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Thousands iam int<
THEFIRST two in line lor the opening t d.y hulabaloo at Angels Lumber and Hardware were, of course, a couple of teeny bopper types. You know, the kind who amply prove the old axiom, "fool's names and tleir faces oftimes appear in public places."
But the other two thousand or so (that's right, two thousand) in line were real people who canre armed with real money and when they finally got thru the gates at r'roon into Angels' new San Bernardino" Calif. store, they spent their real money enthusiastically enough to run the opening day take up to nearly $30,000. Before closing time that night, nearly 7,000 buyers had been in the store.
The new store, number three in a planned chain of twelve discount houses, is similar to the others in design, layout and general marketing philosophy. Surrounded by two acres of paved parking the 72,000 sq. ft. concrete pre-fab building houses an almost bewildering variety of items all presented in a convincing aura of being the bargainhunter's paradise.
Sold in the store, which bills itself as part of the world's largest retail lumber and hardware shopping center chain, is paneling, roofing, plywood, dimension lumber, electrical, plumbing, paint, hardwarg hand tools, power tools, phonograph records, a fantastic variety of housewares, hard building materials, wall coverings and wall and ceiling fixtures, art supplies, and prints, a complete line of nursery and garden supplies, a complete garage, automotive type items, all kinds of doors, fences and light appliances.
The opening was heavily promoted in local area newspapers. Sidney Kline, youthful {ounder and seneral manaser of the