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three-time rotary club of manila journalism awardee 2006, 2010, 2012
U.N. Media Award 2008
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A broader look at today’s business n
Monday, October 13, 2014 Vol. 10 No. 5
P25.00 nationwide | 7 sections 36 pages | 7 days a week
D.O.T.C. UNABLE TO MEND LOOSE ENDS IN COMPROMISE DEAL WITH M.R.T.C.
Govt still far from MRT takeover
INSIDE
swede sensations >> Best design of our life
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ear God, we know that ever since our Faith is moving toward You, Your plans are greater and more beautiful than all our wishes and disappointments. You would craft the best design of our life. We express our desires and needs openly. We seek You comfortably all moments of our life. amen!
95.1 Shine and Louie M. LacSon Word&Life Publications • teacherlouie1965@yahoo.com
Editor: Gerard S. Ramos • lifestylebusinessmirror@gmail.com
Life
Great at GenDerbenDinG
BusinessMirror
By Lorenz S. Marasigan
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Monday, October 13, 2014
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SWEDE SENSATIONS ❶
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ur love for things Swedish has been around far longer than most millennials would suspect. The divine Greta Garbo. The sublime Ingrid Bergman. There’s Ann-Margret, Maxavon Sydow, ray Bradbury, Ingmar Bergman, Lasse Hallstrom, Elin Nordegre, August Strinberg— and who can forget Alexander Skasgard in all his naked glory in HBO’s weird-and-wild True Blood? And, of course, there’s Agnetha Fältskog, Björn ulvaeus and Benny Andersson, three of the phenomenal pop music quartet known simply as Abba to people in every corner of the planet. Abba may have long left the music scene but their influence—like the rest of their famous fellow Swedes—continue to be felt today. or haven’t you seen the long-running and ongoing Resorts World Manila showstopper of a staging of Priscilla, Queen of the Desert? And we’re pretty sure you couldn’t resist singing along with Meryl Streep as belted out “Super Trouper” in the film adaptation of the hit musical Mamma Mia! We’re pretty sure that you wouldn’t be able to resist as well, when the Swedish retail giant H&M opens for business—finally—in this fashionable part, giving every man, woman and child a taste of global style with
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fashion-conscious Filipinos. At H&M we always have something for everyone, and we can’t wait to welcome all shoppers in Manila to this fantastic store!” said Magnus olsson, country manager of Greater China and Southeast Asia. The october opening will also coincide with the launch of the brand’s Autumn/ Winter 2014 collection, at the forefront of which is the limited-edition H&M Studio line. This special collection is all about the modern-day bohemian woman, presenting playful prints, earthy colors and flowy silhouettes. For men, Autumn 2014 mixes Parisian cool with the attitude of London and the sleekness of New York to create a wardrobe for the mod urbanite. Customers shopping on the opening day will get to experience all this first hand plus exclusive opening deals. The first 200 in line will get gift cards valued as high as P6,000 each, and opening offers that are up to 50-percent off. Regular store hours of 10 am to 10 pm will be resumed on october 20 onward.
Swedish flair and craftsmanship. The Swedish retail brand will open its doors in the Philippine capital on october 17 at the Mega Fashion Hall of SM Megamall. The first store in Manila will be approximately 3,000 square meters and will encompass three floors filled with the hottest trends as well as timeless basics at the best prices. The Philippines’s first H&M store will carry the brand’s full assortment for women, men, teens and children, including athletic wear and lingerie. The store’s crisp and bright interiors provide the best shopping experience for every fashion-conscious customer. “We have been waiting for the best opportunity to be in the Philippines and now the wait is finally over. It is such an exciting moment for us to bring fashionable and sustainable design, with good quality at the best price to
models JAVIER MARCALAIN, AYLA GOMEZ photography ARTURO ENRIQUEZ clothing H&M
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❶ On Javier: chambray polo with blue stripe detail, white cotton denims. On Ayla: black halter with ripped boyfriend jeans. ➋ White cotton bomber jacket and charcoal blue jersey ankle hugger pants.
