DECEMBER 2022 ISSUE 145 Merry Christmas Reflecting on 2022 New year resolutions Female-founded brands Trade show guide
for fashion sourcing 06 – 08.02.2023 PARIS, LE BOURGET FRANCE texworldevolution-paris.com
Partner-up
EDITOR
Gemma Ward gemma@bpmedialtd.co.uk
PRINT AND ONLINE SALES
Julie Neill – julie@bpmedialtd.co.uk Tel 01795 515288
Tel 07960797383
DESIGN AND PRODUCTION
Jack Witcomb – jack@bpmedialtd.co.uk
CREDIT CONTROL
Jilly Barker - Jilly@bpmedialtd.co.uk
PUBLISHERS
Julie Neill, Beccy Wells
MANAGING DIRECTOR
Julie Neill
© 2022 Boutique Professional Media Ltd, Office 2, The Old Stable Block, Crescent Road, Faversham, Kent ME13 7GU. No part of this magazine may be reproduced or stored in a retrieval system or transmitted in any form – electronic, mechanical or physical – without express prior permission and written consent of the publisher. Contributions are invited and when not accepted will be returned only if accompanied by a fully stamped and addressed envelope. Manuscripts should be type written. No responsibility can be taken for drawings, photographs or literary contributions during transmission or in the editor’s hands. In the absence of an agreement the copyright of all contributions, literary, photographic or artistic, belongs to Boutique Professional Media. The publisher accepts no responsibility in respect of advertisements appearing in the magazine and the opinions expressed do not necessarily represent the views of the Publisher. The Publisher cannot accept liability for any loss arising from the late appearance or non publication of any advertisement.
Festive cheer
While creating this issue we’ve been reflecting on the past 12 months and there’s no denying it’s been a tough year. Despite life returning to postpandemic normality, a war in Europe, economic crisis and death of a muchloved monarch will surely put 2022 in the history books as one of the most explosive years in living memory.
ON THE COVER:
Image courtesy of Luella; Tel: 01454 238 940 luellafashion.com
But there’s a flip side to all the negative stories that unfolded. It’s been nothing short of phenomenal to see so many indies and small business owners spreading so much joy to their customers. Our highlights of 2022 include visiting physical trade shows and feeling the palpable optimism among brands and buyers. We’ve loved seeing the nation’s continued affection for indies and rise of alternative shopping campaigns such as Colour Friday. Of course, our standout memory from this year was celebrating at the Boutique Star Awards winners’ party in London. After two years of covid restrictions, it was just wonderful to be able to host such a positive in-person event to celebrate the industry and recognise all your hard work. Turn to pages 47-51 for a look back on 2022 (but be warned, it’s a quite a ride). Also don’t miss pages 53-56 where industry insiders reveal their biggest moments of 2022 as well as their hopes for the new year.
Speaking of 2023, this issue also includes some essential dates for your
buying schedule. Turn to page 25 for the ultimate fashion trade show guide and pages 36-37 for must-visit showrooms around the UK.
Elsewhere this month Velvet Ladieswear owner Deborah McDermott tells us what’s selling well in her stores on page 62, while Bira’s Andrew Goodacre reveals how some indie retailers were able to meet King Charles recently on page 60
Last but not least, we’d like to thank you for all your support this year. We know the future seems uncertain but we’re more than confident about this industry’s ability to weather any storm. We hope you have a wonderful Christmas and happy new year.
Gemma Ward, Editor
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@boutique.magazine and Twitter
@boutiquemag
DECEMBER 2022 | boutique. | 3 boutique. tennis club and was brilliant. We cleared volume stock which we had gathered over the past few years, and we could not believe the How has 2022 been for you as a business overall? Overall, we have had great year in seeing some news about recession, Joules going into administration, cost of living rises, and we are very aware that things are going to get tough for lot of families. But we will keep on smiling, stay positive and watch what happens. What has been your biggest highlight from the past 12 months? Our biggest highlights this year are being selected as finalists in the Boutique Star Awards and the Drapers Independent Awards We thank you party” for all our loyal, local customers that supported us throughout the pandemic that was truly memorable. What is your biggest challenge currently as an independent fashion retailer? Focusing on the bigger picture within our own branding. This includes continuing to drive sales, building the team and standing back sometimes to manage rather than being in the detail of each day. At the same time, we need to be keeping an eye on what’s going on with our competitors, the latest trends, gaps in the market and anything else we need to be aware of as small business. What are your hopes and aspirations for Velvet in 2023? We would love to win a retail award to recognise all the hard work that’s gone into making our were finalists this year so it’s all to play for watch this space! How is business We have been trading very positively in comparison to last year’s figures, which were phenomenal on the back of the pandemic. The last three weeks have slowed down little due to the warmer weather affecting our coat sales and the press constantly reporting bad news around the budget, the cost of living rises and also longerterm recession. But we are remaining positive we have had events planned to help drive footfall in different ways and these are helping generate extra sales through the store. What are you selling most of in store and online? The most popular brands around this time are Barbour for wax jackets, jumpers and gifts while Joules has also been popular due to heavy discounting. In terms of products, dresses have still been very good for us and continue to perform well. Customers are looking for outfits for evenings out, tops with bit of bling, some skinny jeans or pleather trousers too. Pyjamas always sell well at this time of year and our new brand The Night Store is proving to be popular. DEBORAH MCDERMOTT IS FOUNDER OF RAMSBOTTOM-BASED INDIE GROUP VELVET LADIESWEAR How is footfall in your physical stores? Footfall is down slightly but our average transaction value is up. Customers that are out are spending and don’t seem to be too concerned about price: they want it, they are having it. Less gifting has been bought early at our events customers were buying for themselves or their friends but choosing clothing rather than gift items. How are you preparing for Christmas? Do you have any events or special promotions planned? We are pretty organised and there’s lots going on in the town to bring footfall in. We took part in the town’s Winedering Tour on Friday 2 December where customers were able to sample wines in different stores as they shopped. We are also trading late night with Prosecco and Sparkle event plus general late nights every Thursday in December too. We have had our windows painted with King/ Queen/Paddington theme by a local artist and the shops look amazing. We also tried holding SHOP TALK “Footfall is down slightly but our average transaction value is up” 48 boutique. DECEMBER 2022 DECEMBER 2022 boutique. 49 2022 RETROSPECTIVE 2022 RETROSPECTIVE A dramatic year FROM POLITICAL TURMOIL TO THE DEATH OF A MUCH-LOVED MONARCH, 2022 IS A YEAR THAT MANY OF US ARE UNLIKELY TO FORGET PLAN B RESTRICTIONS As Big Ben chimed midnight on 1 January 2022, many of us rang in the new year feeling hopeful. There was still caution surrounding the omicron variant, but the vaccine booster programme was proving to be successful. And after living with on/ off covid restrictions for almost two years, the nation was feeling optimistic about new beginnings and the prospect of returning to normality… LIFE AS WE’D KNOWN IT On 27 January, landmark date in the pandemic, the government announced it was reverting back and that mask wearing was voluntary – helping to boost footfall in town centres and shops. At the time some retailers were feeling cautious about removing restrictions too early. A snap poll by the British Independent Retailers Association (Bira) revealed that 50 per cent of its members were concerned about employee safety and consumer confidence. “Retailers would rather wait until we’re absolutely sure we’ve beaten omicron,” CEO Andrew Goodacre wrote in his February column. “They feel bringing business than holding on for couple more weeks in February.” Luckily, the government’s risk paid off and normality as we’d known it slowly began to return. IN-PERSON BUYING The absence of covid restrictions meant it was finally business as usual for in-person buying. Optimism among buyers and brands was palpable at February’s physical trade shows while organisers reported strong months, Pure London returned to Olympia for the first time since before the pandemic while July’s Harrogate Fashion Week reported a 75 per cent surge in attendees. This year buying was finally back to its pre-covid format. INFLATION BITES At the beginning of 2022 data revealed that the cost of living was increasing at its fastest pace in decades. The prices of food, petrol and essentials began to rise – putting pressure on personal and climbed throughout the year and by October the ONS’s Consumer Prices Index had risen by 11.1 per cent. In response, the Bank of England increased interest rates to try and bring down soaring prices. A WAR IN EUROPE On very dark day in February, Russia invaded impact wreaked havoc across Europe, pushing up food, petrol and energy prices further still. Many Western fashion brands announced they were suspending trade with Russia while many others offered financial support to the people of Ukraine. DOPAMINE DRESSING As welcome antidote to all the doom and gloom, feel-good fashion became one of the breakout trends of SS22. Bright rainbow hues and sunny emblems brought sunshine to shoppers as they moved away from the banality of their lockdown clothes and refreshed their WE’RE ALL GOING ON A SUMMER HOLIDAY With the easing of covid restrictions, many of us were able to go on summer holidays this year for the first time since 2020. Sales of high summer fashion were strong for womenswear indies as shoppers stocked up on Boutique published in April, retailers had seen a whopping +197 per cent year-on-year increase in sales. T he past 12 months have been tough for the UK but the year was far from complete disaster. After living under cloud of covid restrictions, the return to prepandemic normality meant retailers could finally begin to concentrate on recovery. In-person buying returned in a big way this year as did in-store shopping events, summer holidays and the Boutique Star Awards Here we reflect on some of the highs ENERGY PRICES Sadly, more challenges were ahead for small businesses as wholesale energy prices began to climb starting in the second half of 2021. And while many shoppers were initially protected by the price cap, some were already feeling the pinch from the start of this year. Research taken from Toluna’s Global Consumer Barometer Study revealed that 44 per cent of UK consumers already had less money than they did pre-pandemic. By April, the energy price cap had risen by 50 per cent, leaving many shoppers’ finances squeezed even further. Meanwhile, with no capped prices in place for businesses, some indie retailers were reporting a 250 per cent hike in their gas and electricity bills. 48 boutique. DECEMBER 2022 DECEMBER 2022 boutique. 49 2022 RETROSPECTIVE 2022 RETROSPECTIVE A dramatic year FROM POLITICAL TURMOIL TO THE DEATH OF A MUCH-LOVED MONARCH, 2022 IS A YEAR THAT MANY OF US ARE UNLIKELY TO FORGET PLAN B RESTRICTIONS As Big Ben chimed midnight on 1 January 2022, many of us rang in the new year feeling hopeful. There was still caution surrounding the omicron variant, but the vaccine booster programme was proving to be successful. And living with on/ off covid restrictions for almost two years, the nation was feeling optimistic about new beginnings and the prospect of returning to normality… LIFE AS WE’D KNOWN IT On 27 January, a landmark date in the pandemic, the government announced it was reverting back and that mask wearing was voluntary – helping to boost footfall in town centres and shops. At the time some retailers were feeling cautious about removing restrictions too early. A snap poll by the British Independent Retailers Association (Bira) revealed that 50 per cent of its members were concerned about employee safety and consumer confidence. “Retailers would rather wait until we’re absolutely sure we’ve beaten omicron,” CEO Andrew Goodacre wrote in his February column. “They feel bringing business than holding on for couple more weeks in February.” Luckily, the government’s risk paid off and normality as we’d known slowly began to return. IN-PERSON BUYING The absence of covid restrictions meant it was finally business as usual for in-person buying. Optimism among buyers and brands was palpable at February’s physical trade shows while organisers reported strong months, Pure London returned to Olympia for the first time since before the pandemic while July’s Harrogate Fashion Week reported a 75 per cent surge in attendees. This year buying was finally back to its pre-covid format. INFLATION BITES At the beginning of 2022 data revealed that the cost of living was increasing at its fastest pace in decades. The prices of food, petrol and essentials began to rise – putting pressure on personal and climbed throughout the year and by October the ONS’s Consumer Prices Index had risen by 11.1 per cent. In response, the Bank of England increased interest rates to try and bring down soaring prices. A WAR IN EUROPE On very dark day in February, Russia invaded impact wreaked havoc across Europe, pushing up food, petrol and energy prices further still. Many Western fashion brands announced they were suspending trade Russia while many others offered financial support to the people of Ukraine. DOPAMINE DRESSING As welcome antidote to all the doom and gloom, feel-good fashion became one of the breakout trends of SS22. Bright rainbow hues and sunny emblems brought sunshine to shoppers as they moved away from the banality of their lockdown clothes and refreshed their WE’RE ALL GOING ON A SUMMER HOLIDAY With the easing of covid restrictions, many of us were able to go on summer holidays this year for the first time since 2020. of high summer fashion were strong for womenswear indies as shoppers stocked up on Boutique published in April, retailers had seen a whopping +197 per cent year-on-year increase in sales. T he past 12 months have been tough for the UK but the year was far from complete disaster. After living under a cloud of covid restrictions, the return to prepandemic normality meant retailers could finally begin to concentrate on recovery. In-person buying returned in big way this year as did in-store shopping events, summer holidays and the Boutique Star Awards Here we reflect on some of the highs ENERGY PRICES Sadly, more challenges were ahead for small businesses as wholesale energy prices began to climb - starting in the second half of 2021. And while many shoppers were initially protected by the price cap, some were already feeling the pinch from the start of this year. Research taken from Toluna’s Global Consumer Barometer Study revealed that 44 per cent of UK consumers already had less money than they did pre-pandemic. By April, the energy price cap had risen by 50 per cent, leaving many shoppers’ finances squeezed even further. Meanwhile, with no capped prices in place for businesses, some retailers were reporting 250 per cent hike in their gas and electricity bills.
