What Are the Possibilities for Removing Outdated Content? Deleting a post or page from the backend of the website is not the perfect method. According to Reputation Management Google, when your post was online, it attracted guests and gained a position in search results. If you remove it now, what happens?
Redirects are a more refined method to replace older content with unique content. A similar applies to the controls you can put into the HTML code of your page. Eventually, there is the possibility of reaching Google directly. The search engine delivers tools that permit you to simply delete outdated content from search results. But let’s take it one stage at a time. Redirect a Page or Remove It Completely? We’ve already established that you shouldn’t completely delete content that regularly gets visitors to your website. By deleting a page or post, the connected URL also vanishes. If somebody goes to that URL, they will face a 404 Error page. Instead of the content, the visitor was expecting, they reach a white page with an error text. Is the page no longer functional? User experiences of this type are not nice and should be avoided. If this keeps happening, the search engine ranking of other text on your website will suffer as well. Make a Redirect An uncomplicated method to obtain around this is to make a redirect.