Heading
Subtitle
B:Read - Overview 2011 - 2016; Non-profit group (unregistered) Encouraging reading culture through online community and social events Small committee with < 10 people; primarily work with volunteers and contributors Aimed to connect readers with each other; to hold events and activities closely related to reading and books; a â&#x20AC;&#x153;sharingâ&#x20AC;? mindset
What might reading communities want from book shops & libraries? - The Obvious Obvious points: Book prices (shops) or venue accessibility (libraries) Book selections
What might reading communities want from book shops & libraries? - Less Obvious Engagement with other readers Activities allowing readers to: Compete/Collaborate Show off their reading knowledge Be creative Write
CONFERENCE ON LIBRARIES TRANSFORM
Tuesday, 20th September 2016
Introduction ď&#x201A;&#x17E;
For libraries to create demand, it is essential they understand what the public expects, how to keep regular users coming back and how to attract new ones.
ď&#x201A;&#x17E;
As librarians we should be actively promoting our library services
Question s To Ask What
the users wants from the library? Does the library reflect the users’ needs?
New Insights Into What Motivates People To Use Libraries 1. Better choices of books 2. Good user experiences
3. Make the libraries â&#x20AC;&#x2DC;an interestingâ&#x20AC;&#x2122; place 4. Better communication 5. Utilization of technology
1
Better Choices Of Books
Book are still the main reason why must people use the libraries A great choice of books is the biggest driver of satisfaction with libraries, particularly amongst younger users Not everyone wants the same when they talk about a ‘better book offer’. Some users want more best sellers while others would prefer more ‘quality reads’.
2
Good User Experiences Atmosphere
Better Services
Better promotion and adverts
Good User Experiences
2
1. Atmosphere - Make the Surrounding Area Come Alive
creating a physical environment that both fosters and reflects the needs and wants of people in your community. By being aware of the environment, the impression it makes, and the simple changes you can make, you can significantly improve both your customers’ and your staff members’ experiences in the library.
Good User Experiences
2
Atmosphere – not ‘typically’ library look Casually leaves books on tables (sort of antidisplay) Staff pick notes on the shelves ‘New Arrivals’ and ‘Just Returned’ book display Display motivational quotes related to reading and learning Provide both quiet and collaborative reading area Themes Activity based design Teens’ designated space
Interior Design For Libraries
Good Lighting
Interior Design For Libraries
Attractive Display
Interior Design for Libraries
Comfortable Seating
Interior Design for Libraries
Eye Catching Signage
Good User Experiences
2
2. Better Services Helpful, knowledgeable and friendly staff Support staff with continued training and encouragement to be proactive Walking the floor – guide users to find the books they are looking for Response to users queries/questions
Good User Experiences
2
Better Services Review satisfaction level regularly enables service managers to ask question vital to user retention e.g. do the activities on the notice board sound interesting? Are the staff helpful & knowledgeable? Can users find new releases they are hoping for? Improve accessibility to catalogue and databases Adapt the techniques bookstore use to communicate better with customers-bookstore staff are usually cross trained to do everything List of booksellers are posted in strategic places e.g. near to information desk
Good User Satisfaction Do better promotion and adverts
2
Users should be well informed about what libraries do Library services should be consistent so that potential users do know what to expect in a library Constantly inform users when titles will be released or coming soon. Send email and SMS for any updates and changes
Good User Satisfaction
2
Do better promotion and adverts
Access Local Television, Radio, and Newspaper Offer welcome pack (New registered users) Strong support for libraries to do more promotion and advertising
3
Make Library ‘An Interesting’ Place
Become public gathering places/community centre Showcase history and information Foster communication Change with the calendar Provide a variety of amenities Offer easy access
4
Better Communication
We need to have diverse channel to communicate with the users
Phone - helpline Extend library reach out into the internet, making many services and resources accessible right from the websites Use social media such as Facebook and Twitter to publicize special events and keep the library on everyone's radar – be persistent Chat with librarian
5
e-Book
ď&#x201A;&#x17E; Nowadays,
almost everyone own electronic technology device and with it people can easily search for information on their fingertips without being hassle to hold physical book. ď&#x201A;&#x17E; This can be achieve by establishing e-book through intranet database
Conclusion
We, the librarians can change people perception about libraries We need to help our users expand their perception of our services beyond that of a stereotypical library and become aware of the rich and varied resources that a modern library provides Libraries need to be both creative and opportunist in this fast developing world Create the possible experience for the library users