❸ On Ayla: cream cotton sweater, off-white cotton pants
Stepping into fall
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ouTed to be the largest specialty family footwear retailer in the western hemisphere, Payless has the hottest styles for this year’s fall season. The retail brand has revamped menswear, retro and short boots for her with trendy patterns and colors. This year the entire family will be proudly sporting some of the coolest shoes found only at Payless, which is managed around these parts by Footwear Specialty Retailers Inc., a division of Store Specialists Inc. The menswear trend in womenswear is all about flats and oxfords with hardware and perforate detailing. Materials will include the very popular houndstooth, rich plaid and grey heather. Menswear is about patterns, silhouettes and deep, saturated colors. The trend is super versatile and can be
paired with jeans for a sleek casual look, or dress it up with pencil skirts and blazers. on the retro front, canvas oxfords continue to be a key seller. Color is the name of the game and Payless has a wide assortment of colors and patterns. This is a great transition shoe from summer to fall and it is perfect for all occasions. And what would the season be without boots. Lace-up short boots continue to be a huge trend this year, and the brand is adding new short boots featuring details such as lug bottoms, captoes and padded collars. These boots are fresh and on-trend—and any woman will love pairing them with skinny jeans for the perfect fall ensemble.
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technology questions every CMO must ask BusinessMirror
www.businessmirror.com.ph
Monday, October 13, 2014 E 1
Technology QuesTions
he government missed its thirdquarter target of crafting a compromise agreement with the corporate owner of the Metro Rail Transit (MRT) Line 3, as it has yet to “tie up loose ends” on the P54-billion takeover of the masstransport system.
every chief MarkeTing officer MusT ask
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Will the tool add balance to the marketing technology portfolio?
By Aditya Joshi
arketers today encounter a mind-boggling array of technologies, and most feel an acute pressure to climb on the tech bandwagon. But they worry about the massive distraction of full-scale technology assessments—and about the risk of buying expensive tools that don’t live up to their potential.
Chief marketing officers can make better technology sourcing decisions by asking five fundamental questions.
Will the technology advance a critical marketing priority?
marketers who ask this question
make individual technology assessments in the context of the overall marketing priorities that a given tool will address. But this common-sense discipline often falls victim to a combination of poor planning and siloed decision-making.
it’s useful to categorize marketing technologies into three buckets. The first helps a company deliver more personalized marketing content and experiences to customers. The second allows marketers to use data and analytics to reach better decisions. The third improves the effectiveness and efficiency of core marketing workflows. over time, marketers should strive to build a technology portfolio that is balanced across the three buckets. So any individual technology assessment needs to account for how a given tool fits into the architecture of the overall portfolio.
Is the organization culturally ready to adopt the new technology?
marketing technologies can unsettle long-held views and ways of working. it’s important to identify desired adoption behaviors, anticipate resistance and challenges and have a mitigation plan—all before acquiring a new technology.
How readily can current marketing workflows integrate the new technology?
For ex ample, a number of new technologies can improve the analytic power of marketing test-and-learn processes. But many marketers still treat testand-learn as an adjunct to their main creative and campaignmanagement workf lows. if test-and-learn remains a sideshow, the impact of these new technologies on marketing will necessarily be limited.
Do potential users have the skills they need to benefit fully from the technology?
The technology assessment needs to include a plan (and a budget) for whatever additional training and capability investments are needed. Ultimately, a well-planned technology diligence process can significantly improve the odds that marketing’s many new technologies will deliver on their promise. Aditya Joshi is a partner at Bain & Co.
MaRkeTeRS Don’T neeD To Be DaTa ScIenTISTS By David Spitz
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ArkeTerS today are often working with data that is hard to parse. There’s been a lot of hype about “mad men” becoming “math men.” But we need to help marketers use data to do their job better, not ask them to change jobs. in fact, the more precise the targeting algorithm, the more a campaign requires brilliant creative. When marketers overinvest in algorithms without any increased investment in creative, the result is that the right people get targeted at the right time, but with a pretty unimpressive message. marketers have classifications for talking about who owns data (first party, second party, third party); how data were collected (explicitly, implicitly); and what sort of insights data reveals (descriptive, predictive). But we need a more user-friendly solution. otherwise, the expensive analytics platform you’ve invested in will just go unused. in a recent study, almost 4 in 10 respondents said they didn’t use analytics tools that their company had adopted because they didn’t understand “how to use analytics to improve the business.” if you’re running a social marketing campaign, your community manager probably doesn’t have time to meet with the “analytics department” to see what’s trending and why.
