Greater Fayetteville Business Journal - June 20, 2025 issue

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Your Summer Soundtrack.

The River / 106.5 WMRV is the craft brew of Rock stations. The River’s Real Rock Variety makes your backyard sound incredible along with cold beer, good barbeque, and great friends.

Fayetteville’s Real Rock Variety on The River / 106.5 WMRV.

Source: N.C. Department of Commerce

Cumberland Hoke Harnett Sampson Robeson Bladen Moore

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Marty Cayton martyc@bizfayetteville.com

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Ellie Rhoades events@bizfayetteville.com

CONTRIBUTING WRITERS

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Brian Miner

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SALES & MARKETING marketing@bizfayetteville.com

The Greater Fayetteville Business Journal is published twice a month throughout Fayetteville and the Cumberland County region. News related to the region’s business sector is posted daily at bizfayetteville.com.

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PUBLISHER'S NOTE

Exemplary tourism

Welcome to the first day of summer and to our latest issue, where we shine a spotlight on a vital and growing sector of our regional economy: hospitality and leisure.

Cumberland County and the broader Fayetteville MSA are truly coming into their own as a destination, and the numbers speak volumes. In 2023, domestic and international visitor spending in Cumberland County reached an impressive $697 million, representing a healthy 4.6% increase over the previous year. This wasn’t just a countywide trend – North Carolina as a whole also saw record tourism spending, surpassing $36.7 billion in 2024, maintaining its position as a top-tier destination.

What does this mean for us locally? It means jobs, investment and a continued diversification of our economic base. The leisure and hospitality sector has been a significant driver of job growth across North Carolina, and Fayetteville is no exception. This industry provides thousands of jobs and builds careers for our residents, contributing significantly to our local tax base and overall prosperity.

We’re seeing exciting developments on the ground that underscore this growth. Just recently, we've celebrated the opening of new extended-stay properties like the Everhome Suites Fayetteville – Fort Bragg. This new construction, along with other recent additions like the Home 2 Suites by Hilton Fayetteville North, highlights a clear demand for quality accommodations, particularly catering to our growing defense, industrial and healthcare sectors, and of course, our strong military ties with Fort Bragg. These modern, amenity-rich hotels are crucial for supporting longer-term stays and business travel, which often translates to more local spending.

We’re also seeing a strategic push to elevate Fayetteville’s profile as a leisure destination. DistiNCtly Fayetteville, our local tourism development authority, is taking significant steps. They’ve recently announced the first-ever Fayetteville Tourism Awards and Annual Tourism Sum-

Cumberland County and the broader Fayetteville MSA are truly coming into their own as a destination. Local events such as the Fayetteville Dogwood Festival (pictured) draw thousands to downtown Fayetteville.

mit, set for Sept. 18, 2025. This is a crucial initiative. It’s an opportunity to recognize the outstanding work being done by businesses and individuals in the hospitality industry, but more importantly, the Summit will foster collaboration among community partners, elected officials and industry leaders to discuss the “state of the industry” – where we’ve been, and where we’re headed.

While our community has a significant portion of visitors categorized as “visiting friends and relatives” – largely attributed to our strong connection with Fort Bragg – there’s a concerted effort to diversify our tourism market. We have incredible assets, from the U.S. Army Airborne and Special Operations Museum and the Cape Fear Botanical Garden to vibrant downtown experiences and outdoor recreation opportunities. We’re well-positioned to attract a broader range of travelers, capitalizing on our strategic location on I-95 and our unique local offerings. Challenges certainly remain, from

navigating rising operational costs to ensuring a robust workforce. However, the energy and commitment within our hospitality and leisure sector are undeniable. Businesses are investing in technology, focusing on employee well-being and continuously enhancing the visitor experience. This issue will delve deeper into these trends, highlighting some of the businesses and individuals driving this growth, and exploring the opportunities that lie ahead. The hospitality and leisure industry in Fayetteville isn’t just about hotels and restaurants; it’s about the vibrancy of our community, the jobs it creates and the welcoming spirit we extend to all who visit. Let’s celebrate its success and continue to support its promising future.

God bless you and yours!

PHOTO PROVIDED BY DISTINCTLY FAYETTEVILLE

Can Do Financing

CAN DO PERFORMANCE FINANCING PROGRAM FINALISTS AWARDED; NEXT ROUND OF FUNDING OPENS JUNE 26

The Community Development Foundation, in partnership with the City of Fayetteville and Fayetteville Cumberland Economic Development Corporation (FCEDC), has announced the first two companies receiving funding from the Can Do Performance Financing Program.

During the June 9 City Council Regular Meeting, the owners of A & A Holdings Corporation and Maybridge Development each presented their planned projects to the City Council. After the required public hearing was held, both were approved unanimously by the council.

“This initiative not only empowers individuals with valuable expertise but also facilitates the growth of our business within the local economy,” said owner of A & A Holdings Corporation Ashley Johnson in a press release, who received $125,000 in funding. “By investing in workforce development, we aim to strengthen community ties and enhance opportunities for sustainable employment.”

The second candidate, Latisha Perkins, owner of Maybridge Development, was awarded $300,000 to create 12 jobs.

