CANADA’S COUNTRY SUPER STATION
COMING APRIL 2ND
CANADA’S COUNTRY SUPER STATION Go Country Canada is Canada’s New Super Country Radio and let fans know where they can buy your album. Of course Station for fans across Canada and around the world. Our staff we will also promote your web site and social media sites. This are radio professionals with years of experience in program- special would run on Friday, Saturday and Sunday and we can ming country music. We have offices in Canada and in Nash- even build in a contest where we giveaway 5 to 10 albums to ville to bring our listeners the best super country music avail- lucky fans. able. We play the music fans want to hear from indie artists to established artists. We are bringing personality back to radio. Go Country Canada is building a cool web site as well as a very cool phone app and smart speaker app. We want to reach As an Indie artist it is a challenge to get fans whether they are at home, on the patio, in the car or goyour music heard. At Go Country Canaing for a walk, bike ride or maybe on the boat in the summerda we are open to all new indie music and time. each week we will put the focus on the Top 20 indie singles. Submit your music and we Marketing will post your name and single on our web site for your fans to vote on your music. We will send you a We are budgeting a great deal tolink you can use on social media and fan newsletters. The Top wards marketing and reaching fans 20 singles with the most votes will be included in our weekly across the country. We will use soTop 20 Indie Countdown show. The position on the chart will cial media outlets investing in ads be based on vote count. If your single is in the Top 20 you will that will draw the desired audience. receive heavier airplay (three to five times daily) throughout Our video division is currently workthe week in our daily rogramming. The Indie Top 20 Count- ing on a very cool video that will be down Show will air on Saturday and Sunday’s. If you are not used in various ways on the web. Plus in the Top 20 we will still spotlight your music a minimum of we will use our digital Lifestyle Fan two times a day giving your fans a chance to vote or request Magazine called Go Country Lifestyle Magazine. This monthyour song. ly magazine is full of music articles, recipes, home decor, renovation ideas, gardening, automotive and more. We have I discovered with our research that online radio is an incred- found though our research that country music fans not only ibly powerful way of feeding fans’ hunger for intimate knowl- love their country music they love living the country lifestyle edge of the artists they love, while also connecting them to as well. new voices. Have a look at some of our programming ideas on the next Album Release page. If you have a new album coming out Go Country Canada has the perfect way to get the word out. We will create a half hour or hour long special that will be hosted by one of our professional announcers along with an interview with you the artist. We will play songs from the album, talk about each song
Go Country Canada Canada’s Super Country Station
PROGRAMMING STAR STORY THE STORY BEHIND THE SONG TOP 20 INDIE COUNTDOWN RADIO REHAB WITH DANA WILLIAMS FROM DIAMOND RIO SATURDAY NIGHT PARTY SPECIALS AND INTERVIEWS WITH THE STARS NEW FACES INDIE SPOTLIGHT AVERAGE OF 55 MINUTES OF MUSIC AN HOUR
OPPORTUNITIES TOP 20 INDIE COUNTDOWN
ALBUM RELEASE OPPORTUNITY
We will accept 30 songs which we will put into a Poll asking for fans to vote on their favourite song. We will send you a link which you can use to get your fan baase to vote. The Top 20 songs will be featured on the weekly show and the remaining 10 will be talked about as bubbling under giving fans a chance to get their favourite into the Top 20. We will also create a page on our Go Cuntry Canada web site for each artist listed in the poll. We will also do a feature on each artist in the Go Country Lifestyle Magazine. The Top 20 songs will also be put into a high rotation played a minimum of 5 times daily. The bubbling under songs will also be put in rotation with 2 to 3 spins a day. A Top 20 single can last up to 10 weeks on the chart as it rises up and down the chart.
When you release an album we will help you promote it by build a 30 minute or 60 minute radio special. In the special we will feature music from the album plus interview you about the making of the album, the story behind the songs and much more. These specials will be hosted by one of professional announcers and we will make it entertaining for our listeners. Country music fans more than any other genre of music want to know as much as possible from their favourite artists and love to discover new artists to follow. All through the special we will promote where people can buy the album. We will even build a contest where 10 people will win a copy of your album. We will make it a fun contest where peoplehave to maybe name the album or a song on the album to win and first 10 that get it right win. We will only feature one album special a week starting on a Friday and running each day at different times until the following Thursday.