She is optimizing for viral traffic, which moves very fast. She doesn’t need data; she needs answers: is this the right headline? What article should i promote with my limited paid media budget? Those answers should be readily available—not trapped in an analytics report. For example, the shipping giant UpS crunches thousands of data points to optimize package delivery routes. The output they give to their 55,000 drivers and route supervisors—turn right, turn left—isn’t complex, but it’s extremely useful. remember that analyzing data isn’t the point. The point is better marketing. And marketing decisions are still made primarily by people, not machines (even if, increasingly, it’s people operating machines). it’s not that these people can’t understand math, but they have a lot more on their plates than just analytics. The point of collecting massive troves of intelligence is to help these people accomplish what they need to accomplish—just in a more effective and convenient way. As much as big data holds great promise for marketing, churning out more and more analytics will not unto itself create better marketing. Let’s put math in the service of the job to be done. David Spitz is president and CEO of RebelMouse.
Help RelucTanT eMployeeS puT analyTIc ToolS To WoRk By Michael C. Mankins & Lori Sherer
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3 terrible strategies for companies seeking growth By Umair Haque
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epreSSion, never-ending recession, not-quite recovery: The field of economics doesn’t have a word for whatever we’re in, because it flouts the socalled laws of economics. Quarterly results look great; job growth is “up;” and financial markets are ebullient. So why are so many still worse off than they were before? Why hasn’t all this “growth” actually translated into a real feeling of prosperity? And—as so many Ceos would like to know—is there any way to make money in this era of perma-semistagnation?
most leaders seem to think they have three choices:
that are falling. A middle-class person in india makes perhaps $10,000 a year and a middle-class person in America used to make $50,000.
you to change. it’s a losing battle, one fought merely for pennies of shortterm gain. Strategy isn’t about finding cleverer, crueler ways to turn a more poisonous profit; it’s about building an institution that can compete. Appeasing, fleeing and fleecing are precisely the wrong strategies for an age of stagnation—because if you employ them, what are you, really? Just another agent of stagnation. And so, sooner or later, your destiny will inevitably be stagnation.
ringing advanced analytic tools into your organization can help you clone your best decision-makers so that you get better, faster decisions in every situation that requires human judgment. But you may have to revamp your decision processes to make the tools work smoothly. You will also have to confront people’s natural reluctance to adopt new ways of doing things. Companies that are most successful at getting employees to use the new tools seem to rely on a threefaceted approach: n They co-create analyticsbased solution. Some companies involve employees who will be affected by the new tools in designing and refining the tools’ applications. When a property-and-casualty insurance company, for instance, wanted to identify certain business prospects in its database, it began creating a predictive analytic model. But what were the right variables to use? The company ran a series of workshops involving salespeople, claims adjusters, site-inspection engineers—anyone who might have an opinion on the issue. The analytics folks tested many of the group’s hypotheses and rankordered the variables; they also kept asking participants whether the results and rankings made sense in light of their experience. eventually, participants were confident that the model outputs matched their experience and intuition. They became advocates of the new tool throughout the organization. n They involve marketing in the rollout. TeCh-savvy experts who create and introduce analytic tools
aren’t necessarily the best people to explain why the tools are important. marketers, however, are professional communicators—which is why many companies rely on their marketing departments to develop a rollout plan for analytic tools. At one company, many employees were concerned about the privacy implications of tools relating to collections. Wouldn’t customers feel annoyed that the company had so much data about them and was using it to customize the collections process? in introducing the tools, marketers emphasized that the tools made life better for everybody—agents and customers alike. if high-value customers got special white-glove treatment, for instance, they would be happier than if faced with a onesize-fits-all collections protocol. n They make a game out of it. one company wanted to introduce a new predictive tool to help its sales representatives identify promising prospects. But it was afraid the reps would never use it. So executives first gave the tool to a unit that was far behind plan, where the reps were unlikely to earn their bonus. The reps, desperate for anything that might help, eagerly tried the new tool. When they discovered its power—and saw their unit’s results improving—they began telling colleagues in other units about the tool. Before long, every sales agent in the company was clamoring for it. every tool and introduction is, of course, different. But these three approaches have helped many onceskeptical people overcome their reluctance to put today’s analytic tools to work.