“At Maybridge, our focus is on creating jobs, training underserved residents and building affordable, resilient homes. This investment drives long-term economic growth and a more inclusive construction industry,” stated Perkins in a press release.

Launched in January, and funded by a one-time grant from the State of North Carolina and the City of Fayetteville, the program is designed to reduce barriers to capital for businesses located in Low-to-Moderate Income Census Tracts. The program seeks to improve access to funds, particularly those with women, Veteran and minority ownership. Companies that will provide services to governmental and institutional partners, as well as those in the aerospace, technology, defense and cybersecurity fields receive heightened consideration.

“These companies are examples that the Can Do Funding Program is a great partnership with our local businesses who are committed to investing, hiring and expanding in our community,” said City of Fayette-

Members

the Fayetteville City Council

Performance Financing Program.

ville Mayor Mitch Colvin in a press release. “The City is committed to getting resources to these businesses, which will have the greatest impact in our community. The return we will see on this city and state investment will be tremendous.”

The program offers financing that may be partially or fully forgivable if certain terms are met. The $5 million Can Do Performance Financing Program launched with $2,500,000 provided by the State of North Carolina and $2,500,000 from the City of Fayetteville. If successful, the program hopes to expand in the future.

Participating companies must agree to create new full-time jobs, paying a wage above the local average for the position hired. A business can receive up to $25,000 per job created and no more than $750,000 per project. Funds received from the Can Do Performance Financing Program are intended to support capital investment that fuels job creation. Potential uses include the purchasing of equipment, technology, machinery or vehicles. Expanding or improving a business’s facilities and acquiring real estate are also eligible expenses, provided the property is used for the business.

Things to know before a business applies:

 Operations must be located within a Qualifying Census Tract (QCT)

 The business must have 15 or fewer employees

Businesses must agree to create at least five full-time positions

 Half the agreed-upon jobs must be created within 18 months of receiving funding

 The remaining agreed-upon jobs will be created within five years of receiving the funds

 Businesses must hire at least 60% of their positions from low- to moderate-income households, OR the business must be majorityowned by residents living in a lowto moderate-income census tract

 If the business falls short of its job creation requirements, repayment will be prorated based on the number of jobs that were not created

As part of the approval process, participating companies are required to enter into a binding legal agreement that includes performance requirements, the sharing of certain financial data, recapture provisions

and commitments to participate in meetings with the CDF and business support partners.

The next round of funding will open June 26, 2025, and will run through July 11, 2025, unless noted otherwise. Those interested in learning more about the program’s qualifications and parameters are encouraged to attend an information session on June 25 at 6:00 p.m. at the Fayetteville Cumberland Regional Entrepreneur & Business HUB located at 1073 Murchison Road, Fayetteville, NC 28301.

PHOTO PROVIDED BY FCEDC
of
photographed with FCEDC leadership and the first two recipients for the Can Do

YOUR SUMMER VACATION AWAITS. VACATION AWAITS. FLY IT WITH FAY. FLY IT WITH FAY.

22 flights per day reduced layover times shorter check in time safe, secure, and reliable

for groups of family, friends or colleagues to enjoy together.

The Fayetteville location will offer what the company describes as "experiential entertainment," including an 18-hole indoor miniature golf course with pop-culture themes, digital axe throwing using real axes with projected targets, digital darts, ping pong and various arcade-style games. The facility also includes a 30-tap selfserve beer wall, full bar service and a kitchen serving American pub fare. “Fayetteville is building more things for people to do,” said Victoria Eppstein, events manager for Group Therapy. “Instead of having to drive

We want guests to feel comfortable and have a good time, whether they’re here for a team event or just a night out with friends.”

to Raleigh or Wilmington, we can create a welcoming space for people to do something unique without driving to a new city.”

The experiential entertainment concept emerged from the post-pandemic social landscape, with founders recognizing increased demand for group activities that encourage in-person social interaction. While also open to walk-in guests, the business specializes in hosting corporate events, birthday parties and bachelor/ bachelorette celebrations alongside casual social gatherings.

“We’re building a community space,” Eppstein said. “We want

guests to feel comfortable and have a good time, whether they’re here for a team event or just a night out with friends.”

Group Therapy’s business model centers on what industry observers call “competitive socializing” – activities that blend gaming with dining and drinking. The facility also includes a stage for live entertainment, with plans for bands and DJs on weekends. Note that the company enforces an 18-and-older policy after 8 p.m. as it transitions to an adult-oriented venue in the evening.

“All of our games are built around the idea of doing something fun with

friends and family,” Eppstein explained. “Whether it’s competing in a mini golf challenge or hanging out over drinks and flatbreads, the goal is to create moments that bring people closer.”

As entertainment venues nationwide adapt to changing social preferences, Group Therapy’s expansion into Fayetteville reflects broader growth in the competitive socializing sector, which has seen increased investment and consumer interest in recent years.

Located conveniently to residential areas and the Fort Bragg Army base, the Group Therapy venue expects to open by late summer, with exact dates pending final construction and licensing approvals.

Eppstein added that Group Therapy is actively recruiting staff through local job boards and social media, with positions available in food service, bar operations and game management.