EDITOR’S LETTER
APT Collections Int Ltd www.aptcollections.co.uk 07734942382
DECEMBER 2022 | boutique. | 5 boutique. DECEMBER 2022 22 26 42 18 25 ANDSHOWTELL toEverythingyouneednewknowaboutthe year’sbiggesttradeshows 18BOUTIQUE LOVESLust-worthybuystoelevate yourSS23line-up 11FASHIONFIX Essentialnewsforwomenswearindies 20TREASURE TROVEHitthejackpotwiththesebrilliant fashionfinds 38 FASHION EXTRAS Thismonth’sbestbags, jewelleryandhomewares 42 FEMALEFOUNDEDBRANDS Supportthesisterhoodbyinvestingin female-foundedfashionbrands 22 ECOCHIC andSustainableproducts brands 16GRIDGOALSOurfavouritepostsfrom the‘gram 36 DIARYDATEStoMust-visitshowrooms season’sperusesomeofnext womenswearmostinspiring collections 44 SPRING FLORALS Lookforwardtobrighterdayswithourpick ofblossomingSS23womenswear CHRISTMAS53 WISHESbestIndustryinsidersrevealtheir (andworst)momentsfrom2022whilelookingaheadtothe newyear 47 REFLECTINGON 2022Fromtheeasingofcovid restrictionstoacostoflivingcrisis,welookbackon anothereventfulyear
DECEMBER 2022 | boutique. | 7
FASHION FIX www.ellaboo.co.uk Tate Fashions 64B Roseville Road Leeds LS8 5DR +44 7712398549 +44 1132459064
www.Lizabella.co.uk Tate Fashions 64B Roseville Road Leeds LS8 5DR +44 7712398549 +44 1132459064 ST AR AW ARDS 2022 Winner
10 | boutique. | DECEMBER 2022 www.capriclothingonline.com • sales@capriclothing.co.uk • Tel: 0203 819 0819
Fashion Fix
Debra Seller named inspirational woman in business as part of MP HERoes programme
Debra Seller, owner of Essex fashion indie Debra Chigwell, has received an MP HERoes award in recognition of her outstanding business success and achievement. The indie owner attended a Champagne afternoon tea at the House of Commons earlier this month with other leading female business owners and MPs to celebrate the award.
MP HERoes is a Savvitas programme held in partnership with NatWest which encourages, celebrates and supports female enterprise across the UK. MPs are invited to nominate a dynamic female-owned business in their constituency and Debra was selected by Epping Forest MP The Rt Hon Dame Eleanor Laing.
“I was delighted a receive a surprise phone call from a parliamentary aid the week
before attending the event at Westminster,” says Debra. “It was a truly wonderful experience meeting such an interesting group of female entrepreneurs who shared their inspiring stories. While it was completely unexpected and so nice to be recognised after more than 40 years’ trading, I’ve always concentrated on running my business and have never actively looked to gain awards.”
Debra began working in the wholesale side of the fashion industry when she was 19 years old. In 1981 she opened her first eponymous boutique in London’s Gants Hill, which was quickly followed by a second shop in Chigwell and a third in Brentwood. Her original boutique in Chigwell is still trading today and has gained a strong reputation among the area’s locals for its bold product selection and visual merchandising.
Debra travels extensively on buying trips and handpicks the store’s products from over 100 international designers. Most of her stock is imported from suppliers in Italy, France, Greece and Spain.
The boutique owner says while the past 12 months have been positive in terms of trading, she is feeling cautious about 2023: “I’m very aware of spiralling manufacturing and import costs,” she says. “The Brexit deal seems to be biting even more on small businesses. Then there’s our general running costs and the energy crisis, so I am constantly reassessing. But I have the best professional hardworking team I could wish for – and this is imperative. There’s a very social vibe in the shop and we create a comfortable environment for our customers that they want to keep coming back to.”
DECEMBER 2022 | boutique. | 11
ESSENTIAL NEWS FOR FASHION
FASHION FIX
INDIES
DEBRA SELLER WITH DR. AMA ONYERINMA, SAVVITAS FOUNDER HELENE MARTIN GEE AND BARONESS UDDIN
Bira welcomes Autumn Statement measures but warns “tough times still ahead” for retail
The British Independent Retailers Association (Bira) has welcomed support for businesses announced in last month’s Autumn Statement but warns that tough times still lie ahead. Plans unveiled by chancellor Jeremy Hunt include a £13.6 billion package of support for business rates payers in England. This includes freezing the multiplier in 2023-24 as well as increasing relief for 230,000 businesses in the retail, hospitality and leisure sectors from 50 per cent to 75 per cent. To help businesses adjust to the revaluation of their properties, which takes effect from April 2023, the chancellor also announced a £1.6 billion Transitional Relief scheme capping bill increases for the smallest properties at 5 per cent.
Bira CEO Andrew Goodacre comments: “The Autumn Statement delivered some welcome news for independent retailers with regards to business rates. Bira has been campaigning hard to reduce the cost burden on indies. We actually asked the government not to decrease the discount back in 2021, so it’s
great to see the chancellor has listened to us this time around.”
He adds: “While it’s good news, we would like to have seen more done to encourage spending, especially in the run up to Christmas. We are very concerned that disposable income will be reduced as a result of this budget.”
Extended family and friends off Christmas gift list for cash conscious shoppers
As the cost of living crisis continues to hit shoppers’ wallets, 28 per cent of Britons say they are looking at new ways to reduce the cost of buying Christmas presents.
In a survey of over 1,000 UK adults commissioned by the Gift Card and Voucher Association (GCVA), many indicated they are changing the habits of a lifetime in order to make Christmas budgets stretch.
Topping the list for moneysaving tactics is slimming down who makes it onto the gift list. This means buying fewer gifts for work colleagues (spending down 28 per cent), friends (23 per cent), nephews and nieces (19 per cent) and aunts and uncles (29 per cent). But there is some good news as many plan on using these savings to buy extra treats for those closest to them. Almost half (40 per
cent) are planning on increasing spending on their children and 12 per cent will buy extra gifts for their partner.
Gift cards are also being used as a money saving tactic for Christmas shopping, with 23 per cent of those polled planning to buy more vouchers this year. These can help reduce spending by helping shoppers stick to a strict limit per person rather than see their spending increase by rising prices.
Gail Cohen, director general of the GCVA, comments: “Christmas is always an expensive time of year, but the ongoing economic crisis is piling more pressure on UK consumers as we approach the festive season.
“All of us still want to make Christmas special and to handover a gift. However, this year people
are also showing common sense in managing their spending and avoiding being squeezed by rising costs. We’re seeing this already in how gift cards are being used to reduce the costs of present buying by savvy shoppers.”
12 | boutique. | DECEMBER 2022
FASHION FIX
DECEMBER 2022 | boutique. | 13 PAGE TITLE HARROGATE FASHIO NW EE K 5 - 6 FEBRUARY 2023 WWW.HARROGATEFASHIONWEEK.COM REGISTER NOW JOIN US IN HARROGATE 5 - 6 FEBRUARY 2023 SAINT JAMES MAISON LEJABY SMITH & SOULELLA BOO ZIBI LONDON MJUS ALQUEMA
Small business owners confused over government’s Energy Bill Relief Scheme
The Federation of Small Businesses (FSB) is urging the government to provide clearer information and support around the Energy Bill Relief Scheme (EBRS). It says many small firms are still struggling with soaring energy bills despite the implementation of discounted rates on 1 October 2022.
In a letter to business secretary Grant Shapps, it says energy suppliers are charging those with newly signed contracts at rates “substantially higher than the previous period”. It also reveals some small firms are being asked to provide “disproportionate upfront payments” while others have been told that they could be disconnected if they fall into arrears.
FSB policy and advocacy chair Tina McKenzie comments: “While the energy help package is welcomed by small firms, many have come to us puzzled that their bills remain sky-high, confused about how the discounts are being applied and worried about whether they will still be open by Christmas and need to let their staff go.
“That’s the opposite of what the EBRS is supposed to achieve. We need more transparency and support around the scheme, which is designed to help tens of thousands of small businesses cope with soaring bills and get through this winter.”
Small UK businesses at risk of collapse due to energy costs
Insurance provider Simply Business is calling on the government to increase energy support for SMEs. Its research finds that rising bills remain one of the greatest threats to the survival of small businesses in the UK, with energy costs putting over half of SMEs (54 per cent) at risk of collapse.
Millions of small business owners are still experiencing increased energy bills at a time when costs are rising in most operational areas. At the same time, with a substantial number of households affected by rising energy bills, consumer purchasing power is going down as people cut back on non-essential spending.
Simply Business says the government could support SMEs further by capping the price per KW
or offering the same level of support to businesses as domestic consumers.
CEO Alan Thomas comments: “Many small business owners are at breaking point under the crippling pressure of rising costs, energy and fuel prices alongside their ongoing recovery from the economic impact of the pandemic.
“The surging cost of fuel and energy, alongside the overall rising cost of living, will understandably see households cut back on their non-essential spending. There is a domino effect in place. The impact to consumer purchasing behaviour will trickle through to the books of small business owners at a time when Britain’s SMEs need support the most.”
Boutique barometer
These figures represent findings from a cross section of independent online and bricks-and-mortar retailers around the UK. Total stock management and EPoS provider Top to Toe has compiled this industry index to offer Boutique readers an insight into what’s happening on the high street and online. Tel: 0203 376 5888 E: info@toptotoe.com Toptotoe.com
14 | boutique. | DECEMBER 2022 FASHION FIX
-4.68% + 3.84% -0.11%
Average sales quantity Average selling price Profit margin INDUSTRY SALES FIGURES OCTOBER 2022 (VERSUS OCTOBER 2021)
CHRISTIN HUME ON UNSPLASH
QUIN FAN ON UNSPLASH
DECEMBER 2022 | boutique. | 15 PAGE TITLE 1-2 FEBRUARY 2023 Curated by buyers for buyers Wednesday 1 February 2023 08:30 - 20:00 Thursday 2 February 2023 08:30 - 17:00 Tuesday 31 January: AIS Members and Press Preview Day First Avenue Collection and the INDX Accessories Edit Visit or Exhibit Scan and secure your place NEW FOR 2023 INDX Woman now includes womenswear, footwear and accessories INDX Womenswear Premium and the INDX Accessories Edit Brought to you
#Grid goals
@ lnidjewellery
“The infamous Last Night I Dreamt Christmas window and doorway of dreams has been installed by the fabulous @becksmcnish, which can only mean one thing - Christmas can officially begin!!”
