for YOUR Business

Fads in building come and go. Untried materials-unknown products-wax and wane in popularity. Bur one fact stands out clearly for you as a lumber dealer: your future profits, your continuing security depend on lastingvalue and popularity of products you sell.

For 82 years, Curtis has been building the kind ofreputation that establishes a firm sales foundation for lumber and woodwork dealers. Today, Curtis Voodwork and Curtis Silentite Vindows are known throughout the land for their enduring value, their unques- tioned quality, their genuinely superior features. \7'idespread and consistent advertising and sales promotion continually reinforce and strengthen the preference for Curtis products.

In these days of shifting distribution -and keener competition-Curtis

\$/oodwork and Silentite rVindows offer the kind of stability that thoughtful lumber dealers want. Thar is whv more and more of them are planning to tie in with Curtis, once present shortages are over and Curtis can again enlarge its distribution.