PHOTOS PROVIDED BY GROUP THERAPY PUB & PLAYGROUND
PHOTOS PROVIDED BY GROUP THERAPY PUB & PLAYGROUND
The Fayetteville location will offer what the company describes as "experiential entertainment," digital axe throwing using real axes with projected targets, digital darts, ping pong and various arcade-style games.
Victoria Eppstein, Events Manager, Group Therapy

ACHIEVERS

The Mid-Carolina Regional Council Board of Directors is pleased to announce the appointment of SAMANTHA WULLENWABER as its new executive director. Wullenwaber succeeds Justin Hembree, bringing a wealth of experience in local government and regional planning to the role.

Wullenwaber has been an integral part of MidCarolina Regional Council since 2021 serving as the local government services director and then as the deputy executive director. In this capacity, she has assisted member governments in Cumberland, Harnett and Sampson counties, providing support in areas such as planning and zoning, administration, finance, grant management and project management.

Her career in public service over the past 17 years includes roles as Planning & Inspections director for the City of Dunn, executive director of the Dunn Community Development Corporation, planning director for the Town of Clayton and interim town manager for the Town of Spring Lake.

“I am honored and excited to lead Mid-Carolina Regional Council and continue our mission of supporting local governments and fostering regional collaboration,” said Wullenwaber in a press release. “We have an exceptional team of employees that I am thrilled to work with every day to continue to grow our organization and provide services to our region and beyond. I look forward to building upon our strong foundation and working with our partners to address the challenges and opportunities facing our communities.”

Wullenwaber assumed her new role on the first of June. In her new position she oversees a staff of 30 full and part-time employees with an annual operating budget of over $16 million.

Greater Fayetteville Chamber welcomes Matt Stone in dual leadership roles

The Greater Fayetteville Chamber is proud to announce the appointment of MATT STONE as their

What are you and your peers achieving? Have you reached a new goal? Have you acquired another business? Maybe your business has a new hire you would like to highlight.

Greater Fayetteville Business Journal wants to hear from you and your business to shine a spotlight on your accomplishments.

To nominate someone for GFBJ’s Achievers section, email editor@bizfayetteville.com with the subject line “Achiever.”

new director of member engagement and director of the Chamber’s Consumer Protection Division.

In this dual leadership role, Stone will be responsible for developing and executing strategies designed to engage, retain and deliver exceptional value to the membership’s largest employers and most influential stakeholders throughout the region.

“I am honored to join the Greater Fayetteville Chamber team and contribute to such a dynamic and forward thinking Chamber,” said Stone in a press release. “I look forward to working closely with our members to create a more engaged, connected and thriving business community.”

As director of the Consumer Protection Division, Stone will also be responsible for leading initiatives that uphold fair business practices, promote consumer awareness and protect the interests of both businesses and consumers within the community.

City of Fayetteville hires new CIO

The City of Fayetteville has hired WILLIE HENRY to lead its Information Technology Department. He assumed the role on May 26.

As the City’s Chief Information Officer (CIO), Henry oversees a $8.8 million budget and leads the administration and operations of Fayetteville’s Information Technology Department. This includes oversight of network infrastructure, telephony, GIS management, business intelligence, desktop support services, project management and the management of servers, applications and network infrastructure supporting the city’s E-911 commu -

nications systems.

Prior to joining the city, Henry served as Deputy CIO for Gaston County, leading IT teams and managing major infrastructure improvements that enhanced security, compliance and cloud resilience. His career includes senior roles in both the public and private sectors, including Cognizant Technology Services and Sara Lee Corporation, where he led global IT transformations and cloudfirst, security-focused initiatives for Fortune 500 companies.

“It is an honor to serve the City of Fayetteville in the current capacity, continuing IT’s ‘Will Do’ attitude for America’s ‘Can Do’ city,” Henry said in a press release. “IT is a powerful enabler of community trust, access and advancement. I am excited to continue the excellence that the City of Fayetteville is accustomed to, while setting aim on furthering the technical modernization of items within my purview.”

FirstHealth of the Carolinas named one of the Top 150 Places to Work in Health Care by Becker’s Healthcare

For the third consecutive year, FirstHealth of the Carolinas has been recognized as one of the Top 150 Places to Work in Health Care by Becker’s Healthcare, a national publication highlighting excellence in the health care industry.

The 2025 list honors hospitals, health systems and health care companies that go above and beyond to foster outstanding

workplace cultures. These organizations prioritize employee well being through comprehensive benefits, inclusive work environments and opportunities for both professional and personal growth. Many also demonstrate a strong commitment to community service and social responsibility.

“This recognition is a testament to the dedication and compassion of our employees, providers and volunteers, who live out our core purpose To Care for People every day,” said Mickey W. Foster, MHA, CEO of FirstHealth of the Carolinas, in a press release. “We’re honored to once again be named among the best in the country, and we remain committed to creating a vibrant, supportive and empowering workplace.”

Becker’s Healthcare specifically noted that top employers support their teams with resources that promote a healthy work-life balance and encourage employee engagement and diversity.