@carnabylondon
“We are still on a high from the #CarnabyChristmas Shopping and Dining Party last night. Thanks to all those who made it down! #Carnaby #London Christmas #ChristmasinLondon”
@craneandkind
“We were dreading this week and in all honesty there are times this month where it has been really slow, a slow we TOTALLY understand, but this week has reminded us how brilliant people can be…”
Social butterflies
@thecurateshop
Opened in the middle of the pandemic, Marlborough indie Curate offers a inspiring edit of Scandi and British fashion brands alongside beautiful gifts and homewares.
@hollytucker
“ You're so brilliantly creative that you were able to come together and make a serious dent in the Black Friday noise yesterday, encouraging shoppers to think small first when it comes to Christmas gifts this year”
THREE INSPIRATIONAL INSTAGRAM ACCOUNTS TO FOLLOW NOW
@thecrossshop
Boasting 26k followers, the Insta account for Holland Park indie The Cross is a feast for the eyes. Expect colourful in-store pics, joyful flatlays and powerful reels.
@carosomerset
Stocking everything from sustainable fashion brands to chic homewares, Bruton-based indie Caro offers the full customer experience with a bakery and hotel rooms also on site.
16 | boutique. | DECEMBER 2022 FASHION FIX
TOP POSTS WE’VE LIKED ON THE ‘GRAM THIS MONTH
boutique. | 17 PAGE TITLE BARCELONA AGENTS DETAILS: Midlands: Andy O’Neill: 07836 596311 North: Alan Phillips: 07896 358436 | London Office: Julia: 07836 597116 ATHENS SHOWING DATES: London Showroom. ASIA HOUSE, 63 New Cavendish Street, London W1G 7LP. 29th January17th February 2023 APPOINTMENTS: M: +44 (0)7504 117954 E: info@jpf.london W: www.jpf.london BY KEDEM SASSON
Boutique loves…
THIS MONTH’S MOST COVETED WOMENSWEAR AND ACCESSORIES
Return of the mac
Get ready for spring with Coster Copenhagen’s fresh take on a classic trench coat. With a modern check print and sunny yellow lining, it’s the perfect investment piece for any wardrobe. £POA; Tel: 0045 5084 9855 costercopenhagen.com
Cool campaign
Shot by Danish photographer Casper Sejersen, sustainable outerwear brand Rains has unveiled a stunning Christmas campaign that transports the viewer into an ethereal snow globe. Expect super-cool neo-Scandi style raincoats on statuesque models against a backdrop of snow. £POA; E: jc@rains.com
Clash
Statement knitwear is one of our favourite trends of the season – and it’s set to continue well into SS23. This two-toned Gene cardigan by Notes du Nord ticks all the boxes with its easy shape and vibrant hues. £POA; E: sales@notesdunord.com notesdunord.com
Eternal style
Offering a chic alternative to jeans, Rabens Saloner’s Wilde leather trousers look great teamed with chunky knitwear and trainers. £POA; E: julie@rabenssaloner.com
Put ‘em high
A trend that’s not for the faint-hearted, platforms are set for a comeback this SS23. Balmain, Rick Owens and Versace all sent models down the catwalks wearing skyscraper soles while ATP Atelier is tapping into the trend with these vertiginous backless mules. £POA; E: sales@atpatelier.com
18 | boutique. | DECEMBER 2022
FASHION FIX
Seasonal showstopper
Accessorise winter outfits with Chalk’s fun Afghan shaggy faux-fur pouch. Beautifully finished with pleather lining and a brown leather holding strap, it’s the perfect gift idea for Christmas and beyond. £POA; E: info@chalkuk.com wholesale.chalkuk.com
Love & layer
Crafted in a recycled polyester, acrylic and wool blend, Lily and Me’s soft fluffy striped sleeve knit will brighten up rails when it lands in stores this new year. Available in turmeric or sky blue colourways, £21; Tel: 01452 207 766 lilyandmeclothing.com
Spring hues
Based on WGSN’s 2023 colour trends, Miss Milly’s latest line-up features pretty enamel-embedded jewellery in summer brights and darks such as Tranquil Blue, Digital Lavender, Verdigris, Luscious Red and Sundial. £POA; Tel: 01905 622 509 E: hello@missmilly.co.uk missmilly.co.uk
Treasure trove
STRIKE GOLD THIS WINTER WITH OUR PICK OF MUST-HAVE WOMENSWEAR AND ACCESSORIES
Stars in their eyes
Radiating cosmic sparkle, Scream Pretty’s stunning Sparkling Star Ear Cuff features eight faceted star-shaped cubic zirconia stones. Team with its matching teeny star stud earrings or get the complete look with its star ear party earring set. £9.95; E: trade@screampretty.com tradescreampretty.com
Winter brights
Whether shoppers are hitting the Christmas market or staying cosy at home, Luella’s vibrant winter knitwear will ensure they look their best. The label’s super soft wool and cashmere blends are perfect for transitioning from winter to spring – making them a great option to update your rails all season. Available for immediate delivery, £POA; Tel: 01454 238 940 luellafashion.com
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FASHION FIX
DECEMBER 2022 | boutique. | 21 PAGE TITLE THE COLLECTIONS WILL ALL BE IN OUR LONDON SHOWROOM AND WE ARE VERY WELL EQUIPPED FOR VIRTUAL APPOINTMENTS IF YOU ARE NOT COMING TO LONDON. SHOWING WINTER 2023 FROM 16TH JANUARY – 24TH FEBRUARY 2023 THE VERY BEST OF FASHION UNDER ONE ROOF 35 Percy Street, London W1T 2DQ T: 020-7636-4207 • E: sales@partnersinfashion.co.uk www.partnersinfashion.com ERFO • FRANK WALDER • JUST WHITE • KRIS FASHION • MANISA • MARINA V • RELAXED BY TONI • TONI
Eco chic
Timeless treasures
Handmade to order using recycled precious metals and ethically sourced gemstones, British slow fashion brand Maalo Jewellery creates seasonless pieces with minimal impact on the planet. £POA; E: maalojewellery@gmail.com
New year, new styles
As the new year approaches, Danish label by basics has added some fresh styles and colours to its popular short order range. This timeless draped dress (pictured) is one of our new favourites. Available in 38 colourways including Violet Ice, it’s the perfect piece for transitioning into spring. The brand’s garments are all cut by hand and made to order to reduce waste. £POA; E: pg@bybasics.com bybasics.com
Bedtime chic
Nudea Sleep comprises seven mix-and-match pyjama styles and accessories for effortless bedtime chic. Each is crafted in 100 per cent natural fabrics like organic cotton and features the brand’s signature details such as luxe mother of pearl buttons. £POA; E: info@nudea.com
Staying in
Crafted in eco-friendly lenzing modal, Magic Bodyfashion’s Cozy Organics Collection includes five super-soft garments made for relaxing. Choose from its shorts, cami top, flared pants, crop top or shirt for cosy and conscious nights in. £POA; Tel: 0207 499 4598 magicbodyfashion.com
Safe keeping
Designed to keep devices safe, Kind Bag’s laptop sleeves are water resistant and machine washable. Best of all, they’re made from 100 per cent recycled plastic bottle fabric. Choose from three vibrant prints, £POA; E: hello@kindbag.co
22 | boutique. | DECEMBER 2022
FASHION FIX
SUSTAINABLE PRODUCTS AND BRANDS
pg@bybasics.com bybasics.com
01454 238940 sa les@luellafashion.co m luellafashion.com
24 | boutique. | DECEMBER 2022 PAGE TITLE
Stock Up
WHAT TO BUY NOW
Giving orders
It might still be Christmas, but it won’t be long until the new buying season begins. Get ahead of the clock by planning your 2023 schedule (and travel arrangements) in advance. Here’s our pick of must-visit winter shows for finding your next best sellers…
DECEMBER 2022 | boutique. | 25 STOCK UP
HARROGATE FASHION WEEK
Walk the floor
GET READY FOR 2023 BY PLANNING A TRIP TO THE INDUSTRY’S BEST FASHION TRADE SHOWS
JUST AROUND THE CORNER
WHEN: 19 – 20 January 2023 in Manchester and 8 – 9 February in London
WHERE: Manchester Convention Centre and The Truman Brewery’s second floor
CATEGORIES: womenswear, menswear, footwear, lifestyle, accessories and sustainable fashion
REASONS TO VISIT: Just Around the Corner (JATC) is one of the fastest growing fashion trade events in the UK with an exciting concept that’s disrupting the buying calendar. With over 300 brands exhibiting within its established womenswear, menswear, footwear, accessories and sustainable zones,
buyers can discover a curated line-up of brands across two separate events in Manchester and the capital. Next season’s London edition will also include the launch of a new beauty and lifestyle zone covering beauty, wellness, fragrance, skincare and jewellery. As well as the show’s unique locations and venues, visitors can also expect street vendors and baristas providing complimentary coffees, pastries and dishes from around the world. JATC has always been an order-writing event - and this season a selection of participating brands will offer a 5
JANUARY
per cent discount on orders written at the show.
TICKETS: free – register via justaroundthecorner.co.uk/register
SCOOP INTERNATIONAL
WHEN: 29 – 31 January 2023
WHERE: Saatchi Gallery, Kings Road, London
CATEGORIES: womenswear, accessories, home, lifestyle, jewellery, footwear, menswear
KEY BRANDS: Pyrus, Quinton Chadwick, Eberjey Huit, Handro and Commando, Endless Love Affair, Lab My Brand, Candier Candles, Oats and Rice, Arkel and Wills
REASONS TO VISIT: Returning to the Saatchi Gallery for the first time since the start of the pandemic, Scoop offers an exclusive selection of designer and premium collections from around the world. Buyers can peruse a carefully selected edit of over 250 designer labels alongside contemporary art – creating a unique and inspiring buying environment.
TICKETS: free – register scoop-international. com.com/page/visitor-registration
26 | boutique. | DECEMBER 2022 TRADE SHOW GUIDE
INDX WOMAN
WHEN: 1 – 2 February 2023
WHERE: Cranmore Park Conference and Exhibition Centre, Cranmore Avenue, Shirley, Solihull
KEY BRANDS: Sahara, Sandwich, Fransa, Joe Browns, Brakeburn, Lunar Footwear, Nova, Golunski, Envy and Jewn
FEBRUARY
CATEGORIES: apparel, outerwear, occasion/formalwear, footwear, accessories/gifting, millinery
REASONS TO VISIT: Amalgamating INDX Womenswear and Footwear with INDX Accessories for the first time, the newly branded INDX Woman will showcase an expert edit of leading suppliers, must-have brands and emerging labels. Historically the show has focused on womenswear and footwear, however its upcoming edition will include an expanded
edit encompassing fashion accessories too. This more inclusive product offer makes the two-day event even more of a must-visit for womenswear buyers. Visitors can expect a friendly businessfocused format and order-writing
HARROGATE FASHION WEEK
WHEN: 5 – 6 February 2023
WHERE: Harrogate Convention Centre, Harrogate
KEY BRANDS: Pomodoro, Marble, Dolcezza, Orientique, Veromia, Smith and Soul, Tilley and
Grace, John Charles, Gardeur, Rino and Pelle, Brodie, Oakwood, XTI
CATEGORIES: womenswear, occasionwear, footwear, accessories, lingerie
environment, free on-site parking and complimentary refreshments including barista coffee served throughout the day.
TICKETS: Free via indxshows. co.uk/indx-fashion/womenswear/ registration
REASONS TO VISIT: Located in one of the UK’s most picturesque spa towns, Harrogate Fashion Week is an industry favourite thanks to its indie-focused brand line-up, relaxed buying environment and destination-friendly setting. The show is now in its eighth season and has grown year on year, with an expanded show floor across three different halls already confirmed for AW23. New for this season includes a curated selection of lingerie brands - offering upselling opportunities for womenswear indies. There’s also a free drinks party at the end of the event’s first day in the Fashion Café. Visitors can expect free on-site parking and complimentary cloakroom facilities while organisers have also secured special rates with NuBreed Hotels and a 25 per cent rail discount (visit harrogatefashionweek.com/visit for more information).
