ready to execute. Most of the food stations required final cooking on-site with induction burners and a 20' x 40' catering tent with a generous set up of cooking facilities, warming ovens, and a prep area.

The result was epic. They created 6 custombuilt kitchens to serve as food stations, 3 BBQ stations, and a grab-and-go mason jar salad station, 900' feet of bar space over 2 large bars, one inside the main tent, one out, as well as 4 local 'activation' stations which offered local beer, wine, spirits, and cider to guests.

The service also included passed appetizers and desserts throughout the entire event area.

Sustainability was a key component of the event mandate from the client. No single-use plastics or paper was used for any element, and all signage was on chalkboards. All glassware was washable, and all cutlery, dishware, and napkins were compostable.

Decor supplies were purchased from resale retailers whenever possible and then donated.

To pull off this feat of an event, FREE PEOPLE meticulously calculated the logistics for every square inch of the space, considering even the most minor details. This included addressing major obstacles from the site issues to the turnaround times for approvals, the load-in time frames, overnight installs, changing caterers, and redesigning entire design plans 8 weeks out.

This event was nothing short of climbing a logistical mountain. It took 5 days to build, 4 hours to execute and was torn down and loaded out in 48 hours. FREE PEOPLE’s dedication to thorough communication with vendors and prioritization of safety and security were essential factors in the success of this unique event. The team's ability to navigate obstacles and find creative solutions to ensure everything fit perfectly and worked seamlessly was remarkable. The outstanding achievement of this project was the dedication to thorough communication with vendors and prioritization of safety and security, which ensured the success of this unique event.

By The Numbers 3 tents spanning almost 15,000 sq. ft.

PHOTOGRAPHY BY COOKED PHOTOGRAPHY & NICOLE LAPIERRE PHOTOGRAPHY

6 custom-designed and built ‘kitchen’ island food stations 3 BBQ stations 6 bars covering almost 900 sq. feet.

A 30’ yurt 100 Adirondack chairs 10 fire pits Dining and lounge seating for 600 3 stages 9 entertainment acts 2 electrical transformers 2 VIP washroom trailers 40’ refrigerated truck 1 ice trailer 1 large-scale generator.

50 event staff 200+ vendor staff 14 security staff 3 EMTs 10 double-decker buses 9.5' of clearance

Quest Audio Visual, Royal LePage National Sales Conference

HONOURING THE BEST IN CANADIAN EVENTS AND MEETINGS

2023 FINALISTS

We're thrilled to announce the finalists for the Annual Canadian Event Awards! Talented individuals and teams from all across Canada responded enthusiastically to showcase their creativity and skills. Even more thrilling is that we received a 35% increase in submissions from new companies, making this year's competition more diverse and interesting than ever before.

We extend our heartfelt congratulations to all the participants and esteemed judges who

played a crucial role in this year's program. The finalists showed remarkable innovation, rising to the challenge of creating exceptional experiences.

The Canadian Event Awards Gala will be presented by Chair-man Mills and hosted by La Primavera Event Space on May 3. We're beyond excited to celebrate the creativity and talent of the event industry. The nomination list is out, so it's time to see the amazing work of the finalists.

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 43

Congratulations to the following companies for winning in their categories in pre judging.

Impact AV Solutions Global Student Leadership Day

BEST MULTIPLE-DAY INCENTIVE Cantrav Services, Vancouver, BC for From Sea to Sky

City of Surrey & MRG Events The 2022 Surrey Fusion Festival

BEST CORPORATE TEAM BUILDING EVENT The Idea Hunter, Toronto, ON for Sunny Summer Games BEST EVENT FOR A PRIVATE INDIVIDUAL/ GROUP CAUSE R5 Event Design and Gloria Benaim Events, Toronto, ON for Adrian’s OVO Bar-Mitzvah BEST VIRTUAL CONFERENCE Impact AV Solutions, Etobicoke, ON for Global Student Leadership Day MOST OUTSTANDING EVENT UNDER $150,000 MRG Events & Translink, Vancouver, BC for Car Free Day New Westminister BEST CULTURAL EVENT City of Surrey, Surrey, BC & MRG Events, Vancouver, BC for the 2022 Surrey Fusion Festival BEST TRADE SHOW BOOTH, DISPLAY OR PAVILLION DESIGN TK Events, Toronto, ON for Dell Technologies at Siggraph