Cape Fear Botanical Garden receives a Summertime Kids Grant from CCS

Cape Fear Botanical Garden is pleased to announce the receipt of a $5,000 Summertime Kids grant from Cumberland Community Foundation, Inc. which will support camp activities and scholarships.

“Camp at the Garden includes hands-on environmental science activities, art projects, STEM learning and opportunities for children to get outside and become excited about the natural world as they build friendships and enjoy a feeling of belonging. Summer camp is an experience every child deserves, but not every family can accommodate. Scholarship funds from the Cumberland Community Foundation are vital in bridging the gap” said Development Manager Meg Suraci in a press release.

“This grant allows us to offer exceptional programming while creating lasting memories for our campers. We feel truly honored to mentor the children in our community and provide them with a funfilled summer experience,” shared Lead Environmental Education Specialist Valerie DeLeon in a press

Wullenwaber
Stone
Henry

A novel concept

NEW BOOKSTORE AND WINE BAR COMING TO DOWNTOWN FAYETTEVILLE

Bookworms and wine lovers are in for a treat as downtown’s newest tenant prepares to open later this year.

Kellie Artis is the owner of Bound & Vine, a new independent bookstore and wine bar coming to downtown Fayetteville. Artis and her family originally moved to Fayetteville because her husband is in the Army. Now that he’s retiring from the military, they’ve decided to stay in the community that has grown to feel like home to them.

Artis was first introduced to the concept of a business that pairs books with wine while browsing social media. Being an avid reader herself, Artis was drawn to this unique model that pairs two things that bring people together.

“I just was like, ‘I wish we could have something nice like that in Fayetteville. Why don’t we have something nice like that in Fayetteville?’... And I said, ‘You know what, if we’re gonna be here and we’re gonna put down roots, let's put down actual roots and stop complaining and actually create the space that we complain that we don’t have,’” stated Artis.

Artis shared that she put out a survey to gauge interest in the community and the response was overwhelmingly positive. After some additional research, Artis decided she was ready to dive in and see things through. She’s now signed a lease in downtown Fayetteville, and

It's mostly about community. So being able to invite people to come make those discoveries in a cozy, aesthetically pleasing, amazing kind of vibe, with other people or by themselves, either way, and then the wine is just encouraging folks to linger and stay and enjoy themselves and escape.”

the build-out of the store will begin soon.

Located in the former event venue known as The Capitol Room at 134 Person St., the 1400 square-foot space is being renovated to include a bar, seating area and 10-foot tall bookshelves with a library ladder. Artis shared that they hope to offer patio seating in the future as well.

Artis shared that she’s completed training on bookselling, entrepreneurship and opening a business to help prepare her to run the store. With experience working in retail and marketing, she is confident in her ability to operate this shop successfully.

“It’s something different. The idea is that I want people to come discover their new read, [to] be exposed to new books, or maybe the book they’ve been seeking out. It’s definitely for the buyer that wants to support small, local, independent booksellers…it’s mostly about community. So being able to invite people to come make those discoveries in a cozy, aesthetically pleasing, amazing kind of vibe, with other

people or by themselves, either way, and then the wine is just encouraging folks to linger and stay and enjoy themselves and escape. And also, it’s like two of my favorite things, so what better to do that than put them together,” remarked Artis.

There will be nonalcoholic beverages available for customers as well. Artis shared that she herself will be “booktending,” making sure that customers receive the pages and the pours they come for.

The shop will also host events and collaborate with local authors. Artis hopes to tap into the rich arts community in Fayetteville to highlight creatives in the area. From booksignings to speaking events and even opportunities for new authors to get acquainted with the world of publishing, Artis aims for Bound & Vine to be a place for readers, writers and everyone in between.

“We’re going to offer folks an opportunity to become a certain level of member at the space that would unlock certain benefits. There’ll be discounts on merchandise and books. There’ll be preferential reg-

istration for events that are coming up. We’ve got some neat seating areas that we might unlock for certain membership levels and then book recommendations–so our highest tier will actually have a monthly [club] called the ‘First Edition Club,’ and we’ll be curating and selecting books monthly for each individual member,” explained Artis.

Early bird membership launch is set for July 1. The store is expected to open in early fall.

Keep up with Bound & Vine’s progress towards opening by following the business on Facebook: www.facebook.com/ boundandvine and Instagram: www.instagram.com/boundandvine.

PHOTOS PROVIDED BY GFBJ
L to R: Bound & Vine is located at 134 Person St. in the former event space known as The Capitol Room. Once renovated, the space will include a bar, seating area and 10-foot tall bookshelves with a library ladder; Kellie Artis is the owner of Bound & Vine, a soon-to-open independent bookstore and wine bar.

County cancels downtown Crown

CUMBERLAND COUNTY COMMISSIONERS DECIDE TO SHUT DOWN CROWN EVENT CENTER PROJECT IN DOWNTOWN FAYETTEVILLE

After being in the works for two years, the Crown Event Center project, slated to be built in downtown Fayetteville, has been officially canceled by the Cumberland County Board of Commissioners.

After a comprehensive review process during a special meeting held to discuss the Crown Event Center Project, County Commissioners voted to scrap the project in a five to two vote.