TICKETS: Register online for free entry via harrogatefashionweek.com
DECEMBER 2022 | boutique. | 27
TRADE SHOW GUIDE
TRADE SHOW GUIDE
TEXWORLD EVOLUTION
WHEN: 6 – 8 February 2023
WHERE: Le Bourget Exhibition Centre, Paris
CATEGORIES: womenswear, leather wear, accessories, knitwear, leisurewear and childrenswear
KEY EXHIBITORS: BSL, Exotica Exports, Maasama Luxury, Silkpride Textile, Duta Permata Murni, Daechun, Istanbul Chamber of Commerce and the Korea Federation of Textile Industries
REASONS TO VISIT: One of Europe’s largest trade shows for garment sourcing, Texworld Evolution showcases over 1,000 international exhibitors and attracts buyers from all
PURE LONDON
over the world. The event comprises four separate trade shows: Apparel Sourcing, Avantex, Leatherworld and Texworld. Buyers can expect to find everything from luxury ready-to-wear and accessories to innovative materials. This season the show’s organisers are implementing a red thread so buyers can follow a route linking its main areas: the Elite sector, denim zone and major national pavilions as well as the Trend Forum and Agora.
TICKETS: free – pre-register via texworld-paris.fr.messefrankfurt. com/paris/en.html
WHEN: 12 – 14 February 2023
WHERE: Olympia Exhibition Centre, London
CATEGORIES: womenswear, premium womenswear, sustainable fashion, jewellery, footwear, fashion accessories, lingerie, hosiery, nightwear, sportswear, new designers, diverse brands, sourcing and manufacturing
KEY BRANDS: Yerse, La Fee Maraboutee, Eleanoren, NOEMA, Karai Yoga, Onjenu, Jayley, Bulaggi, Landa Bags, Junk Jewels
REASONS TO VISIT: Long established fashion trade show Pure London returns to Olympia this February to present the season’s latest collections, trends and exclusive business insight. Aiming to offer the most comprehensive fashion line-up in the UK, its next edition includes five new destinations: Premium Womenswear, Purely Sustainable, Pure Edge, Pure Body and Gen Z. These join the show’s existing sectors: Ready-to-Wear, Pure Jewel, Shoes and Accessories. As well as its exhibitors, Pure London is also renowned for its free educational content. This season’s speaker line-up includes former Liberty London boss Ed Burstell, The Industry co-founder Lauretta Roberts, sustainability ambassador Olivia Pinnock and Immaculate Vegan founder Josefin Wanner. There will also be daily trendled catwalk shows and presentations from fashion forecaster Promostyl.
TICKETS: free – register via purelondon. com/visitor-registration
28 | boutique. | DECEMBER 2022
TRADE SHOW GUIDE
SPRING
FAIR
WHEN: 5 – 8 February 2023
WHERE: NEC Birmingham
KEY EXHIBITORS: Chalk, Hot Tomato, Jellycat, Stone Glow Candles, Bronte by Moon, Billie Faiers Collection by Hunter Price, Coach House, Lesser and Pavey, Fantasia, Gingko, The Highland Soap Co, The Art File, The Seed Card Company, Jayley, Saloos, Goose Island
CATEGORIES: homewares, gifts, decorations, décor, fashion and footwear (via Moda at Spring Fair), sustainable accessories
REASONS TO VISIT: As one of the UK’s largest ‘shop for shops,’ Spring Fair is a one-stop marketplace for new products. The show offers an inspiring line-up of sought-after products, bright new brands and industry-leading insight all under one easy-tonavigate roof. Organisers say its new and improved layout offers unparalleled opportunities for
MODA AT SPRING FAIR
WHEN : 5 – 8 February 2023
WHERE: NEC Birmingham
KEY EXHIBITORS: Jayley, One Hundred Stars, Saloos, Robell, Tia, Noen, Fransen, Lighthouse Clothing, Soyaconcept, Fly London, XTI, Refresh, Lazy Dogz, My Doris Scream Pretty, Big Metal CATEGORIES: womenswear, watches, jewellery, footwear, fashion accessories
REASONS TO VISIT: With an expanded show floor space set across two halls, Moda at Spring Fair will showcase over 300 brands this season via a refreshed layout. The exhibition - now an integral part of Spring/ Autumn Fair - is carefully curated to help retailers source new season collections. Buyers can browse products in four clearly defined sectors including
30 | boutique. | DECEMBER 2022
cross-buying, encompassing 14 sectors within four destinations across eight halls. Buyers can expect to find a plethora of inspiring home and giftware brands alongside womenswear, footwear and accessories. There’s also three
live stages, a new sourcing platform and – at the show for the first time – the Small Business Sunday Village by Theo Paphitis. TICKETS: Pre-register your interest for free entry via springfair.com/ register-your-interest
Womenswear, Footwear, Fashion Accessories and Jewellery and Watch. This season’s line-up also includes a presentation of degree show collections in collaboration with De Montford University. Meanwhile, its live stages - the Moda Catwalk and Inspiring
Retail Stage - offer a full schedule of keynote talks, exclusive insights, new trend reports and free workshops from leading industry experts.
TICKETS: Pre-register your interest for free entry via modauk.co.uk/visitor-registration
Green with envy?
boutique. | 31
YOUR FREE TICKET
GET
moda-uk.co.uk There’s no need to be... Browse the largest collection of womenswear, footwear, jewellery and fashion accessories from over 300 international and UK brands at MODA.
Moda 2023 exhibitor: One Hundred Stars
Save the date
FIND YOUR NEW SEASON BEST SELLERS AT THE UPCOMING EDITIONS OF POPULAR TRADE SHOW JUST AROUND THE CORNER
Just Around the Corner (JATC) is a popular choice for womenswear buyers thanks to its unique buying experience. Held four times a year, the event is the industry’s only multi-gender fashion and lifestyle exhibition taking place in both London and Manchester. Visitors can browse a carefully curated line-up of over 300 new and established womenswear, menswear, footwear, accessories and sustainable suppliers. Meanwhile this season will see the launch of a new beauty and lifestyle zone at the London show, making it the go-to buying event for independent lifestyle retailers.
“We are very excited about the uptake from exhibitors and new brands signing up this season,” says MD Juls Dawson. “It has exceeded our expectations and we have now had to contract an extra 20,000 sq ft of space in our London location. We also are excited to welcome some new brands this season who will be making their JATC debut. These include Rino and Pelle, Black Colour, Tilley, Thinking Mu, A Postcard from Brighton and Brakeburn to name but a few. We will also be welcoming returning brands who continue to support our show such as ICHI, Byoung,
Lily and Me, Hatley, Caprice, Komodo, Outerknown, Skechers and many others.”
Juls adds that pre-registration from buyers is also up by 40 per cent compared with the same point last year: “This all bodes well for busy AW23 events across both shows,” he says. “Despite the gloomy economic outlook for next year, Just Around the Corner continues to tick all the boxes for those involved in our industry looking for a B2B event that offers a decent return on investment and something unique and different to other existing shows in the UK.”
34 | boutique. | DECEMBER 2022 PROMOTION
SHOW INFO WHAT: Just Around the Corner AW23 WHERE: Manchester Central Convention Complex (19 – 20 January 2023) and London Truman Brewery (8 – 9 February 2023). CATEGORIES: Discover new brands from the show’s established womenswear, menswear, footwear, accessories and sustainable zones. Meanwhile, in London, its new beauty and lifestyle zone will include skincare, wellness, fragrance, bodycare and Jewellery.
Brand highlights
DISCOVER NEW AND EXCITING BRANDS AT JUST AROUND THE CORNER
HATLEY
RINO AND PELLE
Combining expert craftsmanship and luxurious design since 1987, premium womenswear brand Rino and Pelle is passionate about creating the perfect balance of a contemporary aesthetic and belonged quality. Expect a complete collection of wardrobe essentials including dresses, separates and outerwear. Showing at JATC Manchester and London.
Established for over 35 years, Hatley offers premium womenswear in its signature hand-crafted prints, colour palettes and casual styles, with fit and comfort at the heart of its designs. Every collection brings new designs, styling, prints and colours alongside tried and tested favourites, with AW23 boasting an underlying elevated-casual theme in both earthy and vibrant tones. Showing at JATC London.
CAPRICE
International footwear brand Caprice uniquely combines tradition with the constant quest for innovation. Its designers are constantly developing new standards that take comfort to an even higher level without restricting the freedoms of future generations. For AW23 its collection includes intricate designs, soft leathers, high quality stretch materials and expressive colour shades. Expect quality, style and comfort as standard. Showing at JATC Manchester and London.
LILY AND ME
Designed in the Cotswolds, womenswear brand Lily and Me is inspired by art, crafts and the natural world around its studio. The label creates one-of-a-kind prints in timeless shapes with the focus on quality, sustainability and easy wearing. With a commitment to improving its green credentials, its team is working closely with suppliers worldwide to deliver improved ethical options. Showing at JATC Manchester and London
A POSTCARD FROM BRIGHTON
Created in 2012 with the spirit of Brighton at its heart, British brand A Postcard from Brighton creates womenswear that can be worn for all occasions, providing shoppers with easy-wear pieces for everyday glamour all year round. Staying true to its brand DNA, the label prides itself in being a slow fashion and British-manufactured brand. Showing at JATC London.
DECEMBER 2022 | boutique. | 35 PROMOTION
E:
follow
@JATCevents,
@JATCevents and
@JATCevents
CONTACT: Tel: 0207 739 7620
info@justaroundthecorner.co.uk;
JATC on Instagram
Facebook
LinkedIn
BY HIGHLIGHT ID ON UNSPLASH
As we get ready to welcome in another brandnew year, brands and agents are preparing to present their AW23 collections at showrooms and exhibitions across the UK. From London Manchester, here we round-up some key diary dates to help you discover some new labels as well as fresh ideas from your favourite brands…
36 | boutique. | DECEMBER 2022
KEY DATES AND DESTINATIONS FOR YOUR NEW YEAR BUYING SCHEDULE
brilliance
DIARY DATES
Buying
PHOTO
TOR FASHION
BRANDS: Frank Lyman, Cream, Orientique, Ispirato, Tirelli, Moke
SHOWING AT: Wades Centre, Princes Risborough, Bucks, HP27 9AX (19 January); Exeter Court Hotel, Exeter, EX6 7UX (2223 January); Park Farm Hotel and Leisure, Norwich Road, Hethersett, Norwich NR9 3DL (1-2 February); The Connaught Hotel, Bournemouth, BH2 5PH (9 February); Asia House, London, W1G 7LP (12-16 February TBC); The Mercure Hotel, Swansea, SA7 9EG (19 February)
CONTACT: Tel: 07855 481 651 E: tor@torfashion.co.uk torfashion.co.uk
MDA INTERNATIONAL
BRANDS: Mama b, Kedziorek, Mes Soeurs et Moi, THING, Papucei
SHOWING AT: Origin Workspace, Bristol, Bs8 1HP (5-8 February); Fitzrovia Hotel, London, W1 (1116 February); Whitworth Locke, Civic Quarter, Manchester (19-24 February); Hadlow Down, Uckfield, East Sussex (23 January – 2 February and 27 February – 10 March); Pure London, Olympia (Papucei only –12-14 February)
CONTACT: Tel: 07813 925 975/ 0207 971 1084 E: office@mdainternational.co.uk mdainternational.co.uk
SALLY DAWES AGENCY
BRANDS: Estheme Cashmere, Sfizio, Indies, Bleu Blanc Rouge
SHOWING AT: 1 Wimpole Street, London (1-17 February 2023) Scoop, Saatchi Gallery, London (Sfizio only – 29-31 January)
CONTACT: Tel: 07769 970 387 E:sally@sallydawes.com sallydawes.com
APT COLLECTIONS
BRANDS: Alembika, Alquema, Elsewhere, Igor, Ozai N ku, Philomena Christ, TKS (Trine Kyrger Simonsen), Urban by Alembika
SHOWING AT: Huddle, 6th Floor, 3 Shortlands, Hammersmith, London, W6 8DA (29 January – 16 February); Elliot House, The White Room, 151 Deansgate, Manchester, M3 3WD (19 February – 23 February)
CONTACT: Tel: 07734 942 382 E: claudia@aprtcollections.ltd.uk
JOHN PEARCE FASHIONS
BRANDS: Amma, Mazi, DS Athens, Glitz, Gershon Bram, Amma by Kedem Sasson, Andam
SHOWING AT: in-store by appointment only; Asia House, Hutchinson Room Ground Floor, 63 New Cavendish Street, London, W1G 7LP (29 January – 16 February)
CONTACT: Tel: 07504 117 954 E: info@jpf.london jpf.london
LILY AND ME
BRANDS: Lily and Me
SHOWING AT: Just Around the Corner, Manchester (19-20 January); INDX Woman, Cranmore Park, Solihull (1-2 February); Harrogate Fashion Week, Harrogate Convention Centre (5-6 February); Just Around the Corner, Truman Brewery, London (8-9 February)
AGENTS: Mark Morgan (SW), Paul O’Sullivan (SE), Debbie Castleman Agencies (Midlands), Maria Tracey (North), Richard Kaye (Scotland), John Kennedy (Ireland), Matthias Leh (Mid/East Germany), Peter Weihermueller (North Germany), Jean Frederic Thomas (France), Rene den Rooijen (Netherlands)
CONTACT: Tel: 01452 207766 E: enquiries@lilyandmeclothing. com lilyandmeclothing.com
DECEMBER 2022 | boutique. | 37
DIARY DATES
PHOTO BY ANGELINA YAN ON UNSPLASH
Fashion Extras
GEMMA WARD PICKS OUT THIS MONTH’S BEST JEWELLERY, FOOTWEAR AND ACCESSORIES
Sleigh all day
Inspired by Santa’s sleigh, Sentta’s luxury art deco style Trenó armchair with natural wicker will bring magic to home interiors all year round. £POA; Tel: 0035 122 4119 120 sentta.pt
Lunar phase
Crafted in 18ct gold plated vermeil, Miphologia’s Moon Bracelet features sparkling gemstones and a crescentshaped pendant to bring timeless beauty to outfits all year round. £POA; E: info@miphologiajewelry.com.