MONDAY MORNING
Rebrand your offerings as ”luxury items” and sell to the
super rich. Witness the rise of the $10,000 cocktail, the million-dollar pair of jeans, luxury doggy spas. But the gambit of merely trying to please the every idle whim of the super rich doesn’t work. There simply aren’t enough of them, and they can’t spend enough to make up for the world’s falling middle classes. Sell to the rising global “middle
classes” instead. That doesn’t work, either. The rising “middle classes” are significantly poorer than the ones
Fleece the falling. They might be falling, but they’ve got credit cards and home equity. And, on the back of that debt, some executives believe they can grow their profits. it’s the story of the “growth industries” of the past decade: casinos, payday lenders, private prisons and so on. Can you earn a few extra pennies by fleecing people? Sure. But your customers will despise you, your employees will hate working for you, society will vilify you and, sooner or later, regulators will force
Umair Haque is the director of Havas Media Labs and the author of Betterness: economics for humans and The new Capitalist manifesto: Building a Disruptively Better Business.
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Michael C. Mankins and Lori Sherer are partners at Bain & Co.
© 2013 Harvard Business School Publishing Corp. (Distributed by The New York Times Syndicate)
hong kong fights back
BSP rediscounting facility saw 94% drop in availment
Perspective BusinessMirror
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But despite the delay in concluding a contract with MRT Corp. (MRTC), the line’s private concessionaire, Transportation Assistant Secretary Jaime Fortunato A. Caringal is still confident that the government could complete the buyout by 2016. “We have encountered a setback. What we need to do is to coordinate with the Office of the Solicitor General [OSG] for us to tie up loose ends. The OSG has concerns that need to be addressed, which are subject to further discussion,” he told Continued on a2 the BusinessMirror.
HONG KONG FIGHTS BACK
By Bianca Cuaresma
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PRO-DEMOCRACY protesters attend a rally in the occupied areas outside government headquarters in Hong Kong’s Admiralty on Friday. Hundreds of thousands of people are pouring into a main road in Hong Kong to show support for a pro-democracy protest after the government called off talks with student leaders. AP/KIN CHEUNG
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B T R | The Philadelphia Inquirer
NCE again, as we have seen so frequently and so recently in many countries, massive crowds of young people are demonstrating for democracy against a repressive government. This time the civic protests are ongoing in downtown Hong Kong.
PROTESTERS sleep in front of a jewelry store on a main road in the occupied areas by pro-democracy demonstrators at Hong Kong’s Mongkok district on Sunday. AP/KIN CHEUNG
A COUPLE look at posters hung by pro-democracy protesters on a main road in Hong Kong’s Mongkok district on Sunday. The writing on the poster reads “Insist defending on street, long-term protest.” AP/KIN CHEUNG
As in Cairo’s Tahrir Square in 2011, or in the early days of Syria’s uprising, or last fall in Kiev, or in Moscow’s Pushkin Square in 2012, the crowd is predominantly youthful and nonviolent—and it has no clear leaders. Its participants are so earnest that they clean up the trash and separate plastic and paper for recycling. They use as their symbol open umbrellas, which can be used against sun, rain, or tear gas. We should take these civic activists very seriously: The “Occupy Central [Hong Kong]” protest has a
global significance that goes far beyond that of the 2011 Arab Spring uprisings that began so well and have ended so tragically. Here’s why: The fate of Occupy Central will signal whether there is still any faint hope that the economic reforms that transformed China in the last 20 years might lead to political reforms in coming decades. In other words, has the mindset of Beijing’s leaders changed since the bloody crackdown on pro-democracy students in Tiananmen
Square 25 years ago? The answer not only will affect 1.3 billion Chinese, but will impact the fate of democracy worldwide. Occupy Central includes highschool and college students, joined by young workers and professionals, along with retirees, Christian clerics and academics. All are protesting Beijing’s attempt to curb the special political rights Hong Kong was granted for 50 years when the British government returned the colony to China in 1997. Specifically, they are demanding that Hong Kong officials scrap a Beijing plan to control who can run in the region’s first free election for chief executive in 2017. Many in the West had hoped that the gradual introduction of full democracy to Hong Kong might serve as a workable model that would persuade Beijing to gradually increase civic rights across the country. Hong Kong citizens have far more freedoms of