During the meeting held on Wednesday, June 4, County Manager Clarence Grier held a presentation for commissioners providing an update on the project following a 30day pause put into place on March 5, 2025 so the Board could request a renewed evaluation.

In his full presentation, Grier presented the board with GMP3 (Guaranteed Maximum Price3), the third and final cost estimate provided by the contractor, along with estimates to renovate the existing Crown Theatre and Arena and a downtown parking assessment.

According to figures presented, the project would have seen a $7.7 million increase in GMP3 pricing, with a final price tag of $125 million as of May 28, 2025 instead of the $117 million reported in January.

The grand opening for the completed event center would also have been set back nearly a year, with an estimated grand opening slated to take place in February 2028 instead of in April of 2027 as originally planned.

According to the presentation, approximately $36 million had been encumbered and expended for the project already in its early stages.

Also included in the presentation were estimates to renovate the Crown Theatre by itself and The Crown Theatre and Arena together. These plans range from $24 million to $190 million based on the different design options and what types of renovations would be chosen.

After lengthy discussions over parking concerns, ADA compliance and reviewing the cost to renovate the existing Crown Event Center, located at 1960 Coliseum Drive in East Fayetteville, the Board made the following motions:

 Moved to reject the GMP3 amendment.

 Moved to discontinue the downtown Crown Event Center Project and terminate all contracts.

 Moved to direct the County Manager to develop an RFQ for development framework for the renovation of the Crown Arena and Theater within 30 days and bring it back to the Board.

Following the adjournment of the meeting, Board of Commissioners Chairman Kirk deViere met with the press in a follow up Chats with the Chairman press conference to address some concerns about the status of the project and how the Board will move forward with the project officially cancelled.

“This decision wasn’t made lightly. I believe that it reflects our commitment to fiscal responsibility, transparent governance and practical solutions that best serve our community’s long term interests,” said deViere.

deViere shared that the next steps include terminating the contracts with project partners and looking into requests for qualifications for development framework around renovation for the Crown Arena and the Crown Theater.

He also commented on what will come next for the parking lot in front of the Judge E. Maurice Bras-

well Cumberland County Courthouse which was in early stages of development for the project before the pause went into effect months after demolition had taken place.

“I’m sure I will get the question, what comes of the parking lot, the former courthouse parking lot. I will say that we will look at development opportunities. We have not discussed this as a board, but I believe that we’ll look at development opportunities both from a private sector as well as potentially, maybe, a public-private opportunity,” said deViere.

In a follow up interview conducted by the Greater Fayetteville Business Journal, deViere confirmed that while rumors are already circulating about what potentially could go in that space, nothing has been presented to the Board.

“Are there opportunities that are there? Yes. Will we begin, through our economic development team, to look at opportunities and bring those to the board for direction? Yes. And we’ll continue to engage stakeholders along the way as well,” concluded deViere.

PHOTO PROVIDED BY CUMBERLAND COUNTY
County Commissioners voted to scrap the project (rendering pictured above) in a five to two vote. Instead, options are being considered to renovate the current Crown Event Center located at 1960 Coliseum Drive.

Rich in memories

RICH FARM & VENUE OFFERS AFFORDABLE SPACE WITH MODERN AMENITIES FOR CUSTOMERS TO RESERVE FOR THEIR SPECIAL CELEBRATIONS

Rich Farm & Venue in the town of Roseboro combines affordable prices and state-of-the-art amenities for event hosting at its 37-acre facility.

The farm and its facilities, owned and operated by Djuan Rich, opened their doors two years ago at 1973 Huntley School Rd.

“We do everything from weddings to quinceañeras, birthday parties, proms, anniversaries and military balls,” Rich said.

A Fayetteville State University alumnus with a family history in Sampson County, Rich shared that those events, alongside corporate retreats, are hosted in a fully decked out events venue that is between 8,000 and 10,000 square-feet.

“We can seat 200 people comfortably to eat, but if they’re not eating, we can put over 300 people in there,” Rich said. “It’s a new building. We can do high end weddings, and we can also do farm weddings, whatever the person wants to do.”

Rich shared that the company just added a 100-inch screen to the venue which will allow guests the ability to really personalize the space for their use.

“Through an HDMI cord, you can change the backdrop,” he said. “We also have three monitors on the inside, so people can enjoy that while they are sitting down.”

Those screens, plus another three more by the fireplace, add to what Rich called “a beautiful centerpiece for corporate events.”

Event organizers can also count on what Rich called “a commercial kitchen without the hood.”

Rich Farm & Venue is a 37-acre space with amenities suitable for any occasion such as weddings, birthday parties and more.

“We have the extra-wide doors. Every caterer raves about how big and accessible they are,” he said.

“We have a groom and bride suite downstairs and two huge bathrooms. And then upstairs, we have another suite that has a kitchen. We have a makeup room as well. That has four tables and a mirror all the way across the wall.”

The venue also has a balcony and

a deck that overlooks the entire 37acre farm.

“We have an outdoor shelter, because a lot of people are doing outdoor weddings,” Rich added.

For those planning outdoor events, there are about 30 palm trees and a pond to adorn the scenery. Further additions to the venue’s offerings are in the works.