Cool comfort
Bringing effortless style to springtime dressing, ATP Atelier’s lug-soled loafers will look great with tailored trousers and slim fit jeans when the warm weather returns. £POA; E: sales@atpatelier.com
Hold it
Crafted from an elegant creased fabric, Rabens Saloner’s rectangular bow clutch will look just as good at the Christmas party as it will at a wedding in spring. £POA; E: julie@rabenssaloner.com
Got your back
Created for busy women, Kerikit’s Joy XL leather backpack fuses soft lines with a modern edge while its compartments keep essentials organised. £POA; Tel: 0161 818 9038
Date night
Founded in 2006, D.A.T.E sneakers are made in Italy using the country’s finest materials. Expect contemporary styles and vintage-inspired colourways. £POA; Tel: 07816 893 902
E: claire@goldfinchagency.com
Work it out
Containing mild and natural ingredients, Bast Paris Shampoo offers a refreshing cleanse that’s ideal for post-workout hair washes. £POA; E: ben@howhighbrands.co.uk
Switch things up
Crafted in Spain to the highest standards, Flore Quo’s textured leather bags feature interchangeable jewels so you can update outfits for every occasion. £POA; E: info@florequo.com florequo.com
38 | boutique. | DECEMBER 2022 ACCESSSORIES
Good cause
Made from the finest Cariaggi cashmere, SEP’s hand-embroidered headbands are completely unique while each sale directly benefits its refugee makers. £POA; E: info@ sepjordan.com
Blue Christmas
Set with lapis lazuli and white sapphires, Astley Clarke’s Orbit and Biography Bracelet is a classic piece of jewellery that will be treasured for years to come. £POA; E: scott@astleyclarke.com
Beauty sleep
Perfect for cosy nights wrapped up in bed, Chalk’s Luxury Fur Eye Mask is filled with therapeutic Cotswolds lavender to help the wearer relax and unwind. £8.50; wholesale.chalkuk.com
Animal kind
Ethical pet brand Skylos Collective expertly crafts leads, collars and poop bag holders made from sustainable Peta-certified vegan apple leather. £POA; Tel: 07587 855 714
E: ella@skyloscollective.co.uk
Next generation
With the same design as the original but in a new larger size, Kind Bag’s Hackney 2.0 backpack is made from recycled plastic bottles to help shoppers reduce their environmental impact. £POA; E: hello@kindbag.co
Time traveller
Featuring two tone gold plated stainless steel, sunray dial and white zirconias, Sif Jakob’s Valeria watch will bring added sparkle to outfits this new year and beyond. £POA; E: mark@sifjakobs.com
Snow white
Crafted from pure silk and finished with marabou feather cuffs, layer Gilda and Pearl’s luxury Mia robe over a silk chemise for the ultimate loungewear ensemble. £POA; E: info@gildapearl.co.uk
Chill out
Designed with wine in mind, Corkcicle’s stemless cup promises to keep drinks cold for up to nine hours and warm beverages such as coffee hot for three. £POA; Tel: 01869 338 751
E: sales@auteurlimited.co.uk
Wild one
Add a flash of animal print to outfits this SS23 with Coster Copenhagen’s recycled nylon bum bag. Available in various colourways. £POA; Tel: 0045 5084 9855 costercopenhagen.com
DECEMBER 2022 | boutique. | 39
ACCESSSORIES
Spring fever
DANISH SLOW FASHION BRAND BY BASICS PRESENTS FRESH STYLES AND COLOURWAYS FOR 2023
It might still be Christmas, but spring is already on the horizon. And as we get ready for the impending new retail season ahead, by basics has unveiled a fresh new colour palette that combines calming and exciting hues.
The Danish short order label offers a rolling collection of timeless short order pieces, which its designers update each season with new colourways and shapes. Each style is available in a range of hues so buyers can effectively create their own unique edit. What’s more, all of its garments are made to order in a matter of weeks so there’s no waste – creating a sustainable alternative to in-season buying.
Fresh colours and styles
CMO Gitte Borup explains: “We have added new colours and styles that shoppers can easily combine with the existing range to create unique wardrobes.
“In our catalogue and look book, boutique buyers will find five different themes which range from the very pretty and feminine through to a cool sporty aesthetic. We've made it easy to find inspiration. Now, it's all up to you to mix and match your own unique edit. Your individual choice of colour will change the expression of each style.”
ORDER ONLY WHAT YOU NEED
As there’s no minimum order requirement for stockists, it’s fully flexible for buyers to create a collection that matches their shop and customer base.
As always, the by basics range is not based on seasons or specific collections. Instead its designers add relevant new pieces twice each year and trim the range simultaneously to ensure it contains the exact styles and colours buyers need. It's slow fashion in a world of colours with everything made to order to reduce waste. As the brand’s slogan states, “that’s easy to love.”
CONTACT: Find the new catalogue and look book at bybasics.com
40 | boutique. | DECEMBER 2022 PROMOTION
EAstern Counties Leather SAWSTON CAMBRIDGE sales@ecleather.co.uk 01225 865317 www.ecltrade.co.uk
Girl power
SUPPORT THE SISTERHOOD BY STOCKING UP ON THESE GORGEOUS FEMALE-FOUNDED BRANDS
LUELLA
Luella launched in 2013 when Sassy and Boo founder Alison Townshend spotted a gap in the market for quality short order womenswear for her own stores. The label’s collections are designed in the Cotswolds and combine classic silhouettes with feelgood colours and prints. Central to the range is its signature Italian-made cashmere blend knitwear offered in vibrant colourways and modern shapes. Alison’s original classic star jumper is updated each season in new colour combinations such as cobalt and magenta, coral and baby pink and black with black sequins. Elsewhere the label’s womenswear line-up includes printed maxi dresses, colour block swing dresses, shirt dresses, silky blouses and sparkling sequinned separates.
CONTACT: Tel: 01454 238 940 luellafashion.com
ROSAMUND MUIR
The brainchild of a busy mum of three, London-based luxury sustainable footwear brand Rosamund Muir launched in March 2020. Its collection includes sandals, pumps and boots, which are expertly handmade by a small team of artisans using only the finest Italian materials and age-old traditional techniques. With an aim to minimise its environmental impact, the brand’s footwear is crafted in small batches using premium surplus stock leathers. Expect heeled ankle boots and loafers in striking colourways, elegant strappy sandals and timeless slingback wedges for SS23.
CONTACT: E: contact@rosamundmuir. com rosamundmuir.com
ALBA AMICORUM
Founded by Indian graphic designer Darshana Shilpi Rouget, Alba Amicorum produces fine silk and cashmere scarves and shawls in limited editions. Her designs are created in collaboration with a growing community of creatives - from painters and writers to prima ballerinas - all spanning different generations and cultural backgrounds. Recently, she produced a collection with the Man Ray Trust featuring designs based on the surreal artist’s original paintings and photographs.
CONTACT: Tel: 0207 235 0888 E: info@albaamicorum.com
42 | boutique. | DECEMBER 2022
STOCK UP
NESAVAALI
Reinventing traditional Indian textiles for the global woman, sustainable label Nesavaali fuses ethnic style with Western fashion, creating a contemporary design signature. The label was created in 2018 by designer Shangami Muthumani to support highly skilled female artisans in India who hand weave beautiful silks and fabrics in the ancient traditions of their ancestors. Today her brand helps women create a better life by providing working opportunities and fair wages. Its short order range includes gold foil printed dresses, tailored suits, flared skirts and jumpsuits. Wholesale prices start from £12 per dress.
CONTACT: E: info@nesavaali.com nesavaali.com
NUDEA
Sustainable underwear brand Nudea was founded by Priya Downes who had previously been working in finance for brands including Chanel and Burberry. With a vision to marry her head for numbers and love of great products, she launched the label in 2019 with a mission to create beautiful and functional eco-friendly underwear. Each garment is produced sustainably with support and comfort in mind, with the brand achieving B Corp Certification after just three years of trading. Its core collection includes responsibly manufactured bras and knickers in premium fabrics crafted using recycled yarns. Recently the label expanded into the nightwear market with its new capsule collection, Nudea Sleep. All its styles are made in partnership with responsible suppliers paying fair living wages and are manufactured in fully-certified factories.
CONTACT: E: info@nudea.com
FROM MY MOTHER’S GARDEN
Created by Colmers Hill boutique owner Penny Callaghan, From My Mother’s Garden offers womenswear and accessories in sustainable fabrics and exclusive prints. At the heart of the range are its signature kimono jackets and long robes, which feature stunning botanical prints. Since its initial launch in 2020, the collection has expanded to include dresses, semi-sheer tops, tunics, trousers, tulle skirts, pyjamas, satin bomber jackets and raincoats. There’s also a line-up of pretty accessories from peony print wash bags and bamboo scarves to vibrant cross-body handbags and home fragrances. Wholesale prices range from £8 to £49.
