Cosmetic World 12-10

Page 10

CITYSCENE

CLÉ DE PEAU BEAUTÉ CELEBRATES NEW COLLECTION

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CHANTECAILLE DEBUTS NEW COUNTER AT BLOOMINGDALE’S

lé de Peau Beauté hosted a luncheon at ABC Kitchen in New York City on December 3 to celebrate their new skin care collection—set to launch in February—and the new face of the brand, awardwinning actress Amanda Seyfried. “I became familiar with Clé de Peau through my makeup Shiseido’s Heidi Manheimer and artist,” said Jadzia Tirsch with Amanda Seyfried (c.). Seyfried. “I’ve never had quality like this on a daily basis. I wake up every morning and my skin feels as clean and natural as possible, which makes me feel beautiful.”

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FUSION BRANDS PRESENTS VERIPUR

usion Brands Inc. celebrated the launch of VeriPur, a revolutionary hand sanitizer, in New York City on December 7. “There are a number of products that kill germs instantly, but we’re expanding the hand sanitizer category to protect hands Fusion Brands’ Caroline Pieper-Vogt highlighting about the benefits of VeriPur. against them

Fusion Brands’ Greg Black, Caroline Pieper-Vogt, Michael Ferrara, Steve Bock and Dr. Jim Sears (2nd l.).

for up to four hours without causing skin damage or irritation,” said Caroline Pieper-Vogt, CEO of Fusion Brands. “We’re excited to continue the innovation and science of Fusion Brands by providing consumers with a product to keep them and their families healthier.” 246

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hantecaille, the skin care, makeup and fragrance brand created and developed by Sylvie Chantecaille and her family, celebrated the opening of their new beauty counter at Bloomingdale’s in New York City on December 3. Known for their use of plant-based formulas and high concentration of natural botanicals, the line has always sought to raise awareness for important environmental concerns. A major highlight of the counter space is the “philanthropy wall,” where photographs of Bloomingdale’s Michael Gould and endangered species are Howard Kreitzman with Sylvie framed and displayed Chantecaille of Chantecaille (c.). for customers to view. “Helping to support these causes is an integral part of the brand and a way for us to give back to the bountiful nature that serves as our inspiration for beautiful palettes,” said Olivia Chantecaille, creative director of The new Chantecaille beauty counter Chantecaille. at Bloomingdale’s.

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LANCOME’S “HAVE A BEAUTIFUL DAY!”

ancôme hosted “Have a Beautiful Day!” at their boutique in New York City on December 10. The second annual event focused on providing beauty services to persons who are disabled and caregivers of people with special needs. Thirty-seven women with disabilities and caregivers visited the boutique and received personal beauty consultations featuring complimentary skin diagnosis, color analysis and makeup Nancy Comi and her daughter Suzanne application to ring in the at the Lancôme Boutique. holidays “One of the missions of L’Oréal is to make beauty products accessible to all consumers,” said Antoinette Hamilton, director of diversity for L’Oréal USA. ■CW december 20, 2010

COSMETIC WORLD


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