44 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

TK Events Dell Technologies at Siggraph

BEST MARKET, FAIR OR FESTIVAL

BEST AUDIO VISUAL FOR AN EVENT

Brandlive Vancouver, BC for Honda Celebration of Light 2022

bb Blanc Inc., Vaughan, ON for the 2022 Honda CRV Hybrid Line-Off Ceremony

City of Surrey Surrey, BC & MRG Events, Vancouver, BC, for Surrey Tree Lighting Festival & Holiday Market

Quest Audio Visual, Toronto, ON for Royal LePage National Sales Conference

PM GIGS Inc. Calgary, AB for Canada Day at St. Patrick’s Island The Rainbow Club of South Georgian Bay, Collingwood, ON Pride Collingwood MRG Events Ltd & Kitsilano West 4th Ave Business Improvement Association, Vancouver, BC, for Khatsahlano Street Party 2022

BEST TECHNICAL SUPPORT FOR AN EVENT MKEM North York, ON for the 2023 CRA & AHPA Annual Scientific Meeting bb Blanc Inc., Vaughan, ON, for 2022 OHBA Annual Conference and Awards of Distinction Quest Audio Visual, Toronto, ON for TPM22 & TPMTech Soundbox Productions, Stoney Creek, ON for YWCA Hamilton: Women of Distinction Awards 2022

Quest Audio Visual Royal LePage National Sales Conference

e=mc² events & Energy Disruptors Energy Disruptors Unite Summit 2022

46 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

BEST EVENT BY AN ASSOCIATION BOARD OR COMMITTEE Kelowna General Hospital Foundation, Kelowna, BC, for Heart of Gold Gala Canadian Dam Association, Markham, ON, for 2022 Canadian Dam Association Annual Conference Canadian Home Builders’ Association of BC, Burnaby, BC, for Georgie Awards 2022 MRG Events Ltd, & Translink, Vancouver, BC, for Car Free Day North Vancouver/ Shipyards Festival TIAO – Tourism Industry Association of Ontario, Toronto, ON, for OTS22 – Ontario Tourism Summit BEST CONFERENCE Brandlive, Vancouver, BC, for External Development Summit (XDS) 2022 e=mc² events, & Energy Disruptors, Calgary, AB, for Energy Disruptors Unite Summit 2022 TK Events, Oakville, ON, for Loblaw HR Summit TIAO Tourism, Toronto, ON, for OTS22 Ontario Tourism Summit Moore Carlyle Consulting, Toronto, ON, for OAA Conference 2022 Molson Coors Canada, Etobicoke, ON, for MCBC Canadian Conference BEST EVENT BY AN IN-HOUSE TEAM (VENUE, CORPORATE OR NFP) Melanoma, Canada, Oakville, ON, for Golf & Grill, Presented by Avison Young & Novartis The Glencoe Club, Calgary, AB, Splendour, a Celebration of Celebrations Calgary Sports & Entertainment, Calgary, AB, for RED Lot Community Viewing Party

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 47

BEST BRAND OR PRODUCT LAUNCH Jet Entertainment, Toronto, ON for Horseshoe Residences Launch Citizen Experiential & Citizen Relations, Toronto, ON for VinFast US – Launch Event Citizen Experiential & Citizen Relations, Toronto, ON for Hop Valley Bubble Stash Smash BEST EXPERIENTIAL MARKETING EVENT Azuridge Estate Hotel, Foothills, AB, for SPREAD LOVE, Azuridge & Partners Luxury Wedding Contest