CONTACT: Tel: 07825 148 040 E: info@frommymothersgarden.co.uk frommymothersgarden.co.uk
DECEMBER 2022 | boutique. | 43
STOCK UP
Botanical garden
IT MAY NOT BE GROUND-BREAKING, BUT SPRING FLORALS ARE PRETTY HARD TO BEAT
Flowers and botanicals always feature in spring collections – and SS23 was no exception. On the catwalks , Carolina Herrera and Dries Van Noten unleashed full bloom prints for the new season across show-stopping gowns and tailoring. Meanwhile, floral emblems and botanical prints dominated all the mainstream trade shows. Here we pick out some of our favourite boutique-friendly pieces as we eagerly await brighter skies…
44 | boutique. | DECEMBER 2022
STOCK UP
BLAZER AND TROUSERS, COSTER COPENHAGEN, £POA
CUSHION, CULT FURNITURE, £POA
SCARF, FROM MY MOTHER’S GARDEN, £POA
DAISY STUDS, LILY CHARMED, £8.95
BLOUSE, SAMSOE SAMSOE, £POA
SUSTAINBLE SHOPPER, KIND BAG, £POA
DECEMBER 2022 | boutique. | 45
STOCK UP
ABSTRACT HOUSE trade.abstracthouse.com, CHALK wholesale.chalkuk.com, COSTER COPENHAGEN Tel: 0045 5084 9855 costercopenhagen.com, CULT FURNITURE E: trade@cultfurniture.com, FROM MY MOTHER’S GARDEN E: info@frommymothersgarden.co.uk, GEORG JENSEN E: info@georgjensen.com, GOMAYE Tel: 0207 636 3063 godske.com, KIND BAG E: hello@kindbag.co, LILY CHARMED E: sales@lilycharmed.com, MUNTHE E: hlm@munthe.com, SAMSOE SAMSOE E: vitus@samsoe.com, SUGARHILL BRIGHTON Tel: 01273 911 393,
GOMAYE, £POA SKIRT, MUNTHE, £POA GERANIUM CANDLE, CHALK, £POA
NECKLACE, GEORG JENSEN, £POA DRESS,
NOAH SWEATSHIRT, SUGARHILL BRIGHTON, £20 TROUSERS, SAMSOE SAMSOE, £POA PRINT, ABSTRACT HOUSE, £POA
Finalist
ST AR AW ARDS 2022
Down to Business
INSIGHT FOR FASHION INDIES
With more plot twists than a Sunday Times best seller, 2022 has been a truly eventful year. Here we reflect on the good, the bad and the ugly from the past 12 months. Buckle up, it’s quite a ride…
DECEMBER 2022 | boutique. | 47
DOWN TO BUSINESS
BEHNAM NOROUZI ON UNSPLASH
Goodbye 2022
A dramatic year
FROM POLITICAL TURMOIL TO THE DEATH OF A MUCH-LOVED MONARCH, 2022 IS A YEAR THAT MANY OF US ARE UNLIKELY TO FORGET
The past 12 months have been tough for the UK - but the year was far from a complete disaster. After living under a cloud of covid restrictions, the return to prepandemic normality meant retailers could finally
PLAN B RESTRICTIONS
As Big Ben chimed midnight on 1 January 2022, many of us rang in the new year feeling hopeful. There was still caution surrounding the omicron variant, but the vaccine booster programme was proving to be successful. And after living with on/ off covid restrictions for almost two years, the nation was feeling optimistic about new beginnings and the prospect of returning to normality…
LIFE AS WE’D KNOWN IT
On 27 January, a landmark date in the pandemic, the government announced it was reverting back to ‘Plan A’. This meant all restrictions were lifted and that mask wearing was voluntary – helping to boost footfall in town centres and shops. At the time some retailers were feeling cautious about removing restrictions too early. A snap poll by the British Independent Retailers Association (Bira) revealed that 50 per cent of its members were concerned about employee safety and consumer confidence. “Retailers would rather wait until we’re absolutely sure we’ve beaten omicron,” CEO Andrew Goodacre wrote in his February column. “They feel bringing back restrictions in March would be much worse for business than holding on for a couple more weeks in February.” Luckily, the government’s risk paid off and normality as we’d known it slowly began to return.
begin to concentrate on recovery. In-person buying returned in a big way this year as did in-store shopping events, summer holidays and the Boutique Star Awards . Here we reflect on some of the highs and lows of 2022…
IN-PERSON BUYING
The absence of covid restrictions meant it was finally business as usual for in-person buying. Optimism among buyers and brands was palpable at February’s physical trade shows while organisers reported strong visitor numbers. As we moved into the summer months, Pure London returned to Olympia for the first time since before the pandemic while July’s Harrogate Fashion Week reported a 75 per cent surge in attendees. This year buying was finally back to its pre-covid format.
48 | boutique. | DECEMBER 2022 2022 RETROSPECTIVE
INFLATION BITES
At the beginning of 2022 data revealed that the cost of living was increasing at its fastest pace in decades. The prices of food, petrol and essentials began to rise – putting pressure on personal and
A WAR IN EUROPE
business finances. The inflation rate climbed throughout the year and by October the ONS’s Consumer Prices Index had risen by 11.1 per cent. In response, the Bank of England increased interest rates to try and bring down soaring prices.
ENERGY PRICES
Sadly, more challenges were ahead for small businesses as wholesale energy prices began to climb - starting in the second half of 2021. And while many shoppers were initially protected by the price cap, some were already feeling the pinch from the start of this year. Research taken from Toluna’s Global Consumer Barometer Study revealed that 44 per cent of UK consumers already had less money than they did pre-pandemic. By April, the energy price cap had risen by 50 per cent, leaving many shoppers’ finances squeezed even further.
Meanwhile, with no capped prices in place for businesses, some indie retailers were reporting a 250 per cent hike in their gas and electricity bills.
On a very dark day in February, Russia invaded Ukraine. The horrific turn of events sent shockwaves around the world while the conflict’s economic impact wreaked havoc across Europe, pushing up food, petrol and energy prices further still. Many Western fashion brands announced they were suspending trade with Russia while many others offered financial support to the people of Ukraine.
DOPAMINE DRESSING
As a welcome antidote to all the doom and gloom, feel-good fashion became one of the breakout trends of SS22. Bright rainbow hues and sunny emblems brought sunshine to shoppers as they moved away from the banality of their lockdown clothes and refreshed their summer wardrobes.
WE’RE ALL GOING ON A SUMMER HOLIDAY
With the easing of covid restrictions, many of us were able to go on summer holidays this year for the first time since 2020. Sales of high summer fashion were strong for womenswear indies as shoppers stocked up on dresses and swimwear. In the Boutique Barometer published in April, retailers had seen a whopping +197 per cent year-on-year increase in sales.
49 2022 RETROSPECTIVE
DECEMBER 2022 | boutique. |
MASARA
BOUTIQUE-MAGAZINE.CO.UK RELAUNCHED
In response to the industry’s rapid move to digital, Boutique magazine’s website got a facelift in 2022. The updated site offers a streamlined aesthetic with stories on new collections and product drops, retail industry insight and inspiring indie interviews. It’s the easiest way to keep up with what’s happening in the industry, so if you haven’t already visited put it on your to-do list for 2023.
PLATINUM JUBILEE
This summer also saw the nation celebrating The Queen’s Platinum Jubilee with a four-day bank holiday weekend in June. The promise of sunshine and socialising gave SS22 fashion sales a boost. However, figures released from the Office for National Statistics revealed there was a small dip in sales volumes as the cost of living crisis took hold. The British Retail Consortium said the jubilee weekend “mainly benefited supermarket chains.”
MERCURY RISING
IN-STORE EVENTS
With no covid restrictions to dampen plans, many womenswear indies hosted in-store shopping events and fashion shows for their customers this year. Highlights included Young Ideas’ charity catwalk show in April (pictured), which raised over £1,000 for the Ukraine Crisis Fund.
POLITICAL TURMOIL
As well as economic instability, 2022 will also be remembered for its Downing Street controversy. Boris Johnson resigned as prime minister after losing the confidence of his cabinet before Liz Truss was elected as new PM in September. A few weeks later, then-chancellor Kwasi Kwarteng delivered what has become the most infamous budget in history. His plan sent the pound into free fall overnight, ultimately leading to Truss’s resignation after just seven weeks in office. Despite whispers that Boris Johnson could return, Truss’s main contender, Rishi Sunak, was appointed as new PM at the end of October. Bira said it hoped the news would “end the period of uncertainty for business and the county as a whole”
July’s extreme heatwave produced the UK’s hottest day in history, with temperatures rising above 40 degrees. While clearly alarming for the environment, the IMRG Capgemini Online Retail Index revealed digital fashion transactions grew by +11.9 per cent year-on-year as shoppers bought hotweather-friendly clothing. Sustainable alternatives to fast fashion never seemed more important than they did this year – and that mood is set to continue into 2023.
50 | boutique. | DECEMBER 2022
2022 RETROSPECTIVE
WE LOST HER MAJESTY THE QUEEN
September was also the month we lost Queen Elizabeth II. Coming at a time that was already difficult for the nation, widespread sadness gripped the country with some fashion retailers closing their doors as a mark of respect. On Monday 19 September most of the country shut down for the state funeral, with some supermarkets only opening their doors after 5pm.
COLOUR FRIDAY
“ALREADY IN RECESSION”
In his much-anticipated Autumn Statement, new chancellor Jeremy Hunt said his three priorities were “stability, growth and public services” as he confirmed the country was already in a recession. His new measures include tax rises and spending cuts as he promised to tackle the cost of living crisis. There was some good news for small business owners, however, as the government took a step towards reforming business rates. Measures included scrapping the downwards phasing of transitional relief, freezing the multiplier for 12 months and increasing the discount for those with a rateable value below £110,000.
BOUTIQUE STAR AWARDS 2022
Our biggest highlight of 2022 without a doubt was the return of the Boutique Star Awards After waiting almost three years to host the competition again, it was so uplifting to receive so many inspirational entries from indie retailers and brands. In November we were able to hold the winners’ party at London’s May Fair Hotel. Around 150 industry insiders attended the celebration of indie retailers and their suppliers – and, after such a challenging period, it couldn’t have come at a better time. This year’s award winners included Chloe James Lifestyle for Social Media Strategy of the Year and From My Mother’s Garden for British Brand of the Year We can’t wait to do it all again in 2023!
With an aim to drown out all the noise of Black Friday, small business champion Holly Tucker held the second Colour Friday this year as an indie-friendly alternative. The campaign encourages shoppers to choose small businesses over online giants and fashion indies jumped on the opportunity. Earlier this month also saw the 10-year anniversary of Small Business Saturday in the UK, which also helped drum up additional footfall on local high streets and boost indie retailers’ revenue.
DECEMBER 2022 | boutique. | 51
2022 RETROSPECTIVE
Shop Talk
Cheers to you
While there have been many challenges for indie retailers to navigate this year, there have been plenty of reasons to stay upbeat too. Over the next few pages, we ask some industry insiders to reveal what they’ll remember most about this year - and what they hope to achieve in 2023…
DECEMBER 2022 | boutique. | 53
INDUSTRY OPINION
SHOP TALK
ETHAN HOOVE ON UNSPLASH
Christmas wishes
INDUSTRY INSIDERS DISCUSS THE HIGHS AND LOWS OF THE PAST 12 MONTHS AND REVEAL WHAT THEY’RE HOPING FOR IN 2023
It’s been a year of ups and downs for the industry as indies and brands battle economic uncertainly, rising costs and a dip in consumer confidence. But cast your mind back to this time last year and it was an entirely different story. This is the first Christmas we’ve been able to look forward to in years without the looming threat of covid restrictions. The past 12 months have seen normality resume, and with it the return of physical trade shows, industry celebrations and in-person interactions with shoppers. Here boutique owners, agents and brand owners reveal their biggest achievements and toughest challenges from the past year as well as their hopes for 2023…
Penny Callaghan, founder, Colmers Hill Fashion Boutique and From My Mother’s Garden
“Winning British Brand of the Year at the Boutique Star Awards for From My Mother's Garden this year has meant so much to me and my team. As a small business and relatively new brand, it backs up our self-belief in the label and it is such a proud achievement. The most challenging aspect of 2022 has been the difficult trading conditions we have all faced and the constant negative headlines which takes its toll on retail and customer
confidence. As a boutique owner, I am only too aware of this. This autumn has been particularly hard for all retailers, and I do feel the national broadcast and print media has a lot to answer for. In 2023 I’m hoping to open a From My Mother’s Garden HQ in Dorset where I can champion our wholesale operation and also offer a showroom for anyone who’d like to see the range in its entirety. We are looking to increase our number of stockists too as I have so many enquiries on a daily basis from shoppers looking for stockists in their local areas.”
Lisa Speet, director, Carol C Collections
“The best thing about 2023 has been seeing the industry return to what we know as ‘normal.’ It’s been a record year of trading and something we did not necessarily expect, so that’s been great to see. The biggest challenge we’ve faced as a distributor has been getting goods in on time because of shipping issues. We managed to achieve this, primarily with the help of our brands and with extra costs to all of us. We hope this becomes less challenging in 2023. In the new year I hope we can continue the success of 2022 but with less negative influences on trading that impact on our industry. Here’s to a successful 2023 for us all!”