Total Investment $150.00
Half Hour Special One Hour Special
$500.00 $750.00
Go Country Canada Canada’s Super Country Station
REGULAR AD RATES 15 Second commercials 5 per day 6AM - 12Mid 7 days Weekly Investment $100.00 30 Second commercials 5 per day 6AM - 12 Mid 7 days Weekly Investment $175.00 60 Second commercials 5 per day 6AM - 12 Mid 7 days Weekly Investment $250.00 Video Commercial that plays when a listener tunes into our station Weekly Investment $500.00 Ask about our banner ad rates and rates for the Go Country Lifestyle Magazine by e-mailing us HERE
WHY ONLINE RADIO Go Country Canada is not a Mom and Pop radio station it is designed and programmed by professional radio executives. Over the years we have done a great deal of research. As an a few examples: Canadians are the largest users of the internet in the world. At Country Radio Seminar two years ago it was discovered that the average listener no longer has a radio in the bedroom to wake up to they use their phones. The average person listens to terrestrial radio on average 15 minutes in the morning on their comute to work and 15 minutes on their comute home. More and more people are now listening on Smart Speakers at home. Consumers today listen online in their cars, at work online and on their phones. We are in a
different world today. When asked in this CRS survey if they would be sad that radio went away while they said it would be sad they also stated they would not miss it because they have other ways of listening to their favourite music. Country fans discover new music and new artists online. Radio basically stream their radio signal online and most people do not want to hear 12 to 20 minutes of commercials an hour when listening online. They tune out. We would be happy to share with you more research that we have gathered over the years. The key is to program entertaining personality driven radio that will draw large audiences. Our target is the 18 -54 age group programming a wide variety of music
ABOUT US Go Country Canada, Canada’s Super Station is being developed by two radio executives Joël Lamoureux of Blue Eyes PR and Media and Steve Graham from Cool Broadcasting. Our launch date is April 2nd 2018. Joël Lamoureux I realized as a teen that my goals were different. I loved entertaining and that’s what I wanted to do in life. Along the way I’ve played in bands, taught myself to play several music instruments, sang in church choirs and barbershop quartets and performed on several stages as performer and host at many events. I love music and and it is the sole reason my journey in entertainment began. My background is vast as I’ve worked in radio in several markets across the country from Vancouver Island to Ottawa. In those years I learned and worked hard in every aspect of radio from announcing to programming/music and ultimately managing the radio station. I’m a proud Metis with a passion for music and culture and I’m truly living my dream in music and entertainment. Key Highlights: Radio Broadcaster for 27 Years (On Air/Program Director/Music Director/in all formats), Event Managed, Marketed & Promoted Festivals & Live Shows, Born and raised in small town rural Manitoba (Powerview), I am a musician/performer, Interviewed and introduced some of the most dynamic country music performers of all time., Ran successful Artist Booking agency called “Pinnacle Entertainment”, Nominee Music Director of the Year Canadian Country Music Assocation, Nominee Music Director of the Year Broadcast Industry Awards – Canadian Music Week, 3x Broadcaster of the Year Nominee Manitoba Country Music Association, Winner Ontario Association of Broadcasters “Community Service” Award Winner. Joël will be Program Director for Go Country Canada as well as being on air and sharing management duties with Steve Graham. Steve Graham For over 30 years I have involved with radio. Having worked at radio stations in major markets like Toronto, Montreal I went on to start my own company Cool Broadcasting. We create and produce syndicated radio programming and specials. We have done specials for Capitol Records in LA, The Wilkinson’s, Exile for their 50th year celebration and many more. We have also produced weekly radio programs such as Cool Country hosted by Jenny Gill (Vince Gill’s Daughter), Cool Country Live an in-studio acoustic show with a live audience, Cool Country Top 30 Countdown, Country Memories. WE also produce yearly specials like Canada Day Radio Special, Labour Day Special, A Country Christmas and Looking Back a 12 hour year end special. In addition we also publish Canada’s only daily newsletter for the country music industry called Canada Country Aircheck. Steve will be helping with programming, sales and sharing management duties. GO COUNTRY CANADA A DIVIION OF COOL BROADCASTING OFFICES IN CANADA AND NASHVILLE 270-839-2269