assembly and information than do mainland Chinese; a step-by-step liberalization of Hong Kong elections was supposed to lead gradually to a fully democratic election for the region’s top official in 2017. Instead, Chinese President Xi Jinping has been tightening controls on the Internet and civic organizations at home and shows no interest in political liberalization. And now he is trying to curb the rights that were promised to the people of Hong Kong. Xi has clearly been unnerved by pro-democracy protests in other countries, notably in Ukraine, where demonstrators unseated a government earlier this year. He has taken a cue from Russia’s Vladimir Putin, equating prodemocracy efforts with supposed Western subversion. (No doubt, Xi has closely watched Putin’s effort to cripple Ukraine’s democracy by invasion and secret police stealth.) So, just as Putin has tried to
create a veneer of democracy in Russia, while closely controlling elections and media and crushing protests, China seems bent on shrinking Hong Kong’s civic and press freedoms. Xi wants to insulate the mainland from any democratic fever originating in Hong Kong. Like Putin, the Chinese present their system as a preferable alternative to the West’s liberal democracy. While Putin promotes a global model of “managed democracy,” China is more blunt about its preferred system: a mixed socialist-capitalist economy combined with an autocratic system that is more tightly controlled than Moscow’s. Beijing’s leaders seem bent on disproving the popular Western theory that an open economy will inevitably give birth to a political democracy. They say democracy is chaotic and would undermine economic growth in Hong Kong and
on the mainland. They tell their people that democracy is unsuitable for their country because it violates their “Confucian values” of order and respect for authority. This is a tragedy for Hong Kong, which has the key prerequisites for democratic governance so lacking in the Arab uprisings: a literate, well-educated population, a sizable middle class and a good economy. The gradual introduction of full democracy to Hong Kong would demonstrate that an open society enhances economic growth; it would certainly help curb the Chinese-style corruption that has undercut the economy since Beijing took power. So far, this is a road down which Beijing officials do not want to travel. Had they wanted, they could already have taken a lesson from neighboring Taiwan, an island that China claims, but which is still operating autonomously. In the 1980s in Taiwan, a dictator named Chiang Ching-kuo (the son of mainland army general Chiang Kai-shek) introduced democracy by stages, starting with village and town elections and moving gradually to a free national ballot. Taiwan’s economy continued to grow. In the 1990s I interviewed Chinese officials who were traveling to Taiwan to study its democratic model; Mainland China had begun to hold village elections that were supposed to expand slowly to towns and cities. Beijing has long since frozen that experiment. Now the world is waiting to see if China will permit another democratic experiment to move forward in Hong Kong. One thing is certain: A brutal crackdown on peaceful demonstrators—à la Tiananmen Square—will undermine Hong Kong’s status as a global fi nancial hub. And it will permanently stain China’s efforts to present its system as a model for the developing world. MCT
perspective
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LOVE BLOSSOMS Sports
CLEvELand Cavaliers’ LeBron James drives past Miami Heat’s danny Granger. AP
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| Monday, oCtober 13, 2014 mirror_sports@yahoo.com.ph sports@businessmirror.com.ph Editor: Jun Lomibao
KEvin LovE SHowS HE Can Carry tHE Load for CLEvELand
LOVE BLOSSOMS By Tales Azzoni
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The Associated Press
IO DE JANEIRO—Kevin Love gave Cleveland Cavaliers fans a glimpse of what he can bring to the team this season. After a quiet night from LeBron James and with Kyrie Irving injured, it was Love who came through for Cleveland in a 122-119 overtime win over the Miami Heat in a preseason game in Rio de Janeiro on Saturday. Most eyes were on James’s encounter with his former teammates, but it was Love who quickly grabbed the spotlight, finishing with 25 points to lead all scorers at the HSBC Arena. In his second game with the Cavs since being acquired in a trade with Minnesota, Love said he feels he is starting to fit in with his new team. “I think it’s just picking my spots and, more than anything, just being aggressive,” he said. “Talking to the coaching staff and the players in this team, they told me