54 | boutique. | DECEMBER 2022 SHOP TALK
Jai Parbat, founder, Cuckoo
boutique
“There have been so many blessings this year. We’ve taken on new employees who have enhanced our customer experience further with their warmth, styling inspiration and high-level service skills. The support and wonderful feedback of our incredible customers right through to the love and understanding of my family has also been brilliant. We are fortunate to be a really busy little shop, but that involves a heavy amount of rotation due to the size of our stock room. There have been quite a few (very) late nights involved organising the inventory to ensure staff can comfortably locate what they need - and this has been challenging. As a relatively new business I’m also still trying to understand the balance between how much we can stock versus what our customers need. In 2023 I hope to remain optimistic and sustain a healthy business whatever may lie ahead. My main aim will be continuing to offer customers the same level of service and style they've experienced from us from the very beginning.”
Mandy Errington, owner, DJV Boutique
This year we celebrated 10 years of business and we continue to thrive and remain agile as we pursue our dynamic retail proposition. Some of our 2022 highlights have been exciting as well as memorable. We’ve enjoyed all of industry nominations we've received, including making it as finalist in the Boutique Star Awards Womenswear Independent of the Year category. It’s been a great year for recognition, which puts us in good stead to start 2023 on a positive note. Needless to say, there’s been numerous aspects which have had an adverse effect on trade. The downturn in consumer confidence has meant that we’ve had to work extra hard to maintain fair prices and keep our customers on board with us. We’ve also introduced numerous bespoke retail services to bolster our bottom line such as our style revamp packages. In 2023 I hope the business will continue to be successful and we plan to expand into more areas such as ethical beauty. We’re also looking to extend our current offer and work with more local designers and brands. Forging partnerships is a great way to strengthen business.”
Juls Dawson, founder, Just Around the Corner (JATC)
“We launched our first Manchester event in January this year with great success and it has been really satisfying filling a gap for a B2B event in the city. Watching the zones and visitor numbers grow at both JATC editions has also been really exciting
and an accolade to all involved. The drop in consumer confidence in the past couple of months as we enter this recession has impacted all involved in our industry, but I believe that’s all the more reason for buyers and brands to visit and participate in shows. We all need to seek out new partners drive new business. There are always opportunities to be had in tougher times and those who have their finger on the pulse can make good of these as they arise, which is what we intend to do!”
Sally Dawes, founder, Sally Dawes Agency
“Our biggest achievement this year has been exceeding our expectations for sales growth and expanding our customer base, despite the market challenges of the last 12 months. However, 2022 has thrown up multiple challenges and continues to do so as we head towards the new year. Sally Dawes Agency has worked hard with our brands to create must-have collections, which work hard for our loyal consumers. Timely deliveries, a consistent and strong aftersales service and favourable payment terms are all areas we have worked hard to deliver in 2022, in order to support our customers. In 2023 we hope to rise to the latest market challenges in the same way as we did through covid. We aim to be versatile, nimble and reactive in order to best serve our customers. We also aim to discover new exciting brands to bring to our customers next year.”
Alison Townshend, founder, Sassy and Boo and Luella
“The best thing that happened this year was winning a Boutique Star Award in November. Our retail group Sassy and Boo was named Creative VM Independent of the Year 2022 while our womenswear brand Luella was highly commended in the British Brand of the Year category. The most challenging aspect of this year has been the difficulty we’ve faced in sourcing yarns and fabrics for Luella while maintaining the same prices. Moving forward into 2023 our hopes and aims are to continue our commitment to great customer service and produce even stronger collections for our customers.”
Maddie Ashbrook, founder, Moo and Boom
“We have had a wonderful year trading! Firstly, we won Start Up Business 2022 with the FSB for our region, which blew us away. Then came the wonderful news that we’d won the Boutique Star Award for New Independent Business 2022 . We are delighted that our new fledgling business has been recognised and
DECEMBER
55 SHOP TALK
2022 | boutique. |
appreciated by some very prolific judges. The most challenging part of this year has been business rates and increased electricity charges. As our store is quite big, we have rates to pay and a large building to heat; programming these increasing costs into the financials has been a challenge. Despite this I’m excited for 2023. I have another store opening and lots of ideas to mix up the high street with sustainable living. I will invest in my staff and giving a great customer experience while I’m aiming to focus more on our website.”
Sarah Simonds, owner, Artichoke
“The best thing that happened for the business this year was seeing our jeans featured by Mark Heyes on the Lorraine show for the fourth time. But this year has been a juggling act. Our online business grew exponentially during lockdown and I wanted to maintain this growth as we came out of the pandemic while also ensuring that bricks and mortar continued to thrive. Touch wood we have managed both, but it has meant that I have had to continue to pull in favours from family, friends, staff members and suppliers as well as working seven days a week to (almost) keep on top of things. My aim is to get the systems that we have been talking about forever finally in place in 2023, which will make all our lives easier. My hope remains, as it has for well over a decade now, that political and financial stability returns to the UK
with increased prosperity for all. I think the nation is exhausted by the constant turmoil of the past few years. Unfortunately, I’m not sure that 2023 is the year that my wish will come true.”
Donna Nichol, owner, Chloe James Lifestyle
“We’ve had a lot of fun in the store, but the best thing that has happened this year was winning a Boutique Star Award for Social Media Strategy of the Year ! It was so lovely to celebrate in style with all the other fabulous finalists and winners, and to feel recognised for all the effort we put in to making our social media platforms fun, informative and entertaining. But there has also been quite a lot to deal with this year, which we really weren’t expecting. Having come out of covid we were full of excitement and enthusiasm, feeling that bricks-and-mortar retail was very much on the up again. Then there was the war in Ukraine, energy crisis, recession and higher cost prices on just about everything. The biggest challenge has been trying to maintain prices to our customers as much as possible. Survival is the main aim for 2023! I’m hoping things will settle down and people will continue to want to shop small and keep their high streets alive. We have a very loyal customer base and we value every single one of them. I’ve got some plans for our website and would like to see more orders nationwide, getting the Chloe James Lifestyle brand out to a wider audience.”
56 | boutique. | DECEMBER 2022
SHOP TALK
SHEVTSOVA ON UNSPLASH
DARIA
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DECEMBER 2022 | boutique. | 57 PROMOTION
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8 ways to save energy
With the rising cost of gas and electricity hitting businesses, energy efficiency has become much more of a necessity. Lowering energy consumption is a great way to save on overheads. And reducing energy costs will mean you’ll have more cash flow available to invest in equipment, salary increases, modernisation, renovation and more. Here are some top tips…
1. Upgrade your thermostat
Smart devices are not just for domestic environments. Businesses can hugely benefit from investing in smart technology – especially a programmable thermostat. The thermostat doesn’t even need to be a smart device;
simply installing a thermostat that can be programmed during business hours can help reduce heating and cooling costs by up 30 per cent, according to the Carbon Trust.
2. Install motion sensitive light switches
Lighting costs are among the biggest contributors to energy bills. Simply installing motion sensors for lighting can help your business become much more energy-efficient and help reduce those energy bills.
A great place to start is in areas around your business premises that are not occupied throughout the day. This can help with saving energy by stopping employees from leaving lights on when areas are not in use.
58 | boutique. | DECEMBER 2022 DOWN TO BUSINESS
FOR
TO IMPROVE THEIR
BUSINESS UTILITIES EXPERT LOVE ENERGY SAVINGS SHARES ITS TOP TIPS
RETAILERS WANTING
ENERGY EFFICIENCY
3. Make the most of daylight
Maximising the amount of daylight that enters a space should be something all building owners priortise. Making use of skylight windows, particularly on the north or south side of your building, can be a great way to lower energy bills. Operable windows or skylights are an effective solution as they allow hot air to escape in the summer months, which in turn reduces the cooling load.
4. Upgrade your lighting
LED lighting is a popular choice because of its proven energy consumption minimising effects. So, if your lighting set-up is in need of an upgrade, LED is the way to go. According to data from the Carbon Trust, switching to LED lighting has the potential to reduce your electrical costs by up to 60 per cent.
LED lighting also boasts the benefit of minimal heat generation, ultimately lowering air conditioning load when it’s warmer. Plus, thanks to the long lifespan of LED lighting, it can cut down on maintenance costs too. The majority of LED lighting users note an improvement in the clarity and crispness of their lighting, which can help create a better environment for shoppers to experience your products.
It’s also worth switching old-fashioned bulbs for compact fluorescent bulbs with a low energy consumption. Lighting a typical office space, for example, costs approximately £3 per square metre each year, compared with £1 per square metre in an energyefficient space.
5. Perform regular maintenance checks
HVAC (Heating Ventilation Air Conditioning) is one of the quickest and easiest means of elevating energy efficiency. The proper maintenance of HVAC systems
will make for a building that uses 15-20 per cent less energy than those without a maintenance plan. It’s important to ensure that your maintenance plan is inclusive of refrigerant level checks.
6. Hot water heaters
As well as considering switching business water suppliers, investing in a more eco-friendly energy efficient hot water heater can be a great idea for all businesses. Water heaters can usually be installed directly where the old water heater tank was kept. This conserves energy as you won’t continue to heat copious amounts of water throughout the day. You may also wish to consider the option of a solar hot water system, which pushes water through solar-heated tubes.
7. After hours usage
The term ‘phantom electric loads’ refers to the electricity consumed by electronic devices when they aren’t actually in use. Clocks on the oven or microwave is just one examples – and while these may seem fairly insignificant, did you know that they can contribute to up to 10 per cent of your energy bill?
The most effective way to minimise phantom electric loads is to unplug equipment where possible, or failing that, set up standby times. Another energy saving technique is to incorporate smart power strips to help ensure power isn’t being consumed.
8. Switch business energy suppliers
On top of reducing energy consumption, switching your commercial energy supplier could save hundreds of pounds per year. This could help free up cash to be invested in other areas of your business - so it’s worth checking your supplier’s rates.
DECEMBER 2022 | boutique. | 59 DOWN TO BUSINESS
ANDREW GOODACRE, CEO AT BIRA, ON CELEBRATING INDEPENDENT RETAILERS
“It was made clear to us early on that this year’s Autumn Statement would be about addressing a black hole in the UK’s finances. While it certainly lived up to its hype, there was some good news for smaller retailers. Chancellor Jeremy Hunt revealed that the government is freezing the business rates multiplier (a figure used to calculate the rates payable). Plus, importantly, the so-called ‘retail and hospitality discount’ was increased to 75 per cent. This means business rates should reduce by half compared to what smaller retailers have paid this year, which is good news and something that Bira has been advocating for many months.
“However, the positives sadly end there. There were no growth initiatives, with the focus largely on increasing taxes and reducing expenditure. It was a gloomy
outlook that has done nothing for consumer confidence. While I hope that Christmas shopping holds firm this month, I fear that the first quarter next year could be very difficult as consumers really look to reduce discretionary expenditure. That could lead to a very difficult period for retailers large and small.
“On a more positive note, I want to reflect on one of the most enjoyable parts of my role as CEO for Bira: attending industry awards. I see it as a real privilege to be a judge and attend these events. Not only are they fun, but they are incredibly inspiring because I hear such great stories about retailers achieving so much. Talking to retailers and suppliers on these occasions makes me believe that independent retail really is a vibrant, exciting and diverse part of the high street. The businesses entering these awards
have a lot in common. They really care about customers and the owners (and their staff) are truly creative in the way they communicate and engage their customers. Above all, they understand their business and their consumer proposition.
“I learn so much from the people attending awards nights and I would urge all retailers to look around and reach out to other businesses and award winners. The independent retail community is very supportive and there is so much to learn from other business owners. I always leave awards ceremonies with even more determination to ensure that Bira is doing all it can to enable indie retailers to succeed.