“I’m going to eventually do catch and release fishing,” shared Rich. “I just added a greenhouse because it is a farm and a venue, so we’re going to do some organic vegetable growing.”

The setting, the farm vibe and the vast space for outdoor recreation, are yet another major selling point for Rich Farm & Venue. The venue is located only 30 minutes away from Fayetteville.

Outside of a formal event space, the farm also holds a “dry camping site” with no water or electric hookups. Gatsie’s Campground provides a space for four-wheeling, horseback

riding, camping or sight-seeing.

“A person can bring their camper out, as well as pitch a tent,” Rich said. “We can host hundreds of campers out there because it is like a good four acres worth of campground, not including the trails.”

One of the biggest perks of Rich Farm & Venue, Rich added, is pricing.

“Our prices for weddings are hovering around $3,000 and most of the places in Fayetteville, and then up here in Wake County, can escalate to $10,000 to $12,000,” he said. “Then our daily rate for six hours is $800, and $1,500 for all-day long or around 12 or 13 hours.”

To pay homage to the area where he grew up, Rich also organizes a yearly “Gatsie Rich” Festival, named after his mother.

“We want to keep her name alive,” he said. “That is why we also have the ‘Gatsie Rich Campground.’”

Rich said his mother taught him the value of hard work. She also inculcated in her children an impeccable work ethic, he noted.

“And to never take ‘no’ for an excuse,” Rich said. “She just had a great work ethic.”

Last year, the free festival brought out about 1,500 people and included rock climbing, craft vendors inside the event venue, food trucks, a live band and entertainment for children.

“I was excited about that, because a lot of people in Fayetteville and Cumberland County haven't heard about us, so this is a big opportunity for us. I want to grow and eventually be one of the biggest festivals in North Carolina.”

The “Gatsie Rich” Festival is expected to return in 2025 and the venue is open year round.

PHOTOS PROVIDED BY RICH FARM & VENUE
PHOTO PROVIDED BY RICH FARM & VENUE
For a dining event, the venue can comfortably accommodate 200 people.

Wrapping up nicely

MAJOR CONSTRUCTION FINISHES UP ON NEW R & R BREWING LOCATION COMING SOON TO DOWNTOWN CLINTON

It has been a busy two years at 104 Fayetteville St. in downtown Clinton for R & R Brewing.

Since announcing their intention to move into the historical Henry Vann building in 2023, the R & R team has been busy working with local and state historical preservation organizations to renovate the building.

The entirety of the first floor of the Henry Vann building, a total of 9,105 square-feet has been completely renovated. Owner and “Head of Hoperations” Ryan Roberts is working to bring to life two distinct businesses: a 2,000 square-foot taproom on one side and a 6,000 square-foot restaurant on the other.

“The space itself is just huge, and the only thing that really divides it is the center support wall. So we tried to utilize the existing layout of the building, being that it was already naturally divided into two separate spaces in its original construction in 1921. It was used as one fluid space, but just separated,” shared Roberts.

He shared that elements of the redesign were aimed at utilizing the historic features of the building while also introducing more natural elements such as the 30-foot-long American red oak countertop in the taproom.

“The bricks that you see in here, those bricks have been in the same spot for over 100 years. That’s just wild to know that,” shared Roberts. “...it makes you have more respect

began as an

ready for guests.

for the natural elements. That’s why we go with the color scheme we do. That’s why we keep it simple.”

Now, all of their hard work is on display as major construction wrapped in early 2025, and the team has begun adding details to the space such as tables, chairs, a bar, completing small detail orders for kitchen equipment and more.

Historic details such as some of the factory gears, an old engine and even the old elevator have been preserved and will be used as decor. Roberts also shared that he is accept-

and

ing antique items from the community members who used to work in the Vann Motor Company — previously located in the building – to also be put on display.

“This is very unique in the simple fact that time has been the persistent thing that moved on, and people have come and gone, and it’s still here. It’s still functioning, and now it’s functioning where the public can come into it and observe it and see it and see it for a while. It’s probably the same 20 people that saw it every day of their lives, pumping Ford cars

and tractors in and out here,” shared Roberts.

The taproom will be made available for private events and has already hosted its first guests.

Visit Sampson NC and the Clinton Sampson Chamber of Commerce office had the special privilege of getting a sneak peek at the space in early June.

The public; however, will still have to wait until it’s officially up and running.

“The last major construction left is going to be the installation of the sliding door and the finishing of the bar tops. That should really be it as far as major stuff, everything else is little, the trash cans, the ice scoop, the racks, all that stuff.”

Roberts also added that the Clinton location is also already hiring for staff members, looking to fill front and back of house positions, specifically looking for a front of house manager.

Anyone interested can contact him via email at ryan@randrbrewing.com.

A grand opening date has yet to be announced, but the community can follow R & R Brewing on their facebook at R & R Brewing - Kitchen & Taproom for the latest updates.

PHOTO PROVIDED BY GFBJ
The building
empty shell
after major construction and renovations, the first floor is almost
PHOTOS PROVIDED BY GFBJ
L to R: Roberts was a huge fan of preserving some of the building’s original features such as the elevator used to move vehicles (pictured). Other details include gears from the factory and a vintage engine that will be used for decor; The full taproom measures 2,000 square-feet and includes a 30 foot long American red oak countertop as the main feature.