what they expect out of me and [what they] need out of me for this team to be successful. So I listen to LeBron and the guys. We are all trying to find a rhythm out there.” Love was nine-for-12 from the floor with four three-pointers. He also grabbed seven rebounds in the 26 minutes he played. “Obviously, his feeling about being in this great place helped him play a terrific game,” Cavs Coach David Blatt said. “I thought Kevin was very good at both ends of the court. It seems that he found his way today in our team. “I think for any new player in a new system like we have, and a new environment and new team, it’s going to take some time, but Kevin, with his great basketball IQ, figured it out very quickly.” The Cavs again didn’t see much of James, who scored seven points in 20 minutes. He sat out the entire second half in the team’s 107-80 win over Maccabi Tel Aviv in its first game on October 5. Love had played 23 minutes against Maccabi Tel Aviv, scoring eight points and grabbing 11 rebounds. Much of the action passed through Love on Saturday,
and while he was on the floor, Cleveland held a comfortable lead against the revamped Heat. “As a team we are still in our infant stages,” Love said. “Every day is a chance to get better and we felt like this trip was very important for us.” The Cavs will play five more preseason games before the October 30 season opener against the New York Knicks. Blatt said he was especially happy with how the defense played on Saturday. “We’ve been spending a lot of time and putting a lot of emphasis in our practices on improving our defense,” he said. “Because we know we are a team that’s going to score, but in
order for us to go far we really have to commit to the defense and to be able to do a good job limiting our opponent. And I thought that for the first half we played our best defense that I’ve seen since I came.” The mistakes came mostly in the last quarter, when the Cavs already didn’t have many starters in the game, allowing the Heat to come back and force overtime. Tristan Thompson scored 18 points and had nine rebounds in his 25 minutes for the Cavs.
COACH SPOELSTRA ADMITS TO ‘STRANGENESS’ FEELING
royaLS GraB 2-0 LEad in aLCS
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ALTIMORE—Alcides Escobar doubled in the go-ahead run in the ninth inning, Mike Moustakas extended his home runbinge and Kansas City remained perfect in the playoffs, beating the Baltimore Orioles, 6-4, on Saturday for a 2-0 lead in the American League Championship Series (ALCS). Now, the Royals head back to Kansas City with the knowledge that no team has ever lost a best-of-seven League Championship Series after winning the first two games on the road. “We don’t want to be the first team to do that,” designated hitter Billy Butler said. “That’s all I get from that.” Lorenzo Cain had four hits, scored twice and drove in a run for the wild-card Royals, who are 6-0 in the playoffs this year, including 4-0 on the road. The Orioles hadn’t lost two in a row in Baltimore since June 28 and 29, but Kansas City found a way to quiet the towelwaving, screaming crowds. “The atmosphere here is great. It didn’t affect us,” Butler said. “Now we’ll go home and see if they can play in our atmosphere.” Moustakas homered for the fourth time in five games as the Royals won their ninth straight in the postseason, a string dating to the 1985 World Series. “To come in here and win two games against a great team like that, it’s huge for us,” Moustakas said. “A lot of confidence going back home.” Game Three is on Tuesday at Kauffman Stadium. Former Oriole Jeremy Guthrie will start for
the Royals against either Wei-Yin Chen or Miguel Gonzalez. Manager Buck Showalter’s team has lost two in a row at Camden Yards for the first time since June 28 and 29, and now the Orioles must buck history to earn its first pennant since 1983. No club has ever won a best-of-seven LCS after dropping the first two games at home. “If one team can do it, it’s us,” slugger Nelson Cruz said. “The series ain’t over,” insisted Adam Jones, who hit his first playoff home run. “If you guys [are] thinking it’s over, why are we going to show up on Monday?” After squeezing out an 8-6 win in 10 innings on Friday night, the Royals again took apart the Baltimore bullpen with a late uprising. With the score tied at 4 in the ninth, Omar Infante beat out an infield roller off Darren O’Day, the losing pitcher for the second straight day. Zach Britton entered, and Moustakas laid down a bunt that moved pinch-runner Terrance Gore to second. Alcides then sliced an oppositefield grounder inside first base to bring home Gore. Two batters later, Cain hit a run-battedin (RBI) single. At Saint Louis, Madison Bumgarner pitched shutout ball into the eighth inning and the San Francisco Giants combined just enough hitting with a couple of defensive errors by Saint Louis to beat the Cardinals, 3-0, in the National League Championship Series (NLCS) opener. Bumgarner set a major-league postseason