“Finally, and continuing with the theme of special nights, I wanted to share details of a very special event Bira attended in November. Fifty of our members were invited to Buckingham Palace to attend an event recognising the contribution small businesses make to the UK economy. It was attended by King Charles and Prince Edward, and I was delighted to see so many independent retailers meet the King. It is great recognition for independent retailers (we had never been invited previously), and also for Bira.
“In my view there is so much talent in this industry and an increasing recognition of the important role played by indie retailers. Next year will be challenging, but if there is a group of people who can adjust, adapt and preserve, it is independent retailers.”
60 | boutique. | DECEMBER 2022
“The indie retail community is very supportive and there’s so much to learn from other businesses”
SHOP TALK
ANDREW GOODACRE AT THE BOUTIQUE STAR AWARDS 2022
New Season 2023 Campaign
DECEMBER 2022 | boutique. | 61 PAGE TITLE
Print, Digital or PR the Boutique team are here to help you reach the right audience. Contact Julie@bpmedialtd.co.uk
“Footfall is down slightly but our average transaction value is up”
a clearance event at our local tennis club and it was brilliant. We cleared volume stock which we had gathered over the past few years, and we could not believe the turn out!
How has 2022 been for you as a business overall?
Overall, we have had great year in 2022. Towards the back end we are seeing some news about recession, Joules going into administration, cost of living rises, and we are very aware that things are going to get tough for a lot of families. But we will keep on smiling, stay positive and watch what happens.
DEBORAH MCDERMOTT IS
FOUNDER OF RAMSBOTTOM-BASED INDIE GROUP VELVET LADIESWEAR
How is business at the moment?
We have been trading very positively in comparison to last year’s figures, which were phenomenal on the back of the pandemic. The last three weeks have slowed down a little due to the warmer weather affecting our coat sales and the press constantly reporting bad news around the budget, the cost of living rises and also longerterm recession. But we are remaining positive - we have had events planned to help drive footfall in different ways and these are helping generate extra sales through the store.
What are you selling most of in store and online?
The most popular brands around this time are Barbour for wax jackets, jumpers and gifts while Joules has also been popular due to heavy discounting. In terms of products, dresses have still been very good for us and continue to perform well. Customers are looking for outfits for evenings out, tops with a bit of bling, some skinny jeans or pleather trousers too. Pyjamas always sell well at this time of year and our new brand The Night Store is proving to be popular.
How is footfall in your physical stores?
Footfall is down slightly but our average transaction value is up.
Customers that are out are spending and don’t seem to be too concerned about price: if they want it, they are having it. Less gifting has been bought early at our events - customers were buying for themselves or their friends but choosing clothing rather than gift items.
How are you preparing for Christmas? Do you have any events or special promotions planned?
We are pretty organised and there’s lots going on in the town to bring footfall in. We took part in the town’s Winedering Tour on Friday 2 December where customers were able to sample wines in different stores as they shopped. We are also trading late night with a Prosecco and Sparkle event plus general late nights every Thursday in December too. We have had our windows painted with King/ Queen/Paddington theme by a local artist and the shops look amazing. We also tried holding
What has been your biggest highlight from the past 12 months?
Our biggest highlights this year are being selected as finalists in the Boutique Star Awards and the Drapers Independent Awards . We also hosted a “welcome back and thank you party” for all our loyal, local customers that supported us throughout the pandemic - that was truly memorable.
What is your biggest challenge currently as an independent fashion retailer?
Focusing on the bigger picture within our own branding. This includes continuing to drive sales, building the team and standing back sometimes to manage rather than being in the detail of each day. At the same time, we need to be keeping an eye on what’s going on with our competitors, the latest trends, gaps in the market and anything else we need to be aware of as a small business.
What are your hopes and aspirations for Velvet in 2023?
We would love to win a retail award to recognise all the hard work that’s gone into making our business the success that it is. We were finalists this year so it’s all to play for - watch this space!
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SHOP TALK
DECEMBER 2022 | boutique. | 63 PAGE TITLE Let’s keep in touch To receive all the latest industry news and trends please renew your subscription details with us Please visit boutique-magazine.co.uk/subscribe and complete your details to keep us up to date and continue with your subscription Don’t miss an issue...
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E: sales@capriclothing.co.uk W: www.capriclothingonline.com
Euroleathers
Euroleathers are a supplier of premium shoe and leather care products and accessories.
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From My Mothers Garden
Contact name Penny Callaghan
T: 07825 148040 / 01308 426517
E: info@frommymothersgarden.co.uk W: www.frommymothersgarden.co.uk
Scream Pretty
Company name - Lily Charmed Ltd
Brand names - Scream Pretty Contact name - Lucy Lee T: 01753 424160
E: trade@screampretty.com W: tradescreampretty.com / screampretty.com
Tempest Designs
Fashion Jewellery, Handbags & Accessories
Contact: Sarah Tempest
T: 01656 842102
E: enquiries@tempestdesigns.co.uk W: www.tempestdesigns.co.uk
Business
Futura Retail Solutions Ltd
The Old Forge, The Street, Tidmarsh, Reading, Berkshire, RG8 8ER
T: 01189 841925
E: sales@futurauk.com W: www.futura4retail.co.uk
64 | boutique. | DECEMBER 2022
Top To Toe
Lyonsdown House 23-29 Hendon Lane, London, N3 1RT Software Systems
T: 020 3376 5888
E: info@toptotoe.com
Messe Frankfurt France
E: visitorservice@france. messefrankfurt.com Show dates : 6-8 February 2023 at Paris le Bourget
Moda/ Autumn and Spring Fair
Organiser: Hyve Group Website: www.moda-uk.co.uk
Events and Exhibitions
Boutique Star Awards
Organiser : Boutique Professional Media Ltd
T: Tel 01795 515288
E: Julie@bpmedialtd.co.uk Event Date : 8th November 2022
Harrogate Fashion Week
Harrogate Convention Centre W: harrogatefashionweek.com T: +44 (0)1423 623 701 / 07551329675
E: sarah@harrogatefashionweek.com Show Dates : 5 – 6 February 2023
Home and Gift
Harrogate Convention Centre Organiser: Clarion Events W: homeandgift.co.uk
Indx womenswear and footwear
Cranmore Park Exhibition Centre Organiser: indx shows W: www.indxshows.co.uk INDX Woman- 1st-2nd February Opening Times: 1st February 8.30am-8.00pm 2nd February 8.30am-5.00pm
Just Around the Corner
Manchester Central Convention Complex 19th – 20th January 2023, London Truman Brewery 8th – 9th February 2023
Contact: Juls Dawson E: juls@justagroup.co.uk
Pure London
Organiser: Hyve Group Website: www.purelondon.com T: +44 (0)203 855 9550 E: visitor@purelondon.com Show Dates: 12 – 14 Feb 2023
Scoop
Organiser: Hyve Ltd Website: scoop-international.com Show dates: 29-31 January 2023, Saatchi Gallery, Chelsea
Top Drawer
Olympia – London Organiser: Clarion Events W: topdrawer.co.uk Show Dates: A/W 11 -13 September 2022 S/S 15 – 17 January 2023
Footwear
Caprice Shoes
T: 07734 247 669 E: Capriceshoes@gmail.com W: www.capriceshoes.co.uk Facebook: /capriceshoes
Extravagance
Brands: Marco Moreo shoes
Contact: Nazma Chaudhry T: 07881 622 888 E: nazmachaudhry@gmail.com
Lofina
Agent: Joanna Edwards Agency
T: 07989014141/ 07512550346 W: www.shoebox.dk
BUYER’S GUIDE
Womenswear
Apt Collections:
Brands: Alembika, Alquema, Elsewhere, Igor, Ozai n Ku, Philomena Christ
Contact: Nigel Hughes T: 020 7580 3202 W: www.aptcollections.co.uk
Capri Clothing
T: +44 203 819 0819
E: sales@capriclothing.co.uk W: capriclothingonline.com
Carol C Collections
Brands : Foil, Orientique ,Tirelli, Oopera , Moke , Tara Vao
Contact : Carol ,Andrew and Lisa T: 0800 6129009
E: info@carolccollections W: www.carolccollections.com
City Goddess/Goddiva/ Goddiva plus
T: 0044 208 597 2744
E: sales@citygoddess.co.uk W: www.citygoddess.co.uk
Double H Agency
Brands: Eden Park , St James .
Contact: Marc Querol Linkedin - Facebook - TwitterInstagramW: www.doublehagency.com T: 02034326387
Extravagance
Brands: Sarah Pacini, Thanny, Caraclan, Marco Moreo shoes
Contact: Nazma Chaudhry
T: 07881 622 888
E: nazmachaudhry@gmail.com W: www.sarahpacini.com W: www.ny77design.com
From My Mothers Garden
Contact name Penny Callaghan
T: 07825 148040 / 01308 426517
E: info@frommymothersgarden.co.uk W: www.frommymothersgarden.co.uk
Joseph Ribkoff
Contact: Mark Rowe London showroom: by appointment only 1st floor, 40-41 great castle street, london w1w 8lu Jrdl uk ltd Addlepool business centre, clyst st george, exeter, devon ex3 0nr T: 01392- 876390
Leap N Link Ltd
Brands: Pause Café , Fuego Woma –Oliver Philips – Bleu d’Azur
Contact : Pierre & Bhavna T: 0161 713 1803
E: info@leapnlink.co.uk W:www.leapnlink.co.uk
Lily & Me
Amari Designs Ltd, Unit 15, Gabwell Business Park, Quadrant Distribution Centre, Hardwicke, Gloucester, GL2 2JH
T: 01566 779477 / 01566 772121
E: enquiries@lilyandmeclothing. com info@lilyandmeclothing.com W: www.lilyandmeclothing.com
MDA INTERNATIONAL
Brands: Blueberry, Mama B, Mes Soeurs Et Moi, Kedziorek, Thing, Papucei.
E: office@mdainternational.co.uk T: General: 020 7971 1084 Hannah: 07813925975 W: www.mdainternational.co.uk Instagram: mdainternational
Nomads
9 Western Road, Launceston, Cornwall, PL15 7AR
Contact: Shallon and Jo T: 01566 777 338
E: info@nomadsclothing.co.uk W: www.nomadsclothing.com
Olivia Darcy
Luxury Womenswear , designed and made in Yorkshire
E: info@oliviadarcy.co.uk W: www.oliviadarcy.co.uk/
Partners In Fashion (2019) LTD
Brands: Erfo – Franks Walder – Just White – Kris Fashion – Lecomte
-Manisa -Maria Villalobos – Marina V – Relaxed by Toni – Toni 35 Percy Street London W1T 2DQ Contact: Cathy Vandeputte T: 020 7636 4207 E: cathy.vandeputte@ partnersinfashion.co.uk W: www.partnersinfashion.com
Pomodoro
Contact : Noreen and Hemant E: info@pomodoroclothing.com W: pomodoroclothing.com T: 0208 961 4000
Sally Dawes Agency
Brands: ESTHEME CASHMERE, SFIZIO, INDIES, BLEU BLANC ROUGE, PRET POUR PARTIR T: 0776 997 03 87 E: sally@sallydawes.com W: www.sallydawes.com
Tate Fashions
Brands: Lizabella, I.nco, Ella Boo, Bella Premium & Gracie B E: tatefashions@hotmail.com T: 07712398549 01132459064
Tempest Designs
Brand names: Sarah Tempest Fashion Jewellery, Handbags & Accessories
Contact: Michael Webster T: 01656 842102
E: enquiries @tempestdesigns.co.uk W: www.tempestdesigns.co.uk
Tor Fashion
Brands: Cream, Frank Lyman, Orientique, Tirelli, Condici, Ispirato, MOKE T: 07855 481651 E: info@torfashion.co.uk W: www.torfashion.co.uk Instagram: torfashionltd
DECEMBER 2022 | boutique. | 65
BUYER’S GUIDE
DECEMBER 2022 | boutique. | 67 Tel: 020 8417 0660 | Email: hello@propress.co.uk propress.co.uk Propress MINI The Ultimate Christmas Gi available now from stock for resale To add Propress MINI to your stock of Christmas goodies contact us for wholesale pricing and next day delivery.