Citizen Experiential & Citizen Relations VinFast US – Launch Event

Citizen Experiential & Citizen Relations, Toronto, ON, for Hop Valley Bubble Stash Smash Citizen Experiential and Citizen Relations, Toronto, ON, for VinFast US – Launch Event OneWest Event Design, Calgary, AB for Pizza ATM Glam Cam, Edmonton, AB, for FIS Snowboard Big Air World Cup OUTSTANDING LOGISTICAL ACHIEVEMENT hala inc. Toronto, ON, for The Royal 100th Anniversary Gala Tycoon Events, Edmonton, AB, for Years of Service: “Above and Beyond.”

Tycoon Events, Edmonton, AB, for $18 Billion Asset Milestone Celebration

Calgary Sports & Entertainment Corporation RED Lot Community Viewing Party

Event Strategy Partners (ESP) Inc., Toronto, ON, for Bloor Street Entertains Agri-Trade Equipment Expo Ltd., Red Deer, AB, for Agri-Trade Equipment Expo Greenscape Design & Decor Inc., Burnaby, BC, for A Starry Night Calgary Sports & Entertainment Corporation, Calgary, AB, for RED Lot Community Viewing Party The Glencoe Club, & OneWest Event Design & Logistics & PM Gigs Inc., Calgary, AB, for Splendour – A Celebration of Celebrations FREE PEOPLE Marketing, Projects and Events Inc., & Deloitte Canada, Halifax, NS, for Fortified Kitchen Party Cantrav Services Vancouver, BC Ice Caves

48 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

Event Strategy Partners (ESP) Inc. Bloor Street Entertains

Peace Arch Hospital Foundation, Dolce Vita

BEST EVENT FOR A HIGH PROFILE CHARITY BC Children’s Hospital Foundation, Vancouver, BC for The Crystal Ball hala inc. Toronto, ON for Ontario Science Centre’s RBC Innovators Ball hala Inc. Toronto, ON for Right To Play 2022 Heroes Gala hala inc. Toronto, ON for The Royal 100th Anniversary Gala Event Strategy Partners (ESP) Inc., Toronto, ON for Shaw Boxing BEST FUNDRAISING EVENT

Event Strategy Partners, (ESP) Inc. The Here and Now 2022 Southlake Gala

Kelowna General Hospital Foundation, Kelowna, BC, for Heart of Gold Gala Portage, Montreal, QC for 19th Soirée des Grands Philanthropes – Tribute to Lino A. Saputo OneWest Event Design Calgary, AB for Big Ball, Big Impact Event Strategy Partners, (ESP) Inc., Toronto, ON for The Here and Now 2022 Southlake Gala Solutions With Impact, Toronto, ON for 2022 Boat Rally for Cancer Jack.org, Toronto, ON for Jack Ride Peace Arch Hospital Foundation, White Rock, BC for La Dolce Vita The It Factor Ltd., Toronto, ON for Marner All-Star Invitational BEST EVENT FOR A COMMUNITY-BASED CHARITY Event Strategy Partners (ESP) Inc., Toronto, ON for Angels & Heroes Love You to the Moon Solutions With Impact, & Melanoma Canada, Toronto, ON for 7 Summits Snowshoe Challenge for Skin Cancer Solutions With Impact, Toronto, ON for 2022 Culinary Showdown The It Factor Ltd., Toronto, ON for Sink the Stigma Cava Rose, Montreal, QC for the Orchestre Métropolitain – Great Conductor, Great Chef