record with 26 2-3 consecutive scoreless innings on the road. “That’s pretty cool,” he said. “There’s stats for everything nowadays. I’ve happened to have a little extra good luck on the road.” Maybe, although his numbers show that perhaps it’s more than luck. In four postseason road starts, he’s 4-0 with a 0.59 earned run average. The left-hander, already a key part of two World Series championship teams in San Francisco, was in complete command. But 20-game winner Adam Wainwright made another early exit for the Cardinals. In his two playoff outings this month, he’s failed to last even five innings. “I think there’s a scenario out there where I give up one run,” Wainwright said. “As ugly as it was, I would say my arm felt better than last time.” Pablo Sandoval got three hits as San Francisco won for the 12th time in its last 13 postseason games, including three straight victories to erase a 3-1 deficit in the 2012 NLCS against Saint Louis. “Man, exciting to be in October, you know,” Sandoval said. “Last year I was home watching the game on TV.” Jake Peavy gets the Game Two start for the Giants on Sunday night against Lance Lynn. Bumgarner, who began the playoffs by throwing a shutout at Pittsburgh in the wild-card game, gave up four hits in 7 2-3 innings. AP
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KanSaS City royals relief pitcher Greg Holland celebrates after the royals defeated the Baltimore orioles, 6-4. AP
IO DE JANEIRO—Although the Miami Heat had been downplaying the game against LeBron James all along, Coach Erik Spoelstra and Chris Bosh admitted on Saturday that they were glad the encounter was finally out of the way. Spoelstra said there was “certainly a level of strangeness” in the preseason game in Rio de Janeiro, while Bosh said that he hopes now everybody can “move on.” The Cleveland Cavaliers won 122-119 in overtime, with James scoring seven points and picking up eight assists from 20 minutes at the HSBC Arena. It was the first time James played against the Heat since returning to Ohio after leading his former teammates to two NBA titles in four years. “For me it was a special moment to be back there competing against my old teammates,” James said. “I didn’t get that awkward feeling, but a lot of memories came back about the things that we accomplished.” James barely talked to his teammates before and during the game, though, doing his usual game routine. “If you have to do something like this, I think it really benefits both teams to get the awkwardness out of the way in the preseason,” Spoelstra said. “There was certainly a level of strangeness to it.” He said he didn’t think it really affected the way the teams approached their preparations, though. “I think both teams also used this week just to concentrate on themselves,” Spoelstra said. “We have quite a bit of work to do to get our defense and our continuity offensively together. This was just another step, so in terms of game plan I don’t think either team spent a lot of time on that.” James and Bosh quickly shook hands, but didn’t even seem to make eye contact before the game. Bosh said it was “just normal routine stuff” to guard James, but he also thought it was good that the meeting is already in the past. “I like the fact that we could get everything out of the way, that we could just come out here for the preseason and kind of just let everybody see us. We can move on.” “We are here to improve our team, to get better, and he is doing the same thing,” Bosh said. “I’m glad we could get that out of the way and move on.” He admitted that it’s “going to be a work in progress” for the Heat to play without James. “For the last four years, of course, it’s been a little easier with LeBron handling the ball, he made everybody’s lives easier.” AP
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MiaMi Heat Coach Erik Spoelstra admits there’s “certainly a level of strangeness” in playing against his former star LeBron James. AP