BIZ LEADS

Reader’s Guide

BizLeads is a collection of information gathered from greater Fayetteville courthouses, state government offices and information websites. The listings are intended to help the business community find new customers and stay on top of happenings with current customers, vendors and competitors.

New Corporations lists firms from the Greater Fayetteville Business Journal region that were recently incorporated in the State of North Carolina.

CUMBERLAND COUNTY

Winners Circle Ent

LLC

5527 Mountain Run Dr

Hope Mills Agent: Portia Grady

BlueLeaf Botanical LLC

3371 Quarry Drive

Fayetteville Agent: Vincent daSilva Cameron Temple

Holy Church Inc.

112 Sam Cameron Ave

Fayetteville Agent: Annie Cheryl McLean

LOL Lemonade LLC Suite109

3771 Ramsey St

PMB 270

Fayetteville Agent: Karmyce G Quinn

BPelo LLC

4705 Bent Grass Dr

Fayetteville Agent: Bohdan Pelo

Holston Homeowners Association Inc.

2939 Breezewood Ave Ste 100

Fayetteville Agent: Little and Young Inc.

Quartet Revived Inc 841 Wigwam Dr

Fayetteville Agent: Sybil Sloan

The Porcelain Fey LLC 410 Warren St

Fayetteville Agent: Carmen Iris Perez

Fayetteville Agent: Kristen Luker

Three Torch Ventures LLC

825 Running Horse Ln

Hope Mills Agent: Aaron Juron Logan

Utopian Expression Modesty with Quality LLC

The Chiefs Property LLC

2721 Thorngrove Ct

Fayetteville Agent: Amanda Stone

Cameo Collective 225 Hay St

Fayetteville Agent: Brian Adam Kline

Infinite Possibilities Soultions LLC 801 Montgomery St

Fayetteville Agent: TYRONE L ELLIOTT

Hive Impact llc 3528 Coupure Way

Fayetteville Agent: chandler William sheldon

RenAdventure LLC

372 Bubble Creek Ct Unit 9

Fayetteville Agent: Xiaosong Ren

Angelic Crown Care LLC 1633 Seabrook Rd

Fayetteville Agent: Joyce Carol HarrisSteven

Court Kicks LLC 2 Oran St Fort Bragg Agent: Kevin Williams

Tone's Kitchen and Grill llc 5798 Dove Dr

Hope Mills Agent: Antonio Lamont Skeete Jr

Trash Panda Goodies LLC 381 Hilliard Dr

Agent: Angela L. Gardner-johnson

4 YOU TRANSIT LLC

2543-D1 Ravenhill Drive

Fayetteville Agent: Ace Management Group Inc.

Yktv Altaforma LLC

Fayetteville Agent: Daniel Maxwell Culbreth

FSESLD LLC

610 River Front Ln

Fayetteville Agent: SHABAR DUNHAM

1206 HMR LLC

LLC 313 Third St

Fayetteville

Agent: Veronica Escobar Galvez

Tiya's Tasty Treats LLC

4599 Cripplecreek Ct

Fayetteville

8474 Nc Hwy 210 S

Autryville Agent: Lilly Arnetta Simms

Alexis Auto Center LLC 920 Hidden Creek Dr Apt 203 Fayetteville Agent: Louvensky Alexis

Fayetteville Steel Inc. 6375 Tabor Church Rd

Fayetteville Agent: Mari Newton Dixon

TAB LP INVESTMENT NC LLC 7169 Stoney Point Rd

Fayetteville Agent: LIEM PHUNG

MJU Streisand LLC 120 Dysart Pl Apt K

Fayetteville Agent: Imeselie Jules

Aubergine Wellness Center Corp

100 Hay St Ste 701 Fayetteville Agent: Ernestine R Watson

Zella Yves Luxe Events LLC

100 Hay St Ste 705 Fayetteville Agent: Yvonne Lang

ReCover Couture LLC

6005 Lakeway Dr Fayetteville Agent: Ingrid Payne

Na-Na's Old Fashioned Fish Fry L.L.C. 6313 Foxlake Drive Fayetteville

3151 Round Grove Pl Apt E Hope Mills Agent: Ramon Bonilla-soto

TMO Digital Marketing LLC

100 Hay St Ste 703

Fayetteville Agent: Pesonameant Solutions LLC

Vintage Septembers LLC 8626 Looking Glass Rd

Linden Agent: TM Enterprises of LindenInc.