Portage 19th Soirée des Grands Philanthropes – Tribute to Lino A. Saputo

Bespoke Blossoms Yellow and Blue Flowers for Hope

MOST CREATIVE FLORAL DESIGN R5 Event Design Inc. Toronto, ON & Fab Fete Events, Thornhill, ON for Christine’s Butterflies in Paris Bridal Shower Bespoke Blossoms, Victoria, BC, for Yellow and Blue Flowers for Hope Karma Design Studio Inc., Brampton, ON, for Peacock Fusion for A&A Wedding MOST CREATIVE TABLE DESIGN OneWest Event Design, Calgary, AB for Fifty Years of Connecting R5 Event Design Inc. & Parléview, Toronto, ON, for Destination Canada Signature Event – Innovate Canada Oceans

OneWest Event Design Fifty Years of Connecting

Nulink Events Neon Girls Baby Shower

BEST EVENT DESIGN/ DECOR UNDER $50,000 Citizen Experiential and Citizen Relations, Toronto, ON, for Loblaws PC Holiday Preview Fab Fete Events, Thornhill, ON, & Rockpaper Events, North York, ON, for Hotel MIA-MI TK Events, Oakville, ON, for Wattpad Company Retreat Nulink Events, Ancaster, ON, for Neon Girls Baby Shower Sandra Bettina, St. Albert, Alberta, for Walk the Runway-Real Wedding Edition Karma Design Studio, Brampton, ON, for An Indian Wedding for UHNs Diwali-A Night To Shine Gala Karma Design Studio, Brampton, ON, for Night at Royal Garden for Oakville Hospital Foundation BEST EVENT DESIGN/ DECOR $50,000 – $150,000 Bright Ideas Event Agency, Richmond, BC, for With Love From Paris OneWest Event Design, Calgary, AB, for Celebrating a Century TK Events, Wattpad Company Retreat

OneWest Event Design, Calgary, AB, for Fifty Years of Connecting Canadian Home Builders’ Association of BC, Burnaby, BC, for Georgie Awards 2022 Anna Lacivita Designs, Etobicoke, ON, for Carousel Dreams in the Clouds R5 Event Event Design, Toronto, ON, & Fab Fete, Thornhill, ON, for Aaron’s Jungle BarMitzvah R5 Event Event Design, Toronto, ON, for Adrian’s OVO Bar-Mitzvah Moore Carlyle Consulting, Toronto, ON, for UNIFOR Constitutional 2022 Gala Night TK Events Inc. Oakville, ON, for Vancouver Michelin Star Reveal

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 51

Cantrav Services Ice Caves

BEST ENTERTAINMENT PRODUCTION The Idea Hunter, Toronto, ON, for BMO | Virtually There PM Gigs Inc., Calgary, AB, for Splendour Hala Inc., Toronto, ON, for the Royal 100th Anniversary Gala BEST EVENT PHOTOGRAPHY Event Imaging, North York, ON for National Mortgage Conference Photos With Finesse, Calgary, AB for Hockey Marathon 2022 BEST CORPORATE EVENT UNDER $150,000 Manina World, Montreal, QC for Secret Tulum Solutions With Impact, Toronto, ON for Porsche Holiday & 5th Anniversary Party Cantrav Services, Vancouver, BC for Ice Caves BEST CORPORATE EVENT $150,000 – $350,000 Bright Ideas Event Agency, Richmond, BC for With Love From Paris The Concierge Club, West Toronto, ON for A Corporate Conference

52 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

Photos With Finesse Hockey Marathon 2022

FREE PEOPLE & Deloitte Canada Party in a Moonlit Park

BEST CORPORATE EVENT $350,000 + Tycoon Events, Edmonton, AB for Years of Service, Above & Beyond Canadian Tire Retail, Toronto, ON for Celebration of a Century Citizen Experiential & Citizen Relations, Toronto, ON for VinFast – US Launch Event Cantrav Services, Vancouver, BC for Become a Local TK Events, Toronto, ON for Dell Technologies at Siggraph