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ouseholds and businesses across the Philippines, particularly the micro, small and medium enterprises (MSMEs), have not taken advantage of the more-than-ample liquidity in the financial system the past nine months, as loans from the sector dropped precipitously based on latest data from the Bangko Sentral ng Pilipinas (BSP). According to the BSP, thrift and rural lending to MSMEs, as reflected in so-called rediscounted loans, amounted to only P1 billion as of end-September this year from more than P17 billion a year ago, representing a 94-percent drop at precisely the time when lenders, large and small, reoriented their lending policies and catered to the financing requirements of the micro and SME borrowers out there. The drop in so-called rediscounted loans brought before the BSP betrays a more recent phenomenon in the banking business in which the competition for MSME clients has escalated at a pace that must be killing the weaker and less financially endowed members of the lending business. Banks, thrift and rural lending institutions in this case, normally bring their receivables for quick cash at the BSP’s rediscounting window, making up for the discount in the face value of the surrendered IOUs by Continued on A12
PESO exchange rates n US 44.6240
MACARTHUR RESTORED Materials conservator Rommel Aquino restores the statue of US Gen. Douglas MacArthur at the Leyte Landing Memorial in Palo, Leyte, on Saturday. Aquino said this is the first time they rehabilitated the statues since Supertyphoon Yolanda (international code name Haiyan) struck the province last year. Workers rush to spruce up the historic site in time for the 70th anniversary of the Leyte Landing, where MacArthur fulfilled his promise to return and liberate the country from Japanese forces. AP/Aaron Favila
FILIPINO FOOD FIRM TO CREATE 1,000 JOBS IN AMERICAN SAMOA
Want 15 ways to have fun in 2015? Visit PHL Jimenez: “VPY2015 will feature a calendar of events and activities that are an exciting mix of all the outstanding work of the Filipino people in painting and the graphic arts, cinema, performance art to include music, dance and theater arts, as well as the unveiling of many more historic treasures, natural wonders and unforgettable adventures.”
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AGO PAGO, American Samoa—American Samoa government officials expect up to 1,000 jobs will be created when a Filipino company invests $100 million in a new food-processing plant. Gov. Lolo Matalasi Moliga said on Friday that executives from AVM Bernardo Engineering were in the territory this week to finalize the paperwork for the project. The company expects to begin construction early next year. Operations would begin the following year, said Keniseli Lafaele, director of the American Samoa Commerce Department. The plant will first focus on frozen fish-based sausage, ham, nuggets and patties, Lafaele said. The plant will also produce coconut water, mango and other juices, he said. The products will be sold in the United States market duty-free because they will be made in a US territory. This is a factor that is driving the project, Lafaele said. The products will also be available for export in the Pacific region. The government is considering allowing the company to import plant construction materials and equipment duty-free as an incentive, Lafaele said. AVM President Tony Bernardo on Thursday gave a private presentation of the company’s plans to the governor and several lawmakers. Bernado couldn’t be reach for comment, but he said on Thursday night on state-run television that AVM has been in See “Food firm,” A2
By Ma. Stella F. Arnaldo
Special to the BusinessMirror
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HE Tourism Promotions Board (TPB) of the Department of Tourism (DOT) has finally released its much-anticipated video campaign, which is intended to attract more foreign visitors to travel to the Philippines in 2015. Entitled, “15 Ways to Have Fun in 2015,” the 2.16-minute video produced by advertising firm BBDO Guerrero Proximity, was released via YouTube over the weekend and racked up over 12,000 views by Sunday afternoon. (http://bit.
ly/1yXXZYZ). The video was also being shared via Twitter and Facebook since its release. It shows how ordinary activities like learning new dance steps, taking a history lesson and watching a concert would be more fun when done in the Philippines. Using cut-to-cut video clips and still photos, with quote inserts from well-known international travel publications praising the country, the video shows, for instance, that dancing would be more fun when done in the 800-year-old Ati-Atihan Festival in Kalibo; or a history lesson See “15 ways,” A2
n japan 0.4135 n UK 71.9339 n HK 5.7535 n CHINA 7.2790 n singapore 35.1121 n australia 39.2644 n EU 56.6234 n SAUDI arabia 11.8972 Source: BSP (10 October 2014)