E&B CONTRACTING LLC 4631 Duncastle Rd

Fayetteville Agent: EDILBERTO GUZMAN DUARTE

FELIX PAINTING AND PRESSURE WASH LLC. 6114 Abco Ln

Fayetteville Agent: VICTORIA NANDI MARTINEZ

Aspire Youth Careers LLC 4256 Cinder Ln

Fayetteville Agent: Hector Joseph Michaud IV

E&P Massey LLC 4051 William Bill

Luther Dr Apt 82

Hope Mills Agent: Pamela Massey

Federal Kinetic Management LLC

265 Castle Dr Fort Bragg Agent: Camille Patawaran Young

Max Pressure LLC

3928 W Bent Grass Dr

1206 Hope Mills Rd

Fayetteville Agent: Robert A Reynolds

TEES & MORE LLC

804 Ronald Reagan Dr

Fayetteville

Agent: Pamela Q Packer

THE MODERN REFINERY LLC

2104 Bedloe St

Fayetteville

Agent: Kelly L. Marsh

Rowley repair LLC 6309 Fanning Cir

Fayetteville Agent: Karey Jjamal Rowley

Shades of Us

Studios LLC

1231 Beach Way

Fayetteville

Agent: Destiny McGee

The Webb Collection LLC

625 Appalachin Dr

Fayetteville

Agent: Devon Montrell Webb

Fisher Books LLC 3900 Chadbourne Dr

Fayetteville

Agent: Cheryl Fisher

C&T Properties of The Carolinas LLC 1543 Rough Rider Ln

Parkton

Agent: TRACEY JEAN JONES-BROOKS

Integrity Homes Group LLC

7134 Canary Dr

Fayetteville Agent: James Keith

English

AD CONSTRUCTIONS

220 Hugh Shelton Loop Apt 403

Fayetteville Agent: Edward Charles Croot Jr.

Agent: Atiya Antoinette Armstrong

I'yonna Mae LLC 511 Tussey Dr

Hope Mills

Agent: Amber Gilmore

Sandhills Amateur Radio Club Inc

5435 Fountain Ln

Hope Mills

Agent: Roderick Iain MacLean

CyberCraft inc. 508 Pecan Grove Loop

Hope Mills

Agent: Scott Ekleberry

Gwendolyn Global Goshen LLC 31 Alexandra Park Dr

Fayetteville Agent: Gwendolyn Henry

Agape Wellness and Diagnostic services

L.L.C.

6321 Carver Oaks Dr Apt 926

Fayetteville Agent: Jamel Spence

Learn CPR Today LLC 3069 Cumberland Rd Ste 102

Fayetteville Agent: Angel Adkins

Lingenfelter Legacy LLC 1557 Seahawk Ct Linden Agent: Caterina Louisa Lingenfelter

INFOSHIELD GROUP LLC 605 Wallingford Ct Fayetteville Agent: Michel Jurado

Croot Strategic Services LLC

Sweet Carolina Cleaners LLC 3014 Kingfisher Dr Fayetteville Agent: Ashley Torres Ospina

Conviction Fastpitch LLC 1423 Bozeman Loop Apt 166 Fayetteville Agent: Andrea S Nelson

Sew Enchanted Designs LLC 7251 Godfrey Dr Fayetteville Agent: Lori Thomas

A Stitch in Time MM LLC 3115 Boone Trl Fayetteville Agent: Melissa McKinney

Shackleford Solutions corp 1409 Oldtown Dr Fayetteville Agent: shereka shackleford

MaKay LLC 4280 Tatum Dr Apt 103 Fayetteville Agent: Mato Brown

Natural Cleaners LLC 244 Sedberry Street Fayetteville Agent: Starr LaVon Meissner

J & J Vaughn Enterprises LLC 814 Jeremiah St

Stedman Agent: Joyce Vaughn

Black Heart Connections LLC 440 Sheila St Hope Mills Agent: Mark Spencer

EAK MULTI SERVICES LLC 5916 Wriston Dr

Fayetteville Agent: DENIS JOSE VALLE REYES

Heavenly Beauty Aesthetics LLC

3413 N Main St

Fayetteville Agent: Destiny Nicole Wilson

MJT & Associates LLC

723 Windy Hill Cir

Fayetteville Agent: Shantell Renee Johnson

QAM Transit LLC 4206 Cherry Hill Ln

Fayetteville Agent: Xavier Bradford

Green Acres MHP LLC

2673 Lakeview Dr

Fayetteville

Agent: Ellis E. Ehle Jr.

Delightful Presentations LLC

705 Rodie Ave Fayetteville

Agent: Cassandra Jenice Wilson

Ja-con L.L.C. 4823 Twinleaf Ct Fayetteville Agent: Jeffrey Bobbitt

Warga Investments Group LLC

1758 Owen Dr Fayetteville Agent: Dylan Chason Warga

Elite Cleaning of NC Inc. 3254 Northgate Dr Fayetteville Agent: Willie Edward Johnson Jr

Karen H. Cain Insurance Services LLC

545 Person St Fayetteville Agent: Karen H. Cain

Onyx Conveyance Services LLC

100 Hay St Ste 704

Fayetteville Agent: Tanisha Eutsey

The Hart Of The Matter LLC

208 Fountainhead Ln Apt 207

Fayetteville Agent: Kelly Hart

For 120 years, PWC has been Fayetteville’s trusted hometown utility, delivering safe, reliable, and affordable electric, water, and wastewater services. With a 99.99% reliability rate and nationally recognized performance, we support economic growth by offering competitive rates and strategic incentives. Our infrastructure and capacity are built to fuel community and business success, making Fayetteville a prime location for growth.

SUSTAINING

BROADWELL COLLEGE OF BUSINESS AND ECONOMICS

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