Lulu Events & Mirella DiBlasio, Montreal, QC for UAE Reception at 41st General Assembly IACO Managing Matters & The Idea Hunter, Toronto, ON for New Managers Conference Social Bursytn Inc, Toronto, ON for Burgundy Ball FREE PEOPLE & Deloitte Canada, Halifax, NS, for Party in a Moonlit Park

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 53

Liberty Entertainment Group Simone + Di Donato Wedding

BEST WEDDING UNDER $100,000 Azuridge Estate Hotel, Foothills, AB for Jonathan & Jessica’s Winter Wanderlust Wedding Lynn Fletcher Weddings, Calgary, AB for The Chaos of Stars The Good Party Victoria, BC for Forty Forty White Rock // The West Coast’s Eleven Madison Park BEST WEDDING $250,000 + Julianne Young Weddings Inc., Calgary, AB for Meredith & Shawn’s Tented Wedding in Banff Anna Lacivita Designs Etobicoke, ON for Dusted in Snow Liberty Entertainment Group Toronto, ON for Simone + Di Donato Wedding 54 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

BEST WEDDING $100,000 TO $250,000 R5 Event Design Inc., Toronto, ON & Fab Fete Events, Thornhill, ON for Christine & Michael’s Black & White Wedding Lynn Fletcher Weddings, Calgary, AB for My Way Sandra Bettina Weddings & Events, St.Albert, AB for I love you so bad – Edgy Romance in the Mountains The Good Party Victoria, BC for Indian Persian Fusion Wedding Weekend Celebration

Anna Lacivita Designs Dusted in Snow

BEST WEDDING CREATIVE Azuridge Estate Hotel Foothills, AB for Jonathan & Jessica’s Wanderlust Wedding Lynn Fletcher Weddings Calgary, AB for My Way R5 Event Design Inc. Toronto, ON & Fab Fete Events, Thornhill, ON for Christine & Michael’s Black and White Wedding Threshold Edmonton, AB for The Night Circus Aerial Cabaret & Dance Party Karma Design Studio Inc. Brampton, ON for Anjali & Ashwin’s Dream Wedding

Jet Entertainment The Immersive Theatre

BIG IDEA OF THE YEAR Jet Entertainment, Toronto, ON for The Immersive Theatre Cirque Revolution Events Inc., Smithville, ON for Cirque Orchestra

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 55

Event Imaging Ignat Kaneff Charitable Foundation 50th Annual

56 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

BEST VIDEO OR FILMMAKING FOR AN EVENT Event Imaging, North York, ON for Ignat Kaneff Charitable Foundation 50th Annual Jet Entertainment, Toronto, ON for The Horseshoe Residence, Platinum Agent Video The Taurus Group, Toronto, ON for MPI The Event 2022 BEST VIRTUAL CORPORATE EVENT TK Events Inc. Oakville, ON for Dell Technologies Client Peripherals, Displays, and Imaging Expo bb Blanc Inc., Vaughan, ON for TTi Canada 2022 Virtual National Sales Meeting BEST VIRTUAL NON-PROFIT/ FUNDRAISING EVENT Lincoln Alexander School of Law, Toronto Metropolitan University, Toronto, ON for Celebrating Lincoln Alexander’s Legacy Solutions With Impact Toronto, ON for Bungie Game2Give 2022 Solutions With Impact, Toronto, ON for the 2022 Bungie Day Giving Festival TIAO – Tourism Industry Association of Ontario, Toronto, ON for OTS22 – Ontario Tourism Summit

TK Events Inc. Dell Technologies Client Peripherals, Displays, and Imaging Expo

SPRING 2023 | WWW.CANADIANSPECIALEVENTS.COM | 57

MOST OUTSTANDING EVENT $150,000 – $350,000 Bright Ideas Event Agency Richmond, BC for With Love From Paris hala inc. Toronto, ON, for Ontario Science Centre’s RBC Innovators Ball hala Inc. Toronto, ON for Right To Play 2022 Heroes Gala hala inc. Toronto, ON for Princess Margaret Cancer Centre’s One Life Gala MKEM North York, ON for The Sports Card Expo Toronto Altitude C Montréal, QC for IDÉA 2022 The Glencoe Club, OneWest Event Design & Logistics & PM Gigs Inc., Calgary, AB for Splendour – A Celebration of Celebrations TIAO – Tourism Industry Association of Ontario, Toronto, ON for OTS22 – Ontario Tourism Summit

MOST OUTSTANDING EVENT $350,000+ Lulu Events Montréal, QC for UAE Reception at 41st General Assembly ICAO Council hala inc. Toronto, ON for The Royal 100th Anniversary Gala City of Surrey, Surrey, BC & MRG Events Ltd., Vancouver, BC for Surrey Canada Day 2022 Canadian Tire Retail, Toronto, ON for Celebration of a Century Citizen Experiential & Citizen Relations, Toronto, ON for VinFast – US Launch Event Event Strategy Partners (ESP) Inc., Toronto, ON for Heart of Fashion Canada Place Vancouver, BC for Canada Together TK Events Inc., Oakville, ON for Dell Precision 25th Anniversary at Siggraph R5 Event Design Inc., Toronto, ON & Gloria Benaim Events, Thornhill, ON for Adrian’s OVO Bar-Mitzvah

58 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

WEDDING PROFESSIONAL OF THE YEAR Julianne Young, Julianne Young Weddings Inc, Calgary, AB Michaelle LeManne Lamb, Azuridge Estate Hotel, Foothills, AB EVENT PROFESSIONAL OF THE YEAR Sharon Bonner, Bright Ideas Event Agency, Richmond, BC Hailey Dawood, The Idea Hunter Toronto, ON Janel Snider, e=mc² events, Calgary, AB Mikey Singer, MKEM, North York, ON

Canadian Tire Retail Celebration of a Century

ENTERTAINER OF THE YEAR

EMERGING LEADER AWARD

Olga Pankova, Markham, ON,

James Bonaparte, BMO Centre at Stampede Park, Calgary, AB

Dueling Piano Kings, Calgary, AB

Spencer Croft, MKEM, North York, ON

uRequest Live, Toronto, ON

Marshall Heritage, Greenscape Design & Decor Inc., Burnaby, BC

DeAngelis Entertainment Inc, Toronto, ON

Michelle Palmer, City of Nanaimo, Nanaimo, BC

Motivational Hypnotist, The Incredible Boris, Thornhill, ON

Reegan Evans, EWS Events, Vancouver, BC

&

The Winner Is...

View the 2023 award winners on CanadianSpecialEvents.com shortly after the Canadian Event Awards Gala on May 3, presented by Chair-man Mills and hosted by La Primavera Event Space.

Performer

HIGHLIGHT

SHOWCASING CANADIAN CORPORATE TALENT Yan Markson is a Canadian illusionist and corporate speaker with a clowning, acrobatics, and magic background. He gained

popularity

through

his

performances in Cirque Avaia and the Booff Show, where he showcased his comedic brilliance. Yan shifted his focus to magic, particularly mentalism and mind-reading effects, and created his Incredible mind-reading spectacle called "ExperiMentalism" in 2013.

Yan's deep understanding of human perception, persuasion, influence, and communication has made him a highly sought-after corporate speaker, and he recently spoke at the University of Guelph's TEDx event. His ability to connect with people personally has made his shows, performances and presentations

memorable

and

thought-provoking.

Yan combines humour, mind-reading, and illusion to engage his audiences and provide them with an entertaining and informative experience. He continues pushing

his

craft's

boundaries

by

developing new illusions and exploring new ways to engage his audience. With his talent, expertise, and passion, Yan Markson will continue to captivate and inspire audiences for years.

To learn more about Yan Markson, visit YanMarkson.com.

60 | CANADIAN SPECIAL EVENTS MAGAZINE | SPRING 2023

eventprofile